Tola Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rivas, Nicaragua

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Tola in 2025? Explore comprehensive Airbnb analytics for Tola, Rivas, Nicaragua to uncover income potential. This 2025 STR market report for Tola, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Tola, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tola Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tola Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$241
The average rental revenue earned for an occupied room per day in Tola.
Occupancy Rate(?)
28.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$9,766
Typical annual income for an Airbnb listing in Tola. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
169.5%
Strong growth (169.5%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Tola.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Tola.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tola (2025)

Understanding the monthly revenue variations for Airbnb listings in Tola is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tola is typically March, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tola across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,394+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,465 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,071 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $537, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tola

Tola Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tola STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tola:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tola

Average Daily Rate (ADR) Airbnb Trends in Tola (2025)

Effective short term rental pricing strategy in Tola involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tola typically peaks in January and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $444+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $271 or more.
  • Typical properties (Median) charge around $141 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Tola

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Airbnb Seasonality Analysis & Trends in Tola (2025)

Peak Season (March, April, December)
  • Revenue averages $2,188 per month
  • Occupancy rates average 33.6%
  • Daily rates average $193
Shoulder Season
  • Revenue averages $903 per month
  • Occupancy maintains around 17.4%
  • Daily rates hold near $202
Low Season (August, September, October)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $196

Seasonality Insights for Tola

  • The Airbnb seasonality in Tola shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tola's highest earning potential, with monthly revenues capable of climbing to $2,303, occupancy reaching a high of 37.8%, and ADRs peaking at $242.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $192.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tola.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tola seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tola (2025)

Exploring the top neighborhoods for short-term rentals in Tola? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Tola Beach
A stunning beach destination known for its natural beauty, surfing, and tranquility. Ideal for tourists seeking relaxation and outdoor activities.
Playa Santana, Playa Colorado, Guasacate Beach, surfing spots, nature reserves
El Astillero
A charming fishing village with picturesque views and a laid-back atmosphere. Attracts visitors looking for authenticity and local culture.
El Astillero Beach, local fishing experiences, cozy restaurants, cultural tours
San Juan del Sur
A popular coastal town close to Tola, known for its nightlife, surfing, and vibrant atmosphere. Draws a younger crowd looking for fun and adventure.
La Sagrada Familia, Maderas Beach, Main Beach, nightlife spots, surf lessons
Rivas
The capital of the Rivas department, providing a taste of local culture and access to regional attractions. Ideal for those interested in exploring beyond the beach.
Rivas Central Park, local markets, historical sites, museums
La Virgen
A serene area offering beautiful landscapes and a quiet escape. Perfect for nature lovers and those wanting to relax away from tourist crowds.
La Virgen Beach, hiking trails, wildlife watching, eco-tours
Cerro Negro
Famous for its volcano and adventure tourism, including volcanic boarding, making it a unique spot for thrill-seekers.
Cerro Negro Volcano, volcano boarding tours, scenic landscapes, nature walks
Popoyo
A renowned surf spot with a laid-back vibe, appealing to a global surf community and beach lovers alike.
Popoyo Beach, surfing festivals, beachfront restaurants, yoga retreats
Nandaime
A charming town that offers a glimpse into Nicaraguan culture and history, catering to visitors seeking authenticity and local experiences.
Nandaime Central Park, cultural festivals, local artisan markets, historical sites

Understanding Airbnb License Requirements & STR Laws in Tola (2025)

Yes, Tola, Rivas, Nicaragua enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tola to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 50% licensed listings)

Top Performing Airbnb Properties in Tola (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tolabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Tortuga - Beautiful Home in Rancho Santana!

Casa Tortuga - Beautiful Home in Rancho Santana!

Entire Place • 3 bedrooms

$25,462
Revenue
41.3%
Occupancy
$596.29
Daily Rate
Ca 'de Niatri Villa

Ca 'de Niatri Villa

Entire Place • 4 bedrooms

$23,426
Revenue
30.4%
Occupancy
$441.99
Daily Rate
Casa Soul Water - Playa Colorado

Casa Soul Water - Playa Colorado

Entire Place • 5 bedrooms

$19,939
Revenue
20.5%
Occupancy
$786.48
Daily Rate
Hacienda Iguana Luxury  beachfront 2 levels Condo

