Miri Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sarawak, Malaysia
Is Airbnb profitable in Miri in 2025? Explore comprehensive Airbnb analytics for Miri, Sarawak, Malaysia to uncover income potential. This 2025 STR market report for Miri, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 95 active listings.
Whether you're considering an Airbnb investment in Miri, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Miri Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Miri Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Miri (2025)
Understanding the monthly revenue variations for Airbnb listings in Miri is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Miri is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Miri across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,230+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $796 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $426 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $185, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Miri
Miri Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Miri STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Miri:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Miri
Average Daily Rate (ADR) Airbnb Trends in Miri (2025)
Effective short term rental pricing strategy in Miri involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Miri typically peaks in October and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $83+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $69 or more.
- Typical properties (Median) charge around $51 per night.
- Entry-level properties (Bottom 25%) earn around $38 per night.
Average Daily Rate (ADR) Trend by Month in Miri
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Airbnb Seasonality Analysis & Trends in Miri (2025)
Peak Season (April, May, June)
- Revenue averages $753 per month
- Occupancy rates average 30.6%
- Daily rates average $130
Shoulder Season
- Revenue averages $526 per month
- Occupancy maintains around 29.4%
- Daily rates hold near $94
Low Season (February, March, October)
- Revenue drops to average $409 per month
- Occupancy decreases to average 23.9%
- Daily rates adjust to average $81
Seasonality Insights for Miri
- The Airbnb seasonality in Miri shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Miri's highest earning potential, with monthly revenues capable of climbing to $776, occupancy reaching a high of 32.8%, and ADRs peaking at $130.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $403, occupancy could drop to 23.2%, and ADRs may adjust down to $56.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Miri.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Miri seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Miri (2025)
Exploring the top neighborhoods for short-term rentals in Miri? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Batu Niah | Home to the remarkable Niah Cave archaeological site, attracting history enthusiasts and adventure seekers. This area offers unique experiences and stunning natural beauty. | Niah Caves, Niah National Park, Batu Niah Heritage Trail |
| Taman Selera | A scenic beach area known for its seafood restaurants and beautiful sunsets. It's a popular spot among locals and tourists for dining and leisure activities by the sea. | Taman Selera Beach, Seafood Restaurants, Sunset Viewing |
| Lambir Hills National Park | A beautiful park offering lush rainforests and diverse wildlife. Ideal for eco-tourism, nature lovers, and outdoor activities such as hiking and bird watching. | Lambir Hills National Park Trails, Waterfalls, Biodiversity |
| Miri City Centre | The bustling heart of Miri with shopping malls, dining options, and cultural attractions. Convenient for travelers looking for a city experience with easy access to amenities. | Miri Plaza, Bintang Megamall, Miri Cultural Centre |
| Taman Awam | A public park that attracts families and tourists for recreational activities. Known for its beautiful landscapes and community events, making it a family-friendly area. | Taman Awam Miri, Playgrounds, Picnic Areas |
| Canada Hill | Famous for its lookout points offering panoramic views of Miri City and the South China Sea. A must-visit for tourists seeking photo opportunities and natural beauty. | Eastwood Valley Golf Course, Canada Hill Lookout, Historical Petroleum Museum |
| Miri Marina | A lively marina area that is great for water sports and dining by the water. Attracts both tourists and locals looking for leisure activities on the water. | Miri Marina, Water Sports Activities, Restaurants on the Waterfront |
| Lagoons at Miri | A newly developed area with luxury accommodations and serene lagoons. Perfect for travelers looking for relaxation and a peaceful retreat close to nature. | Miri Lagoons, Resorts and Spas, Natural Landscapes |
Understanding Airbnb License Requirements & STR Laws in Miri (2025)
While Miri, Sarawak, Malaysia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Miri to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Miri (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Miribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
NZ MIRI HOMESTAY
Entire Place • 4 bedrooms
Miri Homie Homestay 何米小屋
Entire Place • 4 bedrooms
Miri Homesuite @ Piasau
Entire Place • 5 bedrooms
MyyHome@Permyjaya
Entire Place • 3 bedrooms
Evernent Homestay #11@ The Wharf
Entire Place • 3 bedrooms
Sakura homestay 14pax @ Spring Lopeng
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Miri (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Miri based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evernent | 26 | $104,819 | 200 | 3.09/5.0 |
| Clairy | 2 | $20,006 | 95 | 4.85/5.0 |
| Albee | 2 | $16,593 | 25 | 5.00/5.0 |
| Nesful | 1 | $14,847 | 9 | 4.67/5.0 |
| Mavis | 1 | $14,496 | 8 | 4.88/5.0 |
| Caroline | 6 | $13,712 | 182 | 4.77/5.0 |
| Adam | 1 | $13,352 | 32 | 4.97/5.0 |
| Rell | 1 | $12,585 | 67 | 4.88/5.0 |
| Raymond | 2 | $12,537 | 37 | 4.41/5.0 |
| Lee | 1 | $12,178 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Miri.
Dive Deeper: Advanced Miri STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Miri. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMiri Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Miri
- The Miri Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.7% of the 95 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Miri, Apartment/Condo properties are the most common (62.1%), reflecting the local real estate landscape.
- Houses represent a significant 29.5% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 8.4%) offer potential for unique stay experiences.
Miri Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Miri
- The dominant room capacity in Miri is 3 bedrooms listings, making up 30.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 53.7% of the active Airbnb listings in Miri, indicating a high concentration in these sizes.
- A significant 53.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Miri.
Miri Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Miri
- The most common guest capacity trend in Miri vacation rentals is listings accommodating 8+ guests (30.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Miri STR market, accounting for 53.7% of listings.
- 56.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Miri.
- On average, properties in Miri are equipped to host 5.5 guests.
Miri Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Miri
- The most common availability pattern in Miri falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Miri (44.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Miri Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
70 listings
76.1% of total
2 Nights
18 listings
19.6% of total
3 Nights
2 listings
2.2% of total
30+ Nights
2 listings
2.2% of total
Key Insights
- The most prevalent minimum stay requirement in Miri is 1 Night, adopted by 76.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.7%) of the Miri Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.2%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 76.1% of Miri hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Miri.
Miri Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
53 listings
70.7% of total
Moderate
13 listings
17.3% of total
Firm
4 listings
5.3% of total
Strict
5 listings
6.7% of total
Cancellation Policy Insights for Miri
- The prevailing Airbnb cancellation policy trend in Miri is Flexible, used by 70.7% of listings.
- The market strongly favors guest-friendly terms, with 88.0% of listings offering Flexible or Moderate policies. This suggests guests in Miri may expect booking flexibility.
- Strict cancellation policies are quite rare (6.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 70.7% market standard in Miri.
- Given the high prevalence of Flexible policies (70.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 6.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Miri.
Miri STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Miri
- The overall average booking lead time for vacation rentals in Miri is 23 days.
- Guests book furthest in advance for stays during September (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (34 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Miri.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Miri averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Miri (2025)
Amenity Prevalence
Amenity Insights for Miri
- Essential amenities in Miri that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Miri: Air conditioning.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Miri to stay competitive.
Miri Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Miri
- The typical guest profile for Airbnb in Miri consists of primarily domestic travelers (68%), often arriving from nearby Bandar Seri Begawan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Malay.
- Domestic travelers account for 67.9% of guests.
- Key international markets include Malaysia (67.9%) and Brunei (16.7%).
- Top languages spoken are English (43.8%) followed by Malay (33.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bandar Seri Begawan and Kuching.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Miri Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kampong Luak | 24 | $509 | $63.58 | 28% |
| Kampong Lopeng Tengah | 13 | $406 | $44.78 | 34% |
| Bintulu | 17 | $274 | $63.33 | 21% |
| Kiulap | 12 | $258 | $55.57 | 17% |
| Bandar Seri Begawan | 21 | $231 | $41.57 | 25% |
| Mukim Gadong B | 21 | $187 | $31.01 | 23% |