Alūksne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vidzeme, Latvia

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Alūksne in 2025? Explore comprehensive Airbnb analytics for Alūksne, Vidzeme, Latvia to uncover income potential. This 2025 STR market report for Alūksne, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 23 active listings.

Whether you're considering an Airbnb investment in Alūksne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Alūksne Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Alūksne Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$74
The average rental revenue earned for an occupied room per day in Alūksne.
Occupancy Rate(?)
19.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,587
Typical annual income for an Airbnb listing in Alūksne. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-51.2%
Significant decrease (-51.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Alūksne.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Alūksne.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
23
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Alūksne (2025)

Understanding the monthly revenue variations for Airbnb listings in Alūksne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Alūksne is typically July, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Alūksne across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,228+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $984 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $373 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $157, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Alūksne

Alūksne Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Alūksne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Alūksne:

  • Best-in-class properties (Top 10%) achieve 39%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 25% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 17%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Alūksne

Average Daily Rate (ADR) Airbnb Trends in Alūksne (2025)

Effective short term rental pricing strategy in Alūksne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Alūksne typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $130+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $76 or more.
  • Typical properties (Median) charge around $46 per night.
  • Entry-level properties (Bottom 25%) earn around $25 per night.

Average Daily Rate (ADR) Trend by Month in Alūksne

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Airbnb Seasonality Analysis & Trends in Alūksne (2025)

Peak Season (July, June, August)
  • Revenue averages $2,088 per month
  • Occupancy rates average 34.0%
  • Daily rates average $96
Shoulder Season
  • Revenue averages $1,286 per month
  • Occupancy maintains around 17.6%
  • Daily rates hold near $79
Low Season (January, March, September)
  • Revenue drops to average $714 per month
  • Occupancy decreases to average 13.8%
  • Daily rates adjust to average $78

Seasonality Insights for Alūksne

  • The Airbnb seasonality in Alūksne shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Alūksne's highest earning potential, with monthly revenues capable of climbing to $2,320, occupancy reaching a high of 36.0%, and ADRs peaking at $97.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $626, occupancy could drop to 12.1%, and ADRs may adjust down to $69.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Alūksne.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Alūksne seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Alūksne (2025)

Exploring the top neighborhoods for short-term rentals in Alūksne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Alūksne Town Center
The heart of Alūksne with charming architecture and historical significance. A popular spot for tourists wanting to explore the local culture and amenities.
Alūksne Castle, Alūksne Lake, Pakalnu Shopping Center, Historical Museum of Alūksne, Lake Alūksne promenade
Lake Alūksne Area
A beautiful natural area surrounding Lake Alūksne, known for outdoor activities and stunning views. Perfect for nature lovers and those seeking tranquility.
Boating and fishing on Lake Alūksne, Nature trails, Birdwatching, Beach area, Picnic spots
Alūksne Regional Park
A vast park offering a variety of recreational options, including hiking, wildlife observation, and exploring nature.
Hiking trails, Scenic viewpoints, Forests, Wildlife, Campsites
Jaun Alūksne
A quiet and peaceful residential area that offers a glimpse of local life while being close to nature and amenities.
Local parks, Community events, Countryside views, Cultural sites, Close proximity to town center
Alūksne Railway Station
Historic train station area that attracts railway enthusiasts and those interested in local history.
Historical railway buildings, Train rides, Train museum, Scenic train routes
Cēsu Street
Vibrant area with cafes, restaurants, and shops, attracting both locals and visitors looking for a lively atmosphere.
Restaurants, Local shops, Cafes, Markets, Street events
Alūksne Evangelical Lutheran Church
A stunning historical church known for its architecture and cultural significance, attracting visitors interested in heritage.
Church tours, Cultural events, Historical exhibitions, Art displays
Vidzeme Coast
A short drive from Alūksne, offering stunning coastal scenery and beach access, appealing to those seeking a relaxing getaway.
Beaches, Coastal hiking trails, Seaside restaurants, Fishing spots, Nature reserves

Understanding Airbnb License Requirements & STR Laws in Alūksne (2025)

With 22% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Alūksne. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Alūksne to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 22% licensed listings)

Top Performing Airbnb Properties in Alūksne (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Alūksnebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kestermuiža - Villa next to a lake

Kestermuiža - Villa next to a lake

Entire Place • 7 bedrooms

$91,625
Revenue
40.7%
Occupancy
$541.02
Daily Rate
PullanHouse Laima - next to Pullans lake

PullanHouse Laima - next to Pullans lake

Entire Place • 1 bedroom

$8,498
Revenue
21.0%
Occupancy
$130.45
Daily Rate
PullanHouse Līksma - next to Pullans lake

