Serra San Bruno Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vibo Valentia, Italy
Is Airbnb profitable in Serra San Bruno in 2025? Explore comprehensive Airbnb analytics for Serra San Bruno, Vibo Valentia, Italy to uncover income potential. This 2025 STR market report for Serra San Bruno, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Serra San Bruno, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Serra San Bruno Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Serra San Bruno Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Serra San Bruno (2025)
Understanding the monthly revenue variations for Airbnb listings in Serra San Bruno is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Serra San Bruno is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Serra San Bruno across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,878+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,422 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $859 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $420, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Serra San Bruno
Serra San Bruno Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Serra San Bruno STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Serra San Bruno:
- Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Serra San Bruno
Average Daily Rate (ADR) Airbnb Trends in Serra San Bruno (2025)
Effective short term rental pricing strategy in Serra San Bruno involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Serra San Bruno typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $101+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $84 or more.
- Typical properties (Median) charge around $74 per night.
- Entry-level properties (Bottom 25%) earn around $57 per night.
Average Daily Rate (ADR) Trend by Month in Serra San Bruno
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Airbnb Seasonality Analysis & Trends in Serra San Bruno (2025)
Peak Season (May, June, August)
- Revenue averages $1,675 per month
- Occupancy rates average 23.3%
- Daily rates average $75
Shoulder Season
- Revenue averages $927 per month
- Occupancy maintains around 32.5%
- Daily rates hold near $75
Low Season (January, March, December)
- Revenue drops to average $341 per month
- Occupancy decreases to average 19.3%
- Daily rates adjust to average $77
Seasonality Insights for Serra San Bruno
- The Airbnb seasonality in Serra San Bruno shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Serra San Bruno's highest earning potential, with monthly revenues capable of climbing to $1,852, occupancy reaching a high of 44.5%, and ADRs peaking at $78.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $294, occupancy could drop to 11.3%, and ADRs may adjust down to $73.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Serra San Bruno.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Serra San Bruno seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Serra San Bruno (2025)
Exploring the top neighborhoods for short-term rentals in Serra San Bruno? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Serra San Bruno offers a charming atmosphere with stunning architecture, making it a great place for tourists looking for cultural experiences. | Certosa di Serra San Bruno, Church of Santa Maria dei Sette Dolori, Old Town streets, Local artisan shops, Restaurants serving traditional Calabrian cuisine |
| Monte Cucuzzolo | This area is known for its beautiful nature trails and stunning views, making it ideal for nature lovers and hikers looking for an unforgettable outdoor experience. | Hiking paths, Scenic viewpoints, Gastronomic tours, Wildlife observation, Picnic spots |
| Parco Naturale delle Serre | A national park that provides a natural escape for tourists wanting to explore the rich biodiversity, offering a serene environment away from city life. | Nature trails, Biodiversity tours, Camping sites, Guided nature walks, Photography opportunities |
| Local Vineyards | Serra San Bruno is surrounded by vineyards that produce fine Calabrian wines. This attracts tourists interested in wine tasting and local gastronomy. | Wine tasting tours, Vineyard visits, Culinary workshops, Local markets, Wine and food festivals |
| San Bruno Monastery | An important religious site that attracts visitors interested in spirituality and history, providing a peaceful environment for reflection. | Guided tours, Historical exhibits, Spiritual retreats, Architecture tours, Quiet gardens |
| Festivals and Events Hall | Host various local festivals and events, attractive for visitors looking to experience local culture and celebrations throughout the year. | Local festivals, Cultural events, Food festivals, Art exhibitions, Musical performances |
| Rocca di Novella | A historical castle area that offers a glimpse into the past while providing scenic views, attracting history enthusiasts and outdoor lovers. | Castle ruins, Historical tours, Photography spots, Nature walks, Local legends |
| Local Food Markets | Exemplifies the rich culinary heritage of the region, attracting foodies and tourists interested in local produce and cuisine. | Farmers' markets, Cooking demonstrations, Local delicacies, Craft food events, Culinary tours |
Understanding Airbnb License Requirements & STR Laws in Serra San Bruno (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Serra San Bruno. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Serra San Bruno to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in Serra San Bruno (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Serra San Brunobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villetta in montagna
Entire Place • 2 bedrooms
Lasi House
Entire Place • 2 bedrooms
villaggio abete bianco
Entire Place • 1 bedroom
Abete Bianco
Entire Place • 1 bedroom
The 17th of Sina
Entire Place • 2 bedrooms
Camera in pieno centro.
