Chukai Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Terengganu, Malaysia
Is Airbnb profitable in Chukai in 2025? Explore comprehensive Airbnb analytics for Chukai, Terengganu, Malaysia to uncover income potential. This 2025 STR market report for Chukai, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 48 active listings.
Whether you're considering an Airbnb investment in Chukai, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chukai Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Chukai Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Chukai (2025)
Understanding the monthly revenue variations for Airbnb listings in Chukai is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chukai is typically May, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chukai across different performance tiers:
- Best-in-class properties (Top 10%) achieve $950+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $588 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $294 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $139, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Chukai
Chukai Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Chukai STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chukai:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Chukai
Average Daily Rate (ADR) Airbnb Trends in Chukai (2025)
Effective short term rental pricing strategy in Chukai involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chukai typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $92+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
- Typical properties (Median) charge around $47 per night.
- Entry-level properties (Bottom 25%) earn around $36 per night.
Average Daily Rate (ADR) Trend by Month in Chukai
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Airbnb Seasonality Analysis & Trends in Chukai (2025)
Peak Season (May, April, June)
- Revenue averages $658 per month
- Occupancy rates average 26.3%
- Daily rates average $51
Shoulder Season
- Revenue averages $395 per month
- Occupancy maintains around 22.9%
- Daily rates hold near $53
Low Season (March, August, November)
- Revenue drops to average $313 per month
- Occupancy decreases to average 18.2%
- Daily rates adjust to average $53
Seasonality Insights for Chukai
- The Airbnb seasonality in Chukai shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Chukai's highest earning potential, with monthly revenues capable of climbing to $704, occupancy reaching a high of 28.0%, and ADRs peaking at $56.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $290, occupancy could drop to 16.2%, and ADRs may adjust down to $51.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chukai.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Chukai seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Chukai (2025)
Exploring the top neighborhoods for short-term rentals in Chukai? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kampung Cina | Historical Chinese settlement area with vibrant streets, culture, and food. Ideal for tourists looking to explore local heritage and cuisine. | Chinese Temple, Heritage Museum, Traditional Markets, Local Restaurants, Waterfront Promenade |
| Perhentian Islands | Stunning islands known for their beautiful beaches and crystal-clear waters. A top destination for beach lovers and scuba divers. | Snorkeling, Scuba Diving, Beach Activities, Island Hopping, Marine Park |
| Tasik Kenyir | Largest man-made lake in Southeast Asia, surrounded by lush rainforest. Great for eco-tourists and adventure seekers. | Fishing, Kayaking, Jungle Trekking, Waterfalls, Wildlife Spotting |
| Semporna | Gateway to nearby islands and renowned dive sites. Favored by divers looking for adventure and natural beauty. | Diving Spots, Island Tours, Marine Life, Local Seafood, Cultural Experiences |
| Kuala Terengganu | The capital city of Terengganu with cultural landmarks and local cuisine. Convenient base for exploring the region. | Crystal Mosque, Pasar Payang, Kampung Craft, Traditional Food, Cultural Experiences |
| Redang Island | Famous for its stunning beaches and snorkeling spots. A top vacation spot for those seeking relaxation and marine life. | Snorkeling, Beach Relaxation, Island Tours, Resorts, Coral Reefs |
| Lang Tengah | Quiet island known for pristine beaches and beautiful coral reefs. Perfect for an idyllic getaway. | Beachfront Resorts, Snorkeling, Scuba Diving, Nature Walks, Secluded Beaches |
| Layang-Layang Island | Known for its diving spots and marine biodiversity. A great choice for experienced divers and nature enthusiasts. | Diving, Marine Life, Coral Reefs, Beachfront Relaxation, Adventure Activities |
Understanding Airbnb License Requirements & STR Laws in Chukai (2025)
While Chukai, Terengganu, Malaysia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chukai to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Chukai (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Chukaibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
CoCo Fun House Kemaman with Pool and Bathtub
Entire Place • 4 bedrooms
Water Park at Cozy House HS Sweet Homestay
Entire Place • 4 bedrooms
Homestay SJTM
Entire Place • 3 bedrooms
3 Rooms@Aircond 4 beds Fulll-Furnished@2.8mil Town
Entire Place • 3 bedrooms
A Comfortable Home (Haura Homestay Kemaman)
Entire Place • 3 bedrooms
Villa Homestay Kemaman Fyna Pond - Private Pool
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Chukai (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Chukai based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ching | 8 | $32,276 | 122 | 4.79/5.0 |
| Syazwani | 2 | $15,424 | 40 | 4.72/5.0 |
| Sahara | 3 | $14,496 | 14 | 2.97/5.0 |
| Syafiq | 1 | $7,629 | 14 | 4.86/5.0 |
| Dsara Homestay Kemaman | 1 | $7,426 | 11 | 4.73/5.0 |
| Husain Husaini | 1 | $7,376 | 19 | 4.53/5.0 |
| Hajar | 1 | $5,234 | 74 | 4.85/5.0 |
| Norhafiza | 1 | $4,132 | 6 | 5.00/5.0 |
| Host #182713711 | 1 | $3,728 | 2 | 0.00/5.0 |
| Razali | 1 | $3,653 | 7 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chukai.
