Mombasa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Coast, Kenya
Is Airbnb profitable in Mombasa in 2025? Explore comprehensive Airbnb analytics for Mombasa, Coast, Kenya to uncover income potential. This 2025 STR market report for Mombasa, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in Mombasa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mombasa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mombasa Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mombasa (2025)
Understanding the monthly revenue variations for Airbnb listings in Mombasa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mombasa is typically October, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mombasa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,173+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,007 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $925 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $419, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mombasa
Mombasa Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mombasa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mombasa:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mombasa
Average Daily Rate (ADR) Airbnb Trends in Mombasa (2025)
Effective short term rental pricing strategy in Mombasa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mombasa typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $225+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
- Typical properties (Median) charge around $46 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in Mombasa
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Airbnb Seasonality Analysis & Trends in Mombasa (2025)
Peak Season (October, November, May)
- Revenue averages $3,156 per month
- Occupancy rates average 50.1%
- Daily rates average $99
Shoulder Season
- Revenue averages $2,291 per month
- Occupancy maintains around 28.5%
- Daily rates hold near $92
Low Season (January, February, December)
- Revenue drops to average $1,172 per month
- Occupancy decreases to average 31.0%
- Daily rates adjust to average $81
Seasonality Insights for Mombasa
- The Airbnb seasonality in Mombasa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mombasa's highest earning potential, with monthly revenues capable of climbing to $3,226, occupancy reaching a high of 55.9%, and ADRs peaking at $100.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $571, occupancy could drop to 20.0%, and ADRs may adjust down to $79.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mombasa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mombasa seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mombasa (2025)
Exploring the top neighborhoods for short-term rentals in Mombasa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Diani Beach | Famous for its stunning white sandy beaches and clear blue waters, Diani Beach is a top tourist destination that attracts both local and international visitors looking for relaxation and water sports. | Diani Beach, Gazi Beach, Chale Island, Colobus Conservation, Kite surfing and snorkeling spots |
| Moi Avenue | Moi Avenue is the bustling heart of Mombasa city, making it ideal for urban travelers who wish to explore the local culture, shops, and restaurants. | Fort Jesus, Old Port of Mombasa, Mombasa Tusks, Mombasa Marine National Park, Local markets |
| Old Town | Rich in history and culture, Old Town is known for its Swahili architecture and narrow streets. It appeals to guests looking to experience the cultural heritage of Mombasa. | Fort Jesus Museum, Old Port, Borboni House, Sultan's Head, Swahili cuisine restaurants |
| Nyali | An upscale neighborhood with sandy beaches and luxury amenities, Nyali is popular with affluent tourists and expatriates seeking a premium holiday experience. | Nyali Beach, Mamba Village Centre, Nyali Cinemax, Haller Park, Water parks |
| Shanzu | Home to beautiful beaches and numerous resorts and hotels, Shanzu draws families and groups looking for a fun-filled beach holiday. | Shanzu Beach, Butterfly Pavilion, Wild Waters, Mombasa Marine National Park, Scuba diving spots |
| Bamburi | Known for its beautiful beaches and vibrant community, Bamburi is ideal for those looking to enjoy local life, with many affordable accommodation options. | Bamburi Beach, Haller Park, Mombasa Butterfly Centre, Jumba la Mtwana, Local entertainment venues |
| Malindi | A coastal town with rich marine life and beautiful beaches, Malindi is favored by tourists looking for a quieter environment with historical sites and nature. | Malindi Marine National Park, The Ruins of Gedi, Malindi Beach, Silversands Beach, Historical museums |
| Kilifi | A serene coastal town that offers stunning beaches and a laid-back atmosphere. Kilifi is popular for those looking to escape the busyness of city life. | Kilifi Creek, Mnarani Ruins, Kilifi Beach, Blue Lagoon, Watamu National Park |
Understanding Airbnb License Requirements & STR Laws in Mombasa (2025)
While Mombasa, Coast, Kenya currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mombasa to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mombasa (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mombasabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Executive 3BR-Apartment in Nyali
Entire Place • 3 bedrooms
Lux Suites the Palms Apartment Nyali
Entire Place • 4 bedrooms
Safinaa Villa in Mombasa Kenya
Entire Place • 4 bedrooms
Gallery 3br near impala suites
Entire Place • 3 bedrooms
ithibu's Home
Entire Place • 4 bedrooms
Nyali beachroad villa
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mombasa (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mombasa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #400675202 | 2 | $43,488 | 0 | 0.00/5.0 |
| Host #463368190 | 4 | $35,287 | 0 | 0.00/5.0 |
| Host #443208783 | 1 | $21,129 | 0 | 0.00/5.0 |
| Host #47298418 | 2 | $16,646 | 0 | 0.00/5.0 |
| Host #493295439 | 1 | $14,472 | 0 | 0.00/5.0 |
| Host #403397421 | 1 | $10,250 | 0 | 0.00/5.0 |
| Host #443358779 | 1 | $9,896 | 0 | 0.00/5.0 |
| Host #484604218 | 1 | $8,899 | 0 | 0.00/5.0 |
| Jane | 1 | $8,332 | 27 | 4.67/5.0 |
| Host #195756028 | 1 | $6,620 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mombasa.
