Rozzano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Rozzano in 2025? Explore comprehensive Airbnb analytics for Rozzano, Lombardy, Italy to uncover income potential. This 2025 STR market report for Rozzano, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 87 active listings.
Whether you're considering an Airbnb investment in Rozzano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rozzano Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rozzano Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rozzano (2025)
Understanding the monthly revenue variations for Airbnb listings in Rozzano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rozzano is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rozzano across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,771+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,084 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,294 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $661, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rozzano
Rozzano Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rozzano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rozzano:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rozzano
Average Daily Rate (ADR) Airbnb Trends in Rozzano (2025)
Effective short term rental pricing strategy in Rozzano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rozzano typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $160+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
- Typical properties (Median) charge around $93 per night.
- Entry-level properties (Bottom 25%) earn around $71 per night.
Average Daily Rate (ADR) Trend by Month in Rozzano
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Airbnb Seasonality Analysis & Trends in Rozzano (2025)
Peak Season (April, May, September)
- Revenue averages $1,758 per month
- Occupancy rates average 52.0%
- Daily rates average $111
Shoulder Season
- Revenue averages $1,505 per month
- Occupancy maintains around 47.2%
- Daily rates hold near $106
Low Season (January, November, December)
- Revenue drops to average $1,160 per month
- Occupancy decreases to average 38.4%
- Daily rates adjust to average $98
Seasonality Insights for Rozzano
- The Airbnb seasonality in Rozzano shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rozzano's highest earning potential, with monthly revenues capable of climbing to $1,921, occupancy reaching a high of 54.2%, and ADRs peaking at $123.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,094, occupancy could drop to 35.2%, and ADRs may adjust down to $97.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rozzano.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rozzano seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rozzano (2025)
Exploring the top neighborhoods for short-term rentals in Rozzano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Rozzano offers rich culture and history, attracting tourists interested in exploring local traditions and architecture. It's close to essential amenities and public transport. | Chiesa di San Giovanni Battista, Castello Visconteo, Parco della Resistenza, Local boutiques, Piazza della Repubblica |
| Rozzano Nord | This area is becoming increasingly popular due to its residential nature and proximity to public transport. It's suited for both tourists and business travelers given its access to Milan. | Metro Station, Local parks, Shopping centers, Restaurants, Cafés |
| Villaggio Basso | A residential neighborhood with a community feel, Villaggio Basso is ideal for families visiting Rozzano. It offers parks and recreational areas. | Parco La Città dei Bambini, Local markets, Family-friendly restaurants |
| Rozzano Sud | This area hosts various shopping centers and entertainment options, appealing to both tourists and locals looking for leisure activities. | Centro Commerciale Fiordaliso, Cinema, Restaurants, Bowling alley |
| Pieve Emanuele | Close to Rozzano, this area is known for its green spaces and tranquility, attracting those seeking a quiet retreat just outside the city buzz. | Parco di Villa Mazzacorati, Golf clubs, Walking trails |
| Quarto Oggiaro | An emerging neighborhood with more affordable accommodation options and access to the subway, making it attractive for budget travelers. | Local eateries, Art installations, Community events |
| Cascina Grande | A tranquil area with traditional Italian charm. It’s perfect for guests looking for a more authentic local experience away from the hustle of city life. | Historical farms, Peaceful countryside, Local fairs |
| Rosate | A nearby town known for its rustic appeal and countryside scenery, ideal for guests wanting to explore the Lombardy region while being close to urban conveniences. | Natural parks, Cultural festivals, Rustic restaurants |
Understanding Airbnb License Requirements & STR Laws in Rozzano (2025)
While Rozzano, Lombardy, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rozzano to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Rozzano (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rozzanobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Humanitas - Exclusive Apartment
Entire Place • 2 bedrooms
Gio's house - Large two-room apartment MM2 Assago
Entire Place • 1 bedroom
CASA TUA Housing - 1.9 km from Humanitas (6 minutes)
Entire Place • 1 bedroom
![[Forum-Navigli 10 min] Pop art apartment wifi + tv](https://a0.muscache.com/im/pictures/miso/Hosting-721498363545743625/original/cae98256-3b2f-4dbb-9b7e-a608e4cced1c.jpeg?im_w=480&im_format=avif)
[Forum-Navigli 10 min] Pop art apartment wifi + tv
Entire Place • 2 bedrooms
![[La Corte del Castello] Humanitas-Forum Assago](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6MTE4NzQ3NjI4MTU4MTI4Mjg4Nw%3D%3D/original/a4a15830-2d85-430c-8f3b-c8038e1e3834.jpeg?im_w=480&im_format=avif)
[La Corte del Castello] Humanitas-Forum Assago
Private Room • 3 bedrooms
Appartamento da 6 Rozzano Humanitas Forum IEO
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rozzano (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rozzano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| SmartStay Gestione Immobiliare | 7 | $63,072 | 54 | 4.46/5.0 |
| Alessandro | 2 | $51,598 | 216 | 4.80/5.0 |
| Piero | 4 | $44,324 | 98 | 4.95/5.0 |
| Lucas | 2 | $43,438 | 71 | 4.63/5.0 |
| Alice | 2 | $37,418 | 23 | 4.94/5.0 |
| Francesco | 3 | $35,547 | 216 | 4.51/5.0 |
| Lorenzo | 1 | $34,508 | 43 | 4.63/5.0 |
| Giovanna | 1 | $33,624 | 25 | 4.96/5.0 |
| Enrico | 1 | $30,991 | 11 | 5.00/5.0 |
| Francesco | 5 | $29,468 | 24 | 4.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rozzano.
