Mbaruk/Eburu ward Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nakuru, Kenya

Source: AirROI
Last updated: 2025-05-01

Is Airbnb profitable in Mbaruk/Eburu ward in 2025? Explore comprehensive Airbnb analytics for Mbaruk/Eburu ward, Nakuru, Kenya to uncover income potential. This 2025 STR market report for Mbaruk/Eburu ward, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Mbaruk/Eburu ward, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mbaruk/Eburu ward Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mbaruk/Eburu ward Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$133
The average rental revenue earned for an occupied room per day in Mbaruk/Eburu ward.
Occupancy Rate(?)
20.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,487
Typical annual income for an Airbnb listing in Mbaruk/Eburu ward. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
40.3%
Strong growth (40.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Mbaruk/Eburu ward.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Mbaruk/Eburu ward.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mbaruk/Eburu ward (2025)

Understanding the monthly revenue variations for Airbnb listings in Mbaruk/Eburu ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mbaruk/Eburu ward is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mbaruk/Eburu ward across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,664+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,365 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $842 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $426, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mbaruk/Eburu ward

Mbaruk/Eburu ward Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mbaruk/Eburu ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mbaruk/Eburu ward:

  • Best-in-class properties (Top 10%) achieve 48%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 12%.
  • Entry-level properties (Bottom 25%) average 6% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mbaruk/Eburu ward

Average Daily Rate (ADR) Airbnb Trends in Mbaruk/Eburu ward (2025)

Effective short term rental pricing strategy in Mbaruk/Eburu ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mbaruk/Eburu ward typically peaks in March and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
  • Typical properties (Median) charge around $66 per night.
  • Entry-level properties (Bottom 25%) earn around $41 per night.

Average Daily Rate (ADR) Trend by Month in Mbaruk/Eburu ward

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Airbnb Seasonality Analysis & Trends in Mbaruk/Eburu ward (2025)

Peak Season (May, June, July)
  • Revenue averages $1,419 per month
  • Occupancy rates average 26.0%
  • Daily rates average $92
Shoulder Season
  • Revenue averages $977 per month
  • Occupancy maintains around 24.7%
  • Daily rates hold near $108
Low Season (January, March, April)
  • Revenue drops to average $542 per month
  • Occupancy decreases to average 8.9%
  • Daily rates adjust to average $143

Seasonality Insights for Mbaruk/Eburu ward

  • The Airbnb seasonality in Mbaruk/Eburu ward shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mbaruk/Eburu ward's highest earning potential, with monthly revenues capable of climbing to $1,677, occupancy reaching a high of 32.5%, and ADRs peaking at $144.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $390, occupancy could drop to 6.7%, and ADRs may adjust down to $89.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mbaruk/Eburu ward.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mbaruk/Eburu ward seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mbaruk/Eburu ward (2025)

Exploring the top neighborhoods for short-term rentals in Mbaruk/Eburu ward? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Eburu Mountain
A picturesque and serene location offering stunning views and a cool climate. Attracts travelers looking for nature and adventure, as well as those wishing to escape the city.
Eburu Forest, Hiking Trails, Nature Walks, Bird Watching, Camping Sites
Lake Nakuru
Known for its stunning lake views and abundant wildlife, this area is a magnet for tourists aiming to experience Africa's natural beauty and wildlife.
Lake Nakuru National Park, Flamingos, Wildlife Safaris, Photography Spots, Scenic Views
Nakuru Town East
A rapidly urbanizing area with growing amenities, making it appealing for business travelers and tourists exploring Nakuru's vibrant culture and dining options.
Nakuru's Central Business District, Local Markets, Cultural Heritage Sites, Restaurants, Events and Festivals
Nairobi Road
A key transport route with accessibility to Nairobi and surrounding tourist attractions. Ideal for travelers looking to explore more of Kenya.
Nakuru Town Attractions, Transport Connections, Local Shops, Restaurants and Cafes, Accommodation Options
Menengai Crater
An iconic natural landmark offering breathtaking views and volcanic features. Attracts adventure seekers and nature lovers.
Menengai Crater Tours, Hiking Trails, Scenic Overlooks, Cultural Significance, Photography Opportunities
Kabarak
Home to Kabarak University and a serene environment, making it popular among academics and their visiting families.
Kabarak University, Peaceful Atmosphere, Nearby Nature, Cultural Experiences, Shopping Areas
Gilgil
Located near Lake Naivasha, it's a growing town with access to numerous tourist activities including water sports and nature walks.
Lake Naivasha, Water Sports, Hell's Gate National Park, Maasai Cultural Experiences, Scenic Views
Naivasha Road
A vital road connecting to Naivasha and popular tourist sites, attracting travelers looking to explore the rich culture and natural beauty.
Access to Naivasha Lakes, Cultural Sites, Tourist Attractions Along the Route, Local Markets, Transport Links

Understanding Airbnb License Requirements & STR Laws in Mbaruk/Eburu ward (2025)

While Mbaruk/Eburu ward, Nakuru, Kenya currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mbaruk/Eburu ward to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Mbaruk/Eburu ward (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mbaruk/Eburu wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bonham Camps @ Soysambu

Bonham Camps @ Soysambu

Entire Place • 5 bedrooms

$14,875
Revenue
6.5%
Occupancy
$614.13
Daily Rate
Cosy Off Grid Aframe cabin with lake view

