Bruneck - Brunico Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Trentino – Alto Adige/Südtirol, Italy

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Bruneck - Brunico in 2025? Explore comprehensive Airbnb analytics for Bruneck - Brunico, Trentino – Alto Adige/Südtirol, Italy to uncover income potential. This 2025 STR market report for Bruneck - Brunico, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 104 active listings.

Whether you're considering an Airbnb investment in Bruneck - Brunico, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bruneck - Brunico Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bruneck - Brunico Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$230
The average rental revenue earned for an occupied room per day in Bruneck - Brunico.
Occupancy Rate(?)
40.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,890
Typical annual income for an Airbnb listing in Bruneck - Brunico. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
14.5%
Strong growth (14.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Bruneck - Brunico.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Bruneck - Brunico.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
104
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bruneck - Brunico (2025)

Understanding the monthly revenue variations for Airbnb listings in Bruneck - Brunico is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bruneck - Brunico is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bruneck - Brunico across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,690+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,496 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,368 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,187, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bruneck - Brunico

Bruneck - Brunico Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bruneck - Brunico STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bruneck - Brunico:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bruneck - Brunico

Average Daily Rate (ADR) Airbnb Trends in Bruneck - Brunico (2025)

Effective short term rental pricing strategy in Bruneck - Brunico involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bruneck - Brunico typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $243 or more.
  • Typical properties (Median) charge around $167 per night.
  • Entry-level properties (Bottom 25%) earn around $130 per night.

Average Daily Rate (ADR) Trend by Month in Bruneck - Brunico

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Airbnb Seasonality Analysis & Trends in Bruneck - Brunico (2025)

Peak Season (July, August, February)
  • Revenue averages $3,903 per month
  • Occupancy rates average 57.1%
  • Daily rates average $244
Shoulder Season
  • Revenue averages $2,396 per month
  • Occupancy maintains around 43.2%
  • Daily rates hold near $212
Low Season (April, October, November)
  • Revenue drops to average $1,604 per month
  • Occupancy decreases to average 32.0%
  • Daily rates adjust to average $204

Seasonality Insights for Bruneck - Brunico

  • The Airbnb seasonality in Bruneck - Brunico shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bruneck - Brunico's highest earning potential, with monthly revenues capable of climbing to $4,334, occupancy reaching a high of 64.1%, and ADRs peaking at $260.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,501, occupancy could drop to 28.2%, and ADRs may adjust down to $201.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bruneck - Brunico.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bruneck - Brunico seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bruneck - Brunico (2025)

Exploring the top neighborhoods for short-term rentals in Bruneck - Brunico? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Brunico City Center
The heart of Brunico, offering a mix of historic charm and modern amenities. A popular destination for tourists visiting the nearby Kronplatz ski area and the scenic Dolomites.
Brunico Castle, Museo Del Kunstlerhaus, Church of the Assumption, Piazza Municipio, Kronplatz Ski Resort
Kronplatz
A world-renowned ski destination in winter and a hiking paradise in summer. Ideal for outdoor enthusiasts and families looking for active vacations year-round.
Kronplatz Ski Resort, Plan de Corones, Messner Mountain Museum, Mountain biking trails, Excursions in the Dolomites
Reischach
A charming village just outside Brunico known for its ski slopes and stunning views of the mountains. A perfect escape for nature lovers and peace seekers.
Reischach Ski Area, hiking trails, local restaurants, scenic viewpoints, wellness centers
San Lorenzo di Sebato
A quaint village with a rich history and picturesque landscapes, attracting those who appreciate tranquility and nature.
Castle of San Lorenzo, hiking trails, local wineries, historic buildings, scenic nature spots
Ski Area Val Pusteria
A popular ski area that draws visitors from around the world, offers extensive skiing and snowboarding opportunities, as well as charming mountain huts.
Skiing and snowboarding, Mountain huts, Scottish-style golf courses, Hiking in summer, Local festivals
St. Vigil
A picturesque village in the Dolomites, perfect for both winter sports and summer hiking, known for its charming atmosphere and stunning scenery.
St. Vigil ski area, Hiking trails, St. Vigil church, Local cuisine, Mountain scenery
Rothenthurn
A beautiful area known for hiking and outdoor sports, offering a peaceful atmosphere and stunning natural beauty.
Hiking routes, Scenic viewpoints, Cultural landmarks, Nature reserves, local dining options
Percha
A small locality offering a blend of nature and culture, known for its close-knit community and access to scenic routes and ski areas.
cultural sites, hiking paths, local festivals, restaurants serving traditional cuisine, Proximity to Brunico

Understanding Airbnb License Requirements & STR Laws in Bruneck - Brunico (2025)

While Bruneck - Brunico, Trentino – Alto Adige/Südtirol, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bruneck - Brunico to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Bruneck - Brunico (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bruneck - Brunicobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cron Home - In the quiet of Riscone

Cron Home - In the quiet of Riscone

Entire Place • 3 bedrooms

$78,622
Revenue
66.4%
Occupancy
$313.91
Daily Rate
Apartment Ando 1

Apartment Ando 1

Entire Place • 3 bedrooms

$72,146
Revenue
53.6%
Occupancy
$380.72
Daily Rate
a) City Café Central  Apartment

a) City Café Central Apartment

Entire Place • 1 bedroom

$62,444
Revenue
52.6%
Occupancy
$496.02
Daily Rate
Agalma in the heart of Bruneck overlooking the castle!

