Panicale Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Umbria, Italy

Source: AirROI
Last updated: 2025-10-01

Is Airbnb profitable in Panicale in 2025? Explore comprehensive Airbnb analytics for Panicale, Umbria, Italy to uncover income potential. This 2025 STR market report for Panicale, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 57 active listings.

Whether you're considering an Airbnb investment in Panicale, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Panicale Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Panicale Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$370
The average rental revenue earned for an occupied room per day in Panicale.
Occupancy Rate(?)
24.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$15,681
Typical annual income for an Airbnb listing in Panicale. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-27.9%
Significant decrease (-27.9%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Panicale.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Panicale.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
57
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Panicale (2025)

Understanding the monthly revenue variations for Airbnb listings in Panicale is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Panicale is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Panicale across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,318+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,201 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,202 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $562, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Panicale

Panicale Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Panicale STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Panicale:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Panicale

Average Daily Rate (ADR) Airbnb Trends in Panicale (2025)

Effective short term rental pricing strategy in Panicale involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Panicale typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $685+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $293 or more.
  • Typical properties (Median) charge around $171 per night.
  • Entry-level properties (Bottom 25%) earn around $133 per night.

Average Daily Rate (ADR) Trend by Month in Panicale

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Airbnb Seasonality Analysis & Trends in Panicale (2025)

Peak Season (May, July, August)
  • Revenue averages $4,473 per month
  • Occupancy rates average 38.2%
  • Daily rates average $376
Shoulder Season
  • Revenue averages $2,461 per month
  • Occupancy maintains around 27.9%
  • Daily rates hold near $318
Low Season (January, February, December)
  • Revenue drops to average $1,174 per month
  • Occupancy decreases to average 16.9%
  • Daily rates adjust to average $296

Seasonality Insights for Panicale

  • The Airbnb seasonality in Panicale shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Panicale's highest earning potential, with monthly revenues capable of climbing to $4,892, occupancy reaching a high of 42.8%, and ADRs peaking at $383.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $839, occupancy could drop to 8.9%, and ADRs may adjust down to $289.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Panicale.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Panicale seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Panicale (2025)

Exploring the top neighborhoods for short-term rentals in Panicale? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historical center of Panicale, offering charming streets, local shops, and stunning views of Lake Trasimeno. This area attracts tourists looking for an authentic Italian experience with easy access to cultural sites.
Panicale's historic buildings, Santa Maria dei Servi Church, Museo del Tulle, Piazza della Repubblica, Lake Trasimeno
Montepulciano Road
This scenic route offers access to the beautiful vineyards and wineries of the region. Perfect for guests interested in wine tourism and exploring the Umbrian countryside.
Vineyards and wineries, Scenic countryside views, Wine tasting experiences, Culinary tours
Villa Olmo
A tranquil residential area with beautiful countryside views, ideal for guests looking for peace and relaxation while still being close to local attractions and nature.
Walking trails, Nature parks, Quiet surroundings
Local Markets
The area around local markets is vibrant and full of life, attracting tourists who want to experience local culture, food, and traditions.
Weekly markets, Local food stalls, Culinary experiences
Lake Trasimeno
Close proximity to Lake Trasimeno, offering beautiful views and opportunities for water-based activities, making it a great area for families and outdoor enthusiasts.
Lake Trasimeno beaches, Water sports, Lakefront dining, Nature reserves
Castiglione del Lago
A nearby town with rich history and spectacular views over the lake. It's perfect for day trips and attracts those interested in history and architecture.
Castiglione del Lago fortress, Historical sites, Shops and cafés, Promenade along the lake
Umbrian Countryside
The rural areas surrounding Panicale are perfect for those seeking to relax and enjoy nature, with plenty of options for hiking and outdoor activities.
Hiking trails, Cycling paths, Agritourism experiences
Festivals and Events
Panicale hosts several cultural festivals throughout the year, attracting visitors who want to experience local traditions and celebrations.
Festival of San Michele, Art festivals, Food festivals, Cultural events

Understanding Airbnb License Requirements & STR Laws in Panicale (2025)

Yes, Panicale, Umbria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Panicale to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 47% licensed listings)

Top Performing Airbnb Properties in Panicale (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Panicalebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Antico Casale entire property exclusively

Villa Antico Casale entire property exclusively

Entire Place • 5 bedrooms

$91,583
Revenue
52.1%
Occupancy
$517.99
Daily Rate
Beautiful historic farmhouse with pool, sleeps 21.

Beautiful historic farmhouse with pool, sleeps 21.

Entire Place • 7 bedrooms

$88,715
Revenue
27.3%
Occupancy
$1182.50
Daily Rate
Cottage surrounded by nature

Cottage surrounded by nature

Entire Place • 4 bedrooms

$66,065
Revenue
66.0%
Occupancy
$328.66
Daily Rate
Weddings and events: an entire estate, sleeps 58.

