Gol Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viken, Norway

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Gol in 2025? Explore comprehensive Airbnb analytics for Gol, Viken, Norway to uncover income potential. This 2025 STR market report for Gol, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 122 active listings.

Whether you're considering an Airbnb investment in Gol, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gol Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Gol Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$180
The average rental revenue earned for an occupied room per day in Gol.
Occupancy Rate(?)
27.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$10,864
Typical annual income for an Airbnb listing in Gol. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
17.8%
Strong growth (17.8%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Gol.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Gol.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
122
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Gol (2025)

Understanding the monthly revenue variations for Airbnb listings in Gol is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gol is typically February, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gol across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,302+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,983 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,084 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $517, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Gol

Gol Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Gol STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gol:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Gol

Average Daily Rate (ADR) Airbnb Trends in Gol (2025)

Effective short term rental pricing strategy in Gol involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gol typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $320+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $226 or more.
  • Typical properties (Median) charge around $148 per night.
  • Entry-level properties (Bottom 25%) earn around $99 per night.

Average Daily Rate (ADR) Trend by Month in Gol

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Airbnb Seasonality Analysis & Trends in Gol (2025)

Peak Season (February, July, March)
  • Revenue averages $2,138 per month
  • Occupancy rates average 37.7%
  • Daily rates average $184
Shoulder Season
  • Revenue averages $1,450 per month
  • Occupancy maintains around 27.4%
  • Daily rates hold near $182
Low Season (May, June, November)
  • Revenue drops to average $1,003 per month
  • Occupancy decreases to average 22.2%
  • Daily rates adjust to average $186

Seasonality Insights for Gol

  • The Airbnb seasonality in Gol shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Gol's highest earning potential, with monthly revenues capable of climbing to $2,323, occupancy reaching a high of 42.1%, and ADRs peaking at $199.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $892, occupancy could drop to 19.7%, and ADRs may adjust down to $177.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gol.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Gol seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Gol (2025)

Exploring the top neighborhoods for short-term rentals in Gol? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Gol Centre
The heart of Gol offering a mix of local culture and accessibility to ski resorts. Ideal for tourists interested in both winter sports and local heritage.
Gol Ski Centre, Torpo Church, Golf Club, Gol Village, Factory Outlet, Local markets
Haugsbygd
A serene area known for its beautiful mountains and nature trails, appealing to outdoor enthusiasts and families looking for a peaceful getaway.
Haugsbygd Mountain, Nature trails, Fishing spots, Hiking routes, Scenic viewpoints
Golsfjellet
A popular spot for winter sports enthusiasts, Golsfjellet boasts ski slopes and stunning views, perfect for both winter and summer activities.
Golsfjellet Ski Resort, Mountain biking trails, Scenic hikes, Fishing in local lakes, Stunning panoramic views
Vestre Slidre
Known for its outdoor adventures and natural beauty, this area is great for attracting guests looking for hiking, skiing, and relaxation in nature.
Valdres Ski Centre, Bjørgo Summer Park, Rideri Mountain, Local farms, Wonderful nature spots
Kyrkjebø
A quaint village offering local charm and proximity to major attractions in Gol, appealing to those looking for a rural escape.
Local art and crafts, Scenic walks, Proximity to larger winter resorts, Cultural events, Farm visits
Fagernes
This smaller town near Gol serves as a gateway to numerous outdoor activities, attracting tourists throughout the year for both summer and winter sports.
Vangsåsen Ski Centre, Fagernes Airport, Local eateries, Canoeing opportunities, Art galleries
Røn
Located close to Golsfjellet, Røn provides access to skiing and hiking areas, making it a popular choice for tourists year-round.
Skiing resorts nearby, Fishing spots, Hiking trails, Local traditions, Beautiful landscapes
Cafè Laila
A cozy area with a friendly atmosphere and excellent coffee spots, great for those who want to experience local life while exploring Gol.
Local cafes, Small artisan shops, Community events, Proximity to nature, Cultural festivals

Understanding Airbnb License Requirements & STR Laws in Gol (2025)

While Gol, Viken, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gol to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Gol (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Golbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Nice home in Gol with house a mountain view

Nice home in Gol with house a mountain view

Entire Place • 7 bedrooms

$45,971
Revenue
20.9%
Occupancy
$1388.32
Daily Rate
Golsfjellet - new modern cabin with fantastic view

Golsfjellet - new modern cabin with fantastic view

Entire Place • 3 bedrooms

$45,544
Revenue
69.7%
Occupancy
$230.20
Daily Rate
Great family cabin, 4 bedrooms, 10 guests

Great family cabin, 4 bedrooms, 10 guests

Entire Place • 4 bedrooms

$38,583
Revenue
44.5%
Occupancy
$312.87
Daily Rate
Luxury mountain cabin between Gol and Hemsedal

