Bruneck - Brunico Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Trentino – Alto Adige/Südtirol, Italy

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Bruneck - Brunico in 2025? Explore comprehensive Airbnb analytics for Bruneck - Brunico, Trentino – Alto Adige/Südtirol, Italy to uncover income potential. This 2025 STR market report for Bruneck - Brunico, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 92 active listings.

Whether you're considering an Airbnb investment in Bruneck - Brunico, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bruneck - Brunico Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bruneck - Brunico Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$208
The average rental revenue earned for an occupied room per day in Bruneck - Brunico.
Occupancy Rate(?)
42.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,834
Typical annual income for an Airbnb listing in Bruneck - Brunico. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.7%
Strong growth (18.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Bruneck - Brunico.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Bruneck - Brunico.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
92
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bruneck - Brunico (2025)

Understanding the monthly revenue variations for Airbnb listings in Bruneck - Brunico is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bruneck - Brunico is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bruneck - Brunico across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,474+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,303 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,182 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,303, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bruneck - Brunico

Bruneck - Brunico Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bruneck - Brunico STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bruneck - Brunico:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bruneck - Brunico

Average Daily Rate (ADR) Airbnb Trends in Bruneck - Brunico (2025)

Effective short term rental pricing strategy in Bruneck - Brunico involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bruneck - Brunico typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $404+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $237 or more.
  • Typical properties (Median) charge around $160 per night.
  • Entry-level properties (Bottom 25%) earn around $126 per night.

Average Daily Rate (ADR) Trend by Month in Bruneck - Brunico

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Airbnb Seasonality Analysis & Trends in Bruneck - Brunico (2025)

Peak Season (August, February, July)
  • Revenue averages $3,693 per month
  • Occupancy rates average 60.6%
  • Daily rates average $230
Shoulder Season
  • Revenue averages $2,242 per month
  • Occupancy maintains around 39.9%
  • Daily rates hold near $215
Low Season (April, October, November)
  • Revenue drops to average $1,534 per month
  • Occupancy decreases to average 30.8%
  • Daily rates adjust to average $202

Seasonality Insights for Bruneck - Brunico

  • The Airbnb seasonality in Bruneck - Brunico shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bruneck - Brunico's highest earning potential, with monthly revenues capable of climbing to $3,915, occupancy reaching a high of 65.2%, and ADRs peaking at $253.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,388, occupancy could drop to 27.6%, and ADRs may adjust down to $196.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bruneck - Brunico.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bruneck - Brunico seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bruneck - Brunico (2025)

Exploring the top neighborhoods for short-term rentals in Bruneck - Brunico? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Brunico City Center
The heart of Brunico, offering a mix of historic charm and modern amenities. A popular destination for tourists visiting the nearby Kronplatz ski area and the scenic Dolomites.
Brunico Castle, Museo Del Kunstlerhaus, Church of the Assumption, Piazza Municipio, Kronplatz Ski Resort
Kronplatz
A world-renowned ski destination in winter and a hiking paradise in summer. Ideal for outdoor enthusiasts and families looking for active vacations year-round.
Kronplatz Ski Resort, Plan de Corones, Messner Mountain Museum, Mountain biking trails, Excursions in the Dolomites
Reischach
A charming village just outside Brunico known for its ski slopes and stunning views of the mountains. A perfect escape for nature lovers and peace seekers.
Reischach Ski Area, hiking trails, local restaurants, scenic viewpoints, wellness centers
San Lorenzo di Sebato
A quaint village with a rich history and picturesque landscapes, attracting those who appreciate tranquility and nature.
Castle of San Lorenzo, hiking trails, local wineries, historic buildings, scenic nature spots
Ski Area Val Pusteria
A popular ski area that draws visitors from around the world, offers extensive skiing and snowboarding opportunities, as well as charming mountain huts.
Skiing and snowboarding, Mountain huts, Scottish-style golf courses, Hiking in summer, Local festivals
St. Vigil
A picturesque village in the Dolomites, perfect for both winter sports and summer hiking, known for its charming atmosphere and stunning scenery.
St. Vigil ski area, Hiking trails, St. Vigil church, Local cuisine, Mountain scenery
Rothenthurn
A beautiful area known for hiking and outdoor sports, offering a peaceful atmosphere and stunning natural beauty.
Hiking routes, Scenic viewpoints, Cultural landmarks, Nature reserves, local dining options
Percha
A small locality offering a blend of nature and culture, known for its close-knit community and access to scenic routes and ski areas.
cultural sites, hiking paths, local festivals, restaurants serving traditional cuisine, Proximity to Brunico

Understanding Airbnb License Requirements & STR Laws in Bruneck - Brunico (2025)

Yes, Bruneck - Brunico, Trentino – Alto Adige/Südtirol, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bruneck - Brunico to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 57% licensed listings)

Top Performing Airbnb Properties in Bruneck - Brunico (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bruneck - Brunicobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cron Home - In the quiet of Riscone

Cron Home - In the quiet of Riscone

Entire Place • 3 bedrooms

$64,582
Revenue
61.8%
Occupancy
$271.78
Daily Rate
Apartment Ando 1

Apartment Ando 1

Entire Place • 3 bedrooms

$57,851
Revenue
44.7%
Occupancy
$372.89
Daily Rate
a) City Café Central  Apartment

a) City Café Central Apartment

Entire Place • 1 bedroom

$54,609
Revenue
60.2%
Occupancy
$416.41
Daily Rate
Agalma in the heart of Bruneck overlooking the castle!

