León Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in León, Nicaragua
Is Airbnb profitable in León in 2025? Explore comprehensive Airbnb analytics for León, León, Nicaragua to uncover income potential. This 2025 STR market report for León, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 42 active listings.
Whether you're considering an Airbnb investment in León, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the León Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key León Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in León (2025)
Understanding the monthly revenue variations for Airbnb listings in León is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in León is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in León across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,244+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $792 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $304 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $117, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in León
León Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the León STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in León:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in León
Average Daily Rate (ADR) Airbnb Trends in León (2025)
Effective short term rental pricing strategy in León involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in León typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $135+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $85 or more.
- Typical properties (Median) charge around $53 per night.
- Entry-level properties (Bottom 25%) earn around $35 per night.
Average Daily Rate (ADR) Trend by Month in León
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Airbnb Seasonality Analysis & Trends in León (2025)
Peak Season (December, July, August)
- Revenue averages $718 per month
- Occupancy rates average 28.0%
- Daily rates average $68
Shoulder Season
- Revenue averages $575 per month
- Occupancy maintains around 25.1%
- Daily rates hold near $70
Low Season (June, September, November)
- Revenue drops to average $415 per month
- Occupancy decreases to average 19.9%
- Daily rates adjust to average $66
Seasonality Insights for León
- The Airbnb seasonality in León shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases León's highest earning potential, with monthly revenues capable of climbing to $774, occupancy reaching a high of 30.7%, and ADRs peaking at $73.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $318, occupancy could drop to 15.1%, and ADRs may adjust down to $62.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in León.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these León seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in León (2025)
Exploring the top neighborhoods for short-term rentals in León? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Center | Vibrant area with colonial architecture, rich history, and proximity to cultural landmarks. It's ideal for tourists seeking to explore León's heritage. | Catedral de León, Ex-Catedral de León, Museo de Arte Fundación Ortiz-Gurdian, Plaza Mayor, Casa de la Cultura, Teatro Municipal |
| Las Peñitas | Beach town popular for its surf culture and laid-back atmosphere. Great for tourists looking to relax by the beach after exploring the city. | Las Peñitas Beach, Surfing Schools, Restaurants with ocean views, Turtle Sanctuary, Nearby Natural Reserves |
| Santo Domingo | A peaceful residential area close to the city center with nice accommodations. Attractive to families and long-term guests. | Parque Nacional Cerro Negro, Cerro Negro Volcano, Local markets, Community cafes |
| San Juan Bautista | An area known for its local vibe and proximity to markets, which is great for experiencing local culture and cuisine. | Food Markets, Local Restaurants, Cultural Events |
| La Isla | A quiet area along the river, offering nature experiences and a retreat from the city hustle. Appeals to eco-tourists. | Nature Trails, Birdwatching, Kayaking, Local Wildlife |
| Malacatoya | Famous for its beaches and warm climate, attracting tourists wanting to experience local coastal life. | Malacatoya Beach, Fishing Tours, Local Seafood Restaurants |
| Los Cocos | A charming area near the beach with cozy accommodations, popular for a quick getaway. | Quiet Beaches, Local Artisan Shops, Coffee Shops |
| El Laborio | A rustic area that's gaining popularity among visitors looking for a rural experience and agricultural tours. | Coffee Plantations, Traditional Cooking Classes, Rural Tours |
Understanding Airbnb License Requirements & STR Laws in León (2025)
While León, León, Nicaragua currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for León to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in León (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Leónbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
happy place
Entire Place • 4 bedrooms
The confortable Tonali House at Leon downtown
Entire Place • 1 bedroom
Casa Amarilla & Pool at Tesoro Beach
Entire Place • 2 bedrooms
Entire house
Entire Place • 4 bedrooms
Modern and centrally located apartment
Entire Place • 1 bedroom
Pergola Cabin
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in León (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in León based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mauricio | 1 | $29,925 | 71 | 4.92/5.0 |
| Carolina | 4 | $16,140 | 69 | 4.84/5.0 |
| Maria Floor | 2 | $12,806 | 35 | 4.87/5.0 |
| Hostal Casa San Mateo | 3 | $11,198 | 12 | 4.81/5.0 |
| John | 2 | $10,189 | 98 | 4.39/5.0 |
| Lucila | 1 | $9,966 | 42 | 4.86/5.0 |
| Fernando | 3 | $9,485 | 7 | 4.00/5.0 |
| Martha | 2 | $9,442 | 51 | 5.00/5.0 |
| Vilma Canales | 1 | $8,510 | 16 | 4.56/5.0 |
| Eduardo Herdocia | 4 | $6,548 | 16 | 4.47/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in León.
