Aprica Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Aprica in 2025? Explore comprehensive Airbnb analytics for Aprica, Lombardy, Italy to uncover income potential. This 2025 STR market report for Aprica, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 62 active listings.

Whether you're considering an Airbnb investment in Aprica, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Aprica Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Aprica Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$155
The average rental revenue earned for an occupied room per day in Aprica.
Occupancy Rate(?)
31.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,162
Typical annual income for an Airbnb listing in Aprica. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
36.5%
Strong growth (36.5%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Aprica.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Aprica.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
62
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Aprica (2025)

Understanding the monthly revenue variations for Airbnb listings in Aprica is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Aprica is typically February, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Aprica across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,011+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,885 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,119 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $536, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Aprica

Aprica Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Aprica STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Aprica:

  • Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Aprica

Average Daily Rate (ADR) Airbnb Trends in Aprica (2025)

Effective short term rental pricing strategy in Aprica involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Aprica typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $231+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $174 or more.
  • Typical properties (Median) charge around $131 per night.
  • Entry-level properties (Bottom 25%) earn around $99 per night.

Average Daily Rate (ADR) Trend by Month in Aprica

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Airbnb Seasonality Analysis & Trends in Aprica (2025)

Peak Season (February, August, March)
  • Revenue averages $2,457 per month
  • Occupancy rates average 47.8%
  • Daily rates average $163
Shoulder Season
  • Revenue averages $1,329 per month
  • Occupancy maintains around 25.5%
  • Daily rates hold near $156
Low Season (May, June, November)
  • Revenue drops to average $761 per month
  • Occupancy decreases to average 16.3%
  • Daily rates adjust to average $163

Seasonality Insights for Aprica

  • The Airbnb seasonality in Aprica shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Aprica's highest earning potential, with monthly revenues capable of climbing to $2,689, occupancy reaching a high of 57.4%, and ADRs peaking at $175.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $693, occupancy could drop to 13.7%, and ADRs may adjust down to $144.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Aprica.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Aprica seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Aprica (2025)

Exploring the top neighborhoods for short-term rentals in Aprica? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Aprica Centro
The heart of Aprica, close to shops, restaurants, and the main ski lifts. Ideal for tourists looking to enjoy both the ski slopes in winter and vibrant village life in summer.
Aprica Ski Area, Ponte di Aprica, Parco delle Orobie, Chiesa di San Giovanni Battista, Local restaurants and cafés
Palabione
Known for its ski facilities and proximity to the ski slopes, Palabione attracts winter sports enthusiasts and families looking for active holidays.
Palabione Ski Lift, Baradello Ski Lift, Aprica Ski Area, Ski schools, Local hotels and lodges
Stabilimento Balneare
A beautiful beach area by the lake, perfect for summer retreats and water sports, drawing in tourists looking for relaxation and nature.
Lake Como, Beach access, Water sports rentals, Local picnic areas, Scenic hiking trails
Montecampione
Not far from Aprica, Montecampione offers excellent skiing and stunning mountain views, appealing to adventure seekers and outdoor lovers.
Montecampione Ski Resort, Hiking trails, Mountain biking paths, Scenic views, Ski schools
Valtellina
A charming valley known for its wines and cuisine, Valtellina is perfect for tourists interested in local gastronomy and natural beauty throughout the year.
Wine tasting tours, Local restaurants, Scenic landscapes, Hiking trails, Cultural sites
Teglio
Famous for its pizzoccheri (local dish) and Alpine scenery, Teglio attracts culinary enthusiasts and those interested in cultural experiences.
Pizzoccheri restaurants, Historical sites, Scenic viewpoints, Hiking paths, Local festivals
Bormio
A bit further but within reach, Bormio is well-known for its spa resorts and ski facilities, popular with both wellness seekers and winter sports fans.
Bormio Ski Area, Thermal baths, Bormio town, Historical sites, Outdoor activities
Livigno
Another great location nearby, Livigno is a famous ski resort and tax-free zone, appealing to both skiers and shoppers looking for deals.
Livigno Ski Area, Shopping outlets, Nightlife, Italian Alps views, Outdoor activities

Understanding Airbnb License Requirements & STR Laws in Aprica (2025)

While Aprica, Lombardy, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Aprica to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Aprica (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Apricabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Large Three-Room Apartment on the Slopes, Free Ski Storage

Large Three-Room Apartment on the Slopes, Free Ski Storage

Entire Place • 2 bedrooms

$38,911
Revenue
31.9%
Occupancy
$419.62
Daily Rate
[500 metres from slopes] La casa di Gloriana

[500 metres from slopes] La casa di Gloriana

Entire Place • 3 bedrooms

$35,385
Revenue
38.6%
Occupancy
$220.86
Daily Rate
Aprica between sports and fun

Aprica between sports and fun

Entire Place • 2 bedrooms

$32,445
Revenue
43.1%
Occupancy
$221.38
Daily Rate
Mountain view penthouse 50 meters from the Palabione ski slopes

