Turate Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Turate in 2025? Explore comprehensive Airbnb analytics for Turate, Lombardy, Italy to uncover income potential. This 2025 STR market report for Turate, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Turate, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Turate Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Turate Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$84
The average rental revenue earned for an occupied room per day in Turate.
Occupancy Rate(?)
39.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,904
Typical annual income for an Airbnb listing in Turate. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.0%
Strong growth (18.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Turate.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Turate.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Turate (2025)

Understanding the monthly revenue variations for Airbnb listings in Turate is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Turate is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Turate across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,734+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,383 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $922 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $482, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Turate

Turate Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Turate STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Turate:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Turate

Average Daily Rate (ADR) Airbnb Trends in Turate (2025)

Effective short term rental pricing strategy in Turate involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Turate typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $129+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $96 or more.
  • Typical properties (Median) charge around $72 per night.
  • Entry-level properties (Bottom 25%) earn around $62 per night.

Average Daily Rate (ADR) Trend by Month in Turate

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Airbnb Seasonality Analysis & Trends in Turate (2025)

Peak Season (August, April, June)
  • Revenue averages $1,434 per month
  • Occupancy rates average 49.9%
  • Daily rates average $89
Shoulder Season
  • Revenue averages $999 per month
  • Occupancy maintains around 42.4%
  • Daily rates hold near $81
Low Season (January, March, November)
  • Revenue drops to average $739 per month
  • Occupancy decreases to average 34.0%
  • Daily rates adjust to average $81

Seasonality Insights for Turate

  • The Airbnb seasonality in Turate shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Turate's highest earning potential, with monthly revenues capable of climbing to $1,569, occupancy reaching a high of 57.6%, and ADRs peaking at $96.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $691, occupancy could drop to 29.7%, and ADRs may adjust down to $73.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Turate.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Turate seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Turate (2025)

Exploring the top neighborhoods for short-term rentals in Turate? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Turate City Center
The historical center of Turate offers charm and convenience, with easy access to local shops, cafes, and restaurants. Ideal for travelers looking to immerse themselves in local culture.
Piazza della Libertà, Chiesa di San Giacomo, local boutiques, gelaterias, historical architecture
Turate Park Area
This area features green spaces and parks, perfect for families and nature lovers. A peaceful atmosphere attracts visitors seeking relaxation and outdoor activities.
Parco della Resistenza, playgrounds, walking trails, nature spots, outdoor sports facilities
North Turate residential area
A quiet residential neighborhood that appeals to families and longer-stay guests. Offers a home-like environment while being close to public transport for easy commuting.
local cafes, family-friendly restaurants, proximity to public transport, grocery stores, parks
By the River Varese
Scenic areas near the river attract nature enthusiasts and those wishing to explore countryside views. Great for travelers looking for a tranquil escape from the city.
River Varese, rural landscapes, walking and cycling paths, fishing spots, local farms
Nearby Saronno
Just a short distance from Turate, Saronno is known for its nightlife and shopping. This location is great for visitors wanting nightlife and urban amenities.
Centro Commerciale, restaurants and bars, nightclubs, theater, historic sights
Comasina Square
A popular square that serves as a gathering point and is surrounded by local dining and entertainment options. Great for social experiences and community events.
Comasina Square events, restaurants, cafes, art installations, market days
Turate Station Area
Close to the train station, this area is perfect for business travelers and those needing quick access to Milan and nearby cities. Provides convenience and accessibility.
train station, public transport connections, business cafes, service centers, local shops
Varese Lake Area
Offering stunning views and recreational opportunities, this area draws visitors seeking an outdoor experience as well as relaxation by the water.
Lake Varese, water sports, beach areas, hiking trails, picnic spots

Understanding Airbnb License Requirements & STR Laws in Turate (2025)

While Turate, Lombardy, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Turate to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Turate (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Turatebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lovely apartment, swimming pool for exclusive use

