Lucban Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Calabarzon, Philippines
Is Airbnb profitable in Lucban in 2025? Explore comprehensive Airbnb analytics for Lucban, Calabarzon, Philippines to uncover income potential. This 2025 STR market report for Lucban, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Lucban, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lucban Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lucban Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lucban (2025)
Understanding the monthly revenue variations for Airbnb listings in Lucban is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lucban is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lucban across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,921+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $747 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $298 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $129, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lucban
Lucban Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lucban STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lucban:
- Best-in-class properties (Top 10%) achieve 39%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 26% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 14%.
- Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lucban
Average Daily Rate (ADR) Airbnb Trends in Lucban (2025)
Effective short term rental pricing strategy in Lucban involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lucban typically peaks in May and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
- Typical properties (Median) charge around $51 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Lucban
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Airbnb Seasonality Analysis & Trends in Lucban (2025)
Peak Season (May, April, June)
- Revenue averages $953 per month
- Occupancy rates average 18.9%
- Daily rates average $86
Shoulder Season
- Revenue averages $608 per month
- Occupancy maintains around 20.3%
- Daily rates hold near $82
Low Season (February, March, October)
- Revenue drops to average $400 per month
- Occupancy decreases to average 16.2%
- Daily rates adjust to average $79
Seasonality Insights for Lucban
- The Airbnb seasonality in Lucban shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lucban's highest earning potential, with monthly revenues capable of climbing to $999, occupancy reaching a high of 27.8%, and ADRs peaking at $86.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $364, occupancy could drop to 14.0%, and ADRs may adjust down to $74.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lucban.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lucban seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lucban (2025)
Exploring the top neighborhoods for short-term rentals in Lucban? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Pahiyas Festival | Every May, this vibrant festival attracts thousands of visitors who come to see the colorful rice harvest decorations and enjoy local food and culture. An ideal time for Airbnb hosts to capitalize on the influx of tourists. | Pahiyas Festival, Lucban Church, Local food markets, Street food stalls, Cultural performances |
Quezon National Park | A natural attraction that offers breathtaking scenery and eco-tourism opportunities, perfect for adventure seekers and nature lovers. | Hiking trails, Wildlife watching, Picnic areas, Scenic viewpoints, Freshwater springs |
Kamay Ni Hesus | This pilgrimage site reflects the spiritual and cultural significance of the area, drawing visitors for its healing mass and beautiful statues. | Healing shrine, Statues and sculptures, Pilgrimage activities, Beautiful gardens, Meditation areas |
Niyugan Festival | Another colorful festival celebrated in August, showcasing the rich agricultural heritage of Lucban, ideal for attracting tourists. | Niyugan Festival activities, Cultural parades, Local produce markets, Food stalls, Traditional dances |
Mount Banahaw | An active volcano and a major pilgrimage site, attracts tourists and thrill-seekers who love mountain climbing and nature. | Hiking opportunities, Nature trails, Cultural significance, Scenic views, Hot springs |
Lucban Church | An architectural marvel and historical site that attracts both local and international visitors interested in history and culture. | Beautiful architecture, Historical significance, Cultural activities, Local art displays, Community events |
Lucban Town Plaza | A bustling area that is the heart of the town, often busy with local events, markets, and activities, ideal for immersing in local life. | Local markets, Food stalls, Cultural events, Public gatherings, Historic buildings |
Food Tourism in Lucban | Known for its unique local dishes and culinary experiences, investors can cater to food lovers seeking authentic Filipino cuisine. | Local specialty restaurants, Culinary workshops, Food tours, Cooking classes, Street food culture |
Understanding Airbnb License Requirements & STR Laws in Lucban (2025)
While Lucban, Calabarzon, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lucban to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Lucban (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lucbanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charito's Ecofarm Lucban, Quezon
Entire Place • 2 bedrooms

