Santa Margherita di Pula Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sardegna, Italy
Is Airbnb profitable in Santa Margherita di Pula in 2025? Explore comprehensive Airbnb analytics for Santa Margherita di Pula, Sardegna, Italy to uncover income potential. This 2025 STR market report for Santa Margherita di Pula, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Santa Margherita di Pula, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Margherita di Pula Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Margherita di Pula Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Margherita di Pula (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Margherita di Pula is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Margherita di Pula is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Margherita di Pula across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,943+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,599 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,165 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,969, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Margherita di Pula
Santa Margherita di Pula Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Margherita di Pula STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Margherita di Pula:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Margherita di Pula
Average Daily Rate (ADR) Airbnb Trends in Santa Margherita di Pula (2025)
Effective short term rental pricing strategy in Santa Margherita di Pula involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Margherita di Pula typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $472+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $323 or more.
- Typical properties (Median) charge around $236 per night.
- Entry-level properties (Bottom 25%) earn around $181 per night.
Average Daily Rate (ADR) Trend by Month in Santa Margherita di Pula
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Airbnb Seasonality Analysis & Trends in Santa Margherita di Pula (2025)
Peak Season (August, November, July)
- Revenue averages $5,555 per month
- Occupancy rates average 51.2%
- Daily rates average $340
Shoulder Season
- Revenue averages $1,801 per month
- Occupancy maintains around 23.6%
- Daily rates hold near $263
Low Season (March, April, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $282
Seasonality Insights for Santa Margherita di Pula
- The Airbnb seasonality in Santa Margherita di Pula shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Margherita di Pula's highest earning potential, with monthly revenues capable of climbing to $7,357, occupancy reaching a high of 72.1%, and ADRs peaking at $416.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $227.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Margherita di Pula.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Margherita di Pula seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Margherita di Pula (2025)
Exploring the top neighborhoods for short-term rentals in Santa Margherita di Pula? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pula Beach | A stunning beach area known for its crystal clear waters and sandy shores, making it an ideal location for tourists looking for relaxation and sun. | Pula Beach, Nora Archaeological Site, Teatro Comunale, Scivu Beach, Chia Beach |
| Nora | An ancient site with significant historical ruins, attracting history lovers and cultural tourists. It offers a unique blend of beach and archaeology. | Nora Ruins, Nora Museum, Chiesa di San Giovanni Battista, Local seafood restaurants |
| Chia | Famous for its beautiful beaches and turquoise waters, Chia attracts visitors looking for picturesque landscapes and outdoor activities. | Chia Beach, Dune di Campana, Monte Cogoni Beach, Water sports activities |
| Santa Margherita di Pula | A charming coastal village with beautiful beaches and a tranquil atmosphere, perfect for families and those seeking a peaceful getaway. | Spiaggia di Santa Margherita, Local restaurants, Pine forests, Cycling and walking paths |
| Fort Village | A luxury resort area known for high-end accommodation and amenities. Attracts affluent travelers looking for a luxurious stay. | Fort Village Resort, Spa facilities, Water sports, Private beaches |
| Domus de Maria | Nearby town known for its scenic beauty and proximity to popular beach areas. Good for tourists who want to explore while enjoying local culture. | Local markets, Food festivals, Hiking trails, Cultural sites |
| Capo Spartivento | A stunning natural area with breathtaking views, ideal for tourists interested in nature walks and photography opportunities. | Natural park hiking trails, Observation points, Bird watching spots |
| Teulada | A quiet town that serves as a gateway to some of the best beaches in the region. Attractive for visitors looking for charm and local cuisine. | Teulada beaches, Culinary experiences, Local artisans |
Understanding Airbnb License Requirements & STR Laws in Santa Margherita di Pula (2025)
Yes, Santa Margherita di Pula, Sardegna, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Margherita di Pula to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 94% licensed listings)
Top Performing Airbnb Properties in Santa Margherita di Pula (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Margherita di Pulabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa il Nido, 250 meters to beach
Entire Place • 3 bedrooms
![Villa Sara [200mt Sea-FreeParking-Garden-Sardinia]](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6MTM2ODQ2MDA2NTM1MjEyMjE5NA==/original/46917ad4-6ac8-43d3-9a10-b34d4af8a72e.jpeg?im_w=480&im_format=avif)
Villa Sara [200mt Sea-FreeParking-Garden-Sardinia]
Entire Place • 5 bedrooms
Stunning nature villa 200 meters from the sea
Entire Place • 3 bedrooms
Vacation Home 30 meters from the sea
Entire Place • 3 bedrooms
Casa Mimose, 200m to beach
Entire Place • 3 bedrooms
Casa Deruan, 350m to beach
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Margherita di Pula (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Margherita di Pula based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aldo | 4 | $126,648 | 19 | 4.96/5.0 |
| Estay | 4 | $49,298 | 12 | 4.33/5.0 |
| Carmen B. | 1 | $37,135 | 1 | Not Rated |
| Laura | 1 | $31,660 | 6 | 4.67/5.0 |
| Anna | 1 | $27,967 | 2 | Not Rated |
| Anna & Renato | 1 | $21,788 | 2 | Not Rated |
| Cristina | 1 | $20,938 | 5 | 4.60/5.0 |
| Sabrina | 1 | $20,778 | 2 | Not Rated |
| Hostpitality | 1 | $20,205 | 1 | Not Rated |
| Stefano | 1 | $11,782 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Margherita di Pula.
