Plentong Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Johor, Malaysia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Plentong in 2025? Explore comprehensive Airbnb analytics for Plentong, Johor, Malaysia to uncover income potential. This 2025 STR market report for Plentong, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 50 active listings.

Whether you're considering an Airbnb investment in Plentong, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plentong Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Plentong Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$73
The average rental revenue earned for an occupied room per day in Plentong.
Occupancy Rate(?)
27.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,668
Typical annual income for an Airbnb listing in Plentong. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
17.4%
Strong growth (17.4%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Plentong.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Plentong.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
50
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Plentong (2025)

Understanding the monthly revenue variations for Airbnb listings in Plentong is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plentong is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plentong across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,670+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $658 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $344 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $173, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Plentong

Plentong Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Plentong STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plentong:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Plentong

Average Daily Rate (ADR) Airbnb Trends in Plentong (2025)

Effective short term rental pricing strategy in Plentong involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plentong typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $184+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $80 or more.
  • Typical properties (Median) charge around $33 per night.
  • Entry-level properties (Bottom 25%) earn around $23 per night.

Average Daily Rate (ADR) Trend by Month in Plentong

Get Live Plentong Market Intelligence 👇

Discover Plentong Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Plentong (2025)

Peak Season (April, May, June)
  • Revenue averages $1,267 per month
  • Occupancy rates average 25.9%
  • Daily rates average $64
Shoulder Season
  • Revenue averages $731 per month
  • Occupancy maintains around 29.3%
  • Daily rates hold near $74
Low Season (February, August, October)
  • Revenue drops to average $508 per month
  • Occupancy decreases to average 26.4%
  • Daily rates adjust to average $68

Seasonality Insights for Plentong

  • The Airbnb seasonality in Plentong shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Plentong's highest earning potential, with monthly revenues capable of climbing to $1,308, occupancy reaching a high of 36.3%, and ADRs peaking at $81.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $397, occupancy could drop to 20.2%, and ADRs may adjust down to $62.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plentong.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Plentong seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Plentong (2025)

Exploring the top neighborhoods for short-term rentals in Plentong? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Desa Cemerlang
A developing and popular residential area with a mix of local amenities and accessibility to major highways, making it ideal for short-term rentals.
Renaissance Hotel, Shopping Malls, Local Food Stalls, University of Technology Malaysia
Taman Perling
A family-friendly neighborhood with parks and local shops, attracting families and long-term visitors looking for comfortable stays.
Perling Mall, Local Parks, Food Courts, Educational Institutions
Taman Mount Austin
Known for its vibrant food scene and proximity to Johor Bahru, this area appeals to visitors looking for a lively experience.
Austin Heights Water & Adventure Park, Mount Austin's cafes, Street Food, Shopping Compounds
Bandar Dato Onn
A rapidly growing area with modern developments and easy access to the city, appealing to both business travelers and tourists.
Shopping Malls, Golf Courses, Local Markets, Educational Institutions
Sutera Utama
A vibrant suburb with a variety of dining and shopping options, making it attractive for visitors seeking convenience and comfort.
Sutera Mall, Local Night Markets, Parks, Community Events
Johor Bahru City Centre
The heart of Johor Bahru featuring shopping, dining, and entertainment, attracting both domestic and international tourists.
JB City Square, Johor Bahru Chinese Heritage Museum, Komtar JBCC, Sultan Ibrahim Building
Nusajaya
A key development area with large attractions like Legoland Malaysia, perfect for family vacations and tourists.
Legoland Malaysia, Puteri Harbour, Hello Kitty Town, Sanrio Hello Kitty Town
Iskandar Puteri
An emerging area with ample development and leisure options, growing in popularity among both local and foreign visitors.
Puteri Harbour Family Theme Park, Econsave, Johor Premium Outlets, Local Parks

Understanding Airbnb License Requirements & STR Laws in Plentong (2025)

While Plentong, Johor, Malaysia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plentong to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Plentong (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Plentongbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Hometel @ The Oasiis Retreat . Private Pool

Hometel @ The Oasiis Retreat . Private Pool

Entire Place • 6 bedrooms

$108,811
Revenue
40.3%
Occupancy
$547.36
Daily Rate
[New] Pop House Homestay - Permas Jaya JB Airbnb

[New] Pop House Homestay - Permas Jaya JB Airbnb

Entire Place • 4 bedrooms

$30,927
Revenue
37.4%
Occupancy
$174.31
Daily Rate
Double storey terrace

Double storey terrace

Entire Place • 4 bedrooms

$13,199
Revenue
28.8%
Occupancy
$78.36
Daily Rate
Cozy Double Storey Family Suite@Taman Ehsan Jaya

