Hells Gate ward Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nakuru, Kenya

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Hells Gate ward in 2025? Explore comprehensive Airbnb analytics for Hells Gate ward, Nakuru, Kenya to uncover income potential. This 2025 STR market report for Hells Gate ward, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 37 active listings.

Whether you're considering an Airbnb investment in Hells Gate ward, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hells Gate ward Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hells Gate ward Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$140
The average rental revenue earned for an occupied room per day in Hells Gate ward.
Occupancy Rate(?)
19.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$9,090
Typical annual income for an Airbnb listing in Hells Gate ward. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-5.4%
Slight decrease (-5.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Hells Gate ward.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Hells Gate ward.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
37
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hells Gate ward (2025)

Understanding the monthly revenue variations for Airbnb listings in Hells Gate ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hells Gate ward is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hells Gate ward across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,579+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,034 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $468 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $177, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hells Gate ward

Hells Gate ward Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hells Gate ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hells Gate ward:

  • Best-in-class properties (Top 10%) achieve 42%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hells Gate ward

Average Daily Rate (ADR) Airbnb Trends in Hells Gate ward (2025)

Effective short term rental pricing strategy in Hells Gate ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hells Gate ward typically peaks in March and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $331+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
  • Typical properties (Median) charge around $96 per night.
  • Entry-level properties (Bottom 25%) earn around $50 per night.

Average Daily Rate (ADR) Trend by Month in Hells Gate ward

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Airbnb Seasonality Analysis & Trends in Hells Gate ward (2025)

Peak Season (August, January, September)
  • Revenue averages $1,982 per month
  • Occupancy rates average 23.0%
  • Daily rates average $130
Shoulder Season
  • Revenue averages $1,231 per month
  • Occupancy maintains around 22.8%
  • Daily rates hold near $141
Low Season (May, June, July)
  • Revenue drops to average $748 per month
  • Occupancy decreases to average 16.8%
  • Daily rates adjust to average $145

Seasonality Insights for Hells Gate ward

  • The Airbnb seasonality in Hells Gate ward shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hells Gate ward's highest earning potential, with monthly revenues capable of climbing to $2,522, occupancy reaching a high of 30.9%, and ADRs peaking at $155.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $396, occupancy could drop to 11.6%, and ADRs may adjust down to $127.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hells Gate ward.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hells Gate ward seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hells Gate ward (2025)

Exploring the top neighborhoods for short-term rentals in Hells Gate ward? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Nakuru National Park
A UNESCO World Heritage Site known for its diverse wildlife and breathtaking landscapes. Perfect for nature lovers and tourists seeking adventure and scenic views.
Lake Nakuru, Flamingos, Nairobi National Park, Wildlife Safaris, Bird Watching
Nakuru Town
The bustling heart of Nakuru offering a mix of local culture, shopping, and dining. Ideal for visitors wanting to experience urban life while being close to attractions.
Nakuru Municipal Park, Hyrax Hill Museum, Nakuru War Cemetery, Shopping Malls, Local Markets
Molo
A charming town that offers access to the scenic Rift Valley and various outdoor activities. Suitable for eco-tourism and visitors interested in rural experiences.
Molo River, Rift Valley Escapades, Local Farms, Cultural Tours
Naivasha
A beautiful lakeside town providing a tranquil atmosphere with options for boat rides and wildlife encounters. Great for tourists wanting a relaxing getaway.
Lake Naivasha, Crescent Island, Hell's Gate National Park, Boat Tours, Bird Watching
Gilgil
A town with rich history and scenic views of the Great Rift Valley, appealing to travelers interested in experiential tourism and cultural heritage.
Lake Elementaita, Old Stage Coach Stop, Cultural Heritage Sites
Kiamunyi
A suburban area of Nakuru providing a peaceful residential feel with proximity to Nakuru Town and local amenities, favorable for long-term stays.
Scenic views of Nakuru, Local Cuisine, Community Events
Bahati
A growing suburb of Nakuru characterized by a friendly community and access to numerous local attractions. Perfect for family-oriented travelers.
Local Markets, Community Centers, Recreational Parks
Lanet
A quiet neighborhood, ideal for those seeking serenity while being close to Nakuru Town and other attractions. Suitable for peaceful retreats.
Scenic Views, Cultural Experiences, Local Artisans

Understanding Airbnb License Requirements & STR Laws in Hells Gate ward (2025)

While Hells Gate ward, Nakuru, Kenya currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hells Gate ward to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Hells Gate ward (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hells Gate wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lucita Farm New House

Lucita Farm New House

Entire Place • 6 bedrooms

$72,619
Revenue
28.0%
Occupancy
$727.30
Daily Rate
Lucita Farm Garden House

Lucita Farm Garden House

Entire Place • 4 bedrooms

$52,368
Revenue
24.4%
Occupancy
$568.93
Daily Rate
Lucita Farm Pool House

Lucita Farm Pool House

Entire Place • 3 bedrooms

$41,613
Revenue
38.2%
Occupancy
$409.00
Daily Rate
Ol-Popongi Camp, Kedong, Naivasha