Dive Deeper: Advanced Mombasa STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mombasa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMombasa Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mombasa
- The Mombasa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.7% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mombasa, Apartment/Condo properties are the most common (82.9%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 2.4%) offer potential for unique stay experiences.
Mombasa Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mombasa
- The dominant room capacity in Mombasa is 1 bedroom listings, making up 51.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.2% of the active Airbnb listings in Mombasa, indicating a high concentration in these sizes.
- With over half the market (51.2%) consisting of studios or 1-bedroom units, Mombasa is particularly well-suited for individuals or couples.
- A significant 26.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mombasa.
Mombasa Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mombasa
- The most common guest capacity trend in Mombasa vacation rentals is listings accommodating 2 guests (46.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Mombasa STR market, accounting for 70.7% of listings.
- A significant 48.7% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Mombasa.
- 22.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mombasa.
- On average, properties in Mombasa are equipped to host 3.7 guests.
Mombasa Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mombasa
- The most common availability pattern in Mombasa falls within the 271-366 days range, representing 92.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mombasa (75.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mombasa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
31 listings
88.6% of total
2 Nights
2 listings
5.7% of total
4-6 Nights
1 listings
2.9% of total
30+ Nights
1 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Mombasa is 1 Night, adopted by 88.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.3%) of the Mombasa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 88.6% of Mombasa hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mombasa.
Mombasa Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
37.5% of total
Moderate
2 listings
25% of total
Strict
3 listings
37.5% of total
Cancellation Policy Insights for Mombasa
- The prevailing Airbnb cancellation policy trend in Mombasa is Flexible, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (62.5%) and stricter (37.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.5% market standard in Mombasa.
- With 37.5% using Strict terms, this is a viable option in Mombasa, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mombasa.
Mombasa STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mombasa
- The overall average booking lead time for vacation rentals in Mombasa is 34 days.
- Guests book furthest in advance for stays during January (average 55 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (44 days avg.) sees the longest lead times, while Spring (4 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Mombasa.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Mombasa averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mombasa (2025)
Amenity Prevalence
Amenity Insights for Mombasa
- Essential amenities in Mombasa that guests expect include: Wifi, Essentials, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hot water, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mombasa: Wifi, Essentials, TV, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mombasa to stay competitive.
Mombasa Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mombasa
- The typical guest profile for Airbnb in Mombasa consists of a mix of domestic (50%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 50.0% of guests.
- Key international markets include Kenya (50%) and United States (25%).
- Top languages spoken are English (48%) followed by Spanish (16%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mombasa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ramisi ward | 12 | $2,634 | $213.60 | 42% |
| Dabaso ward | 107 | $2,075 | $174.41 | 41% |
| Mkomami ward | 47 | $2,015 | $253.92 | 25% |
| Shella ward | 100 | $1,834 | $219.92 | 30% |
| Tiwi ward | 24 | $1,503 | $153.95 | 32% |
| Kinondo ward | 195 | $1,305 | $170.34 | 31% |
| Ukunda ward | 340 | $1,221 | $128.47 | 32% |
| Junju ward | 96 | $1,206 | $203.88 | 21% |
| Lamu | 28 | $1,086 | $126.16 | 27% |
| Magarini ward | 18 | $1,052 | $229.32 | 20% |