Scilla Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Reggio Calabria, Italy

Source: AirROI
Last updated: 2025-10-01

Is Airbnb profitable in Scilla in 2025? Explore comprehensive Airbnb analytics for Scilla, Reggio Calabria, Italy to uncover income potential. This 2025 STR market report for Scilla, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 83 active listings.

Whether you're considering an Airbnb investment in Scilla, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Scilla Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Scilla Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$150
The average rental revenue earned for an occupied room per day in Scilla.
Occupancy Rate(?)
35.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,484
Typical annual income for an Airbnb listing in Scilla. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
19.1%
Strong growth (19.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Scilla.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Scilla.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
83
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Scilla (2025)

Understanding the monthly revenue variations for Airbnb listings in Scilla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Scilla is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Scilla across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,520+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,361 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,318 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $662, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Scilla

Scilla Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Scilla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Scilla:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Scilla

Average Daily Rate (ADR) Airbnb Trends in Scilla (2025)

Effective short term rental pricing strategy in Scilla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Scilla typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $255+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
  • Typical properties (Median) charge around $110 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Scilla

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Airbnb Seasonality Analysis & Trends in Scilla (2025)

Peak Season (August, July, June)
  • Revenue averages $3,351 per month
  • Occupancy rates average 54.1%
  • Daily rates average $179
Shoulder Season
  • Revenue averages $1,600 per month
  • Occupancy maintains around 33.8%
  • Daily rates hold near $133
Low Season (January, February, December)
  • Revenue drops to average $744 per month
  • Occupancy decreases to average 26.0%
  • Daily rates adjust to average $117

Seasonality Insights for Scilla

  • The Airbnb seasonality in Scilla shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Scilla's highest earning potential, with monthly revenues capable of climbing to $4,098, occupancy reaching a high of 59.7%, and ADRs peaking at $190.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $587, occupancy could drop to 21.0%, and ADRs may adjust down to $117.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Scilla.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Scilla seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Scilla (2025)

Exploring the top neighborhoods for short-term rentals in Scilla? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Scilla Beach
A stunning beach destination famous for its crystal clear waters and picturesque views. It's very popular among vacationers looking to relax by the Mediterranean Sea.
Scilla Beach, Chianalea di Scilla, Piazza San Rocco, Castle Ruffo, Torre di Fortino
Chianalea
An old fishing village known for its charming narrow streets and colorful houses right by the sea. A perfect site for those looking for beautiful landscapes and local Italian culture.
Chianalea di Scilla, Scilla's Historic Center, Museo Nazionale della Magna Grecia, local seafood restaurants
Castello Ruffo
The historic castle located on a cliff overlooking the coastline, offering scenic views and historical insight. Great for tourists interested in culture and history.
Castello Ruffo, Scenic views of the coast, Historical exhibitions
Piazza San Rocco
The central square in Scilla, known for its vibrant atmosphere and local events. Ideal location for experiencing local culture and community life.
Piazza San Rocco, Local cafes and shops, Community events
Fiat 500 Beach Bar
A trendy spot for both locals and tourists that offers beach access and vibrant nightlife. Perfect for younger travelers looking to socialize.
Beach bars, Water sports, Music events
Scilla Marina
A marine area that offers boat trips, fishing, and access to beautiful beaches. Attracts adventure seekers and families.
Boat tours, Fishing trips, Family-friendly beaches
Lido Chianalea
Known for its hospitality and beach clubs, attracting tourists eager for a mix of relaxation and entertainment.
Beach clubs, Sunbathing spots, Restaurants
Reggio Calabria nearby
A larger city nearby that offers additional attractions, dining, and shopping. Provides extra options for guests staying in Scilla.
Lungomare Falcomatà, National Archaeological Museum of Reggio Calabria, Aspromonte National Park

Understanding Airbnb License Requirements & STR Laws in Scilla (2025)

Yes, Scilla, Reggio Calabria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Scilla to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 66% licensed listings)

Top Performing Airbnb Properties in Scilla (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Scillabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gorgeous home in Scilla with WiFi

Gorgeous home in Scilla with WiFi

Entire Place • 4 bedrooms

$106,854
Revenue
62.8%
Occupancy
$603.58
Daily Rate
Casa Scogliera di Scilla - Villa overlooking the sea

Casa Scogliera di Scilla - Villa overlooking the sea

Entire Place • 6 bedrooms

$43,892
Revenue
19.9%
Occupancy
$580.41
Daily Rate
Il Sogno del Pescatore B&B, Scilla

Il Sogno del Pescatore B&B, Scilla

Entire Place • 1 bedroom

$41,463
Revenue
62.0%
Occupancy
$207.38
Daily Rate
"U Catoiu" Apartment on the sea of Chianalea

