Naxos Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Sicilia, Italy

Source: AirROI
Last updated: 2026-02-01

Is Airbnb profitable in Naxos in 2026? Explore comprehensive Airbnb analytics for Naxos, Sicilia, Italy to uncover income potential. This 2026 STR market report for Naxos, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Naxos, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Naxos Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Naxos Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$126
The average rental revenue earned for an occupied room per day in Naxos.
Occupancy Rate(?)
43.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,017
Typical annual income for an Airbnb listing in Naxos. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Naxos.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Naxos.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Naxos (2026)

Understanding the monthly revenue variations for Airbnb listings in Naxos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naxos is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naxos across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,866+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,899 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,309 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $793, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Naxos

Naxos Airbnb Occupancy Rate Trends (2026)

Maximize your bookings by understanding the Naxos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naxos:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Naxos

Average Daily Rate (ADR) Airbnb Trends in Naxos (2026)

Effective short term rental pricing strategy in Naxos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naxos typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $171+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $89 per night.

Average Daily Rate (ADR) Trend by Month in Naxos

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Airbnb Seasonality Analysis & Trends in Naxos (2026)

Peak Season (August, September, June)
  • Revenue averages $2,394 per month
  • Occupancy rates average 56.7%
  • Daily rates average $136
Shoulder Season
  • Revenue averages $1,037 per month
  • Occupancy maintains around 27.9%
  • Daily rates hold near $119
Low Season (February, March, April)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $133

Seasonality Insights for Naxos

  • The Airbnb seasonality in Naxos shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Naxos's highest earning potential, with monthly revenues capable of climbing to $2,840, occupancy reaching a high of 63.0%, and ADRs peaking at $148.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $104.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Naxos.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Naxos seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Naxos (2026)

Exploring the top neighborhoods for short-term rentals in Naxos? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Chora
The lively capital of Naxos, Chora is known for its picturesque Cycladic architecture, vibrant nightlife, and rich history. It's ideal for travelers seeking culture, dining, and accessible beaches.
Portara, Naxos Castle, Temple of Demeter, Old Market, Agios Georgios Beach
Agios Prokopios
A stunning beach area known for its clear waters and sandy shores. Popular among beachgoers, it's great for those who want direct access to beautiful beaches and local tavernas.
Agios Prokopios Beach, Kouros Statue, Local Seafood Restaurants, Wind Surfing Schools
Plaka
Famous for its long, sandy beach, Plaka offers a more relaxed atmosphere with plenty of sun and sea activities. It's perfect for families and couples looking for a serene getaway.
Plaka Beach, Mikri Vigla Beach, Local Beach Bars and Cafes, Ancient Ruins
Agia Anna
Known for its beautiful beaches and family-friendly environment, Agia Anna attracts families and tourists seeking leisure and fun in the sun, with many amenities nearby.
Agia Anna Beach, Local Shops, Water Sports Rentals
Moutsouna
A quieter fishing village located on the east coast of Naxos, ideal for authentic experiences away from the busy tourist areas, appealing to those looking for tranquility and local culture.
Moutsouna Beach, Fresh Seafood Taverns, Traditional Village Experience
Kinidaros
A charming inland village known for its traditional character and local craftsmanship, perfect for those wanting a glimpse of authentic Greek island life away from the coast.
Rural Scenery, Traditional Pottery, Local Festivals
Apgious Vassilios
A lesser-known area offering beautiful landscape views, perfect for travelers seeking adventure with hiking and exploring natural beauty.
Hiking Trails, Scenic Views, Traditional Villages
Naxos Island (rural areas)
The rural parts of Naxos offer unique accommodations and close access to nature, popular among eco-tourists and those looking for a retreat from city life.
Local Wineries, Olive Groves, Nature Trails, Authentic Greek Cuisine

Understanding Airbnb License Requirements & STR Laws in Naxos (2026)

Yes, Naxos, Sicilia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2026 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Naxos to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 97% licensed listings)

Top Performing Airbnb Properties in Naxos (2026)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Naxosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Home

Home

Entire Place • 2 bedrooms

$35,947
Revenue
37.0%
Occupancy
$359.66
Daily Rate
GuestHost - Fay House Sweet Seaview with Solarium!

GuestHost - Fay House Sweet Seaview with Solarium!