Lovely apartment, swimming pool for exclusive use

Entire Place • 1 bedroom

$29,050
Revenue
40.2%
Occupancy
$151.79
Daily Rate
[Historic Center]Flat near Milan, Como exhibitions

[Historic Center]Flat near Milan, Como exhibitions

Entire Place • 1 bedroom

$16,372
Revenue
61.4%
Occupancy
$71.92
Daily Rate
Otto's House   CIN: it013227C2XVYVJR6S

Otto's House CIN: it013227C2XVYVJR6S

Entire Place • 2 bedrooms

$14,291
Revenue
52.8%
Occupancy
$69.88
Daily Rate
Casa Silvana

Casa Silvana

Entire Place • 1 bedroom

$13,201
Revenue
59.2%
Occupancy
$59.38
Daily Rate
Roma 2 Apartment - THE V Collection

Roma 2 Apartment - THE V Collection

Entire Place • 1 bedroom

$11,941
Revenue
39.9%
Occupancy
$82.14
Daily Rate
Carducci Apartment - THE V Collection Apartments

Carducci Apartment - THE V Collection Apartments

Entire Place • 1 bedroom

$10,869
Revenue
36.9%
Occupancy
$74.65
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Turate (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Turate based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Davide4$35,7903814.47/5.0
William1$29,0502594.94/5.0
Christian1$16,372384.84/5.0
Paolo4$15,174324.52/5.0
Mattia1$14,2911134.99/5.0
Roberto1$13,201154.87/5.0
Host #2137244791$10,4061Not Rated
Antonio1$9,1101354.96/5.0
Stefano1$6,348554.87/5.0
Andrea1$5,5862034.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Turate.

Dive Deeper: Advanced Turate STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Turate. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Turate Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Turate

  • The Turate Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.2% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Turate, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
  • The presence of 22.2% Hotel/Boutique listings indicates integration with traditional hospitality.

Turate Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Turate

  • The dominant room capacity in Turate is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Turate, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (5.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Turate.

Turate Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Turate

  • The most common guest capacity trend in Turate vacation rentals is listings accommodating 4 guests (50%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Turate STR market, accounting for 66.7% of listings.
  • On average, properties in Turate are equipped to host 3.3 guests.

Turate Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Turate

  • The most common availability pattern in Turate falls within the 271-366 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Turate (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Turate Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (66.7%)

1 Night

12 listings

66.7% of total

2 Nights (22.2%)

2 Nights

4 listings

22.2% of total

7-29 Nights (5.6%)

7-29 Nights

1 listings

5.6% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Turate is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.9%) of the Turate Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 66.7% of Turate hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Turate.

Turate Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (70.6%)

Flexible

12 listings

70.6% of total

Moderate (29.4%)

Moderate

5 listings

29.4% of total

Cancellation Policy Insights for Turate

  • The prevailing Airbnb cancellation policy trend in Turate is Flexible, used by 70.6% of listings.
  • The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Turate may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 70.6% market standard in Turate.
  • Given the high prevalence of Flexible policies (70.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Turate.

Turate STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Turate

  • The overall average booking lead time for vacation rentals in Turate is 31 days.
  • Guests book furthest in advance for stays during May (average 52 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (40 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Turate.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 52 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Turate averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Turate (2025)

Amenity data is currently unavailable for Turate.

Turate Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Turate

  • The typical guest profile for Airbnb in Turate consists of predominantly international visitors (76%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 23.6% of guests.
  • Key international markets include Italy (23.6%) and Germany (17.2%).
  • Top languages spoken are English (36.7%) followed by French (13%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Turate Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grindelwald502$5,008$365.1856%
Laglio63$4,391$512.4343%
Sala Comacina68$4,345$441.2947%
Brienz (BE)155$3,991$291.2951%
Flüelen11$3,901$304.9252%
Alpnach11$3,887$251.0052%
Cossano Belbo14$3,542$345.5041%
Brenzone sul Garda21$3,503$324.8644%
Oliveto Lario101$3,462$382.1651%
Portofino72$3,442$493.8840%

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