Hignaw Cabin - Tiny House with Pool!
Entire Place • 2 bedrooms

Casa Esperanza Farm Stay - Casita 1 - Pool View
Private Room • 1 bedroom

The Sunset House
Entire Place • 3 bedrooms

BALAI BANAHAW Vacation Farm
Entire Place • 4 bedrooms

Casa Esperanza Farm Stay - Casita 3 Pond view
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lucban (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lucban based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Esperanza | 2 | $35,179 | 99 | 4.92/5.0 |
Charito | 1 | $30,502 | 4 | 5.00/5.0 |
Jonah May | 1 | $23,037 | 11 | 4.91/5.0 |
June | 5 | $18,163 | 105 | 3.97/5.0 |
Roberto | 1 | $17,539 | 22 | 5.00/5.0 |
Ollie | 1 | $14,616 | 16 | 4.88/5.0 |
Carlos Ely | 1 | $11,541 | 26 | 4.96/5.0 |
Vanessa | 6 | $11,008 | 98 | 4.82/5.0 |
Nikita | 1 | $8,819 | 94 | 4.93/5.0 |
Che | 1 | $7,460 | 4 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lucban.
Dive Deeper: Advanced Lucban STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lucban. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLucban Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lucban
- The Lucban Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.7% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 33.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Lucban, House properties are the most common (24.4%), reflecting the local real estate landscape.
- Houses represent a significant 24.4% portion, catering likely to families or larger groups.
- The presence of 15.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 2.2%) offer potential for unique stay experiences.
Lucban Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lucban
- The dominant room capacity in Lucban is 1 bedroom listings, making up 42.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.8% of the active Airbnb listings in Lucban, indicating a high concentration in these sizes.
Lucban Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lucban
- The most common guest capacity trend in Lucban vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Lucban STR market, accounting for 55.5% of listings.
- 44.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lucban.
- On average, properties in Lucban are equipped to host 4.6 guests.
Lucban Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lucban
- The most common availability pattern in Lucban falls within the 271-366 days range, representing 86.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Lucban (46.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lucban Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
42 listings
95.5% of total
2 Nights
1 listings
2.3% of total
30+ Nights
1 listings
2.3% of total
Key Insights
- The most prevalent minimum stay requirement in Lucban is 1 Night, adopted by 95.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.8%) of the Lucban Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.3%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 95.5% of Lucban hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lucban.
Lucban Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
31.6% of total
Moderate
11 listings
28.9% of total
Firm
6 listings
15.8% of total
Strict
9 listings
23.7% of total
Cancellation Policy Insights for Lucban
- The prevailing Airbnb cancellation policy trend in Lucban is Flexible, used by 31.6% of listings.
- There's a relatively balanced mix between guest-friendly (60.5%) and stricter (39.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 31.6% market standard in Lucban.
- Regularly review your cancellation policy against competitors and market demand shifts in Lucban.
Lucban STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lucban
- The overall average booking lead time for vacation rentals in Lucban is 34 days.
- Guests book furthest in advance for stays during May (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (37 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Lucban.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 37 days) to capture early planners.
- Monitor your own booking lead times against these Lucban averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lucban (2025)
Amenity Prevalence
Amenity Insights for Lucban
- Popular amenities like TV, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lucban to stay competitive.
Lucban Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lucban
- The typical guest profile for Airbnb in Lucban consists of primarily domestic travelers (86%), often arriving from nearby Quezon City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Tagalog.
- Domestic travelers account for 85.6% of guests.
- Key international markets include Philippines (85.6%) and United States (6.3%).
- Top languages spoken are English (54.2%) followed by Tagalog (24.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Quezon City and Makati.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lucban Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Beneg | 11 | $2,096 | $267.45 | 22% |
Bustos | 10 | $2,093 | $228.44 | 40% |
Cabangan | 35 | $2,038 | $184.48 | 29% |
Jalajala | 22 | $1,958 | $280.23 | 22% |
Lubao | 23 | $1,673 | $184.75 | 31% |
Binoclutan | 10 | $1,642 | $176.35 | 25% |
San Juan | 153 | $1,569 | $208.39 | 26% |
Lian | 125 | $1,538 | $195.43 | 27% |
Tanauan | 17 | $1,500 | $175.04 | 36% |
Alfonso | 173 | $1,460 | $183.92 | 24% |