Dive Deeper: Advanced Santa Margherita di Pula STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Margherita di Pula. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Margherita di Pula Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Margherita di Pula
- The Santa Margherita di Pula Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Margherita di Pula, House properties are the most common (88.9%), reflecting the local real estate landscape.
- Houses represent a significant 88.9% portion, catering likely to families or larger groups.
Santa Margherita di Pula Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Margherita di Pula
- The dominant room capacity in Santa Margherita di Pula is 3 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 66.6% of the active Airbnb listings in Santa Margherita di Pula, indicating a high concentration in these sizes.
- A significant 55.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Margherita di Pula.
Santa Margherita di Pula Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Margherita di Pula
- The most common guest capacity trend in Santa Margherita di Pula vacation rentals is listings accommodating 6 guests (27.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 5 guests dominate the Santa Margherita di Pula STR market, accounting for 50.0% of listings.
- 50.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Margherita di Pula.
- On average, properties in Santa Margherita di Pula are equipped to host 5.4 guests.
Santa Margherita di Pula Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Margherita di Pula
- The most common availability pattern in Santa Margherita di Pula falls within the 271-366 days range, representing 72.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Santa Margherita di Pula (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
Santa Margherita di Pula Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
4-6 Nights
7 listings
38.9% of total
30+ Nights
11 listings
61.1% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Margherita di Pula is 30+ Nights, adopted by 61.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (61.1%) caters to monthly stays (30+ nights) in Santa Margherita di Pula, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 61.1% of Santa Margherita di Pula hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 61.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Margherita di Pula.
Santa Margherita di Pula Airbnb Cancellation Policy Trends Analysis (2025)
Limited
3 listings
16.7% of total
Super Strict 30 Days
2 listings
11.1% of total
Moderate
4 listings
22.2% of total
Firm
9 listings
50% of total
Cancellation Policy Insights for Santa Margherita di Pula
- The prevailing Airbnb cancellation policy trend in Santa Margherita di Pula is Firm, used by 50% of listings.
- There's a relatively balanced mix between guest-friendly (22.2%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Santa Margherita di Pula.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Margherita di Pula.
Santa Margherita di Pula STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Margherita di Pula
- The overall average booking lead time for vacation rentals in Santa Margherita di Pula is 26 days.
- Guests book furthest in advance for stays during August (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (33 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Santa Margherita di Pula.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Santa Margherita di Pula averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Margherita di Pula (2025)
Amenity Prevalence
Amenity Insights for Santa Margherita di Pula
- Essential amenities in Santa Margherita di Pula that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Outdoor dining area, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Margherita di Pula: Wifi.
- Consider adding popular differentiators like Hot water or Outdoor dining area to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Margherita di Pula to stay competitive.
Santa Margherita di Pula Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Margherita di Pula
- The typical guest profile for Airbnb in Santa Margherita di Pula consists of predominantly international visitors (70%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 30.0% of guests.
- Key international markets include Italy (30%) and Germany (20%).
- Top languages spoken are English (39.6%) followed by German (14.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Margherita di Pula Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Maracalagonis | 261 | $2,483 | $341.24 | 42% |
| Sarrocu/Sarroch | 87 | $2,009 | $241.43 | 40% |
| Torre Delle Stelle (Maracalagonis) | 15 | $1,962 | $378.06 | 42% |
| Castiadas | 181 | $1,922 | $260.69 | 40% |
| Sìnnia/Sinnai | 174 | $1,685 | $224.31 | 41% |
| Costa Rei | 26 | $1,675 | $211.74 | 52% |
| Quartu Sant'Elena | 39 | $1,538 | $281.29 | 45% |
| Pula | 573 | $1,478 | $227.88 | 38% |
| Domus De Maria | 271 | $1,466 | $223.96 | 41% |
| Murera/Muravera | 483 | $1,417 | $205.81 | 40% |