Mahajanga Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Boeny, Madagascar
Is Airbnb profitable in Mahajanga in 2025? Explore comprehensive Airbnb analytics for Mahajanga, Boeny, Madagascar to uncover income potential. This 2025 STR market report for Mahajanga, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.
Whether you're considering an Airbnb investment in Mahajanga, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mahajanga Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mahajanga Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mahajanga (2025)
Understanding the monthly revenue variations for Airbnb listings in Mahajanga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mahajanga is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mahajanga across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,892+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,048 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $487 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $212, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mahajanga
Mahajanga Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mahajanga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mahajanga:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mahajanga
Average Daily Rate (ADR) Airbnb Trends in Mahajanga (2025)
Effective short term rental pricing strategy in Mahajanga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mahajanga typically peaks in November and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $167+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $95 or more.
- Typical properties (Median) charge around $52 per night.
- Entry-level properties (Bottom 25%) earn around $34 per night.
Average Daily Rate (ADR) Trend by Month in Mahajanga
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Airbnb Seasonality Analysis & Trends in Mahajanga (2025)
Peak Season (August, May, July)
- Revenue averages $1,156 per month
- Occupancy rates average 39.8%
- Daily rates average $75
Shoulder Season
- Revenue averages $793 per month
- Occupancy maintains around 25.9%
- Daily rates hold near $76
Low Season (January, February, March)
- Revenue drops to average $537 per month
- Occupancy decreases to average 18.9%
- Daily rates adjust to average $75
Seasonality Insights for Mahajanga
- The Airbnb seasonality in Mahajanga shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mahajanga's highest earning potential, with monthly revenues capable of climbing to $1,225, occupancy reaching a high of 45.3%, and ADRs peaking at $79.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $407, occupancy could drop to 17.2%, and ADRs may adjust down to $75.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mahajanga.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mahajanga seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mahajanga (2025)
Exploring the top neighborhoods for short-term rentals in Mahajanga? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Grand Pavois | Renowned for its stunning beaches and vibrant local culture, Grand Pavois is a favorite among tourists looking for relaxation and water sports. It offers beautiful ocean views and easy access to recreational activities. | Grand Pavois Beach, Tsingy Rouge, Mangokaloko, Watersports Activities, Local Seafood Restaurants |
Ankarafantsika National Park | A unique nature reserve known for its biodiversity, Ankarafantsika attracts eco-tourists and adventure seekers. The park is home to numerous endemic species and offers hiking and wildlife viewing opportunities. | Bird Watching, Hiking Trails, Lakes and Ecosystems, Wildlife Tours, Camping Facilities |
Mahajanga town center | The heart of Mahajanga, this area combines local markets, restaurants, and cultural experiences, making it a lively spot for travelers wanting to immerse themselves in local life and history. | Local Markets, Historical Sites, Restaurants and Cafes, Cultural Festivals, Beachfront Boardwalk |
Antsanitia Beach | Known for its tranquil atmosphere and beautiful scenery, Antsanitia Beach is ideal for those looking to escape the hustle and bustle. It offers a serene beach experience with luxury accommodations. | Beaches, Luxury Resorts, Spa Services, Water Activities, Sunset Views |
Belo Sur Mer | A picturesque fishing village, Belo Sur Mer is perfect for tourists interested in traditional ways of life and beautiful beaches. It offers stunning sunsets and a peaceful retreat. | Local Fishing Activities, Beachfront Camping, Cultural Immersion, Traditional Handicrafts, Secluded Beaches |
Soalala | Located near beautiful beaches and coral reefs, Soalala is becoming a rising destination for tourists seeking snorkeling and diving experiences. It’s known for its stunning natural beauty. | Snorkeling, Diving Tours, Beautiful Beaches, Natural Reserves, Marine Life Viewing |
Joffreville | Nestled in the hills, Joffreville provides visitors with breathtaking views and proximity to the national park. It's perfect for those who love hiking and eco-tourism. | National Park Access, Hiking Trails, Local Cuisine, Panoramic Views, Nature Tours |
Mahajanga Port | As a bustling commercial hub, Mahajanga Port offers a blend of local life and commerce. This area is great for visitors wanting to experience the local economy and culture. | Fleet of Fishing Boats, Marketplace, Cafes by the Port, Cultural Exchanges, Water Transport |
Understanding Airbnb License Requirements & STR Laws in Mahajanga (2025)
While Mahajanga, Boeny, Madagascar currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mahajanga to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mahajanga (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mahajangabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beachfront holiday villa
Entire Place • 4 bedrooms

