Monteu Roero Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Piedmont, Italy

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Monteu Roero in 2025? Explore comprehensive Airbnb analytics for Monteu Roero, Piedmont, Italy to uncover income potential. This 2025 STR market report for Monteu Roero, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Monteu Roero, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Monteu Roero Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Monteu Roero Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$656
The average rental revenue earned for an occupied room per day in Monteu Roero.
Occupancy Rate(?)
32.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$42,994
Typical annual income for an Airbnb listing in Monteu Roero. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
21.0%
Strong growth (21.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Monteu Roero.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Monteu Roero.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Monteu Roero (2025)

Understanding the monthly revenue variations for Airbnb listings in Monteu Roero is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Monteu Roero is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Monteu Roero across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $15,283+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,078 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,630 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,060, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Monteu Roero

Monteu Roero Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Monteu Roero STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Monteu Roero:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Monteu Roero

Average Daily Rate (ADR) Airbnb Trends in Monteu Roero (2025)

Effective short term rental pricing strategy in Monteu Roero involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Monteu Roero typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,264+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $1,024 or more.
  • Typical properties (Median) charge around $250 per night.
  • Entry-level properties (Bottom 25%) earn around $107 per night.

Average Daily Rate (ADR) Trend by Month in Monteu Roero

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Airbnb Seasonality Analysis & Trends in Monteu Roero (2025)

Peak Season (August, July, September)
  • Revenue averages $7,664 per month
  • Occupancy rates average 46.4%
  • Daily rates average $458
Shoulder Season
  • Revenue averages $4,763 per month
  • Occupancy maintains around 32.5%
  • Daily rates hold near $553
Low Season (February, March, December)
  • Revenue drops to average $2,626 per month
  • Occupancy decreases to average 25.4%
  • Daily rates adjust to average $591

Seasonality Insights for Monteu Roero

  • The Airbnb seasonality in Monteu Roero shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Monteu Roero's highest earning potential, with monthly revenues capable of climbing to $8,675, occupancy reaching a high of 53.7%, and ADRs peaking at $721.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,697, occupancy could drop to 21.2%, and ADRs may adjust down to $427.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Monteu Roero.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Monteu Roero seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Monteu Roero (2025)

Exploring the top neighborhoods for short-term rentals in Monteu Roero? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Canale
Charming village in the Roero wine region, known for its vineyards and stunning landscapes. A great choice for wine tourists looking to explore the local wine culture and enjoy picturesque views.
Wine tastings at local wineries, Roero Castle, San Francesco Church, Nature trails, Local markets
Grinzane Cavour
Famous for its historical wine castle, this area attracts visitors interested in gastronomy and wine history. Perfect for hosting guests who want to experience the culinary delights of Piedmont.
Grinzane Cavour Castle, Wine museums, Trattoria della Storia, Local wine festivals, Scenic hiking trails
Alba
Known as the capital of the Langhe region, Alba is famous for its truffles and wine. This vibrant town has a rich culinary scene and attracts food lovers year-round.
Fiera del Tartufo (Truffle Fair), Alba Cathedral, Local trattorias, Shopping in the historic center, Wine and truffle tours
Bra
A lively town known for its cheese production and culinary heritage. It has a bustling market and numerous food-related events, making it a prime spot for food enthusiasts.
Cheese Market, Slow Food headquarters, Historic town center, Parco della Rocca, Annual Cheese Festival
Peveragno
A quiet yet beautiful village in the mountains, ideal for those looking to escape to nature. Popular with outdoor enthusiasts and families seeking relaxation in the countryside.
Mount Cardonera, Hiking trails, Local farmhouses, Peaceful nature spots, Small local festivals
Santo Stefano Roero
Known for its agricultural heritage and scenic beauty, this area is great for families and nature lovers looking for a peaceful retreat while still close to attractions.
Vineyard tours, Local hiking paths, Charming countryside
Monforte d'Alba
A picturesque village perched on a hill, offering stunning views and a rich wine culture. Perfect for romantic getaways and wine tourism.
Historic town center, Gastronomy experiences, Wine cellars, Cultural events, Scenic viewpoints
Roero Park
This natural park is an excellent destination for ecotourism and outdoor activities. Attracts nature lovers and adventure seekers.
Hiking and biking trails, Wildlife observation, Picnic areas, Scenic landscapes, Natural preserves

Understanding Airbnb License Requirements & STR Laws in Monteu Roero (2025)

Yes, Monteu Roero, Piedmont, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Monteu Roero to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 47% licensed listings)

Top Performing Airbnb Properties in Monteu Roero (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Monteu Roerobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Family friendly property Casa San Grato

Family friendly property Casa San Grato

Entire Place • 8 bedrooms

$183,920
Revenue
50.1%
Occupancy
$1053.46
Daily Rate
Charming villa for groups Casa Gallo

Charming villa for groups Casa Gallo

Entire Place • 10 bedrooms

$161,858
Revenue
38.9%
Occupancy
$1219.89
Daily Rate
Casa Clara Relais & Spa

Casa Clara Relais & Spa

Entire Place • 3 bedrooms

$106,267
Revenue
36.5%
Occupancy
$821.87
Daily Rate
Beautiful Villa Casa San Gallo in Piemonte