Dive Deeper: Advanced Rozzano STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rozzano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRozzano Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rozzano
- The Rozzano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.3% of the 87 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rozzano, Apartment/Condo properties are the most common (86.2%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 2.3%) offer potential for unique stay experiences.
Rozzano Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rozzano
- The dominant room capacity in Rozzano is 1 bedroom listings, making up 56.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.8% of the active Airbnb listings in Rozzano, indicating a high concentration in these sizes.
- With over half the market (56.3%) consisting of studios or 1-bedroom units, Rozzano is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (3.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Rozzano.
Rozzano Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rozzano
- The most common guest capacity trend in Rozzano vacation rentals is listings accommodating 4 guests (37.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Rozzano STR market, accounting for 57.4% of listings.
- On average, properties in Rozzano are equipped to host 3.0 guests.
Rozzano Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rozzano
- The most common availability pattern in Rozzano falls within the 181-270 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rozzano (37.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rozzano Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
32 listings
38.6% of total
2 Nights
21 listings
25.3% of total
3 Nights
7 listings
8.4% of total
4-6 Nights
2 listings
2.4% of total
7-29 Nights
8 listings
9.6% of total
30+ Nights
13 listings
15.7% of total
Key Insights
- The most prevalent minimum stay requirement in Rozzano is 1 Night, adopted by 38.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.9%) of the Rozzano Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.7%) caters to monthly stays (30+ nights) in Rozzano, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.6% of Rozzano hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rozzano.
Rozzano Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
33 listings
39.3% of total
Moderate
37 listings
44% of total
Strict
14 listings
16.7% of total
Cancellation Policy Insights for Rozzano
- The prevailing Airbnb cancellation policy trend in Rozzano is Moderate, used by 44% of listings.
- The market strongly favors guest-friendly terms, with 83.3% of listings offering Flexible or Moderate policies. This suggests guests in Rozzano may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 44% market standard in Rozzano.
- Regularly review your cancellation policy against competitors and market demand shifts in Rozzano.
Rozzano STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rozzano
- The overall average booking lead time for vacation rentals in Rozzano is 34 days.
- Guests book furthest in advance for stays during April (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (45 days avg.) sees the longest lead times, while Summer (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Rozzano.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these Rozzano averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rozzano (2025)
Amenity data is currently unavailable for Rozzano.
Rozzano Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rozzano
- The typical guest profile for Airbnb in Rozzano consists of a mix of domestic (42%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 41.7% of guests.
- Key international markets include Italy (41.7%) and France (16.2%).
- Top languages spoken are English (35.9%) followed by Italian (16.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rozzano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 502 | $5,008 | $365.18 | 56% |
| Laglio | 63 | $4,391 | $512.43 | 43% |
| Sala Comacina | 68 | $4,345 | $441.29 | 47% |
| Brienz (BE) | 155 | $3,991 | $291.29 | 51% |
| Flüelen | 11 | $3,901 | $304.92 | 52% |
| Alpnach | 11 | $3,887 | $251.00 | 52% |
| Cossano Belbo | 14 | $3,542 | $345.50 | 41% |
| Brenzone sul Garda | 21 | $3,503 | $324.86 | 44% |
| Oliveto Lario | 101 | $3,462 | $382.16 | 51% |
| Portofino | 72 | $3,442 | $493.88 | 40% |