Batangas City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Batangas, Philippines

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Batangas City in 2025? Explore comprehensive Airbnb analytics for Batangas City, Batangas, Philippines to uncover income potential. This 2025 STR market report for Batangas City, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 90 active listings.

Whether you're considering an Airbnb investment in Batangas City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Batangas City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Batangas City Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$102
The average rental revenue earned for an occupied room per day in Batangas City.
Occupancy Rate(?)
31.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,006
Typical annual income for an Airbnb listing in Batangas City. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
59.9%
Strong growth (59.9%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Batangas City.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Batangas City.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
90
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Batangas City (2025)

Understanding the monthly revenue variations for Airbnb listings in Batangas City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Batangas City is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Batangas City across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,068+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,452 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $587 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $240, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Batangas City

Batangas City Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Batangas City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Batangas City:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Batangas City

Average Daily Rate (ADR) Airbnb Trends in Batangas City (2025)

Effective short term rental pricing strategy in Batangas City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Batangas City typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $104 or more.
  • Typical properties (Median) charge around $56 per night.
  • Entry-level properties (Bottom 25%) earn around $31 per night.

Average Daily Rate (ADR) Trend by Month in Batangas City

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Airbnb Seasonality Analysis & Trends in Batangas City (2025)

Peak Season (May, April, June)
  • Revenue averages $1,788 per month
  • Occupancy rates average 35.2%
  • Daily rates average $86
Shoulder Season
  • Revenue averages $1,118 per month
  • Occupancy maintains around 35.6%
  • Daily rates hold near $93
Low Season (February, March, October)
  • Revenue drops to average $834 per month
  • Occupancy decreases to average 27.6%
  • Daily rates adjust to average $95

Seasonality Insights for Batangas City

  • The Airbnb seasonality in Batangas City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Batangas City's highest earning potential, with monthly revenues capable of climbing to $2,157, occupancy reaching a high of 45.0%, and ADRs peaking at $102.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $809, occupancy could drop to 25.8%, and ADRs may adjust down to $85.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Batangas City.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Batangas City seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Batangas City (2025)

Exploring the top neighborhoods for short-term rentals in Batangas City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nasugbu
A prime beach destination known for its beautiful coastlines and resorts. Ideal for travelers looking for beach activities, water sports, and relaxation.
Caleruega Church, Taal Lake, Batangas Bay, Punta Fuego, Nasugbu beaches
Lemery
Renowned for its scenic views and as a gateway to the famous Taal Volcano. Attracts tourists interested in nature, culture and volcanic tourism.
Taal Volcano, Basilica of St. Martin de Tours, Lemery Beach, Mount Malarayat, Lemery Fish Sanctuary
Balayan
Offers local culture and beautiful coastal landscapes. Attracts visitors wanting a traditional Filipino experience along with beach access.
Balayan Bay, San Juan Bautista Church, Malasiqui River, Balayan Heritage Houses, Visit Balayan Park
San Juan
Popular for its surf spots and vibrant beach culture. Ideal for adventure seekers and those wanting a lively atmosphere.
Surfing in Urbiztondo Beach, San Juan Surf Resort, Casa Consuelo Beach House, Bauang Beach, Baluarte Beach
Alitagtag
A serene getaway known for its agricultural landscapes and proximity to Taal Volcano. Perfect for families and nature lovers.
Basilica of St. Martin de Tours, Alitagtag's agricultural tours, Taal Volcano view points, Surrounded by natural beauty, Quiet retreat spots
Batangas City Proper
The commercial hub of Batangas with easy access to various amenities and tourist spots. Great for urban dwellers and business travelers.
Batangas Cathedral, Plaza Mabini, Rizal Monument, Batangas City Port, Local food spots
Taal
Famous for its heritage houses and as a cultural landmark. Great for tourists interested in history and architecture.
Taal Heritage Town, Basilica of St. Martin de Tours, Museo ni Apolinario de la Cruz, Taal Lake viewpoints, Local crafts and shops
Agoncillo
Known for its serene environment and proximity to lake activities. Ideal for travelers seeking peace and nature.
Taal Lake, Basilica of St. Martin de Tours, Lake Resort Areas, Bird watching, Natural reserves

Understanding Airbnb License Requirements & STR Laws in Batangas City (2025)

While Batangas City, Batangas, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Batangas City to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Batangas City (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Batangas Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Red Hen Homestead

