Dungun Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Terengganu, Malaysia
Is Airbnb profitable in Dungun in 2025? Explore comprehensive Airbnb analytics for Dungun, Terengganu, Malaysia to uncover income potential. This 2025 STR market report for Dungun, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 76 active listings.
Whether you're considering an Airbnb investment in Dungun, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dungun Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Dungun Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Dungun (2025)
Understanding the monthly revenue variations for Airbnb listings in Dungun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dungun is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dungun across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,155+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $721 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $306 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $138, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Dungun
Dungun Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Dungun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dungun:
- Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Dungun
Average Daily Rate (ADR) Airbnb Trends in Dungun (2025)
Effective short term rental pricing strategy in Dungun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dungun typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $113+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $67 or more.
- Typical properties (Median) charge around $51 per night.
- Entry-level properties (Bottom 25%) earn around $36 per night.
Average Daily Rate (ADR) Trend by Month in Dungun
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Airbnb Seasonality Analysis & Trends in Dungun (2025)
Peak Season (June, May, April)
- Revenue averages $904 per month
- Occupancy rates average 24.7%
- Daily rates average $62
Shoulder Season
- Revenue averages $454 per month
- Occupancy maintains around 22.1%
- Daily rates hold near $63
Low Season (February, March, November)
- Revenue drops to average $346 per month
- Occupancy decreases to average 18.3%
- Daily rates adjust to average $66
Seasonality Insights for Dungun
- The Airbnb seasonality in Dungun shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Dungun's highest earning potential, with monthly revenues capable of climbing to $1,073, occupancy reaching a high of 31.8%, and ADRs peaking at $67.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $299, occupancy could drop to 15.9%, and ADRs may adjust down to $61.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dungun.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Dungun seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Dungun (2025)
Exploring the top neighborhoods for short-term rentals in Dungun? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pantai Teluk Bidara | A beautiful beach area known for its serene environment and stunning views. It's ideal for tourists seeking relaxation and water activities, making it perfect for beach-related accommodation. | Teluk Bidara Beach, Pusat Rekreasi Keluarga Terengganu, Water sports activities, Scenic viewpoints |
| Bukit Chempedak | A famous hilltop area that offers hiking opportunities and panoramic views of the coastline. It attracts nature lovers and those wanting a blend of adventure and relaxation. | Bukit Chempedak Hiking Trails, Panoramic Sea Views, Jungle Trekking, Local delicacies at nearby stalls |
| Taman Jambu | A residential area that is gaining popularity among visitors for its close-knit community feel and tranquility. Best for families looking for a peaceful stay with conveniences. | Local markets, Family-friendly parks, Cultural experiences in the neighborhood |
| Pulau Redang | Iconic island getaway known for its crystal-clear waters and vibrant marine life, perfect for scuba diving and snorkeling enthusiasts. | Redang Marine Park, Snorkeling and diving spots, Beautiful beaches, Island resorts |
| Kampung Sungai Burong | A charming village area offering cultural experiences and authentic Malay cuisine. It appeals to travelers wanting to experience traditional local life. | Traditional Malay culture, Local food stalls, Peaceful village surroundings |
| Dungun Heritage Centre | A historical area that offers insight into the local heritage and culture, attracting visitors who appreciate history and local traditions. | Museum of Dungun, Cultural festivals, Local craft shops |
| Tanjung Jara Resort Area | A luxurious resort area known for its beautiful coastline and quality service, ideal for high-end travelers and those looking for a resort experience. | Tanjung Jara Beach, Luxury spas, Fine dining, Water activities |
| Pantai Dungun | A popular beachfront area that is family-friendly and offers various recreational activities. It’s perfect for tourists looking for a lively beach atmosphere. | Dungun Beach, Water sports, Beachfront restaurants, Local events and festivals |
Understanding Airbnb License Requirements & STR Laws in Dungun (2025)
While Dungun, Terengganu, Malaysia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dungun to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Dungun (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Dungunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tanjung Jara Cottage with indoor pool nearby beach
Entire Place • 3 bedrooms
Charis Tanjong Jara, Beach & Pool Villa Sapphire
Entire Place • 4 bedrooms
Charis Tanjong Jara: Beach & Pool Villa Emerald
Entire Place • 4 bedrooms
Tamu Beradu Seaview Private Villa
Entire Place • 3 bedrooms
6 Bedroom Villa Spacious and Comfortable Rooms
Entire Place • 6 bedrooms
ZARA Pool Ville
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Dungun (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Dungun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fathin | 2 | $37,817 | 18 | 5.00/5.0 |
| Nur | 3 | $24,314 | 17 | 1.67/5.0 |
| Host #495967486 | 8 | $20,162 | 5 | 0.00/5.0 |
| Syazwana | 2 | $17,696 | 13 | 4.95/5.0 |
| Cinta | 2 | $13,244 | 12 | 4.83/5.0 |
| Sally | 1 | $12,273 | 47 | 4.89/5.0 |
| Norizan | 1 | $12,088 | 3 | 4.00/5.0 |
| Faizal | 1 | $11,800 | 5 | 4.80/5.0 |
| Khairun Najwa | 2 | $11,389 | 21 | 4.13/5.0 |
| Host #45262739 | 1 | $10,947 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dungun.