Dive Deeper: Advanced Chukai STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chukai. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsChukai Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Chukai
- The Chukai Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 48 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Chukai, House properties are the most common (97.9%), reflecting the local real estate landscape.
- Houses represent a significant 97.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.1%) offer potential for unique stay experiences.
Chukai Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Chukai
- The dominant room capacity in Chukai is 3 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 81.3% of the active Airbnb listings in Chukai, indicating a high concentration in these sizes.
- A significant 83.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Chukai.
Chukai Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Chukai
- The most common guest capacity trend in Chukai vacation rentals is listings accommodating 8+ guests (47.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Chukai STR market, accounting for 64.6% of listings.
- 79.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Chukai.
- On average, properties in Chukai are equipped to host 6.2 guests.
Chukai Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Chukai
- The most common availability pattern in Chukai falls within the 271-366 days range, representing 81.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Chukai (41.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Chukai Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
44 listings
93.6% of total
2 Nights
2 listings
4.3% of total
30+ Nights
1 listings
2.1% of total
Key Insights
- The most prevalent minimum stay requirement in Chukai is 1 Night, adopted by 93.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.9%) of the Chukai Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.1%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 93.6% of Chukai hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chukai.
Chukai Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
40.5% of total
Moderate
9 listings
24.3% of total
Firm
9 listings
24.3% of total
Strict
4 listings
10.8% of total
Cancellation Policy Insights for Chukai
- The prevailing Airbnb cancellation policy trend in Chukai is Flexible, used by 40.5% of listings.
- There's a relatively balanced mix between guest-friendly (64.8%) and stricter (35.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40.5% market standard in Chukai.
- Using a Strict policy might deter some guests, as only 10.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Chukai.
Chukai STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Chukai
- The overall average booking lead time for vacation rentals in Chukai is 33 days.
- Guests book furthest in advance for stays during May (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (41 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Chukai.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Chukai averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Chukai (2025)
Amenity Prevalence
Amenity Insights for Chukai
- Essential amenities in Chukai that guests expect include: Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, TV, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Chukai: Air conditioning, Kitchen.
- Consider adding popular differentiators like Washer or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Chukai to stay competitive.
Chukai Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Chukai
- The typical guest profile for Airbnb in Chukai consists of primarily domestic travelers (92%), often arriving from nearby Kuala Lumpur, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Malay.
- Domestic travelers account for 92.3% of guests.
- Key international markets include Malaysia (92.3%) and Singapore (2.2%).
- Top languages spoken are English (42.5%) followed by Malay (41.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Kuala Lumpur and Johor Bahru.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Chukai Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kampung Gebeng | 11 | $857 | $130.56 | 15% |
| Kg Bukit Besar | 12 | $711 | $120.80 | 21% |
| Pahang | 32 | $700 | $123.09 | 19% |
| Balok | 28 | $625 | $77.23 | 20% |
| Gong Dato | 18 | $589 | $64.54 | 34% |
| Kuantan | 474 | $478 | $70.57 | 24% |
| Kuala Besut | 11 | $423 | $47.09 | 29% |
| Kampung Tiram | 18 | $410 | $63.13 | 20% |
| Kuala Terengganu | 316 | $393 | $71.04 | 22% |
| Temerloh | 24 | $377 | $60.43 | 20% |