Villa with a pool
Entire Place • 4 bedrooms

Villa à Amborovy Majunga
Entire Place • 4 bedrooms

La Mamounia your home on the beach of Belinta
Entire Place • 4 bedrooms

Villa haut de gamme 10 pax
Entire Place • 4 bedrooms

Furnished villa for holidays.
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mahajanga (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mahajanga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Joanna | 1 | $27,858 | 4 | 4.50/5.0 |
Host #492575141 | 2 | $18,299 | 0 | 0.00/5.0 |
Anishah | 1 | $17,995 | 3 | 4.67/5.0 |
Cathy | 1 | $14,000 | 7 | 4.14/5.0 |
Host #72442385 | 1 | $10,964 | 0 | 0.00/5.0 |
Mireille | 3 | $9,598 | 34 | 4.42/5.0 |
Elisoa Tianomena Mircea | 1 | $8,855 | 5 | 4.80/5.0 |
Johanne | 2 | $8,737 | 49 | 4.58/5.0 |
Lantosoa | 3 | $8,338 | 33 | 3.08/5.0 |
Soafaniry | 1 | $8,061 | 17 | 4.76/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mahajanga.
Dive Deeper: Advanced Mahajanga STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mahajanga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMahajanga Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mahajanga
- The Mahajanga Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.4% of the 39 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mahajanga, House properties are the most common (76.9%), reflecting the local real estate landscape.
- Houses represent a significant 76.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.2%) offer potential for unique stay experiences.
Mahajanga Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mahajanga
- The dominant room capacity in Mahajanga is 2 bedrooms listings, making up 23.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 46.2% of the active Airbnb listings in Mahajanga, indicating a high concentration in these sizes.
- A significant 56.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mahajanga.
Mahajanga Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mahajanga
- The most common guest capacity trend in Mahajanga vacation rentals is listings accommodating 8+ guests (38.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Mahajanga STR market, accounting for 66.7% of listings.
- 74.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mahajanga.
- On average, properties in Mahajanga are equipped to host 6.3 guests.
Mahajanga Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mahajanga
- The most common availability pattern in Mahajanga falls within the 271-366 days range, representing 82.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mahajanga (43.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mahajanga Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
51.3% of total
2 Nights
10 listings
25.6% of total
3 Nights
7 listings
17.9% of total
30+ Nights
2 listings
5.1% of total
Key Insights
- The most prevalent minimum stay requirement in Mahajanga is 1 Night, adopted by 51.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.9%) of the Mahajanga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.3% of Mahajanga hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mahajanga.
Mahajanga Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
24.1% of total
Moderate
8 listings
27.6% of total
Firm
6 listings
20.7% of total
Strict
8 listings
27.6% of total
Cancellation Policy Insights for Mahajanga
- The prevailing Airbnb cancellation policy trend in Mahajanga is Moderate, used by 27.6% of listings.
- There's a relatively balanced mix between guest-friendly (51.7%) and stricter (48.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 27.6% market standard in Mahajanga.
- Regularly review your cancellation policy against competitors and market demand shifts in Mahajanga.
Mahajanga STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mahajanga
- The overall average booking lead time for vacation rentals in Mahajanga is 26 days.
- Guests book furthest in advance for stays during May (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (36 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Mahajanga.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Mahajanga averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mahajanga (2025)
Amenity Prevalence
Amenity Insights for Mahajanga
- Essential amenities in Mahajanga that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mahajanga: Kitchen.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mahajanga to stay competitive.
Mahajanga Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mahajanga
- The typical guest profile for Airbnb in Mahajanga consists of predominantly international visitors (87%), with top international origins including Mayotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 13.3% of guests.
- Key international markets include France (48.9%) and Mayotte (24.4%).
- Top languages spoken are French (59.2%) followed by English (30.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mayotte.
- Offer listing details and communication support in French.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.