Lucena Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Calabarzon, Philippines
Is Airbnb profitable in Lucena in 2025? Explore comprehensive Airbnb analytics for Lucena, Calabarzon, Philippines to uncover income potential. This 2025 STR market report for Lucena, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 89 active listings.
Whether you're considering an Airbnb investment in Lucena, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lucena Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lucena Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lucena (2025)
Understanding the monthly revenue variations for Airbnb listings in Lucena is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lucena is typically April, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lucena across different performance tiers:
- Best-in-class properties (Top 10%) achieve $747+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $282 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $123 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $60, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lucena
Lucena Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lucena STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lucena:
- Best-in-class properties (Top 10%) achieve 43%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 26% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 14%.
- Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lucena
Average Daily Rate (ADR) Airbnb Trends in Lucena (2025)
Effective short term rental pricing strategy in Lucena involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lucena typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $87+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $46 or more.
- Typical properties (Median) charge around $29 per night.
- Entry-level properties (Bottom 25%) earn around $20 per night.
Average Daily Rate (ADR) Trend by Month in Lucena
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Airbnb Seasonality Analysis & Trends in Lucena (2025)
Peak Season (April, July, March)
- Revenue averages $363 per month
- Occupancy rates average 22.5%
- Daily rates average $45
Shoulder Season
- Revenue averages $305 per month
- Occupancy maintains around 20.0%
- Daily rates hold near $44
Low Season (June, September, November)
- Revenue drops to average $225 per month
- Occupancy decreases to average 17.6%
- Daily rates adjust to average $44
Seasonality Insights for Lucena
- The Airbnb seasonality in Lucena shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lucena's highest earning potential, with monthly revenues capable of climbing to $372, occupancy reaching a high of 26.7%, and ADRs peaking at $46.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $167, occupancy could drop to 14.9%, and ADRs may adjust down to $44.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lucena.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lucena seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lucena (2025)
Exploring the top neighborhoods for short-term rentals in Lucena? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lucena City Proper | The bustling heart of Lucena, offering access to commercial establishments, restaurants, and local markets. Ideal for travelers who want to experience the city life and the local culture. | Quezon Provincial Capitol, Lucena Cathedral, The Plaza, SM City Lucena, Lucena Sports Complex |
| Sampaloc | A scenic area known for its rice fields and proximity to nature. It's a peaceful place for those who prefer a quiet retreat while still being near the city. | Sampaloc Lake, Pahiyas Festival, local establishments, natural parks |
| Dalahican | A developing neighborhood known for its residential areas and accessibility to the beach. Great for families and visitors looking to relax by the shore. | Dalahican Beach, water sports activities, local eateries, fishing spots |
| Mount Bucun | An ecological tourist spot ideal for nature lovers and adventurers. Perfect for hosting guests who enjoy hiking and outdoor activities. | Mount Bucun hiking trail, nature photography, scenic views, eco-tourism spots |
| Tañlong | A suburban area with a laid-back atmosphere, featuring beautiful landscapes and local culture. It's a hidden gem for travelers seeking authenticity. | Tañlong Bay, local markets, cultural festivals, traditional delicacies |
| Mayao Crossing | A commercial area with easy access to transportation and nearby attractions. Suitable for guests looking to explore the city or travel further. | Mayao Crossing mall, nearby restaurants, access to bus lines, local shops |
| Candelaria | Adjacent to Lucena, it boasts historical sites and agricultural landscapes. Perfect for guests interested in local history and rural life. | Candelaria Church, historical sites, agricultural tours, local artisans |
| Sariaya | Famous for its beautiful beaches and heritage sites, this area is perfect for vacationers seeking sun, sand, and culture. | Sariaya Beach, heritage houses, local festivals, tourism sites |
Understanding Airbnb License Requirements & STR Laws in Lucena (2025)
While Lucena, Calabarzon, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lucena to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Lucena (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lucenabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa De LJL Lucena Farm Stay
Entire Place • 2 bedrooms
Cozy 2-bedroom house with pool and outdoor dining
Entire Place • 2 bedrooms
UnicaHija Event House
Entire Place • 1 bedroom
Chilling at Sa'Kubo
Entire Place • 1 bedroom
3BR Vacation house in Lucena Province
Entire Place • 3 bedrooms
2BR w/AC & Wifi Affordable Homestay in Lucena City
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lucena (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lucena based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #78251931 | 1 | $26,233 | 0 | N/A/5.0 |
| Aireen | 1 | $17,234 | 4 | 4.75/5.0 |
| Carmela | 1 | $15,005 | 0 | N/A/5.0 |
| Ma Zig Nicole | 5 | $12,005 | 89 | 4.95/5.0 |
| Ellen | 3 | $10,167 | 25 | 5.00/5.0 |
| Ruthchil | 8 | $9,568 | 212 | 4.58/5.0 |
| Host #501429597 | 1 | $7,355 | 0 | N/A/5.0 |
| Meg Yolores | 7 | $6,891 | 234 | 4.72/5.0 |
| RochelBien | 1 | $5,543 | 22 | 4.73/5.0 |
| Bhea Bianca | 1 | $4,877 | 16 | 4.69/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lucena.
