Dro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Trentino – Alto Adige/Südtirol, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Dro in 2025? Explore comprehensive Airbnb analytics for Dro, Trentino – Alto Adige/Südtirol, Italy to uncover income potential. This 2025 STR market report for Dro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Dro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dro Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Dro Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$106
The average rental revenue earned for an occupied room per day in Dro.
Occupancy Rate(?)
43.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,496
Typical annual income for an Airbnb listing in Dro. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
20.6%
Strong growth (20.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Dro.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Dro.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Dro (2025)

Understanding the monthly revenue variations for Airbnb listings in Dro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dro is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dro across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,336+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,791 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,105 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $670, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Dro

Dro Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Dro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dro:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Dro

Average Daily Rate (ADR) Airbnb Trends in Dro (2025)

Effective short term rental pricing strategy in Dro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dro typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $147+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $126 or more.
  • Typical properties (Median) charge around $93 per night.
  • Entry-level properties (Bottom 25%) earn around $77 per night.

Average Daily Rate (ADR) Trend by Month in Dro

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Airbnb Seasonality Analysis & Trends in Dro (2025)

Peak Season (August, July, June)
  • Revenue averages $1,994 per month
  • Occupancy rates average 58.5%
  • Daily rates average $103
Shoulder Season
  • Revenue averages $1,248 per month
  • Occupancy maintains around 35.6%
  • Daily rates hold near $102
Low Season (January, February, March)
  • Revenue drops to average $656 per month
  • Occupancy decreases to average 23.9%
  • Daily rates adjust to average $102

Seasonality Insights for Dro

  • The Airbnb seasonality in Dro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Dro's highest earning potential, with monthly revenues capable of climbing to $2,106, occupancy reaching a high of 65.2%, and ADRs peaking at $108.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $495, occupancy could drop to 19.8%, and ADRs may adjust down to $99.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dro.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Dro seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Dro (2025)

Exploring the top neighborhoods for short-term rentals in Dro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bolzano
The capital of South Tyrol, Bolzano offers stunning landscapes, rich culture, and great food. It's a popular base for visitors exploring the Dolomites and has a vibrant local market scene.
Walther Square, South Tyrol Museum of Archaeology, Bolzano Cathedral, Runkelstein Castle, Ötzi the Iceman Museum
Merano
Known for its spa culture and beautiful gardens, Merano attracts tourists seeking relaxation and nature. The picturesque setting makes it ideal for wellness tourism and outdoor activities.
Therme Meran, Trauttmansdorff Castle, Merano's Old Town, Tappeiner Promenade, Laubengasse
Val Gardena
Famous for skiing and hiking, Val Gardena is a top choice for adventure seekers and nature lovers. It offers breathtaking views and a variety of winter sports.
Sella Ronda Ski Tour, Seceda, Ortisei, Santa Cristina, Hiking trails in the Dolomites
Trento
A historic city rich in culture, Trento is nestled in a valley surrounded by mountains. It's known for its charming old town and offers great food and wine experiences.
Buonconsiglio Castle, Piazza Duomo, Trento Cathedral, Muse - Science Museum, Eremo di San Paolo
Riva del Garda
Located on the shores of Lake Garda, Riva del Garda is ideal for those who love water sports and beautiful lake views. It offers a mix of relaxation and outdoor activities.
Lake Garda, Rocca di Riva, Santa Barbara Church, Hiking trails, Cycling paths
Bressanone
One of the oldest towns in the region, Bressanone offers a mix of history and charm. Its location makes it a great spot for winter sports and cultural tourism.
Bressanone Cathedral, Pharmacy Museum, Bressanone Christmas Market, Abbey of Novacella, Plose Ski Area
Ortisei
Famous for its woodcarving tradition and as a gateway to the Dolomites, Ortisei is a picturesque village that attracts both summer and winter tourists.
Alpe di Siusi, Seceda Ski Area, St. Ulrich Parish Church, Woodcarving Museum, Hiking trails
Lana
A charming village with a traditional Tyrolean ambiance, Lana is known for its apple orchards and scenic views of the surrounding mountains, making it popular among nature lovers.
Foothills of the Alps, Lana's apple orchards, Mendel Pass, Historic farmhouses, Local hiking trails

Understanding Airbnb License Requirements & STR Laws in Dro (2025)

Yes, Dro, Trentino – Alto Adige/Südtirol, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dro to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 76% licensed listings)

Top Performing Airbnb Properties in Dro (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Drobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Holiday Apartments 
Giulia BLUE It022079C2C7JCV8SX

Holiday Apartments Giulia BLUE It022079C2C7JCV8SX

Entire Place • 3 bedrooms

$29,427
Revenue
60.4%
Occupancy
$144.67
Daily Rate
Holiday Apartments Giulia GREEN It022079C2R3ULDDFL

