Segrate Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Segrate in 2025? Explore comprehensive Airbnb analytics for Segrate, Lombardy, Italy to uncover income potential. This 2025 STR market report for Segrate, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 56 active listings.

Whether you're considering an Airbnb investment in Segrate, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Segrate Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Segrate Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$132
The average rental revenue earned for an occupied room per day in Segrate.
Occupancy Rate(?)
39.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,312
Typical annual income for an Airbnb listing in Segrate. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.6%
Positive growth (0.6%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Segrate.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Segrate.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
56
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Segrate (2025)

Understanding the monthly revenue variations for Airbnb listings in Segrate is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Segrate is typically March, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Segrate across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,002+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,192 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,507 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $725, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Segrate

Segrate Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Segrate STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Segrate:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Segrate

Average Daily Rate (ADR) Airbnb Trends in Segrate (2025)

Effective short term rental pricing strategy in Segrate involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Segrate typically peaks in April and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $176+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
  • Typical properties (Median) charge around $103 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in Segrate

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Airbnb Seasonality Analysis & Trends in Segrate (2025)

Peak Season (March, April, September)
  • Revenue averages $2,337 per month
  • Occupancy rates average 51.0%
  • Daily rates average $141
Shoulder Season
  • Revenue averages $1,622 per month
  • Occupancy maintains around 45.9%
  • Daily rates hold near $125
Low Season (January, February, November)
  • Revenue drops to average $1,250 per month
  • Occupancy decreases to average 34.9%
  • Daily rates adjust to average $113

Seasonality Insights for Segrate

  • The Airbnb seasonality in Segrate shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Segrate's highest earning potential, with monthly revenues capable of climbing to $2,560, occupancy reaching a high of 56.9%, and ADRs peaking at $154.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,110, occupancy could drop to 31.2%, and ADRs may adjust down to $104.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Segrate.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Segrate seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Segrate (2025)

Exploring the top neighborhoods for short-term rentals in Segrate? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro di Segrate
The central area of Segrate offers convenient access to shops, restaurants, and public transport. Ideal for tourists looking to explore Milan as it is just a short train ride away.
Segrate Shopping Center, local restaurants, Parks and green areas, Train station to Milan, Cascina San Cipriano
Milano 2
This residential area is known for its quiet atmosphere, beautiful parks, and proximity to Milan. It's perfect for families and long-term stays.
Parco della Cavetta, local cafés, golf club nearby, easy access to Milan, walking trails
East Segrate
A lesser-known area that provides a more authentic Italian lifestyle with charming streets and local markets. Ideal for those looking to experience daily life away from the hustle of Milan.
local markets, small shops, neighborhood parks, traditional Italian eateries, community events
Segrate North
This area boasts several large parks and is close to the Idroscalo Lake, making it a great location for outdoor enthusiasts and families.
Idroscalo Lake, Parks and recreational areas, cycling paths, water sports, picnic spots
Rondò - Malaspina
A vibrant neighborhood with easy access to metro lines, offering a range of dining options and a young population, attracting both tourists and locals.
local restaurants, bars and nightlife, public transport access, community activities, art exhibitions
Segrate South
Offers a peaceful suburban feel with excellent transport links to Milan; ideal for business travelers looking for a quieter stay without being far from the city.
Parks, good transport links, local grocery stores, family-friendly atmosphere, community centers
Via Fratelli Bandiera
A charming residential street with easy access to public transportation and local amenities, offering a local feel close to the city.
local shops, public transport access, small parks, community events, easy access to Milan
Cascina San Giuseppe
A quaint area featuring traditional Italian farms and green spaces. Great for those looking to escape the urban setting while still being conveniently close to Milan.
agricultural farms, green spaces, local festivals, community gardens, secluded walking paths

Understanding Airbnb License Requirements & STR Laws in Segrate (2025)

While Segrate, Lombardy, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Segrate to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Segrate (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Segratebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ca' dei Girasoli - Bungalow in Segrate

Ca' dei Girasoli - Bungalow in Segrate

Entire Place • 3 bedrooms

$40,157
Revenue
61.8%
Occupancy
$185.58
Daily Rate
Apartment in the San Felice district

Apartment in the San Felice district

Entire Place • 1 bedroom

$30,041
Revenue
72.4%
Occupancy
$101.71
Daily Rate
[Linate Suite] 3 minutes from Linate + Self Check-In

