Marling - Marlengo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Trentino – Alto Adige/Südtirol, Italy
Is Airbnb profitable in Marling - Marlengo in 2025? Explore comprehensive Airbnb analytics for Marling - Marlengo, Trentino – Alto Adige/Südtirol, Italy to uncover income potential. This 2025 STR market report for Marling - Marlengo, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Marling - Marlengo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marling - Marlengo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marling - Marlengo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marling - Marlengo (2025)
Understanding the monthly revenue variations for Airbnb listings in Marling - Marlengo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marling - Marlengo is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marling - Marlengo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,542+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,210 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,895 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,071, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marling - Marlengo
Marling - Marlengo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marling - Marlengo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marling - Marlengo:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marling - Marlengo
Average Daily Rate (ADR) Airbnb Trends in Marling - Marlengo (2025)
Effective short term rental pricing strategy in Marling - Marlengo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marling - Marlengo typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $216 or more.
- Typical properties (Median) charge around $152 per night.
- Entry-level properties (Bottom 25%) earn around $123 per night.
Average Daily Rate (ADR) Trend by Month in Marling - Marlengo
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Airbnb Seasonality Analysis & Trends in Marling - Marlengo (2025)
Peak Season (August, July, September)
- Revenue averages $3,460 per month
- Occupancy rates average 67.3%
- Daily rates average $243
Shoulder Season
- Revenue averages $2,164 per month
- Occupancy maintains around 40.2%
- Daily rates hold near $245
Low Season (January, February, November)
- Revenue drops to average $1,381 per month
- Occupancy decreases to average 32.5%
- Daily rates adjust to average $207
Seasonality Insights for Marling - Marlengo
- The Airbnb seasonality in Marling - Marlengo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marling - Marlengo's highest earning potential, with monthly revenues capable of climbing to $4,129, occupancy reaching a high of 83.1%, and ADRs peaking at $276.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,175, occupancy could drop to 29.3%, and ADRs may adjust down to $198.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marling - Marlengo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marling - Marlengo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marling - Marlengo (2025)
Exploring the top neighborhoods for short-term rentals in Marling - Marlengo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Marlengo Village | Picturesque village known for its beautiful landscape views and proximity to Merano. Ideal for tourists seeking a tranquil stay in the Alps with easy access to the amenities of Merano. | Merano Thermal Baths, Trauttmansdorff Castle, Gardens of Trauttmansdorff Castle, Merano Center, Marlengo Cable Car |
| Merano | Charming spa town famous for its thermal spas and scenic beauty. Attracts visitors looking for wellness retreats and outdoor activities throughout the year. | Merano Thermal Baths, Laubengasse, Tappeiner Promenade, Castello Principesco, Merano Christmas Market |
| Tirolo | A beautiful village above Merano known for its stunning views and historical sites. Perfect for tourists interested in hiking and local culture. | Castle Tyrol, Hiking Trails, Tirolo's Wine Road, Andreas Hofer Museum |
| Lagundo | Close to Merano, Lagundo is known for its vineyards and apple orchards. Great for those interested in wine tours and local gastronomy. | Apple Museum, Vineyards, Lagundo's Natural Swimming Pool, Hiking Paths |
| Silandro | A quaint town in the Vinschgau valley famed for its apple orchards. Offers a traditional Tyrolean experience to its visitors. | Vinschgau Valley, Schloss Schlandersburg, Hiking Trails, Local Farms |
| Naturno | Another vibrant area near Merano rich in nature and outdoor activities. Perfect for adventure seekers and nature lovers. | Parco Nazionale dello Stelvio, Hiking Trails, Naturno Castle |
| Algund | A scenic area known for its warm climate and beautiful trails. Attracts tourists interested in walking and cycling in nature. | Kurhaus, Vogtland Valley, Merano 2000 Ski Area |
| Scena | A hilltop village that offers panoramic views of the surrounding Dolomites and Merano. Ideal for hiking enthusiasts and those looking for peace and quiet. | Scena Castle, Hiking Trails, Panoramic Views, Local Cuisine |
Understanding Airbnb License Requirements & STR Laws in Marling - Marlengo (2025)
While Marling - Marlengo, Trentino – Alto Adige/Südtirol, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marling - Marlengo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Marling - Marlengo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marling - Marlengobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Marlingsuites – Luxurious Nature
Entire Place • 1 bedroom
Marlingsuites – Luxury Mountain
Entire Place • 1 bedroom
Vacation home "Laugen" with terrace
Entire Place • 1 bedroom
Castanea
Entire Place • 2 bedrooms
Vinea
Entire Place • 2 bedrooms
Beautiful attic apartment "Ifinger" & panoramic view
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marling - Marlengo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marling - Marlengo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Claudia | 5 | $102,177 | 100 | 4.92/5.0 |
| Thomas | 2 | $89,618 | 149 | 4.98/5.0 |
| Gerti | 3 | $60,455 | 19 | 5.00/5.0 |
| Suedtirol Vacation | 3 | $57,828 | 76 | 4.46/5.0 |
| Johannes | 3 | $21,733 | 73 | 4.96/5.0 |
| Fam Perger | 2 | $15,130 | 35 | 4.95/5.0 |
| René | 1 | $14,572 | 13 | 4.92/5.0 |
| Thomas | 1 | $10,673 | 15 | 4.93/5.0 |
| Dave | 1 | $7,205 | 60 | 4.38/5.0 |
| Katja | 1 | $6,637 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marling - Marlengo.
