Kaunas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kaunas County, Lithuania
Is Airbnb profitable in Kaunas in 2025? Explore comprehensive Airbnb analytics for Kaunas, Kaunas County, Lithuania to uncover income potential. This 2025 STR market report for Kaunas, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 590 active listings.
Whether you're considering an Airbnb investment in Kaunas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kaunas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kaunas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kaunas (2025)
Understanding the monthly revenue variations for Airbnb listings in Kaunas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kaunas is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kaunas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,828+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,299 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $810 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $411, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kaunas
Kaunas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kaunas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kaunas:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kaunas
Average Daily Rate (ADR) Airbnb Trends in Kaunas (2025)
Effective short term rental pricing strategy in Kaunas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kaunas typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $104+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $78 or more.
- Typical properties (Median) charge around $59 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in Kaunas
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Airbnb Seasonality Analysis & Trends in Kaunas (2025)
Peak Season (June, May, July)
- Revenue averages $1,202 per month
- Occupancy rates average 45.2%
- Daily rates average $71
Shoulder Season
- Revenue averages $936 per month
- Occupancy maintains around 41.6%
- Daily rates hold near $72
Low Season (January, February, March)
- Revenue drops to average $737 per month
- Occupancy decreases to average 37.7%
- Daily rates adjust to average $73
Seasonality Insights for Kaunas
- The Airbnb seasonality in Kaunas shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kaunas's highest earning potential, with monthly revenues capable of climbing to $1,264, occupancy reaching a high of 48.8%, and ADRs peaking at $78.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $706, occupancy could drop to 34.7%, and ADRs may adjust down to $68.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kaunas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kaunas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kaunas (2025)
Exploring the top neighborhoods for short-term rentals in Kaunas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town | Historic center of Kaunas with charming streets and rich cultural heritage. Popular among tourists for its beautiful architecture, museums, and local cafes. | Kaunas Castle, Vytautas the Great War Museum, Town Hall Square, Devil's Museum, St. Francis Xavier Church |
| Žaliakalnis | One of Kaunas's most desirable neighborhoods, known for its greenery and the famous funiculars. Great for families and those looking for a more residential feel while still close to attractions. | Žaliakalnis Funicular, Pazaislis Monastery, Kaunas Treetop Walking Path, St. George's Church, Historical Suburb of Žaliakalnis |
| Naujininkai | A vibrant area with a mix of modern life and historical landmarks. Good access to public transport and local amenities, making it suitable for both short and long-term stays. | Kaunas Botanical Garden, Naujininkai Park, Old Svencionys Cemetery |
| Pavilniai | A quieter area known for its natural beauty and parks, ideal for guests who want to escape the urban buzz. Perfect for nature lovers and those who enjoy outdoor activities. | Pavilniai Regional Park, Walking and cycling trails, Nature reserves, Vounteers of the Fatherland Park |
| Santaka Park | A modern development area with a focus on leisure and recreation, close to the Nemunas River. Great for visitors looking for a relaxing stay near nature and recreational activities. | Santaka Park, Nemunas River promenades, Cycling paths, Outdoor sports facilities |
| Aleksotas | Known for its hilltop views of the city and the Nemunas River. Offers a blend of residential comfort and tourist attractions, ideal for visitors exploring Kaunas. | Aleksotas Observation Deck, Kaunas Railway Museum, Historical Buildings, Public parks |
| Dainava | A residential and growing area popular for its affordability and accessibility to central Kaunas. Suitable for budget travelers and those seeking longer stays. | Dainava Park, Kaunas City Arena, Shopping centers, Local markets |
| Kaniūkai | A developing neighborhood that appeals to visitors looking for modern living at a lower price point. Offers a tranquil environment with convenient access to main roads and public transport. | Nearby parks, Local cafes, Community centers, Accessibility to main highways |
Understanding Airbnb License Requirements & STR Laws in Kaunas (2025)
While Kaunas, Kaunas County, Lithuania currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kaunas to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Kaunas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kaunasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy and sunny apartment
Entire Place • 2 bedrooms
Appartment in the heart of Kaunas
Entire Place • 3 bedrooms
puikus!