[Linate Suite] 3 minutes from Linate + Self Check-In

Entire Place • 1 bedroom

$28,442
Revenue
40.4%
Occupancy
$188.49
Daily Rate
Three-room apartment in San Felice Segrate

Three-room apartment in San Felice Segrate

Entire Place • 2 bedrooms

$27,659
Revenue
55.1%
Occupancy
$135.42
Daily Rate
House on Private Lake a stone's throw from Milan

House on Private Lake a stone's throw from Milan

Entire Place • 4 bedrooms

$27,569
Revenue
56.2%
Occupancy
$204.18
Daily Rate
Smart two-room apartment in the center of Segrate, a stone's throw from Milan

Smart two-room apartment in the center of Segrate, a stone's throw from Milan

Entire Place • 1 bedroom

$26,760
Revenue
81.3%
Occupancy
$88.51
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Segrate (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Segrate based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Roberto5$42,95395.00/5.0
Manuela1$40,157415.00/5.0
Pino2$36,3354094.88/5.0
Sandro1$30,041314.74/5.0
Jacopo1$28,4421684.80/5.0
Lucio Flavio1$27,659724.81/5.0
Gabriele1$27,56964.17/5.0
Patrizia1$26,7601184.96/5.0
Ekaterina1$26,092664.83/5.0
Massimiliano1$26,074894.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Segrate.

Dive Deeper: Advanced Segrate STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Segrate. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Segrate Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Segrate

  • The Segrate Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 56 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Segrate, Apartment/Condo properties are the most common (83.9%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.

Segrate Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Segrate

  • The dominant room capacity in Segrate is 1 bedroom listings, making up 57.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.7% of the active Airbnb listings in Segrate, indicating a high concentration in these sizes.
  • With over half the market (57.1%) consisting of studios or 1-bedroom units, Segrate is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (3.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Segrate.

Segrate Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Segrate

  • The most common guest capacity trend in Segrate vacation rentals is listings accommodating 4 guests (32.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Segrate STR market, accounting for 60.7% of listings.
  • On average, properties in Segrate are equipped to host 2.8 guests.

Segrate Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Segrate

  • The most common availability pattern in Segrate falls within the 271-366 days range, representing 60.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Segrate (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Segrate Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.8%)

1 Night

19 listings

38.8% of total

2 Nights (8.2%)

2 Nights

4 listings

8.2% of total

3 Nights (10.2%)

3 Nights

5 listings

10.2% of total

4-6 Nights (6.1%)

4-6 Nights

3 listings

6.1% of total

7-29 Nights (12.2%)

7-29 Nights

6 listings

12.2% of total

30+ Nights (24.5%)

30+ Nights

12 listings

24.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Segrate is 1 Night, adopted by 38.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (24.5%) caters to monthly stays (30+ nights) in Segrate, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 38.8% of Segrate hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 24.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Segrate.

Segrate Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.5%)

Flexible

19 listings

34.5% of total

Moderate (49.1%)

Moderate

27 listings

49.1% of total

Strict (16.4%)

Strict

9 listings

16.4% of total

Cancellation Policy Insights for Segrate

  • The prevailing Airbnb cancellation policy trend in Segrate is Moderate, used by 49.1% of listings.
  • The market strongly favors guest-friendly terms, with 83.6% of listings offering Flexible or Moderate policies. This suggests guests in Segrate may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 49.1% market standard in Segrate.
  • Regularly review your cancellation policy against competitors and market demand shifts in Segrate.

Segrate STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Segrate

  • The overall average booking lead time for vacation rentals in Segrate is 24 days.
  • Guests book furthest in advance for stays during April (average 48 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (38 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Segrate.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 38 days) to capture early planners.
  • Monitor your own booking lead times against these Segrate averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Segrate (2025)

Amenity data is currently unavailable for Segrate.

Segrate Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Segrate

  • The typical guest profile for Airbnb in Segrate consists of predominantly international visitors (66%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 34.0% of guests.
  • Key international markets include Italy (34%) and United States (17.5%).
  • Top languages spoken are English (39%) followed by Italian (16.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Segrate Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grindelwald502$5,008$365.1856%
Laglio63$4,391$512.4343%
Sala Comacina68$4,345$441.2947%
Brienz (BE)155$3,991$291.2951%
Flüelen11$3,901$304.9252%
Alpnach11$3,887$251.0052%
Cossano Belbo14$3,542$345.5041%
Brenzone sul Garda21$3,503$324.8644%
Oliveto Lario101$3,462$382.1651%
Portofino72$3,442$493.8840%

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