Dive Deeper: Advanced Marling - Marlengo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marling - Marlengo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarling - Marlengo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marling - Marlengo
- The Marling - Marlengo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marling - Marlengo, Apartment/Condo properties are the most common (86.4%), reflecting the local real estate landscape.
Marling - Marlengo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marling - Marlengo
- The dominant room capacity in Marling - Marlengo is 1 bedroom listings, making up 63.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 86.3% of the active Airbnb listings in Marling - Marlengo, indicating a high concentration in these sizes.
- With over half the market (63.6%) consisting of studios or 1-bedroom units, Marling - Marlengo is particularly well-suited for individuals or couples.
Marling - Marlengo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marling - Marlengo
- The most common guest capacity trend in Marling - Marlengo vacation rentals is listings accommodating 2 guests (31.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Marling - Marlengo STR market, accounting for 59.1% of listings.
- Listings for large groups (6+ guests) are relatively rare (4.5%), potentially indicating an opportunity for hosts targeting this segment in Marling - Marlengo.
- On average, properties in Marling - Marlengo are equipped to host 3.3 guests.
Marling - Marlengo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marling - Marlengo
- The most common availability pattern in Marling - Marlengo falls within the 271-366 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Marling - Marlengo (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marling - Marlengo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
1 listings
4.5% of total
3 Nights
6 listings
27.3% of total
4-6 Nights
4 listings
18.2% of total
7-29 Nights
3 listings
13.6% of total
30+ Nights
8 listings
36.4% of total
Key Insights
- The most prevalent minimum stay requirement in Marling - Marlengo is 30+ Nights, adopted by 36.4% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (4.5%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (36.4%) caters to monthly stays (30+ nights) in Marling - Marlengo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 36.4% of Marling - Marlengo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 36.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marling - Marlengo.
Marling - Marlengo Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
13.6% of total
Moderate
15 listings
68.2% of total
Strict
4 listings
18.2% of total
Cancellation Policy Insights for Marling - Marlengo
- The prevailing Airbnb cancellation policy trend in Marling - Marlengo is Moderate, used by 68.2% of listings.
- There's a relatively balanced mix between guest-friendly (68.2%) and stricter (18.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 68.2% market standard in Marling - Marlengo.
- Regularly review your cancellation policy against competitors and market demand shifts in Marling - Marlengo.
Marling - Marlengo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marling - Marlengo
- The overall average booking lead time for vacation rentals in Marling - Marlengo is 71 days.
- Guests book furthest in advance for stays during May (average 106 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Marling - Marlengo.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Marling - Marlengo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marling - Marlengo (2025)
Amenity Prevalence
Amenity Insights for Marling - Marlengo
- Essential amenities in Marling - Marlengo that guests expect include: TV, Heating, Wifi, Essentials, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Hair dryer, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marling - Marlengo: TV, Heating, Wifi, Essentials, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Essentials, Free parking on premises, Kitchen.
- Consider adding popular differentiators like Hangers or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marling - Marlengo to stay competitive.
Marling - Marlengo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marling - Marlengo
- The typical guest profile for Airbnb in Marling - Marlengo consists of predominantly international visitors (81%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 19.3% of guests.
- Key international markets include Germany (53.4%) and Italy (19.3%).
- Top languages spoken are English (40.5%) followed by German (28.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marling - Marlengo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 12 | $7,025 | $850.38 | 32% |
| Balderschwang | 10 | $4,949 | $295.71 | 57% |
| Moos in Passeier - Moso in Passiria | 17 | $4,931 | $594.63 | 28% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 165 | $4,558 | $662.76 | 41% |
| Bayrischzell | 39 | $4,166 | $386.74 | 36% |
| Reith bei Kitzbühel | 47 | $3,582 | $331.22 | 42% |
| Sankt Pankraz - San Pancrazio | 16 | $3,547 | $647.34 | 21% |
| Going am Wilden Kaiser | 27 | $3,538 | $401.35 | 37% |
| Brenzone sul Garda | 21 | $3,526 | $327.85 | 43% |
| Itter | 29 | $3,473 | $452.70 | 41% |