Holiday Apartments Giulia GREEN It022079C2R3ULDDFL

Entire Place • 2 bedrooms

$24,990
Revenue
50.6%
Occupancy
$139.85
Daily Rate
Dro 360° apartments - Mountain

Dro 360° apartments - Mountain

Entire Place • 2 bedrooms

$20,886
Revenue
59.5%
Occupancy
$95.70
Daily Rate
casa SOFIA (cipat022079-AT-012217)

casa SOFIA (cipat022079-AT-012217)

Entire Place • 1 bedroom

$19,526
Revenue
57.6%
Occupancy
$89.20
Daily Rate
Apartments  Gaggiolo 1

Apartments Gaggiolo 1

Entire Place • 1 bedroom

$19,464
Revenue
44.1%
Occupancy
$144.92
Daily Rate
Apartment alla Torre DRO  CIPAT022079-AT-062964

Apartment alla Torre DRO CIPAT022079-AT-062964

Entire Place • 2 bedrooms

$18,230
Revenue
61.1%
Occupancy
$98.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Dro (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Dro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tiziana2$54,417484.98/5.0
Holidu2$37,256154.80/5.0
Enrico3$36,1301234.77/5.0
Karen2$35,6443464.96/5.0
Thomas2$22,38332.33/5.0
Daniela2$21,281844.97/5.0
Graziella2$20,941314.85/5.0
Patrizia1$19,526274.89/5.0
Claudio1$18,230634.90/5.0
Laura3$14,350145.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dro.

Dive Deeper: Advanced Dro STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Dro Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Dro

  • The Dro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Dro, Apartment/Condo properties are the most common (93.9%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, unique stays (combined 6.0%) offer potential for unique stay experiences.

Dro Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Dro

  • The dominant room capacity in Dro is 1 bedroom listings, making up 48.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 87.9% of the active Airbnb listings in Dro, indicating a high concentration in these sizes.

Dro Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Dro

  • The most common guest capacity trend in Dro vacation rentals is listings accommodating 5 guests (27.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 2 guests dominate the Dro STR market, accounting for 48.5% of listings.
  • 15.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dro.
  • On average, properties in Dro are equipped to host 4.0 guests.

Dro Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Dro

  • The most common availability pattern in Dro falls within the 181-270 days range, representing 57.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Dro (54.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Dro Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.9%)

1 Night

2 listings

6.9% of total

2 Nights (51.7%)

2 Nights

15 listings

51.7% of total

3 Nights (24.1%)

3 Nights

7 listings

24.1% of total

4-6 Nights (3.4%)

4-6 Nights

1 listings

3.4% of total

7-29 Nights (3.4%)

7-29 Nights

1 listings

3.4% of total

30+ Nights (10.3%)

30+ Nights

3 listings

10.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Dro is 2 Nights, adopted by 51.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (10.3%) caters to monthly stays (30+ nights) in Dro, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 51.7% of Dro hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.9% currently do.
  • A 2-night minimum appears standard (51.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 10.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dro.

Dro Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

3.3% of total

Flexible (10%)

Flexible

3 listings

10% of total

Moderate (60%)

Moderate

18 listings

60% of total

Strict (26.7%)

Strict

8 listings

26.7% of total

Cancellation Policy Insights for Dro

  • The prevailing Airbnb cancellation policy trend in Dro is Moderate, used by 60% of listings.
  • There's a relatively balanced mix between guest-friendly (70.0%) and stricter (26.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 60% market standard in Dro.
  • Regularly review your cancellation policy against competitors and market demand shifts in Dro.

Dro STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Dro

  • The overall average booking lead time for vacation rentals in Dro is 65 days.
  • Guests book furthest in advance for stays during June (average 96 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (91 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Dro.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
  • Monitor your own booking lead times against these Dro averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Dro (2025)

Amenity Prevalence

Amenity Insights for Dro

  • Essential amenities in Dro that guests expect include: Essentials, Heating, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Dishes and silverware, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Dro: Essentials, Heating, Kitchen, Wifi.
  • Prioritize adding missing essentials: Kitchen, Wifi.
  • Consider adding popular differentiators like TV or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Dro to stay competitive.

Dro Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Dro

  • The typical guest profile for Airbnb in Dro consists of predominantly international visitors (81%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 19.3% of guests.
  • Key international markets include Germany (29.7%) and Italy (19.3%).
  • Top languages spoken are English (40.9%) followed by German (19.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Italy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Dro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Laglio64$4,873$463.6147%
Urtijëi - St. Ulrich in Gröden - Ortisei163$4,698$630.4540%
Moos in Passeier - Moso in Passiria17$4,619$547.6027%
Brenzone sul Garda19$4,128$335.2552%
Portofino68$4,086$454.3544%
Sala Comacina64$3,794$400.2750%
Bellagio373$3,630$328.2655%
Oliveto Lario99$3,509$327.4255%
Varenna216$3,419$272.2756%
Carate Urio71$3,379$331.9044%

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