Sestriere Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Piedmont, Italy
Is Airbnb profitable in Sestriere in 2025? Explore comprehensive Airbnb analytics for Sestriere, Piedmont, Italy to uncover income potential. This 2025 STR market report for Sestriere, based on AirROI data from September 2024 to August 2025, reveals key trends in the market of 246 active listings.
Whether you're considering an Airbnb investment in Sestriere, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sestriere Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sestriere Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sestriere (2025)
Understanding the monthly revenue variations for Airbnb listings in Sestriere is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sestriere is typically February, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sestriere across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,376+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,094 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,185 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $640, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sestriere
Sestriere Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sestriere STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sestriere:
- Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sestriere
Average Daily Rate (ADR) Airbnb Trends in Sestriere (2025)
Effective short term rental pricing strategy in Sestriere involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sestriere typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $309+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $210 or more.
- Typical properties (Median) charge around $152 per night.
- Entry-level properties (Bottom 25%) earn around $113 per night.
Average Daily Rate (ADR) Trend by Month in Sestriere
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Airbnb Seasonality Analysis & Trends in Sestriere (2025)
Peak Season (February, March, January)
- Revenue averages $3,103 per month
- Occupancy rates average 48.4%
- Daily rates average $206
Shoulder Season
- Revenue averages $1,301 per month
- Occupancy maintains around 23.0%
- Daily rates hold near $190
Low Season (May, June, September)
- Revenue drops to average $752 per month
- Occupancy decreases to average 16.5%
- Daily rates adjust to average $185
Seasonality Insights for Sestriere
- The Airbnb seasonality in Sestriere shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sestriere's highest earning potential, with monthly revenues capable of climbing to $3,630, occupancy reaching a high of 58.9%, and ADRs peaking at $211.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $697, occupancy could drop to 13.5%, and ADRs may adjust down to $180.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sestriere.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sestriere seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sestriere (2025)
Exploring the top neighborhoods for short-term rentals in Sestriere? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sestriere Center | The main hub of Sestriere, offering easy access to ski lifts, shops, and restaurants. Perfect for tourists looking for convenience and a lively atmosphere. | Via Louset, Sestriere Ski Resort, Chalet Louset, Sestriere's shops and restaurants, Piazza Fraiteve |
| Colle Sestriere | A quieter area that provides stunning views and direct access to the slopes, ideal for families and those seeking a peaceful retreat. | Colle Sestriere ski lifts, Grangesises Ski Resort, Val Chisone, Panoramic views of the Alps, Hiking Trails |
| Frazioni di Sestriere | Charming small villages nearby that offer a more intimate experience while still being within reach of Sestriere ski activities. | Villages of Sauze di Cesana, Cesana Torinese, Nature trails, Local restaurants, Historical sites |
| Borgata Sestriere | A picturesque neighborhood featuring traditional alpine architecture and access to ski lifts, great for those wanting an authentic mountain experience. | Skiing at Monte Motta, Winter hiking trails, Borgata's restaurants, Traditional alpine culture, Ski schools |
| Alpette | Known for its beautiful landscapes and outdoor activities in both summer and winter, appealing to nature enthusiasts and adventure seekers. | Alpette ski slopes, Mountain biking trails, Hiking paths, Alpette lake, Stunning alpine scenery |
| San Sicario | A charming hamlet close to Sestriere, it offers ski access and is less crowded, perfect for a relaxing getaway for couples and families. | San Sicario ski lifts, Local dining options, Peaceful atmosphere, Scenic mountain views, Access to the Milky Way ski area |
| Bardonecchia | Located a short distance from Sestriere, this area offers additional skiing and summer activities, making it popular among visitors looking to explore multiple resorts. | Bardonecchia Ski Resort, Hiking and biking trails, Historic town center, Local markets, Family-friendly venues |
| Montgenèvre (France) | Just across the border from Sestriere, Montgenèvre is a popular French ski resort that attracts international tourists, benefitting those renting in Sestriere. | Montgenèvre Ski Resort, French cuisine, Cross-border skiing, Live music events, Mountain wellness centers |
Understanding Airbnb License Requirements & STR Laws in Sestriere (2025)
While Sestriere, Piedmont, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sestriere to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Sestriere (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sestrierebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The window on the slopes
Entire Place • 3 bedrooms
Beautiful penthouse on the slopes/golf with garage
Entire Place • 3 bedrooms
Chalet with a breathtaking view
Entire Place • 4 bedrooms
Apartment in the Olympic Village of Sestriere
Entire Place • 1 bedroom
Hostdomus - Urban Villa
Entire Place • 2 bedrooms
Modern three-room apartment in the center of Sestriere
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sestriere (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sestriere based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hostdomus | 28 | $420,573 | 92 | 4.19/5.0 |
| Roberta | 19 | $248,983 | 37 | 4.50/5.0 |
| Paolo | 9 | $109,803 | 39 | 4.35/5.0 |
| Marina | 1 | $77,035 | 6 | 5.00/5.0 |
| Davide | 5 | $72,242 | 45 | 4.82/5.0 |
| Laura | 1 | $51,087 | 27 | 4.96/5.0 |
| Lorenzo | 3 | $48,174 | 41 | 4.49/5.0 |
| Federico | 1 | $40,042 | 5 | 4.80/5.0 |
| Alba | 1 | $37,961 | 198 | 4.71/5.0 |
| Giulia | 1 | $35,248 | 6 | 4.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sestriere.
Dive Deeper: Advanced Sestriere STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sestriere. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSestriere Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sestriere
- The Sestriere Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.6% of the 246 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sestriere, Apartment/Condo properties are the most common (92.3%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique, outdoor/unique, others (combined 7.6%) offer potential for unique stay experiences.
Sestriere Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sestriere
- The dominant room capacity in Sestriere is 1 bedroom listings, making up 53.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.4% of the active Airbnb listings in Sestriere, indicating a high concentration in these sizes.
- With over half the market (53.3%) consisting of studios or 1-bedroom units, Sestriere is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (8.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Sestriere.
Sestriere Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sestriere
- The most common guest capacity trend in Sestriere vacation rentals is listings accommodating 4 guests (47.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Sestriere STR market, accounting for 69.1% of listings.
- 27.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sestriere.
- On average, properties in Sestriere are equipped to host 4.6 guests.
Sestriere Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sestriere
- The most common availability pattern in Sestriere falls within the 271-366 days range, representing 81.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sestriere (55.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 0.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sestriere Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
8.6% of total
2 Nights
36 listings
14.8% of total
3 Nights
23 listings
9.4% of total
4-6 Nights
30 listings
12.3% of total
7-29 Nights
29 listings
11.9% of total
30+ Nights
105 listings
43% of total
Key Insights
- The most prevalent minimum stay requirement in Sestriere is 30+ Nights, adopted by 43% of listings. This highlights the market's preference for longer commitments.
- A significant segment (43%) caters to monthly stays (30+ nights) in Sestriere, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 43% of Sestriere hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 43% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sestriere.
Sestriere Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
45 listings
18.7% of total
Super Strict 60 Days
1 listings
0.4% of total
Flexible
29 listings
12% of total
Moderate
89 listings
36.9% of total
Strict
77 listings
32% of total
Cancellation Policy Insights for Sestriere
- The prevailing Airbnb cancellation policy trend in Sestriere is Moderate, used by 36.9% of listings.
- There's a relatively balanced mix between guest-friendly (48.9%) and stricter (32.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.9% market standard in Sestriere.
- With 32% using Strict terms, this is a viable option in Sestriere, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Sestriere.
Sestriere STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sestriere
- The overall average booking lead time for vacation rentals in Sestriere is 57 days.
- Guests book furthest in advance for stays during February (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (72 days avg.) sees the longest lead times, while Fall (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Sestriere.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 72 days) to capture early planners.
- Monitor your own booking lead times against these Sestriere averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sestriere (2025)
Amenity Prevalence
Amenity Insights for Sestriere
- Essential amenities in Sestriere that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sestriere: TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sestriere to stay competitive.
Sestriere Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sestriere
- The typical guest profile for Airbnb in Sestriere consists of a mix of domestic (41%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 40.8% of guests.
- Key international markets include Italy (40.8%) and United Kingdom (22%).
- Top languages spoken are English (40.1%) followed by Italian (22.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sestriere Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Les Clefs | 34 | $5,895 | $319.30 | 43% |
| Monteu Roero | 11 | $5,562 | $419.23 | 44% |
| Manigod | 214 | $3,915 | $444.48 | 39% |
| Saint-Jean-Cap-Ferrat | 109 | $3,826 | $444.36 | 44% |
| Saint-Nicolas-la-Chapelle | 26 | $3,546 | $450.58 | 42% |
| Val-d'Isère | 480 | $3,366 | $389.98 | 47% |
| Ramatuelle | 226 | $3,352 | $645.94 | 37% |
| La Môle | 16 | $3,268 | $457.45 | 36% |
| Charvonnex | 12 | $3,245 | $259.47 | 48% |
| Saint-Tropez | 753 | $3,179 | $489.09 | 36% |