Dive Deeper: Advanced León STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for León. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeón Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for León
- The León Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 50% of the 42 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 50% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in León, House properties are the most common (35.7%), reflecting the local real estate landscape.
- Houses represent a significant 35.7% portion, catering likely to families or larger groups.
- The presence of 23.8% Hotel/Boutique listings indicates integration with traditional hospitality.
León Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for León
- The dominant room capacity in León is 1 bedroom listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 59.5% of the active Airbnb listings in León, indicating a high concentration in these sizes.
León Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for León
- The most common guest capacity trend in León vacation rentals is listings accommodating 2 guests (23.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the León STR market, accounting for 35.7% of listings.
- 19.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in León.
- On average, properties in León are equipped to host 3.0 guests.
León Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for León
- The most common availability pattern in León falls within the 271-366 days range, representing 81% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in León (50%), reflecting common guest stay durations or potential owner blocking patterns.
León Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
34 listings
81% of total
2 Nights
3 listings
7.1% of total
30+ Nights
5 listings
11.9% of total
Key Insights
- The most prevalent minimum stay requirement in León is 1 Night, adopted by 81% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.1%) of the León Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.9%) caters to monthly stays (30+ nights) in León, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 81% of León hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in León.
León Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
24 listings
57.1% of total
Moderate
16 listings
38.1% of total
Firm
2 listings
4.8% of total
Cancellation Policy Insights for León
- The prevailing Airbnb cancellation policy trend in León is Flexible, used by 57.1% of listings.
- The market strongly favors guest-friendly terms, with 95.2% of listings offering Flexible or Moderate policies. This suggests guests in León may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 57.1% market standard in León.
- Given the high prevalence of Flexible policies (57.1%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in León.
León STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for León
- The overall average booking lead time for vacation rentals in León is 15 days.
- Guests book furthest in advance for stays during November (average 25 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (22 days avg.) sees the longest lead times, while Winter (8 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in León.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 22 days) to capture early planners.
- Monitor your own booking lead times against these León averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in León (2025)
Amenity Prevalence
Amenity Insights for León
- Popular amenities like Wifi, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in León to stay competitive.
León Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for León
- The typical guest profile for Airbnb in León consists of predominantly international visitors (83%), with top international origins including Nicaragua, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 17.2% of guests.
- Key international markets include United States (19.9%) and Nicaragua (17.2%).
- Top languages spoken are English (40.9%) followed by Spanish (32.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Nicaragua.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the León Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Tamarindo | 15 | $2,278 | $235.60 | 36% |
| Tola (Municipio) | 219 | $2,137 | $250.74 | 36% |
| La Unión | 49 | $1,545 | $172.05 | 29% |
| Popoyo | 14 | $1,405 | $275.91 | 32% |
| San Juan del Sur (Municipio) | 557 | $1,361 | $190.32 | 31% |
| Jinotepe | 13 | $1,182 | $197.75 | 21% |
| San Juan del Sur | 123 | $1,158 | $163.38 | 34% |
| Tola | 34 | $1,148 | $190.54 | 33% |
| Guasacate | 76 | $1,091 | $96.55 | 39% |
| Miramar | 22 | $1,075 | $172.91 | 30% |