Ol-Popongi Camp, Kedong, Naivasha

Entire Place • 5 bedrooms

$40,591
Revenue
20.5%
Occupancy
$581.55
Daily Rate
Golden View Manor -Holiday Home

Golden View Manor -Holiday Home

Entire Place • 4 bedrooms

$24,993
Revenue
16.6%
Occupancy
$467.72
Daily Rate
Exquisite and Cosy 3BR near Lake Naivasha

Exquisite and Cosy 3BR near Lake Naivasha

Entire Place • 3 bedrooms

$10,860
Revenue
35.5%
Occupancy
$97.28
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hells Gate ward (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hells Gate ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Victoria Briony3$166,6002794.95/5.0
Isabel Ann1$40,5911014.94/5.0
Nelson1$24,9931Not Rated
Prisca5$23,620874.76/5.0
Ruth2$17,5391114.82/5.0
Nancy2$14,89775.00/5.0
Patricia3$11,698534.85/5.0
Guy1$6,965874.94/5.0
Rumsfield1$6,07234.33/5.0
Wendy1$4,83235.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hells Gate ward.

Dive Deeper: Advanced Hells Gate ward STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hells Gate ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hells Gate ward Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hells Gate ward

  • The Hells Gate ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.9% of the 37 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hells Gate ward, House properties are the most common (62.2%), reflecting the local real estate landscape.
  • Houses represent a significant 62.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 5.4%) offer potential for unique stay experiences.

Hells Gate ward Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hells Gate ward

  • The dominant room capacity in Hells Gate ward is 4 bedrooms listings, making up 27% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 1 bedroom properties represent 51.3% of the active Airbnb listings in Hells Gate ward, indicating a high concentration in these sizes.
  • A significant 51.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hells Gate ward.

Hells Gate ward Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hells Gate ward

  • The most common guest capacity trend in Hells Gate ward vacation rentals is listings accommodating 8+ guests (37.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Hells Gate ward STR market, accounting for 56.7% of listings.
  • 51.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hells Gate ward.
  • On average, properties in Hells Gate ward are equipped to host 5.3 guests.

Hells Gate ward Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hells Gate ward

  • The most common availability pattern in Hells Gate ward falls within the 271-366 days range, representing 81.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Hells Gate ward (48.6%), reflecting common guest stay durations or potential owner blocking patterns.

Hells Gate ward Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (86.5%)

1 Night

32 listings

86.5% of total

2 Nights (2.7%)

2 Nights

1 listings

2.7% of total

30+ Nights (10.8%)

30+ Nights

4 listings

10.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Hells Gate ward is 1 Night, adopted by 86.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (89.2%) of the Hells Gate ward Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.8%) caters to monthly stays (30+ nights) in Hells Gate ward, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 86.5% of Hells Gate ward hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hells Gate ward.

Hells Gate ward Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (55.6%)

Flexible

20 listings

55.6% of total

Moderate (19.4%)

Moderate

7 listings

19.4% of total

Firm (16.7%)

Firm

6 listings

16.7% of total

Strict (8.3%)

Strict

3 listings

8.3% of total

Cancellation Policy Insights for Hells Gate ward

  • The prevailing Airbnb cancellation policy trend in Hells Gate ward is Flexible, used by 55.6% of listings.
  • The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Hells Gate ward may expect booking flexibility.
  • Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 55.6% market standard in Hells Gate ward.
  • Given the high prevalence of Flexible policies (55.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hells Gate ward.

Hells Gate ward STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hells Gate ward

  • The overall average booking lead time for vacation rentals in Hells Gate ward is 20 days.
  • Guests book furthest in advance for stays during July (average 31 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 7 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (27 days avg.) sees the longest lead times, while Spring (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Hells Gate ward.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 31 days out to capitalize on advance planning.
  • During September, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Hells Gate ward averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hells Gate ward (2025)

Amenity data is currently unavailable for Hells Gate ward.

Hells Gate ward Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hells Gate ward

  • The typical guest profile for Airbnb in Hells Gate ward consists of a mix of domestic (37%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 36.6% of guests.
  • Key international markets include Kenya (36.6%) and United Kingdom (15.2%).
  • Top languages spoken are English (44.5%) followed by French (11%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hells Gate ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ewuaso Oonkidong'i ward14$1,709$187.3630%
Olkaria ward37$1,704$201.3835%
Keekonyokie ward17$1,575$178.4133%
Malewa West ward37$1,439$207.5026%
Naro Moru13$993$163.2625%
Oloosirkon/Sholinke ward17$920$88.6441%
Viwandani ward56$843$85.9627%
Maiella ward16$813$149.7022%
Kinanie ward14$704$148.8818%
Siana ward12$421$116.2225%

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