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Serra San Bruno (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Serra San Bruno based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Salvatore | 2 | $15,303 | 47 | 4.86/5.0 |
| Mario | 3 | $15,172 | 25 | 3.31/5.0 |
| Host #552695210 | 3 | $15,046 | 0 | 0.00/5.0 |
| Host #218228954 | 2 | $13,636 | 0 | 0.00/5.0 |
| Host #283135858 | 1 | $10,728 | 0 | 0.00/5.0 |
| Rosina | 1 | $6,449 | 4 | 5.00/5.0 |
| Host #77882212 | 1 | $5,736 | 0 | 0.00/5.0 |
| Host #97792601 | 1 | $5,589 | 0 | 0.00/5.0 |
| Host #167741722 | 1 | $2,956 | 0 | 0.00/5.0 |
| Host #421705011 | 1 | $2,719 | 2 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Serra San Bruno.
Dive Deeper: Advanced Serra San Bruno STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Serra San Bruno. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSerra San Bruno Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Serra San Bruno
- The Serra San Bruno Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Serra San Bruno, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 44.4% portion, catering likely to families or larger groups.
Serra San Bruno Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Serra San Bruno
- The dominant room capacity in Serra San Bruno is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 88.9% of the active Airbnb listings in Serra San Bruno, indicating a high concentration in these sizes.
Serra San Bruno Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Serra San Bruno
- The most common guest capacity trend in Serra San Bruno vacation rentals is listings accommodating 4 guests (50%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Serra San Bruno STR market, accounting for 72.2% of listings.
- 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Serra San Bruno.
- On average, properties in Serra San Bruno are equipped to host 4.0 guests.
Serra San Bruno Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Serra San Bruno
- The most common availability pattern in Serra San Bruno falls within the 271-366 days range, representing 88.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Serra San Bruno (72.2%), reflecting common guest stay durations or potential owner blocking patterns.
Serra San Bruno Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
43.8% of total
2 Nights
2 listings
12.5% of total
4-6 Nights
3 listings
18.8% of total
7-29 Nights
4 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Serra San Bruno is 1 Night, adopted by 43.8% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.8% of Serra San Bruno hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Serra San Bruno.
Serra San Bruno Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
28.6% of total
Moderate
3 listings
42.9% of total
Strict
2 listings
28.6% of total
Cancellation Policy Insights for Serra San Bruno
- The prevailing Airbnb cancellation policy trend in Serra San Bruno is Moderate, used by 42.9% of listings.
- The market strongly favors guest-friendly terms, with 71.5% of listings offering Flexible or Moderate policies. This suggests guests in Serra San Bruno may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.9% market standard in Serra San Bruno.
- Regularly review your cancellation policy against competitors and market demand shifts in Serra San Bruno.
Serra San Bruno STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Serra San Bruno
- The overall average booking lead time for vacation rentals in Serra San Bruno is 21 days.
- Guests book furthest in advance for stays during August (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (38 days avg.) sees the longest lead times, while Winter (13 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Serra San Bruno.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Serra San Bruno averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Serra San Bruno (2025)
Amenity Prevalence
Amenity Insights for Serra San Bruno
- Essential amenities in Serra San Bruno that guests expect include: Hot water, Kitchen, TV, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Serra San Bruno: Hot water, Kitchen, TV, Essentials.
- Consider adding popular differentiators like Washer or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Serra San Bruno to stay competitive.
Serra San Bruno Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Serra San Bruno
- The typical guest profile for Airbnb in Serra San Bruno consists of predominantly international visitors (71%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 28.6% of guests.
- Key international markets include Italy (28.6%) and France (21.4%).
- Top languages spoken are English (40%) followed by Italian (30%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Serra San Bruno Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Taormina | 985 | $2,568 | $222.93 | 46% |
| Graniti | 20 | $2,273 | $168.13 | 46% |
| Torregrotta | 16 | $2,249 | $253.23 | 37% |
| Santa Venerina | 54 | $2,160 | $220.52 | 42% |
| Viagrande | 39 | $1,972 | $212.23 | 36% |
| Gaggi | 18 | $1,922 | $186.12 | 36% |
| Giarre | 111 | $1,738 | $203.75 | 38% |
| Augusta | 327 | $1,730 | $200.10 | 39% |
| Castelmola | 61 | $1,697 | $177.57 | 46% |
| Melilli | 19 | $1,683 | $430.02 | 34% |