Parrano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Umbria, Italy

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Parrano in 2025? Explore comprehensive Airbnb analytics for Parrano, Umbria, Italy to uncover income potential. This 2025 STR market report for Parrano, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Parrano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Parrano Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Parrano Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$333
The average rental revenue earned for an occupied room per day in Parrano.
Occupancy Rate(?)
33.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$31,168
Typical annual income for an Airbnb listing in Parrano. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.9%
Strong growth (15.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Parrano.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Parrano.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Parrano (2025)

Understanding the monthly revenue variations for Airbnb listings in Parrano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Parrano is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Parrano across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $12,488+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,415 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,699 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $812, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Parrano

Parrano Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Parrano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Parrano:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Parrano

Average Daily Rate (ADR) Airbnb Trends in Parrano (2025)

Effective short term rental pricing strategy in Parrano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Parrano typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $649+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $511 or more.
  • Typical properties (Median) charge around $197 per night.
  • Entry-level properties (Bottom 25%) earn around $99 per night.

Average Daily Rate (ADR) Trend by Month in Parrano

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Airbnb Seasonality Analysis & Trends in Parrano (2025)

Peak Season (August, July, September)
  • Revenue averages $7,470 per month
  • Occupancy rates average 50.4%
  • Daily rates average $317
Shoulder Season
  • Revenue averages $4,548 per month
  • Occupancy maintains around 35.8%
  • Daily rates hold near $310
Low Season (January, November, December)
  • Revenue drops to average $1,713 per month
  • Occupancy decreases to average 19.4%
  • Daily rates adjust to average $277

Seasonality Insights for Parrano

  • The Airbnb seasonality in Parrano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Parrano's highest earning potential, with monthly revenues capable of climbing to $9,965, occupancy reaching a high of 65.6%, and ADRs peaking at $344.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,189, occupancy could drop to 16.1%, and ADRs may adjust down to $270.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Parrano.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Parrano seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Parrano (2025)

Exploring the top neighborhoods for short-term rentals in Parrano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Castiglione del Lago
Charming town on the shores of Lake Trasimeno, known for its historic castle and beautiful lake views. Attracts tourists for water activities and scenic landscapes.
Lake Trasimeno, Castiglione del Lago Castle, Church of San Domenico, Rocca del Leone, Trasimeno Nature Park
Città della Pieve
Picturesque medieval town famous for its art and history, notably as the birthplace of painter Pietro Vannucci. Popular for cultural tourism and scenic walks.
Pinturicchio's frescoes, Cattedrale di Santa Maria, Palazzo della Corgna, Teatro degli Avvaloranti, Piazza Plebiscito
Perugia
The capital of Umbria, rich in history and culture, hosting international festivals. Great for historical tourism and students due to its universities.
Piazza IV Novembre, Rocca Paolina, Gallery of Modern Art, Perugia University, Eurochocolate Festival
Gubbio
Historic town known for its medieval architecture and unique attractions like the Festa dei Ceri. Great for visitors interested in history and local festivals.
Palazzo dei Consoli, Gubbio Roman Theatre, Festa dei Ceri, Jubilee Church, Mount Ingino
Assisi
World-famous for its historic Franciscan sites and beautiful surrounding countryside. A pilgrimage and tourist destination that attracts many visitors year-round.
Basilica of San Francesco, Basilica of Santa Chiara, Piazza del Comune, Eremo delle Carceri, Assisi Cathedral
Spoleto
Known for its stunning architecture and annual arts festival, Spoleto is a cultural hub in Umbria that attracts visitors interested in the arts.
Duomo di Spoleto, Teatro Romano, Rocca Albornoziana, Festival dei Due Mondi, Ponte delle Torri
Todi
Renowned for its beautiful medieval architecture and panoramic views over the Tiber Valley. Appeals to tourists looking for a tranquil getaway.
Piazza del Popolo, Tempio di Santa Maria della Consolazione, Todi's Historic Centre, Chiesa di San Fortunato, Orvieto Cathedral
Foligno
Central Umbrian town with a rich historical background, often hosting numerous cultural events. Great for exploring the surrounding countryside.
Piazza della Repubblica, Palazzo Trinci, Foligno Roman Forum, Cathedral of San Felice, Infiorata di Foligno

Understanding Airbnb License Requirements & STR Laws in Parrano (2025)

While Parrano, Umbria, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Parrano to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Parrano (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Parranobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Fonte Pergolla