Entire Place • 2 bedrooms

$22,447
Revenue
73.3%
Occupancy
$109.88
Daily Rate
New Vista Mare - Ideal for families

New Vista Mare - Ideal for families

Entire Place • 3 bedrooms

$21,324
Revenue
43.8%
Occupancy
$300.82
Daily Rate
Villa Bea (Upstairs with Terrace)

Villa Bea (Upstairs with Terrace)

Entire Place • 2 bedrooms

$20,561
Revenue
49.6%
Occupancy
$158.04
Daily Rate
Central bright flat with terrace in Giardini Naxos

Central bright flat with terrace in Giardini Naxos

Entire Place • 2 bedrooms

$15,097
Revenue
39.9%
Occupancy
$135.96
Daily Rate
Franca Apartment Naxos

Franca Apartment Naxos

Entire Place • 1 bedroom

$14,794
Revenue
45.1%
Occupancy
$106.41
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Naxos (2026)

Learn from the best! This table showcases top-performing Airbnb hosts in Naxos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Studio In11$82,609394.76/5.0
GuestHost - Welcome To Our Hom5$62,622644.22/5.0
Novasol1$35,94764.83/5.0
Andrea2$26,114104.89/5.0
Irina2$18,61054.33/5.0
Franca1$14,79485.00/5.0
Gaetano1$14,35555.00/5.0
Maria1$12,99194.89/5.0
Maria Grazia1$9,19245.00/5.0
Irina1$7,85594.56/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naxos.

Dive Deeper: Advanced Naxos STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naxos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Naxos Short-Term Rental Market Composition (2026): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Naxos

  • The Naxos Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Naxos, Apartment/Condo properties are the most common (93.3%), reflecting the local real estate landscape.

Naxos Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Naxos

  • The dominant room capacity in Naxos is 1 bedroom listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 80.0% of the active Airbnb listings in Naxos, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (6.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Naxos.

Naxos Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Naxos

  • The most common guest capacity trend in Naxos vacation rentals is listings accommodating 3 guests (30%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 3 guests and 4 guests dominate the Naxos STR market, accounting for 56.7% of listings.
  • On average, properties in Naxos are equipped to host 3.7 guests.

Naxos Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Naxos

  • The most common availability pattern in Naxos falls within the 271-366 days range, representing 70% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Naxos (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Naxos Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (3.3%)

2 Nights

1 listings

3.3% of total

3 Nights (26.7%)

3 Nights

8 listings

26.7% of total

4-6 Nights (3.3%)

4-6 Nights

1 listings

3.3% of total

30+ Nights (66.7%)

30+ Nights

20 listings

66.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Naxos is 30+ Nights, adopted by 66.7% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (3.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (66.7%) caters to monthly stays (30+ nights) in Naxos, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 66.7% of Naxos hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 66.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naxos.

Naxos Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days (36.7%)

Super Strict 30 Days

11 listings

36.7% of total

Super Strict 60 Days

1 listings

3.3% of total

Flexible (20%)

Flexible

6 listings

20% of total

Moderate (33.3%)

Moderate

10 listings

33.3% of total

Firm (6.7%)

Firm

2 listings

6.7% of total

Cancellation Policy Insights for Naxos

  • The prevailing Airbnb cancellation policy trend in Naxos is Super Strict 30 Days, used by 36.7% of listings.
  • There's a relatively balanced mix between guest-friendly (53.3%) and stricter (6.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 30 Days policy to align with the 36.7% market standard in Naxos.
  • Regularly review your cancellation policy against competitors and market demand shifts in Naxos.

Naxos STR Booking Lead Time Analysis (2026)

Average Booking Lead Time by Month

Booking Lead Time Insights for Naxos

  • The overall average booking lead time for vacation rentals in Naxos is 24 days.
  • Guests book furthest in advance for stays during August (average 43 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (27 days avg.) sees the longest lead times, while Spring (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Naxos.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
  • During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Naxos averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Naxos (2026)

Amenity Prevalence

Amenity Insights for Naxos

  • Essential amenities in Naxos that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Naxos: Air conditioning.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Naxos to stay competitive.

Naxos Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Naxos

  • The typical guest profile for Airbnb in Naxos consists of predominantly international visitors (92%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 8.5% of guests.
  • Key international markets include France (18.1%) and Germany (17%).
  • Top languages spoken are English (41.7%) followed by French (15%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Naxos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Taormina1,004$2,744$247.4848%
Trecastagni57$2,356$307.8734%
Santa Venerina52$2,153$278.1841%
Graniti20$2,139$177.0447%
Castelmola57$2,128$232.9948%
Għasri66$1,973$219.6138%
Valverde15$1,963$212.2234%
Piedimonte Etneo74$1,928$225.2436%
San Marco d'Alunzio11$1,912$199.8035%
Caronia43$1,883$191.7140%

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