Dive Deeper: Advanced Lucena STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lucena. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLucena Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lucena
- The Lucena Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.3% of the 89 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 42.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Lucena, Apartment/Condo properties are the most common (52.8%), reflecting the local real estate landscape.
- Houses represent a significant 34.8% portion, catering likely to families or larger groups.
- The presence of 10.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 2.2%) offer potential for unique stay experiences.
Lucena Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lucena
- The dominant room capacity in Lucena is 1 bedroom listings, making up 40.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.6% of the active Airbnb listings in Lucena, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (5.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Lucena.
Lucena Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lucena
- The most common guest capacity trend in Lucena vacation rentals is listings accommodating 2 guests (28.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Lucena STR market, accounting for 43.8% of listings.
- 24.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lucena.
- On average, properties in Lucena are equipped to host 3.4 guests.
Lucena Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lucena
- The most common availability pattern in Lucena falls within the 271-366 days range, representing 93.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Lucena (51.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lucena Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
82 listings
92.1% of total
2 Nights
6 listings
6.7% of total
3 Nights
1 listings
1.1% of total
Key Insights
- The most prevalent minimum stay requirement in Lucena is 1 Night, adopted by 92.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (98.8%) of the Lucena Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 92.1% of Lucena hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lucena.
Lucena Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
45 listings
57% of total
Moderate
6 listings
7.6% of total
Firm
9 listings
11.4% of total
Strict
19 listings
24.1% of total
Cancellation Policy Insights for Lucena
- The prevailing Airbnb cancellation policy trend in Lucena is Flexible, used by 57% of listings.
- There's a relatively balanced mix between guest-friendly (64.6%) and stricter (35.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 57% market standard in Lucena.
- Given the high prevalence of Flexible policies (57%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Lucena.
Lucena STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lucena
- The overall average booking lead time for vacation rentals in Lucena is 17 days.
- Guests book furthest in advance for stays during July (average 31 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (23 days avg.) sees the longest lead times, while Spring (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (17 days) as a baseline for your pricing and availability strategy in Lucena.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 31 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 23 days) to capture early planners.
- Monitor your own booking lead times against these Lucena averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lucena (2025)
Amenity Prevalence
Amenity Insights for Lucena
- Essential amenities in Lucena that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lucena: Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Wifi or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lucena to stay competitive.
Lucena Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lucena
- The typical guest profile for Airbnb in Lucena consists of primarily domestic travelers (85%), often arriving from nearby Manila, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Tagalog.
- Domestic travelers account for 85.2% of guests.
- Key international markets include Philippines (85.2%) and United States (7.7%).
- Top languages spoken are English (51.2%) followed by Tagalog (23.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Manila and Quezon City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lucena Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Jalajala | 23 | $1,959 | $322.37 | 20% |
| Bustos | 12 | $1,558 | $221.95 | 29% |
| Lian | 150 | $1,304 | $216.30 | 23% |
| Lubao | 25 | $1,272 | $196.26 | 28% |
| Tanauan | 21 | $1,217 | $160.72 | 34% |
| Los Baños | 158 | $1,143 | $256.67 | 20% |
| Alfonso | 196 | $1,086 | $178.94 | 21% |
| Meycauayan | 11 | $1,066 | $136.09 | 28% |
| Cabuyao | 31 | $1,051 | $115.78 | 33% |
| Calatagan | 101 | $1,021 | $202.85 | 22% |