Te Awanga Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawke's Bay, New Zealand

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Te Awanga in 2025? Explore comprehensive Airbnb analytics for Te Awanga, Hawke's Bay, New Zealand to uncover income potential. This 2025 STR market report for Te Awanga, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 41 active listings.

Whether you're considering an Airbnb investment in Te Awanga, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Te Awanga Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Te Awanga Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$228
The average rental revenue earned for an occupied room per day in Te Awanga.
Occupancy Rate(?)
37.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,657
Typical annual income for an Airbnb listing in Te Awanga. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-24.6%
Significant decrease (-24.6%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Te Awanga.
Lowest Revenue Month(?)
July
The month with the lowest average earnings, indicating the low season in Te Awanga.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
41
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Te Awanga (2025)

Understanding the monthly revenue variations for Airbnb listings in Te Awanga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Te Awanga is typically January, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Te Awanga across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,117+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,036 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,698 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $819, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Te Awanga

Te Awanga Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Te Awanga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Te Awanga:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Te Awanga

Average Daily Rate (ADR) Airbnb Trends in Te Awanga (2025)

Effective short term rental pricing strategy in Te Awanga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Te Awanga typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $442+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $308 or more.
  • Typical properties (Median) charge around $193 per night.
  • Entry-level properties (Bottom 25%) earn around $105 per night.

Average Daily Rate (ADR) Trend by Month in Te Awanga

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Airbnb Seasonality Analysis & Trends in Te Awanga (2025)

Peak Season (January, December, February)
  • Revenue averages $3,499 per month
  • Occupancy rates average 51.2%
  • Daily rates average $239
Shoulder Season
  • Revenue averages $2,132 per month
  • Occupancy maintains around 35.3%
  • Daily rates hold near $237
Low Season (July, August, September)
  • Revenue drops to average $1,296 per month
  • Occupancy decreases to average 26.2%
  • Daily rates adjust to average $231

Seasonality Insights for Te Awanga

  • The Airbnb seasonality in Te Awanga shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Te Awanga's highest earning potential, with monthly revenues capable of climbing to $3,768, occupancy reaching a high of 53.9%, and ADRs peaking at $241.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,160, occupancy could drop to 24.0%, and ADRs may adjust down to $229.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Te Awanga.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Te Awanga seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Te Awanga (2025)

Exploring the top neighborhoods for short-term rentals in Te Awanga? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Te Awanga Beach
A beautiful beachfront area perfect for those seeking a relaxing getaway by the sea. Popular with families and couples for its scenic views and outdoor activities.
Te Awanga Beach, Te Awanga Estate Winery, Cycling paths, Fishing spots, Surfing spots
Hawke's Bay Wine Country
Known for its stunning wineries and vineyards, this area attracts wine enthusiasts and foodies seeking gourmet experiences and picturesque landscapes.
Craggy Range Winery, Black Barn Vineyards, Te Mata Peak, Waimarama Beach, Hawke's Bay Farmers' Market
Clive
A charming village close to the coast and great for those who want a quieter stay yet still be close to attractions in Hastings and Napier.
Clive River, Local cafes, Clive Walkway, Wineries nearby, Beach access
Waimarama
Home to one of the best beaches in the region, Waimarama is a popular spot for summer vacations and beach activities, ideal for families and beach lovers.
Waimarama Beach, Surfing and swimming, BBQ facilities, Picnic areas, Scenic views
Parkvale
An inland area known for its agricultural richness and proximity to both Napier and Hastings, attracting guests interested in exploring local culture and nature.
Local farms, Nature walks, Biking trails, Wine tours, Near the beach
Haumoana
A small coastal settlement that offers a rustic charm and is popular for those wanting a peaceful retreat near the ocean with scenic walking trails.
Haumoana Beach, Walking tracks, Cycling tracks, Local restaurants, Wine tasting experiences
Te Mata
Nestled under the famous Te Mata Peak, this area is great for outdoor activities, including hiking, and is close to many wineries and eateries.
Te Mata Peak, Hiking trails, Vineyards, Breathtaking views, Picnic areas
Napier
Though not directly in Te Awanga, Napier is close by and offers a vibrant culture, art deco architecture, and a rich culinary scene, making it ideal for urban travelers.
Art Deco Historic District, Marine Parade, National Aquarium of New Zealand, Napier's wineries, Local markets

Understanding Airbnb License Requirements & STR Laws in Te Awanga (2025)

While Te Awanga, Hawke's Bay, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Te Awanga to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Te Awanga (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Te Awangabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beach Front Escape - Wellwood Cottage