Cosy Off Grid Aframe cabin with lake view

Entire Place • 2 bedrooms

$14,701
Revenue
43.5%
Occupancy
$82.16
Daily Rate
Mukinduri Cottage

Mukinduri Cottage

Entire Place • 2 bedrooms

$8,643
Revenue
29.6%
Occupancy
$72.98
Daily Rate
Lux suites Marura Holiday Villa Nakuru (1)

Lux suites Marura Holiday Villa Nakuru (1)

Entire Place • 3 bedrooms

$6,432
Revenue
14.6%
Occupancy
$97.57
Daily Rate
Punda Milias Lodge - Luxury Bush VIlla

Punda Milias Lodge - Luxury Bush VIlla

Entire Place • 5 bedrooms

$5,089
Revenue
17.8%
Occupancy
$423.87
Daily Rate
Lakefront luxury tent

Lakefront luxury tent

Entire Place • 1 bedroom

$4,671
Revenue
43.3%
Occupancy
$82.41
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mbaruk/Eburu ward (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mbaruk/Eburu ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #1720438801$14,87520.00/5.0
Gearoid1$14,701394.90/5.0
Host #4633681902$10,92500.00/5.0
Host #4882414742$8,71600.00/5.0
Frankie1$8,64384.88/5.0
Karoma2$7,195954.71/5.0
Jacinta1$4,671174.88/5.0
Sarah1$3,78365.00/5.0
Host #3202792211$2,98300.00/5.0
Nilesh1$2,37445.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mbaruk/Eburu ward.

Dive Deeper: Advanced Mbaruk/Eburu ward STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mbaruk/Eburu ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mbaruk/Eburu ward Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mbaruk/Eburu ward

  • The Mbaruk/Eburu ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mbaruk/Eburu ward, House properties are the most common (52.6%), reflecting the local real estate landscape.
  • Houses represent a significant 52.6% portion, catering likely to families or larger groups.

Mbaruk/Eburu ward Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mbaruk/Eburu ward

  • The dominant room capacity in Mbaruk/Eburu ward is 3 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Mbaruk/Eburu ward, indicating a high concentration in these sizes.
  • A significant 52.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mbaruk/Eburu ward.

Mbaruk/Eburu ward Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mbaruk/Eburu ward

  • The most common guest capacity trend in Mbaruk/Eburu ward vacation rentals is listings accommodating 6 guests (26.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Mbaruk/Eburu ward STR market, accounting for 52.6% of listings.
  • 52.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mbaruk/Eburu ward.
  • On average, properties in Mbaruk/Eburu ward are equipped to host 5.1 guests.

Mbaruk/Eburu ward Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mbaruk/Eburu ward

  • The most common availability pattern in Mbaruk/Eburu ward falls within the 271-366 days range, representing 89.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Mbaruk/Eburu ward (47.4%), reflecting common guest stay durations or potential owner blocking patterns.

Mbaruk/Eburu ward Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (89.5%)

1 Night

17 listings

89.5% of total

2 Nights (10.5%)

2 Nights

2 listings

10.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Mbaruk/Eburu ward is 1 Night, adopted by 89.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Mbaruk/Eburu ward Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 89.5% of Mbaruk/Eburu ward hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mbaruk/Eburu ward.

Mbaruk/Eburu ward Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (55.6%)

Flexible

5 listings

55.6% of total

Moderate (11.1%)

Moderate

1 listings

11.1% of total

Firm (22.2%)

Firm

2 listings

22.2% of total

Strict (11.1%)

Strict

1 listings

11.1% of total

Cancellation Policy Insights for Mbaruk/Eburu ward

  • The prevailing Airbnb cancellation policy trend in Mbaruk/Eburu ward is Flexible, used by 55.6% of listings.
  • There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 55.6% market standard in Mbaruk/Eburu ward.
  • Given the high prevalence of Flexible policies (55.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mbaruk/Eburu ward.

Mbaruk/Eburu ward STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mbaruk/Eburu ward

  • The overall average booking lead time for vacation rentals in Mbaruk/Eburu ward is 18 days.
  • Guests book furthest in advance for stays during May (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 2 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (43 days avg.) sees the longest lead times, while Summer (5 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Mbaruk/Eburu ward.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 43 days) to capture early planners.
  • Monitor your own booking lead times against these Mbaruk/Eburu ward averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mbaruk/Eburu ward (2025)

Amenity Prevalence

Amenity Insights for Mbaruk/Eburu ward

  • Essential amenities in Mbaruk/Eburu ward that guests expect include: Hot water. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Essentials, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mbaruk/Eburu ward: Hot water.
  • Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mbaruk/Eburu ward to stay competitive.

Mbaruk/Eburu ward Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mbaruk/Eburu ward

  • The typical guest profile for Airbnb in Mbaruk/Eburu ward consists of a mix of domestic (63%) and international guests, often arriving from nearby Nairobi, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 63.2% of guests.
  • Key international markets include Kenya (63.2%) and United Kingdom (7.9%).
  • Top languages spoken are English (61.5%) followed by French (15.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Nairobi and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mbaruk/Eburu ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Naro Moru19$2,009$326.9025%
Ewuaso Oonkidong'i ward14$1,897$177.5028%
Olkaria ward42$1,592$162.6731%
Malewa West ward45$1,416$195.5124%
Keekonyokie ward23$1,369$152.0329%
Ngecha Tigoni ward10$1,188$134.8928%
Kapkures ward11$1,038$111.1828%
Hells Gate ward44$949$130.7323%
Maiella ward13$927$144.8023%
Siana ward22$862$182.0620%

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