Panamá Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Panamá, Panama

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Panamá in 2025? Explore comprehensive Airbnb analytics for Panamá, Panamá, Panama to uncover income potential. This 2025 STR market report for Panamá, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 96 active listings.

Whether you're considering an Airbnb investment in Panamá, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Panamá Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Panamá Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$157
The average rental revenue earned for an occupied room per day in Panamá.
Occupancy Rate(?)
53.5%
High demand. Good booking frequency.
Median Annual Revenue(?)
$27,401
Typical annual income for an Airbnb listing in Panamá. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
45.6%
Strong growth (45.6%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Panamá.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Panamá.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
96
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Panamá (2025)

Understanding the monthly revenue variations for Airbnb listings in Panamá is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Panamá is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Panamá across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,036+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,172 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,073 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,086, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Panamá

Panamá Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Panamá STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Panamá:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 58%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Panamá

Average Daily Rate (ADR) Airbnb Trends in Panamá (2025)

Effective short term rental pricing strategy in Panamá involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Panamá typically peaks in February and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $253+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $162 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $68 per night.

Average Daily Rate (ADR) Trend by Month in Panamá

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Airbnb Seasonality Analysis & Trends in Panamá (2025)

Peak Season (January, March, February)
  • Revenue averages $3,520 per month
  • Occupancy rates average 60.3%
  • Daily rates average $189
Shoulder Season
  • Revenue averages $2,359 per month
  • Occupancy maintains around 53.8%
  • Daily rates hold near $127
Low Season (September, October, November)
  • Revenue drops to average $1,943 per month
  • Occupancy decreases to average 51.0%
  • Daily rates adjust to average $107

Seasonality Insights for Panamá

  • The Airbnb seasonality in Panamá shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Panamá's highest earning potential, with monthly revenues capable of climbing to $3,663, occupancy reaching a high of 62.0%, and ADRs peaking at $196.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,869, occupancy could drop to 47.5%, and ADRs may adjust down to $105.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Panamá.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Panamá seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Panamá (2025)

Exploring the top neighborhoods for short-term rentals in Panamá? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Casco Viejo
Historic neighborhood known for its colonial architecture and vibrant nightlife. A UNESCO World Heritage site attracting tourists for its rich culture and history, great dining, and lively atmosphere.
Plaza de Francia, Metropolitan Cathedral, Panama Canal Museum, Las Bovedas, Casco Viejo's restaurants and bars
Panama City Center
The bustling business and commercial hub of Panama City, ideal for business travelers and tourists. Close to shopping, dining, and major attractions.
Cinta Costera, Multiplaza Pacific Mall, Biomuseo, Iglesia del Carmen, Panama Metro
Amador Causeway
A scenic area offering stunning views of the Panama Canal and the city skyline. Popular for outdoor activities, dining, and tourism.
Pelican Bay, Reynolds to Balboa Island, Marina Amador, Amador Causeway restaurants, Cycling paths
Bella Vista
A vibrant neighborhood with a mix of local culture, dining, and nightlife. Close to many attractions and a popular spot for young travelers.
Via España, Calle Uruguay, Parque de la Estrategia, Local markets, Nightclubs
San Francisco
An upscale residential area popular among expats and locals. Offers a mix of modern amenities and green spaces, attracting families and professionals.
Parque Omar, Diverse dining options, Panama Divers, Los Pueblos shopping, affordable housing
Obarrio
A financial district known for its luxury apartments and proximity to shopping. Ideal for business travelers and professionals seeking convenience.
Los Pueblos, Calle 50, multinational restaurants, office buildings, Café del Petra
El Cangrejo
A trendy neighborhood known for its artsy vibe and multicultural atmosphere. Popular with young travelers, artists, and food lovers.
Hostel Casa 22, Café de la Plaza, Calle Justo Arosemena, Local art galleries, nightlife spots
La Chorrera
A growing area outside of Panama City, known for its natural beauty and affordability. Ideal for families and those looking for a quieter lifestyle.
Panama Outlet Mall, Natural parks, Community events, Cultural festivals, Access to beaches

Understanding Airbnb License Requirements & STR Laws in Panamá (2025)

While Panamá, Panamá, Panama currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Panamá to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Panamá (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Panamábased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Exclusive villa with splash pool by the sea

Exclusive villa with splash pool by the sea

Entire Place • 5 bedrooms

$111,830
Revenue
53.4%
Occupancy
$557.78
Daily Rate
CASA SAEMA -PRESTIGIOSO PENTHOUSE DUPLEX WITH TERRACES

CASA SAEMA -PRESTIGIOSO PENTHOUSE DUPLEX WITH TERRACES

Entire Place • 3 bedrooms

$110,137
Revenue
57.1%
Occupancy
$534.09
Daily Rate
Casco Viejo 360° View Old Tower Penthouse

