Vetralla Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lazio, Italy

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Vetralla in 2025? Explore comprehensive Airbnb analytics for Vetralla, Lazio, Italy to uncover income potential. This 2025 STR market report for Vetralla, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 34 active listings.

Whether you're considering an Airbnb investment in Vetralla, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vetralla Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vetralla Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$173
The average rental revenue earned for an occupied room per day in Vetralla.
Occupancy Rate(?)
25.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$9,992
Typical annual income for an Airbnb listing in Vetralla. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-19.1%
Significant decrease (-19.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Vetralla.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Vetralla.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
34
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vetralla (2025)

Understanding the monthly revenue variations for Airbnb listings in Vetralla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vetralla is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vetralla across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,214+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,400 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $685 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $345, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vetralla

Vetralla Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vetralla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vetralla:

  • Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vetralla

Average Daily Rate (ADR) Airbnb Trends in Vetralla (2025)

Effective short term rental pricing strategy in Vetralla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vetralla typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $381+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
  • Typical properties (Median) charge around $108 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Vetralla

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Airbnb Seasonality Analysis & Trends in Vetralla (2025)

Peak Season (July, December, August)
  • Revenue averages $2,115 per month
  • Occupancy rates average 33.3%
  • Daily rates average $176
Shoulder Season
  • Revenue averages $1,310 per month
  • Occupancy maintains around 25.6%
  • Daily rates hold near $148
Low Season (January, May, June)
  • Revenue drops to average $1,138 per month
  • Occupancy decreases to average 24.6%
  • Daily rates adjust to average $167

Seasonality Insights for Vetralla

  • The Airbnb seasonality in Vetralla shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vetralla's highest earning potential, with monthly revenues capable of climbing to $2,311, occupancy reaching a high of 36.0%, and ADRs peaking at $188.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,112, occupancy could drop to 17.8%, and ADRs may adjust down to $141.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vetralla.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vetralla seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vetralla (2025)

Exploring the top neighborhoods for short-term rentals in Vetralla? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Vetralla, with charming streets, ancient buildings, and a rich cultural heritage. This area attracts tourists interested in history and local culture.
Romanesque Church of Santa Maria della Rose, Vetralla's Archaeological Museum, Castello di Vetralla, Piazza della Repubblica, Local artisan shops
Natural Park Area
Surrounded by beautiful nature, this area is great for outdoor enthusiasts and nature lovers. Offers activities like hiking and bird watching while being close to historical towns.
Parco Naturale Regionale dell'Antichissima Città di Vetralla, Nature trails, Viewpoints, Flora and Fauna
Vetralla's Vineyards
Famous for its local wines, this area attracts wine lovers and those interested in wine tours and tastings. Perfect for accommodations for food and wine enthusiasts.
Local wineries, Wine tasting tours, Vineyard tours, Agriturismos
Cultural District
This area hosts various cultural events and festivals throughout the year, making it vibrant and attractive for visitors looking for local experiences.
Local festivals, Cultural exhibitions, Theater events, Artist workshops
Villa Lante
Famous for its beautiful gardens and architecture, Villa Lante attracts visitors looking to experience Renaissance art in an outdoor setting.
Villa Lante gardens, Historic architecture, Cultural tours
Nearby Nature Reserves
Close proximity to natural reserves provides excellent opportunities for adventure tourism and attracting eco-tourists looking for relaxation and exploration.
Nature walks, Bird watching, Visitor centers, Outdoor activities
Local Markets
A vibrant market area where locals sell fresh produce and artisanal products. Perfect for those who want to experience local life and cuisine.
Weekly farmers' market, Artisan food stalls, Local crafts
Religious Sites
Vetralla has several important religious sites, attracting pilgrims and visitors interested in religious tourism and heritage.
San Francesco Church, San Giovanni Battista church, Pilgrimage paths

Understanding Airbnb License Requirements & STR Laws in Vetralla (2025)

While Vetralla, Lazio, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vetralla to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Vetralla (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vetrallabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Country house I Merli: gran villa w/swimming pool!

Country house I Merli: gran villa w/swimming pool!

