Ukunda ward Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kwale, Kenya

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ukunda ward in 2025? Explore comprehensive Airbnb analytics for Ukunda ward, Kwale, Kenya to uncover income potential. This 2025 STR market report for Ukunda ward, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 273 active listings.

Whether you're considering an Airbnb investment in Ukunda ward, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ukunda ward Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ukunda ward Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$131
The average rental revenue earned for an occupied room per day in Ukunda ward.
Occupancy Rate(?)
35.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,696
Typical annual income for an Airbnb listing in Ukunda ward. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
14.6%
Strong growth (14.6%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Ukunda ward.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Ukunda ward.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
273
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ukunda ward (2025)

Understanding the monthly revenue variations for Airbnb listings in Ukunda ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ukunda ward is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ukunda ward across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,118+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,505 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,019 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $386, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ukunda ward

Ukunda ward Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ukunda ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ukunda ward:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ukunda ward

Average Daily Rate (ADR) Airbnb Trends in Ukunda ward (2025)

Effective short term rental pricing strategy in Ukunda ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ukunda ward typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $285+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $148 or more.
  • Typical properties (Median) charge around $77 per night.
  • Entry-level properties (Bottom 25%) earn around $40 per night.

Average Daily Rate (ADR) Trend by Month in Ukunda ward

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Airbnb Seasonality Analysis & Trends in Ukunda ward (2025)

Peak Season (December, August, January)
  • Revenue averages $2,248 per month
  • Occupancy rates average 43.6%
  • Daily rates average $132
Shoulder Season
  • Revenue averages $1,918 per month
  • Occupancy maintains around 39.8%
  • Daily rates hold near $122
Low Season (May, June, September)
  • Revenue drops to average $1,695 per month
  • Occupancy decreases to average 34.5%
  • Daily rates adjust to average $117

Seasonality Insights for Ukunda ward

  • The Airbnb seasonality in Ukunda ward shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ukunda ward's highest earning potential, with monthly revenues capable of climbing to $2,470, occupancy reaching a high of 45.9%, and ADRs peaking at $145.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,614, occupancy could drop to 32.0%, and ADRs may adjust down to $117.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ukunda ward.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ukunda ward seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ukunda ward (2025)

Exploring the top neighborhoods for short-term rentals in Ukunda ward? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Diani Beach
Diani Beach is one of the most popular beach destinations in Kenya, known for its white sands and vibrant marine life. It’s ideal for tourists seeking relaxation and water activities, making it a prime location for Airbnb hosting.
Diani Beach, Colobus Conservation, Shimba Hills National Reserve, Diani Chale Marine National Park, Kaya Kinondo Sacred Forest
Ukunda Town
Ukunda is the main town near Diani Beach, providing access to various amenities and services. It attracts visitors looking for local experiences and convenient stays at affordable prices.
Ukunda Market, Local restaurants and cafes, Cultural experiences, Close proximity to Diani Beach
Kwale
Kwale is a region with rich cultural heritage and natural attractions, appealing to tourists interested in exploring beyond the beach.
Kwale National Park, Fort Jesus, Wasini Island, Siyu Island, Kisite-Mpunguti Marine National Park
Funzi Island
A serene getaway, Funzi Island is known for its beautiful beaches and tranquility, making it attractive for vacationers looking for a peaceful retreat.
Funzi Beach, Mangrove forests, Traditional fishing villages, Kayaking and boat tours
Shimba Hills
Shimba Hills offers stunning views and wildlife experiences, catering to eco-tourists and adventure seekers looking for a unique stay close to nature.
Shimba Hills National Reserve, Wildlife safaris, Hiking trails, Beautiful viewpoints
Tiwi Beach
Tiwi Beach is less crowded than Diani, appealing to those who prefer a quieter beach experience with family-friendly accommodations.
Tiwi Beach, Coral reefs for snorkeling, Local fishing community, Sunset views
Msambweni
Msambweni is a coastal village with pristine beaches and cultural experiences, providing a more authentic local feel for tourists.
Msambweni Beach, Local craft markets, Historical ruins, Fishing activities
Vanga
Vanga is a remote and picturesque destination perfect for those looking to escape the crowds and enjoy nature and marine life.
Vanga Island, Diving and snorkeling spots, Bird watching, Pristine beaches

Understanding Airbnb License Requirements & STR Laws in Ukunda ward (2025)

While Ukunda ward, Kwale, Kenya currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ukunda ward to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Ukunda ward (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ukunda wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ahana Villa,  Diani Beach, Kwale County, Kenya

Ahana Villa, Diani Beach, Kwale County, Kenya

Entire Place • 5 bedrooms

$154,814
Revenue
54.1%
Occupancy
$826.79
Daily Rate
Best Of Both!
           Beach or Shop in Minutes!

Best Of Both! Beach or Shop in Minutes!

