Asunción Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Asunción, Paraguay
Is Airbnb profitable in Asunción in 2025? Explore comprehensive Airbnb analytics for Asunción, Asunción, Paraguay to uncover income potential. This 2025 STR market report for Asunción, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 169 active listings.
Whether you're considering an Airbnb investment in Asunción, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Asunción Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Asunción Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Asunción (2025)
Understanding the monthly revenue variations for Airbnb listings in Asunción is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Asunción is typically February, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Asunción across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,208+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $986 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $574 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $391, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Asunción
Asunción Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Asunción STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Asunción:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Asunción
Average Daily Rate (ADR) Airbnb Trends in Asunción (2025)
Effective short term rental pricing strategy in Asunción involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Asunción typically peaks in July and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $73+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $54 or more.
- Typical properties (Median) charge around $43 per night.
- Entry-level properties (Bottom 25%) earn around $33 per night.
Average Daily Rate (ADR) Trend by Month in Asunción
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Airbnb Seasonality Analysis & Trends in Asunción (2025)
Peak Season (February, August, July)
- Revenue averages $1,026 per month
- Occupancy rates average 64.5%
- Daily rates average $51
Shoulder Season
- Revenue averages $710 per month
- Occupancy maintains around 49.8%
- Daily rates hold near $50
Low Season (January, May, December)
- Revenue drops to average $247 per month
- Occupancy decreases to average 14.7%
- Daily rates adjust to average $49
Seasonality Insights for Asunción
- The Airbnb seasonality in Asunción shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Asunción's highest earning potential, with monthly revenues capable of climbing to $1,277, occupancy reaching a high of 85.7%, and ADRs peaking at $52.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $48.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Asunción.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Asunción seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Asunción (2025)
Exploring the top neighborhoods for short-term rentals in Asunción? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cerro Lambrey | A popular residential area with easy access to the city center and a variety of amenities. Attractive for families and those seeking longer-term stays, yet close enough for tourists to explore Asunción's culture and history. | Salvador del Mundo Park, Casa de la Independencia Museum, Parque Ñu Guasu |
| Villa Morra | An upscale neighborhood with modern commercial establishments, shopping centers, and a vibrant dining scene. Ideal for business travelers and those wanting to enjoy a luxurious stay in Asunción. | Mosaic Shopping Mall, Shopping del Sol, Gastronomic market, Parque Villa Morra |
| Las Carmelitas | A trendy area with a mix of residential and commercial properties, known for its nightlife and restaurants. Attracts younger tourists and locals looking to experience Asunción's modern lifestyle. | Café del Shopping, Shopping Mariscal, Parque Ñu Guasu |
| Asunción City Center | The historical heart of Asunción featuring important landmarks and cultural sites. Essential for tourists wanting to immerse themselves in the city’s history and architecture. | Palacio de los López, National Pantheon of the Heroes, Metropolitan Cathedral, Cultural Center of the Republic |
| San Lorenzo | A growing suburban area known for its affordable housing and proximity to universities. Attracts students and young professionals, making it suitable for long-term rentals. | University of San Lorenzo, Parque del Estudiante |
| Barrio Jara | A residential neighborhood with a cozy atmosphere and proximity to nature parks, making it appealing for families and nature lovers. | Ñu Guasu Park, Arroyo Siete Caballeros |
| Boca del Barrero | A vibrant neighborhood with a traditional feel and local markets, which can attract tourists looking for an authentic Paraguayan experience. | Riverbanks of the Paraguay River, Local artisan shops, Cevicheria restaurants |
| Mburucuyá | A residential area known for its parks and green spaces, providing a tranquil escape from the city's hustle and bustle. Ideal for guests seeking relaxation and outdoor activities. | Parque Mburucuyá, Club de Campo Villa Teresa |
Understanding Airbnb License Requirements & STR Laws in Asunción (2025)
While Asunción, Asunción, Paraguay currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Asunción to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Asunción (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Asunciónbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Exclusive apartment
Entire Place • 1 bedroom
Spacious 2BR | Modern Design, View & Top Location
Entire Place • 2 bedrooms
Large Apartment Just Steps from Shopping del Sol
Entire Place • 2 bedrooms
Modern studio near Shopping del Sol
Entire Place • 1 bedroom
100 meters from Shopping del Sol! Complete Amenities!
