Bolzano Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Trentino-Alto Adige, Italy
Is Airbnb profitable in Bolzano in 2026? Explore comprehensive Airbnb analytics for Bolzano, Trentino-Alto Adige, Italy to uncover income potential. This 2026 STR market report for Bolzano, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Bolzano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bolzano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bolzano Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bolzano (2026)
Understanding the monthly revenue variations for Airbnb listings in Bolzano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bolzano is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bolzano across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,603+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,590 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,941 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,602, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bolzano
Bolzano Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Bolzano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bolzano:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 58%.
- Entry-level properties (Bottom 25%) average 39% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bolzano
Average Daily Rate (ADR) Airbnb Trends in Bolzano (2026)
Effective short term rental pricing strategy in Bolzano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bolzano typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $311+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $95 per night.
Average Daily Rate (ADR) Trend by Month in Bolzano
Get Live Bolzano Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Bolzano (2026)
Peak Season (August, September, June)
- Revenue averages $3,400 per month
- Occupancy rates average 73.7%
- Daily rates average $156
Shoulder Season
- Revenue averages $1,920 per month
- Occupancy maintains around 40.7%
- Daily rates hold near $160
Low Season (February, March, April)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $153
Seasonality Insights for Bolzano
- The Airbnb seasonality in Bolzano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bolzano's highest earning potential, with monthly revenues capable of climbing to $3,475, occupancy reaching a high of 79.5%, and ADRs peaking at $175.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $146.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bolzano.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bolzano seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bolzano (2026)
Exploring the top neighborhoods for short-term rentals in Bolzano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Bolzano is filled with charming streets, historic buildings, and easy access to local shops and restaurants. It's a prime area for tourists looking to experience the culture and history of the region. | Piazza Walther, Bolzano Cathedral, South Tyrol Museum of Archaeology, Ötzi the Iceman, Runkelstein Castle, Porta Vanga |
| Gries | A residential neighborhood that offers a mix of locals and tourists. It has beautiful parks and is close to the city center, making it attractive for those looking for a quieter stay. | Mature Park, Gries Abbey, Museo di Scienze Naturali dell'Alto Adige, Locatelli-Keller Wine Bar, Caffè Città, Piazza Gries |
| Laives | Just a short distance from Bolzano, Laives offers a more suburban setting. It's ideal for families and longer stays, with access to local amenities and transport. | Parco delle Semirurali, Castel Roncolo, Centrum Laives, Local markets, Hiking trails in the surrounding area, Restaurants with traditional cuisine |
| Collalbo | Located in the Renon plateau, Collalbo offers breathtaking mountain views and outdoor activities. It's perfect for tourists keen on hiking, skiing, and enjoying nature. | Renon Cable Car, Earth pyramids, Pietralba Sanctuary, Hiking trails, Renon Schmalspurbahn, Local gastronomy |
| Bolzano Airport Area | Close to the airport, this area is very convenient for travelers arriving from outside the region. It also offers easy access to connections to the Dolomites and other attractions. | Bolzano Airport, Various accommodations, Car rental services, Restaurants nearby, Short access to major highways, Business facilities |
| Isarco Valley | This valley is known for its natural beauty and wine production. It's great for tourists looking for a mix of vineyard experiences and outdoor activities in a picturesque setting. | Wine trails, Hiking paths along the Isarco River, Wine tasting tours, Local festivals, Natural Parks, Villages with historical significance |
| Sarentino | A beautiful valley that offers both peaceful nature and various outdoor activities. It attracts visitors interested in wellness and relaxation, as well as active travelers. | Sarentino Valley Hiking Tours, Cultural events, Local artisanal shops, Wellness spas, Alpine vistas, Winter sports in nearby areas |
| Aldino | A little-known gem near Bolzano that offers stunning landscapes and a more traditional Tyrolean experience. It is ideal for those who want to escape the main tourist routes while enjoying nature. | Hiking Trail to the Weißhorn, Local cheese farms, Traditional Tyrolean restaurants, Cultural heritage sites, Nature parks, Birdwatching spots |
Understanding Airbnb License Requirements & STR Laws in Bolzano (2026)
Yes, Bolzano, Trentino-Alto Adige, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2026 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bolzano to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 47% licensed listings)
Top Performing Airbnb Properties in Bolzano (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bolzanobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lauben Apartment III: Bolzano
Entire Place • 1 bedroom
Mavik Attic
Entire Place • 2 bedrooms
Villareja | Private comfort. Designed with care
Entire Place • 1 bedroom
Mele d'Oro
Private Room • N/A
VA - Apartment
Entire Place • 1 bedroom
“Rosengarten”
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bolzano (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Bolzano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Giorgio | 8 | $111,177 | 189 | 4.77/5.0 |
| Raphael | 1 | $57,481 | 13 | 4.46/5.0 |
| Daniel | 4 | $55,127 | 54 | 3.89/5.0 |
| Stay COOPER | 1 | $37,444 | 3 | 5.00/5.0 |
| Priscilla | 2 | $34,216 | 14 | 4.86/5.0 |
| Villareja | 1 | $28,981 | 7 | 4.71/5.0 |
| Golden Delicious Piazza Duomo | 1 | $19,834 | 1 | Not Rated |
| Samanta | 1 | $3,379 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bolzano.