Agalma in the heart of Bruneck overlooking the castle!

Entire Place • 2 bedrooms

$58,222
Revenue
43.0%
Occupancy
$384.12
Daily Rate
Beautiful Apartment in Brunico City center!

Beautiful Apartment in Brunico City center!

Entire Place • 2 bedrooms

$43,922
Revenue
36.9%
Occupancy
$379.13
Daily Rate
Central Attic - City View with private parking

Central Attic - City View with private parking

Entire Place • 1 bedroom

$43,199
Revenue
73.4%
Occupancy
$159.66
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bruneck - Brunico (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bruneck - Brunico based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Agalma S.R.L4$167,9431684.64/5.0
Isaak6$166,3841414.83/5.0
Jakob5$158,7862094.85/5.0
Michael5$102,896774.86/5.0
Silvia2$95,584394.83/5.0
Massimo1$78,622525.00/5.0
Stefan2$77,980674.96/5.0
Christoph2$71,8154724.91/5.0
Sieglinde2$68,6781794.89/5.0
Hannes1$62,444884.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bruneck - Brunico.

Dive Deeper: Advanced Bruneck - Brunico STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bruneck - Brunico. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bruneck - Brunico Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bruneck - Brunico

  • The Bruneck - Brunico Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.6% of the 104 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bruneck - Brunico, Apartment/Condo properties are the most common (82.7%), reflecting the local real estate landscape.
  • Smaller segments like others, hotel/boutique (combined 4.8%) offer potential for unique stay experiences.

Bruneck - Brunico Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bruneck - Brunico

  • The dominant room capacity in Bruneck - Brunico is 1 bedroom listings, making up 40.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.1% of the active Airbnb listings in Bruneck - Brunico, indicating a high concentration in these sizes.

Bruneck - Brunico Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bruneck - Brunico

  • The most common guest capacity trend in Bruneck - Brunico vacation rentals is listings accommodating 4 guests (33.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Bruneck - Brunico STR market, accounting for 49.1% of listings.
  • 19.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bruneck - Brunico.
  • On average, properties in Bruneck - Brunico are equipped to host 3.6 guests.

Bruneck - Brunico Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bruneck - Brunico

  • The most common availability pattern in Bruneck - Brunico falls within the 271-366 days range, representing 44.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Bruneck - Brunico (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bruneck - Brunico Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.6%)

1 Night

14 listings

13.6% of total

2 Nights (12.6%)

2 Nights

13 listings

12.6% of total

3 Nights (13.6%)

3 Nights

14 listings

13.6% of total

4-6 Nights (19.4%)

4-6 Nights

20 listings

19.4% of total

7-29 Nights (6.8%)

7-29 Nights

7 listings

6.8% of total

30+ Nights (34%)

30+ Nights

35 listings

34% of total

Key Insights

  • The most prevalent minimum stay requirement in Bruneck - Brunico is 30+ Nights, adopted by 34% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (34%) caters to monthly stays (30+ nights) in Bruneck - Brunico, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 34% of Bruneck - Brunico hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 34% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bruneck - Brunico.

Bruneck - Brunico Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

4 listings

3.9% of total

Super Strict 60 Days

2 listings

1.9% of total

Flexible (10.7%)

Flexible

11 listings

10.7% of total

Moderate (33%)

Moderate

34 listings

33% of total

Strict (50.5%)

Strict

52 listings

50.5% of total

Cancellation Policy Insights for Bruneck - Brunico

  • The prevailing Airbnb cancellation policy trend in Bruneck - Brunico is Strict, used by 50.5% of listings.
  • A majority (50.5%) of hosts in Bruneck - Brunico utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 50.5% market standard in Bruneck - Brunico.
  • With 50.5% using Strict terms, this is a viable option in Bruneck - Brunico, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bruneck - Brunico.

Bruneck - Brunico STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bruneck - Brunico

  • The overall average booking lead time for vacation rentals in Bruneck - Brunico is 66 days.
  • Guests book furthest in advance for stays during August (average 114 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Bruneck - Brunico.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Bruneck - Brunico averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bruneck - Brunico (2025)

Amenity Prevalence

Amenity Insights for Bruneck - Brunico

  • Essential amenities in Bruneck - Brunico that guests expect include: Heating, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bruneck - Brunico: Heating, Wifi.
  • Prioritize adding missing essentials: Heating, Wifi.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bruneck - Brunico to stay competitive.

Bruneck - Brunico Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bruneck - Brunico

  • The typical guest profile for Airbnb in Bruneck - Brunico consists of predominantly international visitors (75%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 25.5% of guests.
  • Key international markets include Italy (25.5%) and Germany (19.3%).
  • Top languages spoken are English (40.5%) followed by German (13.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bruneck - Brunico Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Scheffau am Wilden Kaiser12$6,506$854.7031%
Balderschwang10$4,894$294.1058%
Urtijëi - St. Ulrich in Gröden - Ortisei172$4,601$691.0839%
Moos in Passeier - Moso in Passiria18$4,318$573.2625%
Sankt Pankraz - San Pancrazio15$4,298$684.2323%
Bayrischzell40$4,079$388.6835%
Going am Wilden Kaiser26$3,747$414.6037%
Reith bei Kitzbühel46$3,624$366.0640%
Brenzone sul Garda21$3,607$322.7944%
Krimml53$3,569$341.5743%

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