Mezzana Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Trentino – Alto Adige/Südtirol, Italy
Is Airbnb profitable in Mezzana in 2025? Explore comprehensive Airbnb analytics for Mezzana, Trentino – Alto Adige/Südtirol, Italy to uncover income potential. This 2025 STR market report for Mezzana, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 96 active listings.
Whether you're considering an Airbnb investment in Mezzana, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mezzana Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mezzana Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mezzana (2025)
Understanding the monthly revenue variations for Airbnb listings in Mezzana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mezzana is typically February, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mezzana across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,999+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,082 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,238 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $669, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mezzana
Mezzana Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mezzana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mezzana:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mezzana
Average Daily Rate (ADR) Airbnb Trends in Mezzana (2025)
Effective short term rental pricing strategy in Mezzana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mezzana typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $263+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $180 or more.
- Typical properties (Median) charge around $137 per night.
- Entry-level properties (Bottom 25%) earn around $105 per night.
Average Daily Rate (ADR) Trend by Month in Mezzana
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Airbnb Seasonality Analysis & Trends in Mezzana (2025)
Peak Season (February, August, January)
- Revenue averages $2,700 per month
- Occupancy rates average 51.5%
- Daily rates average $200
Shoulder Season
- Revenue averages $1,369 per month
- Occupancy maintains around 29.9%
- Daily rates hold near $172
Low Season (May, June, October)
- Revenue drops to average $744 per month
- Occupancy decreases to average 17.6%
- Daily rates adjust to average $165
Seasonality Insights for Mezzana
- The Airbnb seasonality in Mezzana shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mezzana's highest earning potential, with monthly revenues capable of climbing to $3,595, occupancy reaching a high of 64.4%, and ADRs peaking at $221.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $685, occupancy could drop to 15.3%, and ADRs may adjust down to $153.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mezzana.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mezzana seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mezzana (2025)
Exploring the top neighborhoods for short-term rentals in Mezzana? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Mezzana | Charming town known for its proximity to the Val di Sole ski area and stunning natural landscapes. It offers a great experience for outdoor enthusiasts and families looking for winter sports and summer hiking. | Val di Sole ski area, Skiarea Campiglio, Peaceful nature parks, Cycle paths along the river, Local cuisine restaurants |
Marilleva | Famous for its ski resort and access to the Dolomiti di Brenta. Ideal for winter sports and summer hiking, attracting both winter sports lovers and summer travelers seeking adventure. | Ski slopes of Marilleva, Dolomiti di Brenta, Mountain biking trails, Apres-ski venues, Summer hiking routes |
Folgarida | A vibrant area with a strong focus on ski and winter sports activities. Features a friendly village atmosphere, making it perfect for families and young groups. | Folgarida ski area, Family-friendly slopes, Winter sports schools, Restaurants and bars, Scenic mountain views |
Dimaro | Known for its serene environment and closeness to nature, it attracts visitors looking for a peaceful retreat amidst the Italian mountains, with easy access to ski and hiking areas. | Natural parks, Hiking trails, Local farms and cheese production, Dimaro Spa, Cultural village events |
Passo del Tonale | A popular ski resort location that draws in tourists during both the winter and summer months, offering numerous outdoor activities year-round. | Passo del Tonale ski slopes, Scenic alpine views, Snowpark, Hiking and biking trails, Charming lodges and restaurants |
Rabbi | Famous for its thermal baths and beautiful nature, it's perfect for travelers looking to unwind and enjoy the tranquility of natural hot springs and scenic walks. | Rabbi Spa, Thermal baths, Nature walks, Wildlife observation, Local artisan shops |
Covelo | A lesser-known picturesque village for those seeking a more authentic and quiet experience, close to stunning landscapes and nature trails. | Scenic landscapes, Hiking routes, Traditional architecture, Local festivals, Quiet retreats |
Sole Valley | A beautiful valley that offers a mix of leisure activities, cultural experiences, and access to various ski areas, beginning to gain popularity among tourists. | Cultural heritage sites, Close ski resorts, Dinner and traditional events, Nature excursions, Local wineries |
Understanding Airbnb License Requirements & STR Laws in Mezzana (2025)
Yes, Mezzana, Trentino – Alto Adige/Südtirol, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mezzana to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 51% licensed listings)
Top Performing Airbnb Properties in Mezzana (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mezzanabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Desj's Home | Garage • City centre • Skiing
Entire Place • 3 bedrooms