"U Catoiu" Apartment on the sea of Chianalea

Entire Place • 1 bedroom

$38,427
Revenue
79.6%
Occupancy
$157.91
Daily Rate
Prestigious penthouse with panoramic terrace

Prestigious penthouse with panoramic terrace

Entire Place • 3 bedrooms

$37,683
Revenue
40.5%
Occupancy
$355.72
Daily Rate
Casa Morgana

Casa Morgana

Entire Place • 1 bedroom

$34,637
Revenue
44.3%
Occupancy
$192.80
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Scilla (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Scilla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Novasol1$106,854124.50/5.0
Gesualdo17$100,0545214.51/5.0
Magdalena3$56,2151234.87/5.0
Rocco2$45,8152204.79/5.0
Christian3$45,122424.36/5.0
Maria Gabriella1$43,892154.80/5.0
Marco5$43,729264.94/5.0
Rosina1$41,463464.96/5.0
Fortunata1$38,427884.98/5.0
Mimmo3$38,4021444.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Scilla.

Dive Deeper: Advanced Scilla STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Scilla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Scilla Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Scilla

  • The Scilla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.3% of the 83 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 33.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Scilla, Apartment/Condo properties are the most common (38.6%), reflecting the local real estate landscape.
  • Houses represent a significant 32.5% portion, catering likely to families or larger groups.
  • The presence of 28.9% Hotel/Boutique listings indicates integration with traditional hospitality.

Scilla Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Scilla

  • The dominant room capacity in Scilla is 1 bedroom listings, making up 45.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.3% of the active Airbnb listings in Scilla, indicating a high concentration in these sizes.

Scilla Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Scilla

  • The most common guest capacity trend in Scilla vacation rentals is listings accommodating 2 guests (22.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Scilla STR market, accounting for 44.6% of listings.
  • 21.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Scilla.
  • On average, properties in Scilla are equipped to host 3.6 guests.

Scilla Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Scilla

  • The most common availability pattern in Scilla falls within the 271-366 days range, representing 62.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Scilla (37.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Scilla Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.4%)

1 Night

23 listings

28.4% of total

2 Nights (6.2%)

2 Nights

5 listings

6.2% of total

3 Nights (7.4%)

3 Nights

6 listings

7.4% of total

4-6 Nights (12.3%)

4-6 Nights

10 listings

12.3% of total

7-29 Nights (19.8%)

7-29 Nights

16 listings

19.8% of total

30+ Nights (25.9%)

30+ Nights

21 listings

25.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Scilla is 1 Night, adopted by 28.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (25.9%) caters to monthly stays (30+ nights) in Scilla, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 28.4% of Scilla hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Scilla.

Scilla Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

3.6% of total

Super Strict 60 Days (6%)

Super Strict 60 Days

5 listings

6% of total

Flexible (28.9%)

Flexible

24 listings

28.9% of total

Moderate (37.3%)

Moderate

31 listings

37.3% of total

Firm

4 listings

4.8% of total

Strict (19.3%)

Strict

16 listings

19.3% of total

Cancellation Policy Insights for Scilla

  • The prevailing Airbnb cancellation policy trend in Scilla is Moderate, used by 37.3% of listings.
  • There's a relatively balanced mix between guest-friendly (66.2%) and stricter (24.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.3% market standard in Scilla.
  • Regularly review your cancellation policy against competitors and market demand shifts in Scilla.

Scilla STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Scilla

  • The overall average booking lead time for vacation rentals in Scilla is 66 days.
  • Guests book furthest in advance for stays during August (average 91 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (76 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Scilla.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
  • Monitor your own booking lead times against these Scilla averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Scilla (2025)

Amenity Prevalence

Amenity Insights for Scilla

  • Popular amenities like TV, Air conditioning, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like TV or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Scilla to stay competitive.

Scilla Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Scilla

  • The typical guest profile for Airbnb in Scilla consists of predominantly international visitors (89%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 11.5% of guests.
  • Key international markets include United States (14.2%) and France (12.1%).
  • Top languages spoken are English (38.9%) followed by French (14.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Scilla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Taormina992$2,608$242.3046%
Graniti20$2,218$172.8446%
Santa Venerina54$2,088$276.5839%
San Marco d'Alunzio11$2,086$193.1334%
Trecastagni60$1,988$288.4632%
Castelmola57$1,959$204.1646%
Viagrande35$1,936$263.3935%
Piedimonte Etneo76$1,818$215.1234%
Caronia43$1,795$188.2438%
Pollina43$1,664$186.6638%

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