Malacca Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Malacca, Malaysia
Is Airbnb profitable in Malacca in 2026? Explore comprehensive Airbnb analytics for Malacca, Malacca, Malaysia to uncover income potential. This 2026 STR market report for Malacca, based on AirROI data from January 2025 to December 2025, reveals key trends in the market of 273 active listings.
Whether you're considering an Airbnb investment in Malacca, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Malacca Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Malacca Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Malacca (2026)
Understanding the monthly revenue variations for Airbnb listings in Malacca is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Malacca is typically March, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Malacca across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,031+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $819 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $384 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $228, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Malacca
Malacca Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Malacca STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Malacca:
- Best-in-class properties (Top 10%) achieve 41%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Malacca
Average Daily Rate (ADR) Airbnb Trends in Malacca (2026)
Effective short term rental pricing strategy in Malacca involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Malacca typically peaks in December and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $183+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $99 or more.
- Typical properties (Median) charge around $56 per night.
- Entry-level properties (Bottom 25%) earn around $37 per night.
Average Daily Rate (ADR) Trend by Month in Malacca
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Airbnb Seasonality Analysis & Trends in Malacca (2025)
Peak Season (March, December, June)
- Revenue averages $1,263 per month
- Occupancy rates average 28.0%
- Daily rates average $89
Shoulder Season
- Revenue averages $715 per month
- Occupancy maintains around 22.2%
- Daily rates hold near $87
Low Season (April, May, July)
- Revenue drops to average $390 per month
- Occupancy decreases to average 16.3%
- Daily rates adjust to average $78
Seasonality Insights for Malacca
- The Airbnb seasonality in Malacca shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Malacca's highest earning potential, with monthly revenues capable of climbing to $1,653, occupancy reaching a high of 37.6%, and ADRs peaking at $98.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $171, occupancy could drop to 6.6%, and ADRs may adjust down to $68.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Malacca.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Malacca seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Malacca (2026)
Exploring the top neighborhoods for short-term rentals in Malacca? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Jonker Street | Famous for its vibrant night market, Jonker Street is a hotspot for tourists looking to experience the local culture and food. It's an ideal location for hosting Airbnb due to the constant flow of visitors. | Jonker Walk Night Market, Cheng Hoon Teng Temple, Dutch Square, Malacca Sultanate Palace, Baba & Nyonya Heritage Museum |
| Melaka Raya | This area is a central business district with hotels, shopping malls, and restaurants, making it appealing for business travelers and tourists alike. | Mahkota Parade, Dataran Pahlawan, Melaka River Cruise, A Famosa Fort, The Shore Oceanarium |
| Taman Melaka Raya | A residential area that is family-friendly and close to tourist attractions, offering a quieter stay while still being near points of interest. | St. John's Fort, Portuguese Settlement, Malacca Zoo, Air Keroh Recreational Forest |
| Kampung Morten | A traditional Malay village located by the river, it offers a unique cultural experience and is a picturesque area for guests looking for authenticity. | Kampung Morten Cultural Village, Malacca River, Melaka River Public Park |
| Bukit Cina | Known for its historical significance and beautiful views, Bukit Cina is an attractive area for both history enthusiasts and nature lovers. | Bukit Cina Hill, Chinese cemetery, Malacca Monument |
| Pantai Klebang | A popular beach area known for its family-friendly atmosphere and sunset views, ideal for guests wanting a beach experience. | Klebang Beach, Klebang Coconut Shake, Dataran 1Malaysia |
| Spanish Village (Kampung Portugis) | Home to the Portuguese community in Malacca, this area offers unique cultural insights and is attractive for travelers looking for diverse cultural experiences. | Portuguese Settlement, Church of St. John the Evangelist, Cultural shows and performances |
| Banda Hilir | A historical area with colonial architecture and various attractions, making it a strategic location for tourists. | A Famosa, St. Paul's Hill, Baba Nyonya Heritage Museum, Malacca Sultanate Palace Museum |
Understanding Airbnb License Requirements & STR Laws in Malacca (2026)
While Malacca, Malacca, Malaysia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Malacca to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Malacca (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Malaccabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
PrivateCinema&Game/Steam SPA Room/20pax MelakaTown
Entire Place • 6 bedrooms
New! HomeyRimba Private Swimming Pool Jonker/20+8pax
Entire Place • 7 bedrooms
Malacca | No. 2 Cheng Landed Taman Bertam Setia
Entire Place • 5 bedrooms
SeaviewAtlantis10pax|KidFriendly
Entire Place • 3 bedrooms
Tourist13paxWalk8minToJonker
Entire Place • 4 bedrooms
Atlantis9pax|KidsFriendly|Slide
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Malacca (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Malacca based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Weeyee | 25 | $392,874 | 617 | 4.67/5.0 |
| Alex | 18 | $126,808 | 148 | 4.77/5.0 |
| HeyStay | 24 | $105,824 | 176 | 4.80/5.0 |
| Short Escape Home | 18 | $86,219 | 94 | 4.43/5.0 |
| Jay Stay Management | 8 | $80,631 | 302 | 4.68/5.0 |
| Let’s Stay | 1 | $49,307 | 50 | 5.00/5.0 |
| Mandy | 1 | $48,117 | 19 | 5.00/5.0 |
| Sinclair Ho Kit | 5 | $37,028 | 26 | 4.87/5.0 |
| BeeStay | 2 | $36,521 | 30 | 4.53/5.0 |
| Jeffery | 12 | $35,081 | 115 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Malacca.