The Red Hen Homestead

Entire Place • 4 bedrooms

$60,924
Revenue
61.8%
Occupancy
$261.79
Daily Rate
Loyola Room

Loyola Room

Entire Place • 9 bedrooms

$56,567
Revenue
59.3%
Occupancy
$715.39
Daily Rate
An Elegant Brutalist Home

An Elegant Brutalist Home

Entire Place • 3 bedrooms

$44,042
Revenue
68.0%
Occupancy
$261.90
Daily Rate
Lilo’s Beach Front Haven

Lilo’s Beach Front Haven

Entire Place • 4 bedrooms

$44,041
Revenue
14.3%
Occupancy
$343.25
Daily Rate
Intimate Stay in the Casa

Intimate Stay in the Casa

Entire Place • 1 bedroom

$42,665
Revenue
70.0%
Occupancy
$150.72
Daily Rate
Camping w/ ATV ride & jacuzzi (Camp 1)

Camping w/ ATV ride & jacuzzi (Camp 1)

Entire Place • 1 bedroom

$39,423
Revenue
61.7%
Occupancy
$150.64
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Batangas City (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Batangas City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Krisha5$142,7181684.92/5.0
Catherine3$87,886273.33/5.0
Tanya1$60,924514.92/5.0
Paolo Angelo1$56,56745.00/5.0
Juliana1$44,041174.76/5.0
Ellen7$35,8662214.92/5.0
Merielle1$34,270124.67/5.0
Imeilyn2$29,687584.91/5.0
Cess2$24,932484.70/5.0
Arlyssa Rica1$21,715414.78/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Batangas City.

Dive Deeper: Advanced Batangas City STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Batangas City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Batangas City Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Batangas City

  • The Batangas City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 90 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Batangas City, House properties are the most common (48.9%), reflecting the local real estate landscape.
  • Houses represent a significant 48.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 3.3%) offer potential for unique stay experiences.

Batangas City Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Batangas City

  • The dominant room capacity in Batangas City is 1 bedroom listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 57.8% of the active Airbnb listings in Batangas City, indicating a high concentration in these sizes.
  • A significant 42.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Batangas City.

Batangas City Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Batangas City

  • The most common guest capacity trend in Batangas City vacation rentals is listings accommodating 4 guests (32.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Batangas City STR market, accounting for 58.9% of listings.
  • 38.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Batangas City.
  • On average, properties in Batangas City are equipped to host 5.1 guests.

Batangas City Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Batangas City

  • The most common availability pattern in Batangas City falls within the 271-366 days range, representing 62.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Batangas City (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Batangas City Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (78.3%)

1 Night

65 listings

78.3% of total

2 Nights (13.3%)

2 Nights

11 listings

13.3% of total

3 Nights (1.2%)

3 Nights

1 listings

1.2% of total

4-6 Nights (2.4%)

4-6 Nights

2 listings

2.4% of total

7-29 Nights (1.2%)

7-29 Nights

1 listings

1.2% of total

30+ Nights (3.6%)

30+ Nights

3 listings

3.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Batangas City is 1 Night, adopted by 78.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (91.6%) of the Batangas City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 78.3% of Batangas City hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Batangas City.

Batangas City Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (36.1%)

Flexible

26 listings

36.1% of total

Moderate (19.4%)

Moderate

14 listings

19.4% of total

Firm (9.7%)

Firm

7 listings

9.7% of total

Strict (34.7%)

Strict

25 listings

34.7% of total

Cancellation Policy Insights for Batangas City

  • The prevailing Airbnb cancellation policy trend in Batangas City is Flexible, used by 36.1% of listings.
  • There's a relatively balanced mix between guest-friendly (55.5%) and stricter (44.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 36.1% market standard in Batangas City.
  • With 34.7% using Strict terms, this is a viable option in Batangas City, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Batangas City.

Batangas City STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Batangas City

  • The overall average booking lead time for vacation rentals in Batangas City is 27 days.
  • Guests book furthest in advance for stays during January (average 40 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (35 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Batangas City.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 40 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 35 days) to capture early planners.
  • Monitor your own booking lead times against these Batangas City averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Batangas City (2025)

Amenity Prevalence

Amenity Insights for Batangas City

  • Essential amenities in Batangas City that guests expect include: Wifi, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, TV, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Batangas City: Wifi, Air conditioning, Kitchen.
  • Prioritize adding missing essentials: Air conditioning, Kitchen.
  • Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Batangas City to stay competitive.

Batangas City Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Batangas City

  • The typical guest profile for Airbnb in Batangas City consists of primarily domestic travelers (67%), often arriving from nearby Quezon City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Filipino.
  • Domestic travelers account for 66.6% of guests.
  • Key international markets include Philippines (66.6%) and United States (11.9%).
  • Top languages spoken are English (53.9%) followed by Filipino (21%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Quezon City and Manila.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Batangas City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bustos10$2,093$228.4440%
Jalajala22$1,958$280.2322%
Lubao23$1,673$184.7531%
San Juan153$1,569$208.3926%
Lian125$1,538$195.4327%
Tanauan17$1,500$175.0436%
Alfonso173$1,460$183.9224%
Sariaya13$1,247$175.5123%
Indang43$1,247$153.4828%
Binangonan33$1,234$142.1829%

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