Entire Place • 5 bedrooms

$59,627
Revenue
31.3%
Occupancy
$507.17
Daily Rate
Rent a 250 sqm villa

Rent a 250 sqm villa

Entire Place • 5 bedrooms

$57,658
Revenue
46.1%
Occupancy
$378.22
Daily Rate
Casale la Quercia - Beautiful farmhouse in nature

Casale la Quercia - Beautiful farmhouse in nature

Entire Place • 5 bedrooms

$47,338
Revenue
36.1%
Occupancy
$374.41
Daily Rate
small farmhouse at "LE MOLINE" on a real farm

small farmhouse at "LE MOLINE" on a real farm

Entire Place • 1 bedroom

$15,719
Revenue
32.7%
Occupancy
$108.61
Daily Rate
Casale Pontarello - Happy Rentals

Casale Pontarello - Happy Rentals

Entire Place • 5 bedrooms

$15,084
Revenue
36.3%
Occupancy
$233.49
Daily Rate
Grotta Porcina by Interhome

Grotta Porcina by Interhome

Entire Place • 1 bedroom

$14,693
Revenue
32.2%
Occupancy
$160.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vetralla (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vetralla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Renato2$60,8961184.93/5.0
Ernesto1$59,627424.98/5.0
Mario1$47,33855.00/5.0
Lisa - Interhome3$24,258164.96/5.0
Matilde2$24,0821034.96/5.0
Maria Andrea3$18,084674.68/5.0
Harold1$15,0841Not Rated
Alessia2$11,465784.89/5.0
Giacomo3$10,5561214.97/5.0
Fabrizio1$10,138135.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vetralla.

Dive Deeper: Advanced Vetralla STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vetralla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vetralla Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vetralla

  • The Vetralla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 34 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vetralla, House properties are the most common (44.1%), reflecting the local real estate landscape.
  • Houses represent a significant 44.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.9%) offer potential for unique stay experiences.

Vetralla Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vetralla

  • The dominant room capacity in Vetralla is 1 bedroom listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 67.7% of the active Airbnb listings in Vetralla, indicating a high concentration in these sizes.
  • A significant 26.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vetralla.

Vetralla Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vetralla

  • The most common guest capacity trend in Vetralla vacation rentals is listings accommodating 3 guests (17.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 3 guests and 6 guests dominate the Vetralla STR market, accounting for 35.2% of listings.
  • 41.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vetralla.
  • On average, properties in Vetralla are equipped to host 4.7 guests.

Vetralla Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vetralla

  • The most common availability pattern in Vetralla falls within the 271-366 days range, representing 70.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Vetralla (35.3%), reflecting common guest stay durations or potential owner blocking patterns.

Vetralla Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.4%)

1 Night

12 listings

36.4% of total

2 Nights (12.1%)

2 Nights

4 listings

12.1% of total

3 Nights (6.1%)

3 Nights

2 listings

6.1% of total

4-6 Nights (9.1%)

4-6 Nights

3 listings

9.1% of total

30+ Nights (36.4%)

30+ Nights

12 listings

36.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Vetralla is 1 Night, adopted by 36.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (36.4%) caters to monthly stays (30+ nights) in Vetralla, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 36.4% of Vetralla hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 36.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vetralla.

Vetralla Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (12.1%)

Super Strict 30 Days

4 listings

12.1% of total

Flexible (27.3%)

Flexible

9 listings

27.3% of total

Moderate (48.5%)

Moderate

16 listings

48.5% of total

Strict (12.1%)

Strict

4 listings

12.1% of total

Cancellation Policy Insights for Vetralla

  • The prevailing Airbnb cancellation policy trend in Vetralla is Moderate, used by 48.5% of listings.
  • The market strongly favors guest-friendly terms, with 75.8% of listings offering Flexible or Moderate policies. This suggests guests in Vetralla may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 48.5% market standard in Vetralla.
  • Using a Strict policy might deter some guests, as only 12.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vetralla.

Vetralla STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vetralla

  • The overall average booking lead time for vacation rentals in Vetralla is 35 days.
  • Guests book furthest in advance for stays during August (average 59 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Vetralla.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
  • Monitor your own booking lead times against these Vetralla averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vetralla (2025)

Amenity Prevalence

Amenity Insights for Vetralla

  • Essential amenities in Vetralla that guests expect include: TV. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Heating, Hangers are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vetralla: TV.
  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vetralla to stay competitive.

Vetralla Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vetralla

  • The typical guest profile for Airbnb in Vetralla consists of a mix of domestic (41%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 40.9% of guests.
  • Key international markets include Italy (40.9%) and France (12.1%).
  • Top languages spoken are English (31.3%) followed by Italian (21.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vetralla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Marciano della Chiana17$3,650$501.7835%
Tignano11$3,518$362.0341%
Celleno15$2,913$546.7724%
Allerona10$2,844$461.3540%
Florence10,138$2,730$218.4851%
Marcialla27$2,721$252.5250%
Rome25,745$2,719$213.0049%
Impruneta144$2,675$285.0339%
Monte San Savino96$2,667$346.6937%
Buonconvento58$2,650$396.1741%

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