Beautiful Villa Casa San Gallo in Piemonte

Entire Place • 10 bedrooms

$61,006
Revenue
16.3%
Occupancy
$1564.93
Daily Rate
Beautiful Villa Casa San Grato in Piemonte

Beautiful Villa Casa San Grato in Piemonte

Entire Place • 8 bedrooms

$46,964
Revenue
18.7%
Occupancy
$1234.72
Daily Rate
Beautiful Villa Relais Casa Clara in Piemonte

Beautiful Villa Relais Casa Clara in Piemonte

Entire Place • 3 bedrooms

$30,637
Revenue
25.2%
Occupancy
$1022.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Monteu Roero (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Monteu Roero based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Marina3$452,045974.98/5.0
Host #3850772353$138,6070N/A/5.0
Host #4494880953$54,7440N/A/5.0
Gabriella2$31,771145.00/5.0
Claudio3$29,3321084.95/5.0
Alberto1$26,403124.92/5.0
Marion - Interhome Group1$26,35385.00/5.0
Kaya1$24,58684.88/5.0
Host #4862160001$19,6150N/A/5.0
Gianpiero1$13,4301054.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Monteu Roero.

Dive Deeper: Advanced Monteu Roero STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Monteu Roero. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Monteu Roero Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Monteu Roero

  • The Monteu Roero Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Monteu Roero, House properties are the most common (73.7%), reflecting the local real estate landscape.
  • Houses represent a significant 73.7% portion, catering likely to families or larger groups.
  • The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Monteu Roero Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Monteu Roero

  • The dominant room capacity in Monteu Roero is 3 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 57.9% of the active Airbnb listings in Monteu Roero, indicating a high concentration in these sizes.
  • A significant 57.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Monteu Roero.

Monteu Roero Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Monteu Roero

  • The most common guest capacity trend in Monteu Roero vacation rentals is listings accommodating 8+ guests (42.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Monteu Roero STR market, accounting for 68.4% of listings.
  • 68.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Monteu Roero.
  • On average, properties in Monteu Roero are equipped to host 5.6 guests.

Monteu Roero Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Monteu Roero

  • The most common availability pattern in Monteu Roero falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Monteu Roero (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Monteu Roero Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.8%)

1 Night

5 listings

27.8% of total

2 Nights (5.6%)

2 Nights

1 listings

5.6% of total

3 Nights (22.2%)

3 Nights

4 listings

22.2% of total

4-6 Nights (5.6%)

4-6 Nights

1 listings

5.6% of total

30+ Nights (38.9%)

30+ Nights

7 listings

38.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Monteu Roero is 30+ Nights, adopted by 38.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (38.9%) caters to monthly stays (30+ nights) in Monteu Roero, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 38.9% of Monteu Roero hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 38.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Monteu Roero.

Monteu Roero Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (21.4%)

Super Strict 60 Days

3 listings

21.4% of total

Super Strict 30 Days (7.1%)

Super Strict 30 Days

1 listings

7.1% of total

Flexible (35.7%)

Flexible

5 listings

35.7% of total

Moderate (35.7%)

Moderate

5 listings

35.7% of total

Cancellation Policy Insights for Monteu Roero

  • The prevailing Airbnb cancellation policy trend in Monteu Roero is Flexible, used by 35.7% of listings.
  • The market strongly favors guest-friendly terms, with 71.4% of listings offering Flexible or Moderate policies. This suggests guests in Monteu Roero may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 35.7% market standard in Monteu Roero.
  • Regularly review your cancellation policy against competitors and market demand shifts in Monteu Roero.

Monteu Roero STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Monteu Roero

  • The overall average booking lead time for vacation rentals in Monteu Roero is 62 days.
  • Guests book furthest in advance for stays during May (average 140 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 42 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (95 days avg.) sees the longest lead times, while Fall (48 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Monteu Roero.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 140 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 95 days) to capture early planners.
  • Monitor your own booking lead times against these Monteu Roero averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Monteu Roero (2025)

Amenity Prevalence

Amenity Insights for Monteu Roero

  • Essential amenities in Monteu Roero that guests expect include: Hot water, TV, Heating, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Backyard, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Monteu Roero: Hot water, TV, Heating, Wifi.
  • Consider adding popular differentiators like Air conditioning or Backyard to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Monteu Roero to stay competitive.

Monteu Roero Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Monteu Roero

  • The typical guest profile for Airbnb in Monteu Roero consists of predominantly international visitors (69%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 31.3% of guests.
  • Key international markets include Italy (31.3%) and France (13.8%).
  • Top languages spoken are English (35.6%) followed by Italian (21.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Monteu Roero Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Manigod198$3,992$438.1540%
Ramatuelle213$3,520$704.7939%
Saint-Jean-Cap-Ferrat113$3,445$460.0544%
Val-d'Isère462$3,424$415.0547%
Cossano Belbo13$3,381$286.9140%
Saint-Nicolas-la-Chapelle28$3,008$391.5141%
Saint-Tropez779$2,955$502.2839%
Courchevel654$2,953$502.6440%
Veyrier-du-Lac139$2,904$489.6941%
Les Clefs30$5,385$320.8042%

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