Dive Deeper: Advanced Dungun STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dungun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDungun Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Dungun
- The Dungun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 76 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Dungun, House properties are the most common (85.5%), reflecting the local real estate landscape.
- Houses represent a significant 85.5% portion, catering likely to families or larger groups.
- The presence of 9.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 5.2%) offer potential for unique stay experiences.
Dungun Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Dungun
- The dominant room capacity in Dungun is 3 bedrooms listings, making up 43.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 64.5% of the active Airbnb listings in Dungun, indicating a high concentration in these sizes.
- A significant 65.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dungun.
Dungun Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Dungun
- The most common guest capacity trend in Dungun vacation rentals is listings accommodating 8+ guests (52.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Dungun STR market, accounting for 67.1% of listings.
- 73.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dungun.
- On average, properties in Dungun are equipped to host 6.3 guests.
Dungun Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Dungun
- The most common availability pattern in Dungun falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Dungun (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Dungun Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
73 listings
96.1% of total
2 Nights
3 listings
3.9% of total
Key Insights
- The most prevalent minimum stay requirement in Dungun is 1 Night, adopted by 96.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Dungun Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 96.1% of Dungun hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dungun.
Dungun Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
33 listings
64.7% of total
Moderate
10 listings
19.6% of total
Firm
5 listings
9.8% of total
Strict
3 listings
5.9% of total
Cancellation Policy Insights for Dungun
- The prevailing Airbnb cancellation policy trend in Dungun is Flexible, used by 64.7% of listings.
- The market strongly favors guest-friendly terms, with 84.3% of listings offering Flexible or Moderate policies. This suggests guests in Dungun may expect booking flexibility.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 64.7% market standard in Dungun.
- Given the high prevalence of Flexible policies (64.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Dungun.
Dungun STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Dungun
- The overall average booking lead time for vacation rentals in Dungun is 23 days.
- Guests book furthest in advance for stays during March (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (38 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Dungun.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Dungun averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Dungun (2025)
Amenity Prevalence
Amenity Insights for Dungun
- Essential amenities in Dungun that guests expect include: Air conditioning, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Dungun: Air conditioning, TV, Free parking on premises.
- Prioritize adding missing essentials: TV, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Dungun to stay competitive.
Dungun Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Dungun
- The typical guest profile for Airbnb in Dungun consists of primarily domestic travelers (90%), often arriving from nearby Kuala Lumpur, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Malay or English.
- Domestic travelers account for 89.6% of guests.
- Key international markets include Malaysia (89.6%) and United Kingdom (2.7%).
- Top languages spoken are Malay (42.9%) followed by English (42.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Kuala Lumpur and Shah Alam.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Dungun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kampung Gebeng | 11 | $857 | $130.56 | 15% |
| Kg Bukit Besar | 12 | $711 | $120.80 | 21% |
| Pahang | 32 | $700 | $123.09 | 19% |
| Balok | 28 | $625 | $77.23 | 20% |
| Gong Dato | 18 | $589 | $64.54 | 34% |
| Kuantan | 474 | $478 | $70.57 | 24% |
| Kuala Besut | 11 | $423 | $47.09 | 29% |
| Kampung Tiram | 18 | $410 | $63.13 | 20% |
| Kuala Terengganu | 316 | $393 | $71.04 | 22% |
| Temerloh | 24 | $377 | $60.43 | 20% |