Cozy Double Storey Family Suite@Taman Ehsan Jaya

Entire Place • 4 bedrooms

$13,092
Revenue
46.1%
Occupancy
$75.04
Daily Rate
2 Storey Corner Wedding House KTV BBQ@Johor Jaya

2 Storey Corner Wedding House KTV BBQ@Johor Jaya

Entire Place • 3 bedrooms

$11,382
Revenue
59.7%
Occupancy
$178.98
Daily Rate
Comfortable Permas Jaya Homestay

Comfortable Permas Jaya Homestay

Entire Place • 4 bedrooms

$10,855
Revenue
32.4%
Occupancy
$76.18
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Plentong (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Plentong based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Johor SuperHost By HOMETEL1$108,811434.79/5.0
Raelynn1$30,92785.00/5.0
Gdragon Homestay5$22,3521483.62/5.0
Seven Nights Host2$16,183114.45/5.0
Siti Fatimah1$13,199254.44/5.0
Terry1$13,0921204.78/5.0
Felicia1$10,855125.00/5.0
Green Home1$9,90074.29/5.0
Chu4$8,768393.09/5.0
Homestay1$7,726154.33/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plentong.

Dive Deeper: Advanced Plentong STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plentong. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Plentong Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Plentong

  • The Plentong Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 50 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Plentong, Apartment/Condo properties are the most common (64%), reflecting the local real estate landscape.
  • Houses represent a significant 36% portion, catering likely to families or larger groups.

Plentong Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Plentong

  • The dominant room capacity in Plentong is 2 bedrooms listings, making up 24% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 44.0% of the active Airbnb listings in Plentong, indicating a high concentration in these sizes.
  • A significant 38.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plentong.

Plentong Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Plentong

  • The most common guest capacity trend in Plentong vacation rentals is listings accommodating 8+ guests (32%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Plentong STR market, accounting for 58.0% of listings.
  • 52.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plentong.
  • On average, properties in Plentong are equipped to host 5.2 guests.

Plentong Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Plentong

  • The most common availability pattern in Plentong falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Plentong (34%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 14.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Plentong Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (89.4%)

1 Night

42 listings

89.4% of total

2 Nights (8.5%)

2 Nights

4 listings

8.5% of total

3 Nights (2.1%)

3 Nights

1 listings

2.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Plentong is 1 Night, adopted by 89.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (97.9%) of the Plentong Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 89.4% of Plentong hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plentong.

Plentong Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

2.5% of total

Flexible (30%)

Flexible

12 listings

30% of total

Moderate (40%)

Moderate

16 listings

40% of total

Firm (12.5%)

Firm

5 listings

12.5% of total

Strict (15%)

Strict

6 listings

15% of total

Cancellation Policy Insights for Plentong

  • The prevailing Airbnb cancellation policy trend in Plentong is Moderate, used by 40% of listings.
  • There's a relatively balanced mix between guest-friendly (70.0%) and stricter (27.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40% market standard in Plentong.
  • Regularly review your cancellation policy against competitors and market demand shifts in Plentong.

Plentong STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Plentong

  • The overall average booking lead time for vacation rentals in Plentong is 33 days.
  • Guests book furthest in advance for stays during May (average 54 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (35 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Plentong.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 35 days) to capture early planners.
  • Monitor your own booking lead times against these Plentong averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Plentong (2025)

Amenity Prevalence

Amenity Insights for Plentong

  • Essential amenities in Plentong that guests expect include: Free parking on premises, TV, Air conditioning, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Essentials, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Plentong: Free parking on premises, TV, Air conditioning, Kitchen, Wifi.
  • Prioritize adding missing essentials: Kitchen, Wifi.
  • Consider adding popular differentiators like Washer or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Plentong to stay competitive.

Plentong Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Plentong

  • The typical guest profile for Airbnb in Plentong consists of a mix of domestic (59%) and international guests, often arriving from nearby Johor Bahru, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Malay.
  • Domestic travelers account for 58.9% of guests.
  • Key international markets include Malaysia (58.9%) and Singapore (35.5%).
  • Top languages spoken are English (45.6%) followed by Malay (29.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Plentong Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Singapore958$1,274$175.3432%
Pulau Sebang83$1,180$183.2722%
Melaka19$1,159$130.0727%
Jasin32$813$106.8626%
Bandar Penawar225$709$111.2222%
Kulai105$706$91.7736%
Alor Gajah74$702$150.3720%
Johor Bahru3,243$689$71.5833%
Malacca City2,829$619$80.6227%
Masjid Tanah25$618$152.6516%

Maximize Your Airbnb Income in Plentong

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights