Puchong Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Selangor, Malaysia

Source: AirROI
Last updated: 2026-01-01

Is Airbnb profitable in Puchong in 2026? Explore comprehensive Airbnb analytics for Puchong, Selangor, Malaysia to uncover income potential. This 2026 STR market report for Puchong, based on AirROI data from January 2025 to December 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Puchong, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Puchong Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Puchong Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$85
The average rental revenue earned for an occupied room per day in Puchong.
Occupancy Rate(?)
22.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,963
Typical annual income for an Airbnb listing in Puchong. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Puchong.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Puchong.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Puchong (2026)

Understanding the monthly revenue variations for Airbnb listings in Puchong is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Puchong is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Puchong across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,656+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $742 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $396 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $177, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Puchong

Puchong Airbnb Occupancy Rate Trends (2026)

Maximize your bookings by understanding the Puchong STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Puchong:

  • Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Puchong

Average Daily Rate (ADR) Airbnb Trends in Puchong (2026)

Effective short term rental pricing strategy in Puchong involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Puchong typically peaks in December and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $255+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $71 or more.
  • Typical properties (Median) charge around $46 per night.
  • Entry-level properties (Bottom 25%) earn around $37 per night.

Average Daily Rate (ADR) Trend by Month in Puchong

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Airbnb Seasonality Analysis & Trends in Puchong (2025)

Peak Season (December, October, August)
  • Revenue averages $885 per month
  • Occupancy rates average 32.4%
  • Daily rates average $94
Shoulder Season
  • Revenue averages $423 per month
  • Occupancy maintains around 18.9%
  • Daily rates hold near $72
Low Season (February, March, April)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $74

Seasonality Insights for Puchong

  • The Airbnb seasonality in Puchong shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Puchong's highest earning potential, with monthly revenues capable of climbing to $1,253, occupancy reaching a high of 39.3%, and ADRs peaking at $132.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $61.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Puchong.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Puchong seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Puchong (2026)

Exploring the top neighborhoods for short-term rentals in Puchong? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bandar Puchong Jaya
A vibrant township with a mix of residential and commercial areas. Popular for its accessibility and amenities, making it attractive to both locals and visitors.
IOI Mall Puchong, Sunway Pyramid, Puchong Financial Corporate Centre, Taman Wawasan
Bandar Puteri Puchong
A modern and well-planned area with various dining and shopping options, appealing to both short-term and long-term visitors.
Setiawalk, Tropicana Metropark, Puchong Perdana Park, Sunway Clio Hotel
Puchong South
A developing area with new residential projects and proximity to the LRT, attracting business travelers and families alike.
LRT Station, Puchong Recreational Lake, Various schools and educational institutions
Puchong Cyberjaya
A growing tech hub with proximity to Cyberjaya, making it ideal for tech-savvy travelers and business personnel.
Cyberjaya Lake Gardens, Tech Park, Restaurants and cafes
Taman Wawasan
Known for its beautiful parks and lakes, this area is popular with families and those seeking a quieter stay.
Wawasan Hill Park, Puchong Lake, Parks and playgrounds
Setia Eco Park
An upscale gated community with lush greenery and facilities, appealing to guests looking for a more luxurious stay.
Setia Eco Park Clubhouse, Near to shopping malls, Parks and nature trails
Taman Perindustrian Puchong
An industrial area that attracts business travelers and those coming for industrial conferences.
Various industrial sites, Accessibility to highways, Nearby accommodations
Bandar Puchong Utama
A bustling area with a mix of residential and commercial spaces. Great for families and locals visiting attractions in the area.
IOI Business Park, Various eateries, Puchong's community events

Understanding Airbnb License Requirements & STR Laws in Puchong (2026)

While Puchong, Selangor, Malaysia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Puchong to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Puchong (2026)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Puchongbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

CornerVila45p, swimming pool, snooker KTV, jacuzzi, corp team building birthday

CornerVila45p, swimming pool, snooker KTV, jacuzzi, corp team building birthday

Entire Place • 4 bedrooms

$22,910
Revenue
26.1%
Occupancy
$331.36
Daily Rate
Pool Retreat 36p, Simple/basic, KTV Snooker BBQ, Jacuzzi, Team Building

Pool Retreat 36p, Simple/basic, KTV Snooker BBQ, Jacuzzi, Team Building

Entire Place • 6 bedrooms

$16,416
Revenue
23.7%
Occupancy
$253.96
Daily Rate
Puchong - 24H Karaoke | Outdoor BBQ up to 18 Pax

Puchong - 24H Karaoke | Outdoor BBQ up to 18 Pax

Entire Place • 4 bedrooms

$14,613
Revenue
20.9%
Occupancy
$260.93
Daily Rate
Cozy Homestay #IOI City Mall #Putrajaya #17 Pax

Cozy Homestay #IOI City Mall #Putrajaya #17 Pax

Entire Place • 4 bedrooms

$8,437
Revenue
26.2%
Occupancy
$140.43
Daily Rate
Comfy Family & Work Stay@Setiawalk•PFCC•IOI•LRT

Comfy Family & Work Stay@Setiawalk•PFCC•IOI•LRT

Entire Place • 2 bedrooms

$5,358
Revenue
47.9%
Occupancy
$37.68
Daily Rate
[NEW] Le Pavilion Puchong 10pax | 3R2B | IOI Rio

[NEW] Le Pavilion Puchong 10pax | 3R2B | IOI Rio

Entire Place • 3 bedrooms

$4,704
Revenue
31.1%
Occupancy
$61.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Puchong (2026)

Learn from the best! This table showcases top-performing Airbnb hosts in Puchong based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Joey1$22,9101074.95/5.0
Chon Jung1$16,416444.91/5.0
Havena1$14,613344.94/5.0
Angeline2$9,542284.97/5.0
Wong1$8,43753.60/5.0
Yong2$7,561184.51/5.0
Adeline2$5,90395.00/5.0
Ham Chu5$5,686174.46/5.0
Meng2$5,453214.57/5.0
Adeline1$3,80494.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Puchong.

Dive Deeper: Advanced Puchong STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Puchong. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Puchong Short-Term Rental Market Composition (2026): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Puchong

  • The Puchong Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 58.6% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 41.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Puchong, Apartment/Condo properties are the most common (48.3%), reflecting the local real estate landscape.
  • The presence of 41.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Puchong Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Puchong

  • The dominant room capacity in Puchong is 3 bedrooms listings, making up 34.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 44.8% of the active Airbnb listings in Puchong, indicating a high concentration in these sizes.
  • A significant 48.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Puchong.

Puchong Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Puchong

  • The most common guest capacity trend in Puchong vacation rentals is listings accommodating 2 guests (37.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Puchong STR market, accounting for 72.4% of listings.
  • 55.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Puchong.
  • On average, properties in Puchong are equipped to host 5.1 guests.

Puchong Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Puchong

  • The most common availability pattern in Puchong falls within the 271-366 days range, representing 93.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Puchong (51.7%), reflecting common guest stay durations or potential owner blocking patterns.

Puchong Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (96.6%)

1 Night

28 listings

96.6% of total

30+ Nights (3.4%)

30+ Nights

1 listings

3.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Puchong is 1 Night, adopted by 96.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.6%) of the Puchong Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 96.6% of Puchong hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Puchong.

Puchong Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (20.7%)

Flexible

6 listings

20.7% of total

Moderate (24.1%)

Moderate

7 listings

24.1% of total

Firm (10.3%)

Firm

3 listings

10.3% of total

Strict (44.8%)

Strict

13 listings

44.8% of total

Cancellation Policy Insights for Puchong

  • The prevailing Airbnb cancellation policy trend in Puchong is Strict, used by 44.8% of listings.
  • A majority (55.1%) of hosts in Puchong utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 44.8% market standard in Puchong.
  • With 44.8% using Strict terms, this is a viable option in Puchong, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Puchong.

Puchong STR Booking Lead Time Analysis (2026)

Average Booking Lead Time by Month

Booking Lead Time Insights for Puchong

  • The overall average booking lead time for vacation rentals in Puchong is 10 days.
  • Guests book furthest in advance for stays during November (average 18 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (17 days avg.) sees the longest lead times, while Spring (1 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (10 days) as a baseline for your pricing and availability strategy in Puchong.
  • During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 17 days) to capture early planners.
  • Monitor your own booking lead times against these Puchong averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Puchong (2026)

Amenity Prevalence

Amenity Insights for Puchong

  • Essential amenities in Puchong that guests expect include: Wifi, Air conditioning, TV, Hair dryer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Bidet, Shampoo are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Puchong: Wifi, Air conditioning, TV, Hair dryer.
  • Prioritize adding missing essentials: Hair dryer.
  • Consider adding popular differentiators like Hot water or Bidet to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Puchong to stay competitive.

Puchong Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Puchong

  • The typical guest profile for Airbnb in Puchong consists of primarily domestic travelers (85%), often arriving from nearby Kuala Lumpur, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Malay.
  • Domestic travelers account for 85.2% of guests.
  • Key international markets include Malaysia (85.2%) and Singapore (6.8%).
  • Top languages spoken are English (40%) followed by Malay (29%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Kuala Lumpur and Selangor.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Puchong Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Genting Sempah16$5,464$598.7233%
Kampung Janda Baik23$2,048$300.7421%
Si Rusa11$1,914$253.1624%
Hulu Chemperuh Aboriginal Village17$1,403$185.0627%
Bukit Tinggi84$1,353$169.4624%
Jeram12$1,343$178.9022%
Pulau Sebang91$966$204.0419%
Batang Kali12$957$148.9417%
Kuala Kubu Bharu42$853$124.7422%
Bentong94$851$177.3918%

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