Appartamentino Marilleva 1400
Entire Place • 2 bedrooms

Spacious apartment adjacent to the ski slopes
Entire Place • 2 bedrooms

CASA GRANELLO ancient renovated house in Mezzana
Entire Place • 3 bedrooms
![[Ski House] Dal Renzo](https://a0.muscache.com/im/pictures/miso/Hosting-841998866587411701/original/6d25ced5-f0a2-4db0-a2f4-9125ea757481.jpeg?im_w=480&im_format=avif)
[Ski House] Dal Renzo
Entire Place • 2 bedrooms

Alpen Lodge Premium Apartment
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mezzana (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mezzana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Virginia | 1 | $80,633 | 10 | 4.90/5.0 |
Cristina | 2 | $34,544 | 29 | 4.88/5.0 |
Barbara | 1 | $33,594 | 6 | 4.50/5.0 |
Monica | 1 | $33,169 | 13 | 5.00/5.0 |
Stefano | 1 | $29,880 | 47 | 4.89/5.0 |
Maurizio | 1 | $27,940 | 4 | 5.00/5.0 |
Giulia | 2 | $27,576 | 45 | 4.53/5.0 |
Marcin | 1 | $25,119 | 13 | 4.77/5.0 |
Mariateresa | 1 | $22,308 | 16 | 4.75/5.0 |
Elisa | 1 | $20,878 | 48 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mezzana.
Dive Deeper: Advanced Mezzana STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mezzana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMezzana Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mezzana
- The Mezzana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 96 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mezzana, Apartment/Condo properties are the most common (91.7%), reflecting the local real estate landscape.
Mezzana Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mezzana
- The dominant room capacity in Mezzana is 2 bedrooms listings, making up 51% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 92.7% of the active Airbnb listings in Mezzana, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (3.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Mezzana.
Mezzana Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mezzana
- The most common guest capacity trend in Mezzana vacation rentals is listings accommodating 4 guests (38.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Mezzana STR market, accounting for 70.8% of listings.
- 39.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mezzana.
- On average, properties in Mezzana are equipped to host 5.0 guests.
Mezzana Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mezzana
- The most common availability pattern in Mezzana falls within the 271-366 days range, representing 70.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mezzana (39.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mezzana Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
6.6% of total
2 Nights
11 listings
12.1% of total
3 Nights
14 listings
15.4% of total
4-6 Nights
25 listings
27.5% of total
7-29 Nights
10 listings
11% of total
30+ Nights
25 listings
27.5% of total
Key Insights
- The most prevalent minimum stay requirement in Mezzana is 4-6 Nights, adopted by 27.5% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (18.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (27.5%) caters to monthly stays (30+ nights) in Mezzana, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 27.5% of Mezzana hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mezzana.
Mezzana Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
3.7% of total
Flexible
18 listings
22.2% of total
Moderate
31 listings
38.3% of total
Strict
29 listings
35.8% of total
Cancellation Policy Insights for Mezzana
- The prevailing Airbnb cancellation policy trend in Mezzana is Moderate, used by 38.3% of listings.
- There's a relatively balanced mix between guest-friendly (60.5%) and stricter (35.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.3% market standard in Mezzana.
- With 35.8% using Strict terms, this is a viable option in Mezzana, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mezzana.
Mezzana STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mezzana
- The overall average booking lead time for vacation rentals in Mezzana is 63 days.
- Guests book furthest in advance for stays during December (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (75 days avg.) sees the longest lead times, while Fall (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Mezzana.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Mezzana averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mezzana (2025)
Amenity Prevalence
Amenity Insights for Mezzana
- Essential amenities in Mezzana that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mezzana: Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mezzana to stay competitive.
Mezzana Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mezzana
- The typical guest profile for Airbnb in Mezzana consists of a mix of domestic (62%) and international guests, often arriving from nearby Milan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 61.7% of guests.
- Key international markets include Italy (61.7%) and Poland (11.3%).
- Top languages spoken are English (38.2%) followed by Italian (24.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Milan and Rome.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mezzana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Urtijëi - St. Ulrich in Gröden - Ortisei | 155 | $4,276 | $654.50 | 39% |
Moos in Passeier - Moso in Passiria | 18 | $4,232 | $574.68 | 28% |
Sala Comacina | 69 | $4,017 | $390.28 | 48% |
Laglio | 63 | $3,984 | $459.63 | 43% |
Bayrischzell | 38 | $3,884 | $373.96 | 38% |
Bürserberg | 41 | $3,632 | $333.78 | 42% |
Brand | 61 | $3,577 | $466.21 | 32% |
Brenzone sul Garda | 20 | $3,425 | $328.41 | 46% |
Pfafflar | 10 | $3,421 | $263.43 | 57% |
Oliveto Lario | 100 | $3,303 | $334.90 | 51% |