Entire Place • 2 bedrooms
Heritage Boutique 'Green Hill'
Entire Place • 2 bedrooms
Old Town Jiva apartment
Entire Place • 2 bedrooms
Old Town Apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kaunas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kaunas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hostlovers | 34 | $387,656 | 768 | 4.05/5.0 |
| Polas | 34 | $286,268 | 425 | 4.24/5.0 |
| Julija | 15 | $169,215 | 206 | 4.51/5.0 |
| Tomas | 13 | $135,487 | 85 | 3.42/5.0 |
| Vaiva | 13 | $123,561 | 296 | 4.74/5.0 |
| King Mindaugas Apartments & St | 17 | $105,328 | 710 | 4.55/5.0 |
| Mindaugas | 7 | $105,163 | 800 | 4.85/5.0 |
| Urban Rent | 19 | $102,828 | 569 | 4.68/5.0 |
| Owl Jazz Apartments | 9 | $91,925 | 185 | 4.30/5.0 |
| Julija | 10 | $79,057 | 671 | 4.76/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kaunas.
Dive Deeper: Advanced Kaunas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kaunas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKaunas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kaunas
- The Kaunas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.4% of the 590 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kaunas, Apartment/Condo properties are the most common (93.2%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others, unique stays (combined 1.2%) offer potential for unique stay experiences.
Kaunas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kaunas
- The dominant room capacity in Kaunas is 1 bedroom listings, making up 70.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.6% of the active Airbnb listings in Kaunas, indicating a high concentration in these sizes.
- With over half the market (70.2%) consisting of studios or 1-bedroom units, Kaunas is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (3.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Kaunas.
Kaunas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kaunas
- The most common guest capacity trend in Kaunas vacation rentals is listings accommodating 4 guests (41.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Kaunas STR market, accounting for 74.3% of listings.
- 10.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kaunas.
- On average, properties in Kaunas are equipped to host 3.4 guests.
Kaunas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kaunas
- The most common availability pattern in Kaunas falls within the 271-366 days range, representing 38.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Kaunas (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kaunas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
262 listings
47.9% of total
2 Nights
142 listings
26% of total
3 Nights
30 listings
5.5% of total
4-6 Nights
33 listings
6% of total
7-29 Nights
14 listings
2.6% of total
30+ Nights
66 listings
12.1% of total
Key Insights
- The most prevalent minimum stay requirement in Kaunas is 1 Night, adopted by 47.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.9%) of the Kaunas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.1%) caters to monthly stays (30+ nights) in Kaunas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.9% of Kaunas hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kaunas.
Kaunas Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.2% of total
Flexible
172 listings
34.1% of total
Moderate
138 listings
27.4% of total
Firm
56 listings
11.1% of total
Strict
137 listings
27.2% of total
Cancellation Policy Insights for Kaunas
- The prevailing Airbnb cancellation policy trend in Kaunas is Flexible, used by 34.1% of listings.
- There's a relatively balanced mix between guest-friendly (61.5%) and stricter (38.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.1% market standard in Kaunas.
- Regularly review your cancellation policy against competitors and market demand shifts in Kaunas.
Kaunas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kaunas
- The overall average booking lead time for vacation rentals in Kaunas is 35 days.
- Guests book furthest in advance for stays during August (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Kaunas.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Kaunas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kaunas (2025)
Amenity Prevalence
Amenity Insights for Kaunas
- Essential amenities in Kaunas that guests expect include: Wifi, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kaunas: Wifi, Kitchen, Heating.
- Prioritize adding missing essentials: Wifi, Kitchen, Heating.
- Consider adding popular differentiators like Essentials or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kaunas to stay competitive.
Kaunas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kaunas
- The typical guest profile for Airbnb in Kaunas consists of predominantly international visitors (79%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Lithuanian.
- Domestic travelers account for 21.3% of guests.
- Key international markets include Lithuania (21.3%) and United Kingdom (20.9%).
- Top languages spoken are English (41.1%) followed by Lithuanian (11.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kaunas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.