Dive Deeper: Advanced Malacca STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Malacca. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMalacca Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Malacca
- The Malacca Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.3% of the 273 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Malacca, Apartment/Condo properties are the most common (84.6%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 3.4%) offer potential for unique stay experiences.
Malacca Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Malacca
- The dominant room capacity in Malacca is 3 bedrooms listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 59.4% of the active Airbnb listings in Malacca, indicating a high concentration in these sizes.
- A significant 39.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Malacca.
Malacca Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Malacca
- The most common guest capacity trend in Malacca vacation rentals is listings accommodating 8+ guests (36.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Malacca STR market, accounting for 57.2% of listings.
- 62.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Malacca.
- On average, properties in Malacca are equipped to host 5.8 guests.
Malacca Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Malacca
- The most common availability pattern in Malacca falls within the 271-366 days range, representing 87.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Malacca (58.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 0.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Malacca Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
270 listings
98.9% of total
2 Nights
1 listings
0.4% of total
30+ Nights
2 listings
0.7% of total
Key Insights
- The most prevalent minimum stay requirement in Malacca is 1 Night, adopted by 98.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (99.3%) of the Malacca Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (0.7%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 98.9% of Malacca hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Malacca.
Malacca Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
1.1% of total
Super Strict 30 Days
1 listings
0.4% of total
Flexible
69 listings
25.3% of total
Moderate
100 listings
36.6% of total
Firm
49 listings
17.9% of total
Strict
51 listings
18.7% of total
Cancellation Policy Insights for Malacca
- The prevailing Airbnb cancellation policy trend in Malacca is Moderate, used by 36.6% of listings.
- There's a relatively balanced mix between guest-friendly (61.9%) and stricter (36.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.6% market standard in Malacca.
- Regularly review your cancellation policy against competitors and market demand shifts in Malacca.
Malacca STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Malacca
- The overall average booking lead time for vacation rentals in Malacca is 13 days.
- Guests book furthest in advance for stays during March (average 23 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (16 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (13 days) as a baseline for your pricing and availability strategy in Malacca.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 16 days) to capture early planners.
- Monitor your own booking lead times against these Malacca averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Malacca (2026)
Amenity Prevalence
Amenity Insights for Malacca
- Essential amenities in Malacca that guests expect include: Air conditioning, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hair dryer, Pool are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Malacca.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Malacca: Air conditioning, Wifi, TV.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV.
- Consider adding popular differentiators like Kitchen or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Malacca to stay competitive.
Malacca Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Malacca
- The typical guest profile for Airbnb in Malacca consists of primarily domestic travelers (69%), often arriving from nearby Kuala Lumpur, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Malay.
- Domestic travelers account for 69.1% of guests.
- Key international markets include Malaysia (69.1%) and Singapore (18%).
- Top languages spoken are English (42.4%) followed by Malay (31.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Kuala Lumpur and Johor Bahru.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Malacca Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Genting Sempah | 16 | $5,464 | $598.72 | 33% |
| Kampung Janda Baik | 23 | $2,048 | $300.74 | 21% |
| Si Rusa | 11 | $1,914 | $253.16 | 24% |
| Hulu Chemperuh Aboriginal Village | 17 | $1,403 | $185.06 | 27% |
| Bukit Tinggi | 84 | $1,353 | $169.46 | 24% |
| Jeram | 12 | $1,343 | $178.90 | 22% |
| Singapore | 936 | $1,023 | $184.05 | 29% |
| Pulau Sebang | 91 | $966 | $204.04 | 19% |
| Batang Kali | 12 | $957 | $148.94 | 17% |
| Pahang | 26 | $883 | $149.27 | 20% |