Vignale Monferrato Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Piedmont, Italy

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Vignale Monferrato in 2025? Explore comprehensive Airbnb analytics for Vignale Monferrato, Piedmont, Italy to uncover income potential. This 2025 STR market report for Vignale Monferrato, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Vignale Monferrato, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vignale Monferrato Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vignale Monferrato Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$246
The average rental revenue earned for an occupied room per day in Vignale Monferrato.
Occupancy Rate(?)
39.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,034
Typical annual income for an Airbnb listing in Vignale Monferrato. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.4%
Strong growth (22.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Vignale Monferrato.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Vignale Monferrato.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vignale Monferrato (2025)

Understanding the monthly revenue variations for Airbnb listings in Vignale Monferrato is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vignale Monferrato is typically August, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vignale Monferrato across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,376+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,449 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,997 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,144, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vignale Monferrato

Vignale Monferrato Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vignale Monferrato STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vignale Monferrato:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vignale Monferrato

Average Daily Rate (ADR) Airbnb Trends in Vignale Monferrato (2025)

Effective short term rental pricing strategy in Vignale Monferrato involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vignale Monferrato typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $492+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $251 or more.
  • Typical properties (Median) charge around $148 per night.
  • Entry-level properties (Bottom 25%) earn around $119 per night.

Average Daily Rate (ADR) Trend by Month in Vignale Monferrato

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Airbnb Seasonality Analysis & Trends in Vignale Monferrato (2025)

Peak Season (August, July, April)
  • Revenue averages $4,111 per month
  • Occupancy rates average 59.2%
  • Daily rates average $230
Shoulder Season
  • Revenue averages $2,819 per month
  • Occupancy maintains around 35.3%
  • Daily rates hold near $246
Low Season (June, October, November)
  • Revenue drops to average $1,898 per month
  • Occupancy decreases to average 37.2%
  • Daily rates adjust to average $207

Seasonality Insights for Vignale Monferrato

  • The Airbnb seasonality in Vignale Monferrato shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vignale Monferrato's highest earning potential, with monthly revenues capable of climbing to $4,890, occupancy reaching a high of 73.3%, and ADRs peaking at $277.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,824, occupancy could drop to 24.9%, and ADRs may adjust down to $207.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vignale Monferrato.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vignale Monferrato seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vignale Monferrato (2025)

Exploring the top neighborhoods for short-term rentals in Vignale Monferrato? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Castello di Vignale Monferrato
A historic castle offering breathtaking panoramic views and a beautiful setting for guests looking for a unique and romantic experience. Ideal for couples and history enthusiasts.
Castello di Vignale Monferrato, local wine tours, vineyard experiences, scenic hiking trails
Centro di Vignale Monferrato
The charming center of the town with traditional shops, cafes, and local culture. Great for visitors wanting to immerse themselves in local life and cuisine.
Piazza della Libertà, local restaurants, artisanal craft shops, historic churches
Gremiasco
A quiet village nearby known for its tranquil countryside and wine production. Attracts nature lovers and those looking for a peaceful retreat.
natural parks, vineyards, local hiking paths, historic farms
Cella Monte
Famous for its numerous wineries and panoramic views of the Monferrato hills. A great spot for wine tours and tasting experiences.
wine tasting tours, beautiful landscapes, historic sites, cultural festivals
Moncalvo
Known as the 'City of the Truffles', this area attracts foodies and nature lovers interested in truffle hunting and high-quality local cuisine.
truffle hunting experiences, local markets, culinary festivals
Rosignano Monferrato
A picturesque village surrounded by vineyards, perfect for outdoor activities and experiencing local heritage, ideal for family vacations.
vineyard tours, scenic cycling routes, family-friendly parks
Alto Monferrato
A region famous for its stunning landscapes, great for tourists looking for outdoor adventures and wine tasting amid nature.
Adventurous hiking trails, biking routes, gorgeous vineyards, local festivals
Casale Monferrato
A larger town nearby offering more urban amenities while still being close to Monferrato's countryside, ideal for tourists seeking both relaxation and activities.
historic architecture, local museums, shopping areas, cultural events

Understanding Airbnb License Requirements & STR Laws in Vignale Monferrato (2025)

Yes, Vignale Monferrato, Piedmont, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vignale Monferrato to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 46% licensed listings)

Top Performing Airbnb Properties in Vignale Monferrato (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vignale Monferratobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La Riccarda Garden House x12 & Swimming Pool

La Riccarda Garden House x12 & Swimming Pool

Entire Place • 6 bedrooms

$81,001
Revenue
52.4%
Occupancy
$487.28
Daily Rate
Ca' dell' ebbro

Ca' dell' ebbro

Entire Place • 7 bedrooms

$53,594
Revenue
26.0%
Occupancy
$891.51
Daily Rate
Rustic Villa in the Vineyards

Rustic Villa in the Vineyards

Entire Place • 1 bedroom

$42,719
Revenue
60.7%
Occupancy
$158.61
Daily Rate
La Casa della Ballerina

La Casa della Ballerina

Entire Place • 2 bedrooms

$29,604
Revenue
68.8%
Occupancy
$118.88
Daily Rate
Palazzo Motta

Palazzo Motta

Entire Place • 3 bedrooms

$20,904
Revenue
49.7%
Occupancy
$127.60
Daily Rate
Villa Ca' Vecchia, pool and EV charger