PullanHouse Līksma - next to Pullans lake

Entire Place • 1 bedroom

$7,909
Revenue
22.8%
Occupancy
$125.87
Daily Rate
Authentic Retreat Cabin on Alūksne Lake

Authentic Retreat Cabin on Alūksne Lake

Entire Place • 1 bedroom

$3,373
Revenue
41.0%
Occupancy
$83.04
Daily Rate
Mr.Banga two-story boathouse on lake

Mr.Banga two-story boathouse on lake

Entire Place • 1 bedroom

$2,656
Revenue
37.5%
Occupancy
$57.03
Daily Rate
Alūksne Holiday Lodge

Alūksne Holiday Lodge

Entire Place • 3 bedrooms

$2,422
Revenue
17.1%
Occupancy
$121.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Alūksne (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Alūksne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Vita3$108,032414.93/5.0
Rasma1$3,373165.00/5.0
Linda1$2,656344.79/5.0
Kristīne1$2,42274.86/5.0
Martins1$2,219284.50/5.0
Laura1$1,811144.86/5.0
Inga1$1,751344.94/5.0
Kārlis1$1,608314.87/5.0
Ilona2$1,38355.00/5.0
Anta1$1,301124.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Alūksne.

Dive Deeper: Advanced Alūksne STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Alūksne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Alūksne Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Alūksne

  • The Alūksne Airbnb market composition is heavily skewed towards Private Room listings, which make up 52.2% of the 23 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Alūksne, House properties are the most common (78.3%), reflecting the local real estate landscape.
  • Houses represent a significant 78.3% portion, catering likely to families or larger groups.
  • The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.3%) offer potential for unique stay experiences.

Alūksne Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Alūksne

  • The dominant room capacity in Alūksne is 1 bedroom listings, making up 65.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 69.5% of the active Airbnb listings in Alūksne, indicating a high concentration in these sizes.
  • With over half the market (65.2%) consisting of studios or 1-bedroom units, Alūksne is particularly well-suited for individuals or couples.

Alūksne Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Alūksne

  • The most common guest capacity trend in Alūksne vacation rentals is listings accommodating 2 guests (26.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Alūksne STR market, accounting for 47.8% of listings.
  • 12.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Alūksne.
  • On average, properties in Alūksne are equipped to host 2.7 guests.

Alūksne Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Alūksne

  • The most common availability pattern in Alūksne falls within the 271-366 days range, representing 95.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Alūksne (65.2%), reflecting common guest stay durations or potential owner blocking patterns.

Alūksne Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (91.3%)

1 Night

21 listings

91.3% of total

2 Nights (4.3%)

2 Nights

1 listings

4.3% of total

7-29 Nights (4.3%)

7-29 Nights

1 listings

4.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Alūksne is 1 Night, adopted by 91.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (95.6%) of the Alūksne Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 91.3% of Alūksne hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Alūksne.

Alūksne Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.8%)

Flexible

8 listings

34.8% of total

Moderate (8.7%)

Moderate

2 listings

8.7% of total

Firm (13%)

Firm

3 listings

13% of total

Strict (43.5%)

Strict

10 listings

43.5% of total

Cancellation Policy Insights for Alūksne

  • The prevailing Airbnb cancellation policy trend in Alūksne is Strict, used by 43.5% of listings.
  • A majority (56.5%) of hosts in Alūksne utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 43.5% market standard in Alūksne.
  • With 43.5% using Strict terms, this is a viable option in Alūksne, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Alūksne.

Alūksne STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Alūksne

  • The overall average booking lead time for vacation rentals in Alūksne is 25 days.
  • Guests book furthest in advance for stays during February (average 60 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (41 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Alūksne.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Alūksne averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Alūksne (2025)

Amenity Prevalence

Amenity Insights for Alūksne

  • Essential amenities in Alūksne that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Alūksne: Free parking on premises.
  • Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Alūksne to stay competitive.

Alūksne Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Alūksne

  • The typical guest profile for Airbnb in Alūksne consists of a mix of domestic (44%) and international guests, with top international origins including Estonia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
  • Domestic travelers account for 44.2% of guests.
  • Key international markets include Latvia (44.2%) and Estonia (16.3%).
  • Top languages spoken are English (42.9%) followed by Russian (14.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Alūksne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Otepää vald27$949$207.8026%
Tartu vald11$943$138.4433%
Elva vald17$886$252.8521%
Otepää linn17$718$155.3825%
Tartu391$637$79.8836%
Võru vald20$593$163.6022%
Rõuge vald13$569$180.1922%
Jõgeva vald12$440$135.4721%
Setomaa vald13$421$93.8122%
Võru linn20$363$101.7728%

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