Entire Place • 4 bedrooms

$130,388
Revenue
79.7%
Occupancy
$403.31
Daily Rate
Spectacular Manola House – Beach 2 Min Walk

Spectacular Manola House – Beach 2 Min Walk

Entire Place • 5 bedrooms

$118,047
Revenue
82.0%
Occupancy
$365.41
Daily Rate
White House

White House

Entire Place • 4 bedrooms

$112,884
Revenue
52.5%
Occupancy
$589.25
Daily Rate
Three Monkeys House

Three Monkeys House

Entire Place • 4 bedrooms

$99,372
Revenue
70.2%
Occupancy
$373.12
Daily Rate
Marula Cottage On The Beach, Diani - Ukunda

Marula Cottage On The Beach, Diani - Ukunda

Entire Place • 2 bedrooms

$88,745
Revenue
65.9%
Occupancy
$371.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ukunda ward (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ukunda ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nicole3$208,5215014.97/5.0
Payal3$193,2692334.85/5.0
John2$170,260894.92/5.0
Kendi1$154,814384.87/5.0
Aleem Aziz2$132,679185.00/5.0
Aaren1$130,38895.00/5.0
Mikhail1$118,047484.94/5.0
Jessica4$115,4141724.86/5.0
Marilyn1$99,372744.92/5.0
Kate2$89,1251064.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ukunda ward.

Dive Deeper: Advanced Ukunda ward STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ukunda ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ukunda ward Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ukunda ward

  • The Ukunda ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.2% of the 273 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ukunda ward, House properties are the most common (53.5%), reflecting the local real estate landscape.
  • Houses represent a significant 53.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 7.0%) offer potential for unique stay experiences.

Ukunda ward Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ukunda ward

  • The dominant room capacity in Ukunda ward is 1 bedroom listings, making up 35.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.2% of the active Airbnb listings in Ukunda ward, indicating a high concentration in these sizes.
  • A significant 30.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ukunda ward.

Ukunda ward Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ukunda ward

  • The most common guest capacity trend in Ukunda ward vacation rentals is listings accommodating 2 guests (32.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Ukunda ward STR market, accounting for 52.3% of listings.
  • 32.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ukunda ward.
  • On average, properties in Ukunda ward are equipped to host 4.1 guests.

Ukunda ward Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ukunda ward

  • The most common availability pattern in Ukunda ward falls within the 271-366 days range, representing 57.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Ukunda ward (33%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ukunda ward Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (43.2%)

1 Night

108 listings

43.2% of total

2 Nights (33.2%)

2 Nights

83 listings

33.2% of total

3 Nights (7.2%)

3 Nights

18 listings

7.2% of total

4-6 Nights (2.4%)

4-6 Nights

6 listings

2.4% of total

7-29 Nights (0.8%)

7-29 Nights

2 listings

0.8% of total

30+ Nights (13.2%)

30+ Nights

33 listings

13.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Ukunda ward is 1 Night, adopted by 43.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.4%) of the Ukunda ward Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.2%) caters to monthly stays (30+ nights) in Ukunda ward, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 43.2% of Ukunda ward hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ukunda ward.

Ukunda ward Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

3 listings

1.4% of total

Flexible (26%)

Flexible

54 listings

26% of total

Moderate (21.6%)

Moderate

45 listings

21.6% of total

Firm (25%)

Firm

52 listings

25% of total

Strict (26%)

Strict

54 listings

26% of total

Cancellation Policy Insights for Ukunda ward

  • The prevailing Airbnb cancellation policy trend in Ukunda ward is Flexible, used by 26% of listings.
  • A majority (51.0%) of hosts in Ukunda ward utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 26% market standard in Ukunda ward.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ukunda ward.

Ukunda ward STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ukunda ward

  • The overall average booking lead time for vacation rentals in Ukunda ward is 49 days.
  • Guests book furthest in advance for stays during February (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 41 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (70 days avg.) sees the longest lead times, while Spring (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Ukunda ward.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 70 days) to capture early planners.
  • Monitor your own booking lead times against these Ukunda ward averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ukunda ward (2025)

Amenity Prevalence

Amenity Insights for Ukunda ward

  • Essential amenities in Ukunda ward that guests expect include: Wifi, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Ukunda ward.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ukunda ward: Wifi, Free parking on premises, Kitchen.
  • Prioritize adding missing essentials: Wifi, Free parking on premises, Kitchen.
  • Consider adding popular differentiators like Essentials or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ukunda ward to stay competitive.

Ukunda ward Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ukunda ward

  • The typical guest profile for Airbnb in Ukunda ward consists of predominantly international visitors (69%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 30.8% of guests.
  • Key international markets include Kenya (30.8%) and United States (14.7%).
  • Top languages spoken are English (46.5%) followed by French (11.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ukunda ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ramisi ward11$2,492$218.5843%
Matemwe21$2,098$280.1031%
Dabaso ward101$2,051$172.4042%
Tiwi ward21$1,536$167.2232%
Kiwengwa86$1,442$181.9633%
Kinondo ward161$1,247$175.9733%
Kigomane22$1,086$168.2024%
Mnarani ward34$1,059$153.0522%
Watamu ward236$892$152.9229%
Junju ward60$853$207.1521%

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