Matagalpa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Matagalpa, Nicaragua
Is Airbnb profitable in Matagalpa in 2025? Explore comprehensive Airbnb analytics for Matagalpa, Matagalpa, Nicaragua to uncover income potential. This 2025 STR market report for Matagalpa, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Matagalpa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Matagalpa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Matagalpa Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Matagalpa (2025)
Understanding the monthly revenue variations for Airbnb listings in Matagalpa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matagalpa is typically March, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matagalpa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,201+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $561 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $283 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $118, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Matagalpa
Matagalpa Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Matagalpa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matagalpa:
- Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 26% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Matagalpa
Average Daily Rate (ADR) Airbnb Trends in Matagalpa (2025)
Effective short term rental pricing strategy in Matagalpa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matagalpa typically peaks in May and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $125+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $93 or more.
- Typical properties (Median) charge around $45 per night.
- Entry-level properties (Bottom 25%) earn around $25 per night.
Average Daily Rate (ADR) Trend by Month in Matagalpa
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Airbnb Seasonality Analysis & Trends in Matagalpa (2025)
Peak Season (March, December, January)
- Revenue averages $699 per month
- Occupancy rates average 30.3%
- Daily rates average $61
Shoulder Season
- Revenue averages $422 per month
- Occupancy maintains around 21.1%
- Daily rates hold near $61
Low Season (September, October, November)
- Revenue drops to average $282 per month
- Occupancy decreases to average 12.5%
- Daily rates adjust to average $61
Seasonality Insights for Matagalpa
- The Airbnb seasonality in Matagalpa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Matagalpa's highest earning potential, with monthly revenues capable of climbing to $779, occupancy reaching a high of 32.4%, and ADRs peaking at $62.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $265, occupancy could drop to 10.7%, and ADRs may adjust down to $59.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matagalpa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Matagalpa seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Matagalpa (2025)
Exploring the top neighborhoods for short-term rentals in Matagalpa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cerro Moreno | A serene mountain area that offers stunning views and a peaceful atmosphere. Ideal for visitors looking to escape the city and connect with nature while being close to local attractions in Matagalpa. | Selva Negra Reserve, Cerro de La Cruz, Coffee Plantations Tours, La Florida, Murals of Matagalpa |
| Matagalpa City Center | The vibrant heart of Matagalpa, filled with cafes, shops, and local culture. Perfect for those wanting to experience the local lifestyle and community events. | Matagalpa Cathedral, Museum of Coffee, Central Park of Matagalpa, Local Markets, Art Galleries |
| San Ramon | An area known for its cool climate and natural beauty, popular with nature lovers and outdoor enthusiasts. Offers hiking and eco-tourism opportunities. | San Ramon Waterfall, Hiking Trails, Natural Reserves, Viewpoints, Wildlife Observation |
| Las Nubes | A picturesque area renowned for its cloud forests and biodiversity. Great for guests interested in eco-tourism and tranquil retreats. | Las Nubes Nature Reserve, Bird Watching, Hiking, Cultural Workshops, Coffee Farms |
| El Castillo | A unique area that offers cultural insights and historical significance. Visitors are drawn to its local customs and beautiful landscapes. | Old Fortress, Local Artisans, Historical Tours, Scenic Views, Cultural Events |
| La Danta | A developing area with beautiful views and potential for growth. Appeals to investors looking for emerging locations in Matagalpa. | Hiking Trails, Scenic Overlooks, Community Events, Local Food Experiences, Nature Trips |
| Jinotega | Nearby city known for its rich coffee culture and stunning landscapes. Attracts visitors seeking authentic experiences in rural Nicaragua. | Coffeeshops, Nature Reserves, Mountain Trails, Cultural Festivals, Artisans Shops |
| Candelaria | A charming neighborhood with a blend of culture and nature, known for its local festivals and lively atmosphere. Excellent for hosting guests who want to immerse themselves in the local environment. | Local Festivals, Cultural Centers, Community Markets, Nature Parks, Art Events |
Understanding Airbnb License Requirements & STR Laws in Matagalpa (2025)
While Matagalpa, Matagalpa, Nicaragua currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Matagalpa to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Matagalpa (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Matagalpabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Isabella 45. A cozy and quiet space.