Casco Viejo 360° View Old Tower Penthouse

Entire Place • 3 bedrooms

$102,862
Revenue
72.0%
Occupancy
$390.20
Daily Rate
Pool 3 bedrooms and views to National Theater D3

Pool 3 bedrooms and views to National Theater D3

Entire Place • 3 bedrooms

$89,992
Revenue
69.1%
Occupancy
$351.36
Daily Rate
Pool 3 bedrooms and views to National Theater D4

Pool 3 bedrooms and views to National Theater D4

Entire Place • 3 bedrooms

$79,082
Revenue
57.3%
Occupancy
$381.95
Daily Rate
Unique Historic House in Casco

Unique Historic House in Casco

Entire Place • 5 bedrooms

$73,974
Revenue
29.6%
Occupancy
$684.61
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Panamá (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Panamá based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mauricio37$1,432,52497034.70/5.0
Sabine4$155,9563474.90/5.0
Michael4$143,5256744.92/5.0
Alana1$102,8623044.88/5.0
Andrew3$89,6573934.80/5.0
Hildegard1$73,9741374.93/5.0
Li4$71,4646754.92/5.0
María Alejandra4$62,2241814.75/5.0
Ana Isabel2$59,8753054.97/5.0
Angie2$47,5952644.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Panamá.

Dive Deeper: Advanced Panamá STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Panamá. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Panamá Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Panamá

  • The Panamá Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.6% of the 96 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Panamá, Apartment/Condo properties are the most common (86.5%), reflecting the local real estate landscape.
  • The presence of 5.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.1%) offer potential for unique stay experiences.

Panamá Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Panamá

  • The dominant room capacity in Panamá is 1 bedroom listings, making up 55.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.1% of the active Airbnb listings in Panamá, indicating a high concentration in these sizes.
  • With over half the market (55.2%) consisting of studios or 1-bedroom units, Panamá is particularly well-suited for individuals or couples.

Panamá Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Panamá

  • The most common guest capacity trend in Panamá vacation rentals is listings accommodating 4 guests (40.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Panamá STR market, accounting for 67.7% of listings.
  • 15.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Panamá.
  • On average, properties in Panamá are equipped to host 3.6 guests.

Panamá Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Panamá

  • The most common availability pattern in Panamá falls within the 91-180 days range, representing 35.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 46.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Panamá (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 53.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Panamá Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (42.1%)

1 Night

40 listings

42.1% of total

2 Nights (16.8%)

2 Nights

16 listings

16.8% of total

3 Nights (3.2%)

3 Nights

3 listings

3.2% of total

4-6 Nights (3.2%)

4-6 Nights

3 listings

3.2% of total

30+ Nights (34.7%)

30+ Nights

33 listings

34.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Panamá is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (34.7%) caters to monthly stays (30+ nights) in Panamá, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 42.1% of Panamá hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 34.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Panamá.

Panamá Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (8.3%)

Flexible

8 listings

8.3% of total

Moderate (17.7%)

Moderate

17 listings

17.7% of total

Firm (13.5%)

Firm

13 listings

13.5% of total

Strict (60.4%)

Strict

58 listings

60.4% of total

Cancellation Policy Insights for Panamá

  • The prevailing Airbnb cancellation policy trend in Panamá is Strict, used by 60.4% of listings.
  • A majority (73.9%) of hosts in Panamá utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 60.4% market standard in Panamá.
  • With 60.4% using Strict terms, this is a viable option in Panamá, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Panamá.

Panamá STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Panamá

  • The overall average booking lead time for vacation rentals in Panamá is 42 days.
  • Guests book furthest in advance for stays during February (average 62 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (56 days avg.) sees the longest lead times, while Fall (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Panamá.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Panamá averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Panamá (2025)

Amenity Prevalence

Amenity Insights for Panamá

  • Essential amenities in Panamá that guests expect include: Air conditioning, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Coffee maker, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Panamá: Air conditioning, Wifi, Kitchen.
  • Prioritize adding missing essentials: Air conditioning, Wifi, Kitchen.
  • Consider adding popular differentiators like Essentials or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Panamá to stay competitive.

Panamá Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Panamá

  • The typical guest profile for Airbnb in Panamá consists of predominantly international visitors (93%), with top international origins including Canada, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 6.6% of guests.
  • Key international markets include United States (63.8%) and Canada (6.9%).
  • Top languages spoken are English (53.9%) followed by Spanish (24.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Canada.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Panamá Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Buenaventura22$5,052$527.7435%
Maria Chiquita52$4,534$444.8240%
Las Escobas del Venado56$2,683$303.4640%
Playa Venao71$2,407$280.8434%
Panama City29$2,400$160.9253%
Panama City11$2,388$162.3551%
El Chirú60$1,927$390.2627%
Altos del Maria23$1,866$224.3536%
San Blas Islands33$1,754$389.9325%
Panamá141$1,746$131.7853%

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