Villa Fonte Pergolla

Entire Place • 6 bedrooms

$121,575
Revenue
67.9%
Occupancy
$711.52
Daily Rate
Villa Il Girasole

Villa Il Girasole

Entire Place • 7 bedrooms

$93,991
Revenue
58.0%
Occupancy
$603.89
Daily Rate
Villa Casale Silvia Large Private Pool, A/C, WiFi

Villa Casale Silvia Large Private Pool, A/C, WiFi

Entire Place • 8 bedrooms

$88,301
Revenue
52.2%
Occupancy
$526.43
Daily Rate
Exclusive Villa Parrano - countryside with pool

Exclusive Villa Parrano - countryside with pool

Entire Place • 5 bedrooms

$59,971
Revenue
28.4%
Occupancy
$552.82
Daily Rate
Getaway to Umbria, La Vallata

Getaway to Umbria, La Vallata

Entire Place • 5 bedrooms

$58,090
Revenue
30.4%
Occupancy
$572.01
Daily Rate
Villa Il Melograno

Villa Il Melograno

Entire Place • 4 bedrooms

$51,220
Revenue
59.4%
Occupancy
$354.41
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Parrano (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Parrano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Richard3$233,512514.58/5.0
Giuseppe1$121,575175.00/5.0
Paola1$59,971494.61/5.0
Leonardo1$58,09094.89/5.0
Martina1$25,609115.00/5.0
Enrico4$24,700174.83/5.0
Alessandra - Interhome Group1$13,1232Not Rated
Anna1$8,6221104.82/5.0
Raffaella2$6,84695.00/5.0
Marcello1$6,24944.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Parrano.

Dive Deeper: Advanced Parrano STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Parrano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Parrano Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Parrano

  • The Parrano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Parrano, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.

Parrano Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Parrano

  • The dominant room capacity in Parrano is 5+ bedrooms listings, making up 61.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 3 bedrooms properties represent 77.8% of the active Airbnb listings in Parrano, indicating a high concentration in these sizes.
  • A significant 83.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Parrano.

Parrano Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Parrano

  • The most common guest capacity trend in Parrano vacation rentals is listings accommodating 8+ guests (55.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Parrano STR market, accounting for 77.8% of listings.
  • 55.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Parrano.
  • On average, properties in Parrano are equipped to host 5.6 guests.

Parrano Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Parrano

  • The most common availability pattern in Parrano falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Parrano (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Parrano Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.9%)

1 Night

1 listings

5.9% of total

2 Nights (41.2%)

2 Nights

7 listings

41.2% of total

3 Nights (5.9%)

3 Nights

1 listings

5.9% of total

4-6 Nights (29.4%)

4-6 Nights

5 listings

29.4% of total

7-29 Nights (11.8%)

7-29 Nights

2 listings

11.8% of total

30+ Nights (5.9%)

30+ Nights

1 listings

5.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Parrano is 2 Nights, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 41.2% of Parrano hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.9% currently do.
  • A 2-night minimum appears standard (41.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Parrano.

Parrano Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (27.8%)

Super Strict 30 Days

5 listings

27.8% of total

Flexible (5.6%)

Flexible

1 listings

5.6% of total

Moderate (44.4%)

Moderate

8 listings

44.4% of total

Strict (22.2%)

Strict

4 listings

22.2% of total

Cancellation Policy Insights for Parrano

  • The prevailing Airbnb cancellation policy trend in Parrano is Moderate, used by 44.4% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (22.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.4% market standard in Parrano.
  • Regularly review your cancellation policy against competitors and market demand shifts in Parrano.

Parrano STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Parrano

  • The overall average booking lead time for vacation rentals in Parrano is 46 days.
  • Guests book furthest in advance for stays during March (average 95 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (84 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Parrano.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 84 days) to capture early planners.
  • Monitor your own booking lead times against these Parrano averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Parrano (2025)

Amenity data is currently unavailable for Parrano.

Parrano Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Parrano

  • The typical guest profile for Airbnb in Parrano consists of predominantly international visitors (76%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 24.1% of guests.
  • Key international markets include Germany (27.6%) and Italy (24.1%).
  • Top languages spoken are English (40%) followed by German (17.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Italy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Parrano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Marciano della Chiana17$3,452$494.1635%
Marcialla26$2,754$241.6752%
Rome25,353$2,734$215.3050%
Florence10,275$2,680$218.1451%
Celleno16$2,640$506.4126%
Radda in Chianti99$2,602$331.1338%
Monte San Savino104$2,565$329.6639%
Impruneta147$2,555$268.4340%
Buonconvento59$2,546$348.7441%
Gaiole in Chianti234$2,535$376.0037%

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