Entire Place • 3 bedrooms
Ámi Élite /# 1 A/C / Especially for you
Entire Place • 1 bedroom
Casa Isabella * two bedrooms *
Entire Place • 2 bedrooms
Casa Bonita " Full "
Entire Place • 3 bedrooms
Beautiful Quinta
Entire Place • 3 bedrooms
Riverfront cabin with access to waterfall for 4
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Matagalpa (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Matagalpa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Joel E Isabel ChZ | 7 | $55,915 | 105 | 4.97/5.0 |
| Parisa | 1 | $6,415 | 9 | 5.00/5.0 |
| Allan | 1 | $5,603 | 33 | 4.76/5.0 |
| Carol | 3 | $4,231 | 65 | 4.91/5.0 |
| Sonia | 1 | $4,194 | 27 | 4.63/5.0 |
| Blessing | 1 | $4,120 | 13 | 4.85/5.0 |
| Alba Lucía | 1 | $3,841 | 4 | 5.00/5.0 |
| Maria Jose | 1 | $3,183 | 4 | 4.50/5.0 |
| Edén | 3 | $2,145 | 37 | 4.90/5.0 |
| Arjen | 1 | $1,972 | 23 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matagalpa.
Dive Deeper: Advanced Matagalpa STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matagalpa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMatagalpa Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Matagalpa
- The Matagalpa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 40% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Matagalpa, House properties are the most common (42.9%), reflecting the local real estate landscape.
- Houses represent a significant 42.9% portion, catering likely to families or larger groups.
- The presence of 11.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Matagalpa Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Matagalpa
- The dominant room capacity in Matagalpa is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 62.9% of the active Airbnb listings in Matagalpa, indicating a high concentration in these sizes.
- A significant 25.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Matagalpa.
Matagalpa Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Matagalpa
- The most common guest capacity trend in Matagalpa vacation rentals is listings accommodating 2 guests (20%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Matagalpa STR market, accounting for 40.0% of listings.
- 14.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matagalpa.
- On average, properties in Matagalpa are equipped to host 2.7 guests.
Matagalpa Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Matagalpa
- The most common availability pattern in Matagalpa falls within the 271-366 days range, representing 85.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Matagalpa (45.7%), reflecting common guest stay durations or potential owner blocking patterns.
Matagalpa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
29 listings
82.9% of total
2 Nights
5 listings
14.3% of total
30+ Nights
1 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Matagalpa is 1 Night, adopted by 82.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.2%) of the Matagalpa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 82.9% of Matagalpa hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matagalpa.
Matagalpa Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
23 listings
65.7% of total
Moderate
10 listings
28.6% of total
Firm
2 listings
5.7% of total
Cancellation Policy Insights for Matagalpa
- The prevailing Airbnb cancellation policy trend in Matagalpa is Flexible, used by 65.7% of listings.
- The market strongly favors guest-friendly terms, with 94.3% of listings offering Flexible or Moderate policies. This suggests guests in Matagalpa may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 65.7% market standard in Matagalpa.
- Given the high prevalence of Flexible policies (65.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Matagalpa.
Matagalpa STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Matagalpa
- The overall average booking lead time for vacation rentals in Matagalpa is 15 days.
- Guests book furthest in advance for stays during October (average 31 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (17 days avg.) sees the longest lead times, while Spring (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Matagalpa.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 31 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 17 days) to capture early planners.
- Monitor your own booking lead times against these Matagalpa averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Matagalpa (2025)
Amenity Prevalence
Amenity Insights for Matagalpa
- Popular amenities like Wifi, Kitchen, Bed linens are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Matagalpa to stay competitive.
Matagalpa Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Matagalpa
- The typical guest profile for Airbnb in Matagalpa consists of predominantly international visitors (69%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 31.3% of guests.
- Key international markets include Nicaragua (31.3%) and United States (21.2%).
- Top languages spoken are English (41.5%) followed by Spanish (34.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Matagalpa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tola (Municipio) | 222 | $2,199 | $254.18 | 37% |
| San Juan del Sur (Municipio) | 562 | $1,426 | $193.47 | 32% |
| San Juan del Sur | 89 | $1,370 | $180.26 | 36% |
| Jinotepe | 13 | $1,259 | $201.22 | 22% |
| Popoyo | 13 | $1,238 | $249.98 | 30% |
| Tola | 29 | $1,203 | $209.24 | 31% |
| Monte Filis | 11 | $1,146 | $179.15 | 32% |
| Catarina (Municipio) | 35 | $1,079 | $126.67 | 33% |
| Guasacate | 78 | $1,078 | $98.53 | 39% |
| Miramar | 23 | $1,044 | $174.06 | 28% |