Ruinen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Drenthe, Netherlands
Is Airbnb profitable in Ruinen in 2025? Explore comprehensive Airbnb analytics for Ruinen, Drenthe, Netherlands to uncover income potential. This 2025 STR market report for Ruinen, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Ruinen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ruinen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ruinen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ruinen (2025)
Understanding the monthly revenue variations for Airbnb listings in Ruinen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ruinen is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ruinen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,091+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,640 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,564 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $874, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ruinen
Ruinen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ruinen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ruinen:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ruinen
Average Daily Rate (ADR) Airbnb Trends in Ruinen (2025)
Effective short term rental pricing strategy in Ruinen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ruinen typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $315+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $238 or more.
- Typical properties (Median) charge around $143 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Ruinen
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Airbnb Seasonality Analysis & Trends in Ruinen (2025)
Peak Season (May, June, April)
- Revenue averages $3,976 per month
- Occupancy rates average 54.3%
- Daily rates average $222
Shoulder Season
- Revenue averages $2,346 per month
- Occupancy maintains around 36.8%
- Daily rates hold near $199
Low Season (January, March, November)
- Revenue drops to average $1,535 per month
- Occupancy decreases to average 26.7%
- Daily rates adjust to average $187
Seasonality Insights for Ruinen
- The Airbnb seasonality in Ruinen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ruinen's highest earning potential, with monthly revenues capable of climbing to $4,353, occupancy reaching a high of 57.7%, and ADRs peaking at $229.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,260, occupancy could drop to 17.9%, and ADRs may adjust down to $178.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ruinen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ruinen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ruinen (2025)
Exploring the top neighborhoods for short-term rentals in Ruinen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ruinen Village Center | A charming village with a local market atmosphere, ideal for tourists looking for a peaceful retreat while still having access to local amenities. | Village Market, Local Cafés, Ruinen Windmill, Nature Walks, Scenic Parks |
| Dwingelderveld National Park | A beautiful nature reserve offering stunning landscapes, walking cycles, and outdoor activities. Perfect for nature lovers and families. | Dwingelderveld Trails, Nature Observation Points, Picnic Areas, Bicycle Rentals, Wildlife Watching |
| Havelte | Close to Ruinen, this village offers traditional Dutch countryside charm and easy access to major attractions in the region. | Historical Sites, Scenic Bike Routes, Local Festivals, Art Galleries, Village Pubs |
| Meppel | A nearby city with a vibrant atmosphere, known for its canals and diverse dining options. Attracts both business and leisure travelers. | Meppel City Center, Canal Cruises, Museums, Shopping Districts, Eating and Drinking Spots |
| Schoonebeek | A small village with historical significance and quiet charm, ideal for visitors seeking an authentic Dutch rural experience. | Historical Churches, Local Farms, Guided Tours, Wander Trails, Small Shops |
| Koekange | A peaceful area known for its green spaces and close-knit community feel, appealing to visitors looking for tranquility. | Nature Reserves, Community Gardens, Local Art, Walking Paths, Cycling Routes |
| Echten | A picturesque village that offers a mix of historical charm and natural beauty, suitable for serene getaways. | Historical Landmarks, Local Festivals, Walking Trails, Nature Parks |
| Ottersum | This village is less touristy and provides a unique opportunity to experience local Dutch culture and hospitality. | Local Markets, Traditional Cuisine, Cultural Events, Scenic Villages |
Understanding Airbnb License Requirements & STR Laws in Ruinen (2025)
While Ruinen, Drenthe, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ruinen to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ruinen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ruinenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
LUXERIJ Wellness Villa Familyhouse
Entire Place • 7 bedrooms
spacious villa peace & quiet
Entire Place • 4 bedrooms
Cozy holiday home with bath, garden and privacy
Entire Place • 2 bedrooms
Forest house in nature reserve
Entire Place • 2 bedrooms
Beautifully located 8-person holiday home by the woods
Entire Place • 3 bedrooms
Shepherd's Hut tiny ecohouse near Dwingelderveld
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ruinen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ruinen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Roelof | 1 | $177,183 | 52 | 4.98/5.0 |
| Robert | 1 | $47,528 | 260 | 4.89/5.0 |
| Diana - BELVILLA | 4 | $28,686 | 16 | 4.50/5.0 |
| Gerbrich | 1 | $28,535 | 196 | 4.96/5.0 |
| Piet & Anja | 1 | $26,392 | 50 | 4.72/5.0 |
| Mieke | 1 | $20,629 | 13 | 4.69/5.0 |
| Katja | 1 | $19,685 | 195 | 4.96/5.0 |
| Sonja | 1 | $19,679 | 14 | 5.00/5.0 |
| Tom | 1 | $19,535 | 31 | 4.90/5.0 |
| Gerben | 1 | $13,781 | 8 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ruinen.