Hacienda Iguana Luxury beachfront 2 levels Condo

Entire Place • 3 bedrooms

$18,564
Revenue
25.1%
Occupancy
$332.21
Daily Rate
Beautiful 3brm, 3.5 bth w/Pool in Hacienda Iguana

Beautiful 3brm, 3.5 bth w/Pool in Hacienda Iguana

Entire Place • 3 bedrooms

$17,820
Revenue
33.3%
Occupancy
$291.08
Daily Rate
Beach Front Loft Popoyo, appartement

Beach Front Loft Popoyo, appartement

Entire Place • 1 bedroom

$16,173
Revenue
60.2%
Occupancy
$112.03
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tola (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tola based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #1188905621$25,4620N/A/5.0
Cesar3$23,582184.49/5.0
Gabriele1$23,42654.60/5.0
Host #276662011$19,9390N/A/5.0
Roger Alberto1$17,82044.75/5.0
Dominic1$16,17395.00/5.0
Host #5303101571$14,8322N/A/5.0
Host #5400668671$11,5451N/A/5.0
Host #5182478291$8,0682N/A/5.0
Host #1344425691$7,7230N/A/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tola.

Dive Deeper: Advanced Tola STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tola. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tola Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tola

  • The Tola Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tola, House properties are the most common (55%), reflecting the local real estate landscape.
  • Houses represent a significant 55% portion, catering likely to families or larger groups.

Tola Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tola

  • The dominant room capacity in Tola is 2 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 60.0% of the active Airbnb listings in Tola, indicating a high concentration in these sizes.
  • A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tola.

Tola Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tola

  • The most common guest capacity trend in Tola vacation rentals is listings accommodating 8+ guests (30%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Tola STR market, accounting for 55.0% of listings.
  • 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tola.
  • On average, properties in Tola are equipped to host 4.8 guests.

Tola Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tola

  • The most common availability pattern in Tola falls within the 271-366 days range, representing 95% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Tola (55%), reflecting common guest stay durations or potential owner blocking patterns.

Tola Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (50%)

2 Nights

10 listings

50% of total

3 Nights (25%)

3 Nights

5 listings

25% of total

4-6 Nights (5%)

4-6 Nights

1 listings

5% of total

7-29 Nights (5%)

7-29 Nights

1 listings

5% of total

30+ Nights (15%)

30+ Nights

3 listings

15% of total

Key Insights

  • The most prevalent minimum stay requirement in Tola is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (15%) caters to monthly stays (30+ nights) in Tola, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Tola hosts use this setting.
  • A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tola.

Tola Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

5% of total

Flexible (20%)

Flexible

4 listings

20% of total

Moderate (25%)

Moderate

5 listings

25% of total

Firm (15%)

Firm

3 listings

15% of total

Strict (35%)

Strict

7 listings

35% of total

Cancellation Policy Insights for Tola

  • The prevailing Airbnb cancellation policy trend in Tola is Strict, used by 35% of listings.
  • There's a relatively balanced mix between guest-friendly (45.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 35% market standard in Tola.
  • With 35% using Strict terms, this is a viable option in Tola, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tola.

Tola STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tola

  • The overall average booking lead time for vacation rentals in Tola is 19 days.
  • Guests book furthest in advance for stays during April (average 35 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (21 days avg.) sees the longest lead times, while Summer (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Tola.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 21 days) to capture early planners.
  • Monitor your own booking lead times against these Tola averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tola (2025)

Amenity Prevalence

Amenity Insights for Tola

  • Essential amenities in Tola that guests expect include: Free parking on premises, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tola: Free parking on premises, Kitchen, Wifi.
  • Consider adding popular differentiators like Air conditioning or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tola to stay competitive.

Tola Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tola

  • The typical guest profile for Airbnb in Tola consists of a mix of domestic (49%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 48.8% of guests.
  • Key international markets include Nicaragua (48.8%) and United States (24.4%).
  • Top languages spoken are Spanish (47.4%) followed by English (44.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tola Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pinilla60$6,074$666.8237%
Nacascolo37$5,874$1305.6932%
Playa Tamarindo21$5,749$402.6651%
Tamarindo139$5,016$467.6541%
Playa Langosta158$4,478$510.6843%
Tamarindo1,092$4,100$385.7943%
Cabo Velas901$3,465$388.3440%
Tempate708$3,015$399.0236%
Pochomil Viejo10$2,715$374.3827%
Playa Avellana46$2,472$267.1637%

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