Skien Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vestfold og Telemark, Norway
Is Airbnb profitable in Skien in 2025? Explore comprehensive Airbnb analytics for Skien, Vestfold og Telemark, Norway to uncover income potential. This 2025 STR market report for Skien, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 87 active listings.
Whether you're considering an Airbnb investment in Skien, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Skien Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Skien Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Skien (2025)
Understanding the monthly revenue variations for Airbnb listings in Skien is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Skien is typically June, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Skien across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,527+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,490 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $829 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $369, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Skien
Skien Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Skien STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Skien:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Skien
Average Daily Rate (ADR) Airbnb Trends in Skien (2025)
Effective short term rental pricing strategy in Skien involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Skien typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $187+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $118 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Skien
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Airbnb Seasonality Analysis & Trends in Skien (2025)
Peak Season (June, August, July)
- Revenue averages $1,481 per month
- Occupancy rates average 45.1%
- Daily rates average $98
Shoulder Season
- Revenue averages $1,116 per month
- Occupancy maintains around 34.6%
- Daily rates hold near $130
Low Season (January, November, December)
- Revenue drops to average $914 per month
- Occupancy decreases to average 32.3%
- Daily rates adjust to average $100
Seasonality Insights for Skien
- The Airbnb seasonality in Skien shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Skien's highest earning potential, with monthly revenues capable of climbing to $1,535, occupancy reaching a high of 45.3%, and ADRs peaking at $151.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $874, occupancy could drop to 29.8%, and ADRs may adjust down to $96.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Skien.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Skien seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Skien (2025)
Exploring the top neighborhoods for short-term rentals in Skien? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Skien City Centre | The heart of Skien, featuring a blend of history, shopping, and dining. Ideal for tourists looking to explore cultural attractions and local amenities. | Telemark Museum, Skien Church, Porsgrunn River, Shopping Street, Café and Restaurants |
| Brekkeparken | A beautiful park area perfect for families and nature lovers. Offers activities such as hiking and picnics, attracting visitors seeking outdoor experiences. | Brekkeparken Park, Telemark Canal, Picnic Areas, Scenic Views |
| Gjerpen | A quiet suburban area with a mix of local life and nature. Great for travelers looking for a peaceful environment yet close to the city. | Gjerpen Church, Local Market, Trails and Nature |
| Langesund | A charming coastal village known for its beaches and seaside atmosphere. Popular among travelers who enjoy maritime activities and fresh seafood. | Langesund Beach, Brekke Fjord, Maritime Museum, Seaside Restaurants |
| Siljan | A serene rural area ideal for nature enthusiasts and those seeking tranquility away from city life, with beautiful landscapes and hiking options. | Siljan Lake, Fishing Spots, Nature Trails, Local Farms |
| Sauherad | A picturesque rural community surrounded by beautiful countryside, perfect for travelers seeking an authentic Norwegian experience. | Natural Scenery, Cultural Heritage Sites, Historic Buildings |
| Boletus | Known for its outdoor activities and proximity to various recreational opportunities, it's perfect for adventure seekers and families. | Hiking Routes, Ski Trails, Nature Parks |
| Skien Fritidspark | An adventure park that offers a range of activities, suitable for families and groups looking to have fun and enjoy various sports. | Water Park, Bowling, Fitness Center, Ice Skating |
Understanding Airbnb License Requirements & STR Laws in Skien (2025)
While Skien, Vestfold og Telemark, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Skien to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Skien (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Skienbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Great family cabin in scenic surroundings.