Dive Deeper: Advanced Ruinen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ruinen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRuinen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ruinen
- The Ruinen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ruinen, House properties are the most common (85%), reflecting the local real estate landscape.
- Houses represent a significant 85% portion, catering likely to families or larger groups.
- The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
Ruinen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ruinen
- The dominant room capacity in Ruinen is 2 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 55.0% of the active Airbnb listings in Ruinen, indicating a high concentration in these sizes.
- A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ruinen.
Ruinen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ruinen
- The most common guest capacity trend in Ruinen vacation rentals is listings accommodating 4 guests (35%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Ruinen STR market, accounting for 60.0% of listings.
- 35.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ruinen.
- On average, properties in Ruinen are equipped to host 4.8 guests.
Ruinen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ruinen
- The most common availability pattern in Ruinen falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ruinen (30%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ruinen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
6.7% of total
2 Nights
5 listings
33.3% of total
3 Nights
6 listings
40% of total
7-29 Nights
1 listings
6.7% of total
30+ Nights
2 listings
13.3% of total
Key Insights
- The most prevalent minimum stay requirement in Ruinen is 3 Nights, adopted by 40% of listings. This highlights the market's preference for longer commitments.
- A significant segment (13.3%) caters to monthly stays (30+ nights) in Ruinen, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 40% of Ruinen hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.7% currently do.
- A 2-night minimum appears standard (33.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 13.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ruinen.
Ruinen Airbnb Cancellation Policy Trends Analysis (2025)
Limited
1 listings
6.3% of total
Flexible
6 listings
37.5% of total
Moderate
4 listings
25% of total
Firm
4 listings
25% of total
Strict
1 listings
6.3% of total
Cancellation Policy Insights for Ruinen
- The prevailing Airbnb cancellation policy trend in Ruinen is Flexible, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (62.5%) and stricter (31.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.5% market standard in Ruinen.
- Using a Strict policy might deter some guests, as only 6.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ruinen.
Ruinen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ruinen
- The overall average booking lead time for vacation rentals in Ruinen is 42 days.
- Guests book furthest in advance for stays during June (average 92 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (64 days avg.) sees the longest lead times, while Fall (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Ruinen.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Ruinen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ruinen (2025)
Amenity data is currently unavailable for Ruinen.
Ruinen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ruinen
- The typical guest profile for Airbnb in Ruinen consists of primarily domestic travelers (76%), often arriving from nearby Amsterdam, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
- Domestic travelers account for 75.7% of guests.
- Key international markets include Netherlands (75.7%) and Germany (12.5%).
- Top languages spoken are English (36.8%) followed by Dutch (28.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Amsterdam and Utrecht.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ruinen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Haghorst | 11 | $5,201 | $456.91 | 39% |
| Baarlo | 21 | $5,167 | $315.28 | 57% |
| Rijs | 28 | $3,372 | $364.94 | 45% |
| Kortenhoef | 15 | $3,370 | $253.22 | 54% |
| Peer | 21 | $3,359 | $360.49 | 37% |
| Kerkdriel | 26 | $3,066 | $331.74 | 37% |
| Haaren | 13 | $3,034 | $261.89 | 46% |
| Zeewolde | 171 | $2,957 | $337.16 | 35% |
| Vierhouten | 15 | $2,888 | $202.35 | 50% |
| Kollumerpomp | 11 | $2,887 | $320.14 | 30% |