Entire Place • 2 bedrooms
Stunning apt 40m away from Shopping del Sol
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Asunción (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Asunción based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Eduardo | 13 | $71,416 | 123 | 4.89/5.0 |
| Federico | 13 | $69,879 | 199 | 4.75/5.0 |
| Hestia Stays PY | 14 | $55,620 | 164 | 4.68/5.0 |
| Matias | 6 | $32,268 | 152 | 4.79/5.0 |
| Jessica | 5 | $29,359 | 94 | 4.84/5.0 |
| Rubén Rivarola - Rentu Rent | 4 | $28,040 | 84 | 4.76/5.0 |
| Raquel | 7 | $26,446 | 105 | 4.94/5.0 |
| Walther | 4 | $25,338 | 64 | 4.84/5.0 |
| Milagros | 1 | $21,204 | 7 | 5.00/5.0 |
| Ingrid | 3 | $19,468 | 59 | 4.66/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Asunción.
Dive Deeper: Advanced Asunción STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Asunción. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAsunción Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Asunción
- The Asunción Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.1% of the 169 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Asunción, Apartment/Condo properties are the most common (88.8%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others (combined 4.7%) offer potential for unique stay experiences.
Asunción Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Asunción
- The dominant room capacity in Asunción is 1 bedroom listings, making up 59.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 85.2% of the active Airbnb listings in Asunción, indicating a high concentration in these sizes.
- With over half the market (59.2%) consisting of studios or 1-bedroom units, Asunción is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Asunción.
Asunción Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Asunción
- The most common guest capacity trend in Asunción vacation rentals is listings accommodating 2 guests (36.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Asunción STR market, accounting for 59.8% of listings.
- On average, properties in Asunción are equipped to host 3.1 guests.
Asunción Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Asunción
- The most common availability pattern in Asunción falls within the 271-366 days range, representing 55% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Asunción (45.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 0.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Asunción Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
44 listings
26% of total
2 Nights
50 listings
29.6% of total
3 Nights
9 listings
5.3% of total
4-6 Nights
4 listings
2.4% of total
7-29 Nights
3 listings
1.8% of total
30+ Nights
59 listings
34.9% of total
Key Insights
- The most prevalent minimum stay requirement in Asunción is 30+ Nights, adopted by 34.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (34.9%) caters to monthly stays (30+ nights) in Asunción, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 34.9% of Asunción hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 34.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Asunción.
Asunción Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
78 listings
46.2% of total
Moderate
31 listings
18.3% of total
Firm
31 listings
18.3% of total
Strict
29 listings
17.2% of total
Cancellation Policy Insights for Asunción
- The prevailing Airbnb cancellation policy trend in Asunción is Flexible, used by 46.2% of listings.
- There's a relatively balanced mix between guest-friendly (64.5%) and stricter (35.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46.2% market standard in Asunción.
- Regularly review your cancellation policy against competitors and market demand shifts in Asunción.
Asunción STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Asunción
- The overall average booking lead time for vacation rentals in Asunción is 11 days.
- Guests book furthest in advance for stays during August (average 20 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (14 days avg.) sees the longest lead times, while Winter (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (11 days) as a baseline for your pricing and availability strategy in Asunción.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 14 days) to capture early planners.
- Monitor your own booking lead times against these Asunción averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Asunción (2025)
Amenity Prevalence
Amenity Insights for Asunción
- Essential amenities in Asunción that guests expect include: Air conditioning, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Asunción.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Asunción: Air conditioning, Wifi, TV.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Asunción to stay competitive.
Asunción Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Asunción
- The typical guest profile for Airbnb in Asunción consists of predominantly international visitors (84%), with top international origins including Paraguay, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 15.8% of guests.
- Key international markets include Argentina (26.2%) and Paraguay (15.8%).
- Top languages spoken are Spanish (35.2%) followed by English (32.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Paraguay.
- Offer listing details and communication support in Spanish.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Asunción Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Bernardino | 239 | $712 | $193.07 | 21% |
| Altos | 17 | $639 | $111.13 | 24% |
| Asuncion | 1,319 | $601 | $50.21 | 48% |
| Paraguari district | 25 | $420 | $106.18 | 19% |
| Ypacarai District | 34 | $409 | $127.65 | 22% |
| District of Itauguá | 10 | $398 | $93.51 | 28% |
| Areguá | 28 | $376 | $119.35 | 21% |
| San Lorenzo | 42 | $312 | $46.76 | 38% |
| Fernando de la Mora | 52 | $309 | $35.92 | 41% |
| Mariano Roque Alonso | 41 | $306 | $48.56 | 33% |