Weddings and events: an entire estate, sleeps 58.

Entire Place • 19 bedrooms

$64,729
Revenue
13.0%
Occupancy
$3236.36
Daily Rate
Villa Acquaviva - Villa Acquaviva

Villa Acquaviva - Villa Acquaviva

Entire Place • 5 bedrooms

$64,477
Revenue
50.7%
Occupancy
$618.05
Daily Rate
Private pool Villa  Wine&cooking and Wedding house

Private pool Villa Wine&cooking and Wedding house

Entire Place • 6 bedrooms

$60,004
Revenue
37.5%
Occupancy
$707.01
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Panicale (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Panicale based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sabina8$167,1411344.91/5.0
Alessandro1$91,583164.94/5.0
Elisa3$72,6171004.98/5.0
Rosella1$66,0651004.99/5.0
Posarelli Villas1$64,47755.00/5.0
Jean Marc4$63,865144.83/5.0
Anna Maria2$63,587494.88/5.0
Daniele6$33,365464.55/5.0
Katja1$32,812304.93/5.0
Chiara1$31,270254.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Panicale.

Dive Deeper: Advanced Panicale STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Panicale. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Panicale Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Panicale

  • The Panicale Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.2% of the 57 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Panicale, House properties are the most common (50.9%), reflecting the local real estate landscape.
  • Houses represent a significant 50.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays (combined 3.6%) offer potential for unique stay experiences.

Panicale Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Panicale

  • The dominant room capacity in Panicale is 1 bedroom listings, making up 26.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 52.6% of the active Airbnb listings in Panicale, indicating a high concentration in these sizes.
  • A significant 47.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Panicale.

Panicale Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Panicale

  • The most common guest capacity trend in Panicale vacation rentals is listings accommodating 8+ guests (28.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Panicale STR market, accounting for 52.7% of listings.
  • 50.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Panicale.
  • On average, properties in Panicale are equipped to host 5.4 guests.

Panicale Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Panicale

  • The most common availability pattern in Panicale falls within the 271-366 days range, representing 86% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Panicale (61.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Panicale Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (3.5%)

1 Night

2 listings

3.5% of total

2 Nights (15.8%)

2 Nights

9 listings

15.8% of total

3 Nights (19.3%)

3 Nights

11 listings

19.3% of total

4-6 Nights (17.5%)

4-6 Nights

10 listings

17.5% of total

7-29 Nights (14%)

7-29 Nights

8 listings

14% of total

30+ Nights (29.8%)

30+ Nights

17 listings

29.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Panicale is 30+ Nights, adopted by 29.8% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (19.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (29.8%) caters to monthly stays (30+ nights) in Panicale, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 29.8% of Panicale hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 29.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Panicale.

Panicale Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.3%)

Super Strict 30 Days

3 listings

5.3% of total

Super Strict 60 Days

2 listings

3.5% of total

Flexible (19.3%)

Flexible

11 listings

19.3% of total

Moderate (24.6%)

Moderate

14 listings

24.6% of total

Firm

1 listings

1.8% of total

Strict (45.6%)

Strict

26 listings

45.6% of total

Cancellation Policy Insights for Panicale

  • The prevailing Airbnb cancellation policy trend in Panicale is Strict, used by 45.6% of listings.
  • There's a relatively balanced mix between guest-friendly (43.9%) and stricter (47.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45.6% market standard in Panicale.
  • With 45.6% using Strict terms, this is a viable option in Panicale, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Panicale.

Panicale STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Panicale

  • The overall average booking lead time for vacation rentals in Panicale is 87 days.
  • Guests book furthest in advance for stays during May (average 147 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (90 days avg.) sees the longest lead times, while Winter (66 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Panicale.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 147 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these Panicale averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Panicale (2025)

Amenity Prevalence

Amenity Insights for Panicale

  • Popular amenities like Kitchen, Essentials, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Panicale to stay competitive.

Panicale Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Panicale

  • The typical guest profile for Airbnb in Panicale consists of predominantly international visitors (86%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 13.8% of guests.
  • Key international markets include United States (16.3%) and Italy (13.8%).
  • Top languages spoken are English (44.7%) followed by Italian (15.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Italy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Panicale Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tignano11$3,884$359.8143%
Marciano della Chiana18$3,566$504.6433%
Celleno15$3,181$539.6526%
Collevecchio14$2,851$322.3234%
Impruneta141$2,814$293.1639%
Allerona10$2,803$457.5839%
Marcialla28$2,778$257.4950%
Florence10,004$2,734$222.5649%
Lastra a Signa92$2,675$319.1943%
Monte San Savino96$2,671$353.5135%

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