Dive Deeper: Advanced Bolzano STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bolzano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBolzano Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bolzano
- The Bolzano Airbnb market composition is heavily skewed towards Private Room listings, which make up 68.4% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bolzano, Hotel/Boutique properties are the most common (47.4%), reflecting the local real estate landscape.
- The presence of 47.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Bolzano Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bolzano
- The dominant room capacity in Bolzano is 1 bedroom listings, making up 21.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 31.6% of the active Airbnb listings in Bolzano, indicating a high concentration in these sizes.
Bolzano Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bolzano
- The most common guest capacity trend in Bolzano vacation rentals is listings accommodating 6 guests (10.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Bolzano STR market, accounting for 15.8% of listings.
- 10.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bolzano.
- On average, properties in Bolzano are equipped to host 1.4 guests.
Bolzano Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bolzano
- The most common availability pattern in Bolzano falls within the 181-270 days range, representing 78.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bolzano (78.9%), reflecting common guest stay durations or potential owner blocking patterns.
Bolzano Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
36.8% of total
2 Nights
2 listings
10.5% of total
30+ Nights
10 listings
52.6% of total
Key Insights
- The most prevalent minimum stay requirement in Bolzano is 30+ Nights, adopted by 52.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (52.6%) caters to monthly stays (30+ nights) in Bolzano, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 52.6% of Bolzano hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 52.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bolzano.
Bolzano Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
4 listings
21.1% of total
Flexible
1 listings
5.3% of total
Moderate
4 listings
21.1% of total
Firm
10 listings
52.6% of total
Cancellation Policy Insights for Bolzano
- The prevailing Airbnb cancellation policy trend in Bolzano is Firm, used by 52.6% of listings.
- A majority (52.6%) of hosts in Bolzano utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 52.6% market standard in Bolzano.
- Regularly review your cancellation policy against competitors and market demand shifts in Bolzano.
Bolzano STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bolzano
- The overall average booking lead time for vacation rentals in Bolzano is 46 days.
- Guests book furthest in advance for stays during January (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (49 days avg.) sees the longest lead times, while Spring (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Bolzano.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Bolzano averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bolzano (2026)
Amenity Prevalence
Amenity Insights for Bolzano
- Popular amenities like Wifi, Pets allowed, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Pets allowed to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bolzano to stay competitive.
Bolzano Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Bolzano
- The typical guest profile for Airbnb in Bolzano consists of predominantly international visitors (81%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 19.1% of guests.
- Key international markets include Germany (27.9%) and Italy (19.1%).
- Top languages spoken are English (38.6%) followed by Spanish (13.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bolzano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 12 | $6,669 | $906.83 | 30% |
| Sankt Pankraz - San Pancrazio | 12 | $6,528 | $633.65 | 29% |
| Balderschwang | 10 | $5,253 | $304.03 | 58% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 172 | $5,054 | $718.33 | 41% |
| Kiens - Chienes | 17 | $3,715 | $377.77 | 48% |
| Cortina d'Ampezzo | 309 | $3,646 | $474.12 | 40% |
| Going am Wilden Kaiser | 27 | $3,596 | $406.50 | 37% |
| Kramsach | 12 | $3,573 | $272.32 | 48% |
| Bayrischzell | 41 | $3,550 | $389.91 | 33% |
| Krimml | 53 | $3,544 | $359.14 | 41% |