Agalma in the heart of Bruneck overlooking the castle!

Entire Place • 2 bedrooms

$49,584
Revenue
41.1%
Occupancy
$346.38
Daily Rate
"Degli Orsi" Penthouse

"Degli Orsi" Penthouse

Entire Place • 2 bedrooms

$46,524
Revenue
54.8%
Occupancy
$215.63
Daily Rate
Modern Micro Loft Bruneck

Modern Micro Loft Bruneck

Entire Place • 1 bedroom

$43,279
Revenue
85.0%
Occupancy
$133.61
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bruneck - Brunico (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bruneck - Brunico based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jakob6$204,1571784.81/5.0
Agalma S.R.L4$151,9321564.67/5.0
Isaak5$113,3321084.80/5.0
Michael5$83,841564.85/5.0
Silvia2$83,312244.85/5.0
Stefan2$75,133544.95/5.0
Christoph2$66,0744294.91/5.0
Massimo1$64,582445.00/5.0
Sieglinde2$57,8541204.88/5.0
Hannes1$54,609834.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bruneck - Brunico.

Dive Deeper: Advanced Bruneck - Brunico STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bruneck - Brunico. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bruneck - Brunico Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bruneck - Brunico

  • The Bruneck - Brunico Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.9% of the 92 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bruneck - Brunico, Apartment/Condo properties are the most common (81.5%), reflecting the local real estate landscape.
  • Smaller segments like others, hotel/boutique (combined 5.5%) offer potential for unique stay experiences.

Bruneck - Brunico Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bruneck - Brunico

  • The dominant room capacity in Bruneck - Brunico is 1 bedroom listings, making up 42.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.2% of the active Airbnb listings in Bruneck - Brunico, indicating a high concentration in these sizes.

Bruneck - Brunico Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bruneck - Brunico

  • The most common guest capacity trend in Bruneck - Brunico vacation rentals is listings accommodating 4 guests (33.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Bruneck - Brunico STR market, accounting for 48.9% of listings.
  • 20.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bruneck - Brunico.
  • On average, properties in Bruneck - Brunico are equipped to host 3.7 guests.

Bruneck - Brunico Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bruneck - Brunico

  • The most common availability pattern in Bruneck - Brunico falls within the 181-270 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Bruneck - Brunico (37%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bruneck - Brunico Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.2%)

1 Night

12 listings

13.2% of total

2 Nights (13.2%)

2 Nights

12 listings

13.2% of total

3 Nights (19.8%)

3 Nights

18 listings

19.8% of total

4-6 Nights (15.4%)

4-6 Nights

14 listings

15.4% of total

7-29 Nights (7.7%)

7-29 Nights

7 listings

7.7% of total

30+ Nights (30.8%)

30+ Nights

28 listings

30.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Bruneck - Brunico is 30+ Nights, adopted by 30.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (30.8%) caters to monthly stays (30+ nights) in Bruneck - Brunico, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 30.8% of Bruneck - Brunico hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bruneck - Brunico.

Bruneck - Brunico Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

3.5% of total

Super Strict 60 Days

2 listings

2.4% of total

Flexible (8.2%)

Flexible

7 listings

8.2% of total

Moderate (36.5%)

Moderate

31 listings

36.5% of total

Strict (49.4%)

Strict

42 listings

49.4% of total

Cancellation Policy Insights for Bruneck - Brunico

  • The prevailing Airbnb cancellation policy trend in Bruneck - Brunico is Strict, used by 49.4% of listings.
  • There's a relatively balanced mix between guest-friendly (44.7%) and stricter (49.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 49.4% market standard in Bruneck - Brunico.
  • With 49.4% using Strict terms, this is a viable option in Bruneck - Brunico, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bruneck - Brunico.

Bruneck - Brunico STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bruneck - Brunico

  • The overall average booking lead time for vacation rentals in Bruneck - Brunico is 66 days.
  • Guests book furthest in advance for stays during August (average 91 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 41 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (84 days avg.) sees the longest lead times, while Fall (51 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Bruneck - Brunico.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 84 days) to capture early planners.
  • Monitor your own booking lead times against these Bruneck - Brunico averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bruneck - Brunico (2025)

Amenity Prevalence

Amenity Insights for Bruneck - Brunico

  • Essential amenities in Bruneck - Brunico that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bruneck - Brunico: Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Wifi or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bruneck - Brunico to stay competitive.

Bruneck - Brunico Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bruneck - Brunico

  • The typical guest profile for Airbnb in Bruneck - Brunico consists of predominantly international visitors (72%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 27.6% of guests.
  • Key international markets include Italy (27.6%) and Germany (17.7%).
  • Top languages spoken are English (40.8%) followed by Italian (12.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bruneck - Brunico Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Urtijëi - St. Ulrich in Gröden - Ortisei155$4,276$654.5039%
Moos in Passeier - Moso in Passiria18$4,232$574.6828%
Bayrischzell38$3,884$373.9638%
Großkirchheim10$3,611$355.2741%
Reith bei Kitzbühel48$3,557$367.1242%
Brenzone sul Garda20$3,425$328.4146%
Pfafflar10$3,421$263.4357%
Cortina d'Ampezzo283$3,374$414.7042%
Going am Wilden Kaiser27$3,279$393.5637%
Sankt Anton am Arlberg125$3,122$405.4941%

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