Mountain view penthouse 50 meters from the Palabione ski slopes

Entire Place • 3 bedrooms

$31,028
Revenue
60.1%
Occupancy
$275.12
Daily Rate
Three-room apartment in the center of Aprica

Three-room apartment in the center of Aprica

Entire Place • 2 bedrooms

$28,700
Revenue
55.8%
Occupancy
$263.43
Daily Rate
The Nest - TRILO - WIFI - Box - Cortile - Magnolta

The Nest - TRILO - WIFI - Box - Cortile - Magnolta

Entire Place • 2 bedrooms

$23,104
Revenue
45.5%
Occupancy
$316.24
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Aprica (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Aprica based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Master Guest4$57,522194.38/5.0
Master Guest3$56,392364.44/5.0
Mysa Properties5$40,135114.71/5.0
Filippo1$38,911134.92/5.0
Asteria Domus1$35,385314.90/5.0
Graziella1$32,44544.75/5.0
Bruna Margherita1$31,028294.86/5.0
Raffaella3$28,854284.74/5.0
Paola1$28,70035.00/5.0
Chiara - Interhome1$19,31434.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Aprica.

Dive Deeper: Advanced Aprica STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Aprica. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Aprica Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Aprica

  • The Aprica Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 62 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Aprica, Apartment/Condo properties are the most common (87.1%), reflecting the local real estate landscape.

Aprica Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Aprica

  • The dominant room capacity in Aprica is 2 bedrooms listings, making up 41.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 77.4% of the active Airbnb listings in Aprica, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Aprica.

Aprica Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Aprica

  • The most common guest capacity trend in Aprica vacation rentals is listings accommodating 4 guests (43.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Aprica STR market, accounting for 61.2% of listings.
  • 25.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Aprica.
  • On average, properties in Aprica are equipped to host 4.6 guests.

Aprica Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Aprica

  • The most common availability pattern in Aprica falls within the 271-366 days range, representing 77.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Aprica (58.1%), reflecting common guest stay durations or potential owner blocking patterns.

Aprica Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.8%)

1 Night

6 listings

9.8% of total

2 Nights (31.1%)

2 Nights

19 listings

31.1% of total

3 Nights (3.3%)

3 Nights

2 listings

3.3% of total

4-6 Nights (13.1%)

4-6 Nights

8 listings

13.1% of total

7-29 Nights (14.8%)

7-29 Nights

9 listings

14.8% of total

30+ Nights (27.9%)

30+ Nights

17 listings

27.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Aprica is 2 Nights, adopted by 31.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (27.9%) caters to monthly stays (30+ nights) in Aprica, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.1% of Aprica hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.8% currently do.
  • A 2-night minimum appears standard (31.1%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 27.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Aprica.

Aprica Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.7% of total

Flexible (21.7%)

Flexible

13 listings

21.7% of total

Moderate (56.7%)

Moderate

34 listings

56.7% of total

Strict (20%)

Strict

12 listings

20% of total

Cancellation Policy Insights for Aprica

  • The prevailing Airbnb cancellation policy trend in Aprica is Moderate, used by 56.7% of listings.
  • The market strongly favors guest-friendly terms, with 78.4% of listings offering Flexible or Moderate policies. This suggests guests in Aprica may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 56.7% market standard in Aprica.
  • Regularly review your cancellation policy against competitors and market demand shifts in Aprica.

Aprica STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Aprica

  • The overall average booking lead time for vacation rentals in Aprica is 35 days.
  • Guests book furthest in advance for stays during December (average 56 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (52 days avg.) sees the longest lead times, while Fall (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Aprica.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
  • During September, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Aprica averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Aprica (2025)

Amenity data is currently unavailable for Aprica.

Aprica Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Aprica

  • The typical guest profile for Airbnb in Aprica consists of primarily domestic travelers (71%), often arriving from nearby Milan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 71.4% of guests.
  • Key international markets include Italy (71.4%) and United Kingdom (7.1%).
  • Top languages spoken are English (39.3%) followed by Italian (35.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Milan and Monza.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Aprica Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Moos in Passeier - Moso in Passiria18$4,565$585.3527%
Urtijëi - St. Ulrich in Gröden - Ortisei162$4,394$649.9340%
Laglio63$4,391$512.4343%
Sala Comacina68$4,345$441.2947%
Brand60$4,132$536.4633%
Bayrischzell40$4,005$375.2537%
Bürserberg41$3,821$346.9942%
Brenzone sul Garda21$3,503$324.8644%
Oliveto Lario101$3,462$382.1651%
Carate Urio71$3,440$346.6344%

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