Entire Place • 4 bedrooms
Stunning River-view Villa
Entire Place • 4 bedrooms
Pet friendly home in Skien
Entire Place • 6 bedrooms
Appartment in housing cooperative
Entire Place • 2 bedrooms
The Red House, 2 min from city center
Entire Place • 1 bedroom
Entire house centrally located in a quiet area
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Skien (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Skien based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kenneth | 1 | $44,900 | 38 | 4.84/5.0 |
| Catharine | 1 | $36,742 | 11 | 4.91/5.0 |
| Novasol | 1 | $29,292 | 3 | 5.00/5.0 |
| Gro | 1 | $25,785 | 41 | 4.93/5.0 |
| Ivan | 2 | $23,198 | 27 | 4.88/5.0 |
| Elin Ann Bøen | 1 | $20,621 | 88 | 4.97/5.0 |
| Rune | 1 | $19,714 | 17 | 4.88/5.0 |
| Emil | 2 | $18,863 | 12 | 4.32/5.0 |
| Barbara Ida | 1 | $16,773 | 35 | 4.89/5.0 |
| Tom Erik | 2 | $16,250 | 25 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Skien.
Dive Deeper: Advanced Skien STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Skien. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSkien Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Skien
- The Skien Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.3% of the 87 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Skien, Apartment/Condo properties are the most common (52.9%), reflecting the local real estate landscape.
- Houses represent a significant 31% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 3.4%) offer potential for unique stay experiences.
Skien Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Skien
- The dominant room capacity in Skien is 1 bedroom listings, making up 37.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.1% of the active Airbnb listings in Skien, indicating a high concentration in these sizes.
- A significant 27.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Skien.
Skien Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Skien
- The most common guest capacity trend in Skien vacation rentals is listings accommodating 4 guests (27.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Skien STR market, accounting for 46.0% of listings.
- 19.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Skien.
- On average, properties in Skien are equipped to host 4.1 guests.
Skien Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Skien
- The most common availability pattern in Skien falls within the 271-366 days range, representing 67.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Skien (35.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Skien Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
39 listings
49.4% of total
2 Nights
19 listings
24.1% of total
3 Nights
6 listings
7.6% of total
4-6 Nights
8 listings
10.1% of total
7-29 Nights
2 listings
2.5% of total
30+ Nights
5 listings
6.3% of total
Key Insights
- The most prevalent minimum stay requirement in Skien is 1 Night, adopted by 49.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.5%) of the Skien Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 49.4% of Skien hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Skien.
Skien Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.5% of total
Flexible
34 listings
51.5% of total
Moderate
14 listings
21.2% of total
Firm
10 listings
15.2% of total
Strict
7 listings
10.6% of total
Cancellation Policy Insights for Skien
- The prevailing Airbnb cancellation policy trend in Skien is Flexible, used by 51.5% of listings.
- The market strongly favors guest-friendly terms, with 72.7% of listings offering Flexible or Moderate policies. This suggests guests in Skien may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 51.5% market standard in Skien.
- Given the high prevalence of Flexible policies (51.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 10.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Skien.
Skien STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Skien
- The overall average booking lead time for vacation rentals in Skien is 29 days.
- Guests book furthest in advance for stays during June (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (37 days avg.) sees the longest lead times, while Fall (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Skien.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 37 days) to capture early planners.
- Monitor your own booking lead times against these Skien averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Skien (2025)
Amenity Prevalence
Amenity Insights for Skien
- Popular amenities like Smoke alarm, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Skien to stay competitive.
Skien Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Skien
- The typical guest profile for Airbnb in Skien consists of a mix of domestic (61%) and international guests, often arriving from nearby Oslo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
- Domestic travelers account for 61.3% of guests.
- Key international markets include Norway (61.3%) and Germany (5.5%).
- Top languages spoken are English (37.1%) followed by Norwegian (27.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Oslo and Bergen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Skien Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Krødsherad | 82 | $1,866 | $226.70 | 37% |
| Hemsedal | 321 | $1,863 | $315.06 | 34% |
| Vierli | 27 | $1,517 | $225.22 | 37% |
| Flå | 101 | $1,516 | $223.08 | 34% |
| Åros | 10 | $1,500 | $194.68 | 41% |
| Frogn | 47 | $1,470 | $214.92 | 36% |
| Norefjell | 76 | $1,431 | $245.92 | 30% |
| Tinn | 186 | $1,406 | $196.82 | 34% |
| Veggli | 13 | $1,354 | $247.65 | 28% |
| Geilo | 116 | $1,335 | $193.20 | 36% |