Villa Ca' Vecchia, pool and EV charger

Entire Place • 5 bedrooms

$19,917
Revenue
28.6%
Occupancy
$562.43
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vignale Monferrato (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vignale Monferrato based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Welcome To Turin1$81,001354.80/5.0
Ilja Marcus4$56,9061354.74/5.0
Valentina1$53,59435.00/5.0
Tracey2$52,3233634.94/5.0
Paolo2$50,508644.93/5.0
Martina4$35,4432N/A/5.0
Elena2$22,038224.77/5.0
Homeby1$19,91744.75/5.0
Simone2$14,945434.79/5.0
Piera1$14,00455.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vignale Monferrato.

Dive Deeper: Advanced Vignale Monferrato STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vignale Monferrato. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vignale Monferrato Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vignale Monferrato

  • The Vignale Monferrato Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.8% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vignale Monferrato, Apartment/Condo properties are the most common (45.8%), reflecting the local real estate landscape.
  • Houses represent a significant 45.8% portion, catering likely to families or larger groups.

Vignale Monferrato Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vignale Monferrato

  • The dominant room capacity in Vignale Monferrato is 2 bedrooms listings, making up 54.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 5+ bedrooms properties represent 70.9% of the active Airbnb listings in Vignale Monferrato, indicating a high concentration in these sizes.
  • A significant 29.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vignale Monferrato.

Vignale Monferrato Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vignale Monferrato

  • The most common guest capacity trend in Vignale Monferrato vacation rentals is listings accommodating 4 guests (41.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Vignale Monferrato STR market, accounting for 70.9% of listings.
  • 45.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vignale Monferrato.
  • On average, properties in Vignale Monferrato are equipped to host 5.3 guests.

Vignale Monferrato Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vignale Monferrato

  • The most common availability pattern in Vignale Monferrato falls within the 271-366 days range, representing 70.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Vignale Monferrato (58.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vignale Monferrato Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.5%)

1 Night

2 listings

9.5% of total

2 Nights (33.3%)

2 Nights

7 listings

33.3% of total

3 Nights (14.3%)

3 Nights

3 listings

14.3% of total

4-6 Nights (4.8%)

4-6 Nights

1 listings

4.8% of total

7-29 Nights (19%)

7-29 Nights

4 listings

19% of total

30+ Nights (19%)

30+ Nights

4 listings

19% of total

Key Insights

  • The most prevalent minimum stay requirement in Vignale Monferrato is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (19%) caters to monthly stays (30+ nights) in Vignale Monferrato, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.3% of Vignale Monferrato hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.5% currently do.
  • A 2-night minimum appears standard (33.3%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 19% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vignale Monferrato.

Vignale Monferrato Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

5% of total

Flexible (15%)

Flexible

3 listings

15% of total

Moderate (55%)

Moderate

11 listings

55% of total

Strict (25%)

Strict

5 listings

25% of total

Cancellation Policy Insights for Vignale Monferrato

  • The prevailing Airbnb cancellation policy trend in Vignale Monferrato is Moderate, used by 55% of listings.
  • There's a relatively balanced mix between guest-friendly (70.0%) and stricter (25.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 55% market standard in Vignale Monferrato.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vignale Monferrato.

Vignale Monferrato STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vignale Monferrato

  • The overall average booking lead time for vacation rentals in Vignale Monferrato is 66 days.
  • Guests book furthest in advance for stays during August (average 116 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (51 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Vignale Monferrato.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Vignale Monferrato averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vignale Monferrato (2025)

Amenity Prevalence

Amenity Insights for Vignale Monferrato

  • Essential amenities in Vignale Monferrato that guests expect include: Wifi, Heating, Hair dryer, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Essentials, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vignale Monferrato: Wifi, Heating, Hair dryer, Kitchen.
  • Prioritize adding missing essentials: Hair dryer, Kitchen.
  • Consider adding popular differentiators like Hot water or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vignale Monferrato to stay competitive.

Vignale Monferrato Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vignale Monferrato

  • The typical guest profile for Airbnb in Vignale Monferrato consists of predominantly international visitors (80%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 20.4% of guests.
  • Key international markets include Italy (20.4%) and United States (11.2%).
  • Top languages spoken are English (40.7%) followed by Italian (16.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vignale Monferrato Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lauterbrunnen532$6,565$539.4353%
Habkern13$5,060$351.7846%
Zermatt745$4,917$483.8447%
Grindelwald497$4,738$353.6955%
Matten bei Interlaken57$4,695$307.5758%
Interlaken303$4,480$314.4054%
Iseltwald18$4,374$337.3151%
Alpnach11$4,176$249.3750%
Sala Comacina69$4,017$390.2848%
Bönigen31$4,009$256.4263%

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