Luxury mountain cabin between Gol and Hemsedal

Entire Place • 4 bedrooms

$36,546
Revenue
53.9%
Occupancy
$255.08
Daily Rate
Cozy cabin with sauna, ski tracks and golf outside

Cozy cabin with sauna, ski tracks and golf outside

Entire Place • 4 bedrooms

$36,300
Revenue
64.2%
Occupancy
$175.51
Daily Rate
Gorgeous Hemsedal Golf Alpin

Gorgeous Hemsedal Golf Alpin

Entire Place • 3 bedrooms

$35,513
Revenue
29.7%
Occupancy
$212.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Gol (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Gol based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Andreas9$162,018144.82/5.0
Cabin Living3$66,920474.81/5.0
Novasol2$49,4170N/A/5.0
Camilla2$40,936205.00/5.0
Emma1$38,583134.85/5.0
Wenche Irene1$36,546105.00/5.0
Kim1$35,513124.83/5.0
Johannes Hedelund1$30,42064.83/5.0
Merethe1$29,19065.00/5.0
Kristian1$28,63634.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gol.

Dive Deeper: Advanced Gol STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gol. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Gol Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Gol

  • The Gol Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.3% of the 122 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Gol, Outdoor/Unique properties are the most common (51.6%), reflecting the local real estate landscape.
  • Houses represent a significant 22.1% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 2.4%) offer potential for unique stay experiences.

Gol Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Gol

  • The dominant room capacity in Gol is 3 bedrooms listings, making up 27% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 54.0% of the active Airbnb listings in Gol, indicating a high concentration in these sizes.
  • A significant 63.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gol.

Gol Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Gol

  • The most common guest capacity trend in Gol vacation rentals is listings accommodating 8+ guests (43.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Gol STR market, accounting for 57.3% of listings.
  • 66.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gol.
  • On average, properties in Gol are equipped to host 6.2 guests.

Gol Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Gol

  • The most common availability pattern in Gol falls within the 271-366 days range, representing 75.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Gol (41%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Gol Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.1%)

1 Night

31 listings

26.1% of total

2 Nights (33.6%)

2 Nights

40 listings

33.6% of total

3 Nights (5.9%)

3 Nights

7 listings

5.9% of total

4-6 Nights (8.4%)

4-6 Nights

10 listings

8.4% of total

7-29 Nights (0.8%)

7-29 Nights

1 listings

0.8% of total

30+ Nights (25.2%)

30+ Nights

30 listings

25.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Gol is 2 Nights, adopted by 33.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (25.2%) caters to monthly stays (30+ nights) in Gol, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.6% of Gol hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gol.

Gol Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (5.2%)

Super Strict 60 Days

5 listings

5.2% of total

Super Strict 30 Days

2 listings

2.1% of total

Flexible (26%)

Flexible

25 listings

26% of total

Moderate (34.4%)

Moderate

33 listings

34.4% of total

Firm (19.8%)

Firm

19 listings

19.8% of total

Strict (12.5%)

Strict

12 listings

12.5% of total

Cancellation Policy Insights for Gol

  • The prevailing Airbnb cancellation policy trend in Gol is Moderate, used by 34.4% of listings.
  • There's a relatively balanced mix between guest-friendly (60.4%) and stricter (32.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 34.4% market standard in Gol.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Gol.

Gol STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Gol

  • The overall average booking lead time for vacation rentals in Gol is 50 days.
  • Guests book furthest in advance for stays during April (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 33 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (57 days avg.) sees the longest lead times, while Fall (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Gol.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 57 days) to capture early planners.
  • Monitor your own booking lead times against these Gol averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Gol (2025)

Amenity Prevalence

Amenity Insights for Gol

  • Essential amenities in Gol that guests expect include: Smoke alarm, Kitchen, Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Gol: Smoke alarm, Kitchen, Free parking on premises, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen, Free parking on premises, Heating.
  • Consider adding popular differentiators like TV or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Gol to stay competitive.

Gol Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Gol

  • The typical guest profile for Airbnb in Gol consists of a mix of domestic (39%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
  • Domestic travelers account for 39.4% of guests.
  • Key international markets include Norway (39.4%) and Germany (10.1%).
  • Top languages spoken are English (38.7%) followed by Norwegian (16%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Gol Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Aurlandsvangen23$3,452$239.2960%
Flåm19$3,348$235.5567%
Undredal10$2,403$212.8959%
Krødsherad82$1,866$226.7037%
Hemsedal321$1,863$315.0634%
Aurland20$1,792$209.4260%
Vierli27$1,517$225.2237%
Flå101$1,516$223.0834%
Norefjell76$1,431$245.9230%
Lærdalsøyri19$1,413$169.7949%

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