Beach Front Escape - Wellwood Cottage

Entire Place • 2 bedrooms

$51,791
Revenue
77.1%
Occupancy
$184.38
Daily Rate
Peaceful coastal retreat

Peaceful coastal retreat

Entire Place • 3 bedrooms

$47,942
Revenue
58.2%
Occupancy
$304.66
Daily Rate
Kuku Cottage, Coastal Getaway

Kuku Cottage, Coastal Getaway

Entire Place • 4 bedrooms

$47,769
Revenue
56.9%
Occupancy
$278.67
Daily Rate
The Kowhai Retreat

The Kowhai Retreat

Entire Place • 1 bedroom

$37,755
Revenue
54.7%
Occupancy
$287.66
Daily Rate
The Shepherd's Cottage at Clifton Station

The Shepherd's Cottage at Clifton Station

Entire Place • 3 bedrooms

$36,927
Revenue
54.6%
Occupancy
$201.56
Daily Rate
Te Awanga Cottages - Moana

Te Awanga Cottages - Moana

Entire Place • 1 bedroom

$34,111
Revenue
53.6%
Occupancy
$171.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Te Awanga (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Te Awanga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lucia2$60,424254.97/5.0
Christine1$51,791115.00/5.0
Debbie And John1$47,94295.00/5.0
Rob1$47,7691634.96/5.0
Annabel And Willie2$40,638954.97/5.0
Rebecca1$36,927145.00/5.0
Asha1$31,065114.91/5.0
Laura1$29,69985.00/5.0
Ginni1$29,423214.90/5.0
Louise1$29,119445.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Te Awanga.

Dive Deeper: Advanced Te Awanga STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Te Awanga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Te Awanga Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Te Awanga

  • The Te Awanga Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.2% of the 41 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Te Awanga, House properties are the most common (63.4%), reflecting the local real estate landscape.
  • Houses represent a significant 63.4% portion, catering likely to families or larger groups.
  • The presence of 19.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, outdoor/unique (combined 9.8%) offer potential for unique stay experiences.

Te Awanga Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Te Awanga

  • The dominant room capacity in Te Awanga is 1 bedroom listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 56.1% of the active Airbnb listings in Te Awanga, indicating a high concentration in these sizes.
  • A significant 41.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Te Awanga.

Te Awanga Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Te Awanga

  • The most common guest capacity trend in Te Awanga vacation rentals is listings accommodating 2 guests (34.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Te Awanga STR market, accounting for 56.1% of listings.
  • 41.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Te Awanga.
  • On average, properties in Te Awanga are equipped to host 4.2 guests.

Te Awanga Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Te Awanga

  • The most common availability pattern in Te Awanga falls within the 271-366 days range, representing 58.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Te Awanga (39%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Te Awanga Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.5%)

1 Night

5 listings

12.5% of total

2 Nights (50%)

2 Nights

20 listings

50% of total

3 Nights (10%)

3 Nights

4 listings

10% of total

4-6 Nights (2.5%)

4-6 Nights

1 listings

2.5% of total

30+ Nights (25%)

30+ Nights

10 listings

25% of total

Key Insights

  • The most prevalent minimum stay requirement in Te Awanga is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.5%) of the Te Awanga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (25%) caters to monthly stays (30+ nights) in Te Awanga, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Te Awanga hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
  • A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Te Awanga.

Te Awanga Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.7%)

Flexible

13 listings

31.7% of total

Moderate (26.8%)

Moderate

11 listings

26.8% of total

Firm (22%)

Firm

9 listings

22% of total

Strict (19.5%)

Strict

8 listings

19.5% of total

Cancellation Policy Insights for Te Awanga

  • The prevailing Airbnb cancellation policy trend in Te Awanga is Flexible, used by 31.7% of listings.
  • There's a relatively balanced mix between guest-friendly (58.5%) and stricter (41.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 31.7% market standard in Te Awanga.
  • Regularly review your cancellation policy against competitors and market demand shifts in Te Awanga.

Te Awanga STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Te Awanga

  • The overall average booking lead time for vacation rentals in Te Awanga is 58 days.
  • Guests book furthest in advance for stays during November (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (87 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Te Awanga.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Te Awanga averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Te Awanga (2025)

Amenity data is currently unavailable for Te Awanga.

Te Awanga Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Te Awanga

  • The typical guest profile for Airbnb in Te Awanga consists of primarily domestic travelers (70%), often arriving from nearby Wellington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 70.2% of guests.
  • Key international markets include New Zealand (70.2%) and United Kingdom (8%).
  • Top languages spoken are English (66.1%) followed by Spanish (8.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Wellington and Auckland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Te Awanga Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lake Tarawera39$2,795$330.5939%
Tikitere16$2,601$243.1745%
Te Kūiti15$2,554$131.8762%
Hamurana27$2,530$178.0646%
Okere Falls31$2,358$243.0743%
Ngongotahā80$2,329$193.5147%
Taupō1,012$2,210$219.3344%
Rotorua685$2,070$164.7249%
Mourea13$2,063$217.8641%
Havelock North222$1,957$235.1442%

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