Tacloban Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Eastern Visayas, Philippines

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Tacloban in 2025? Explore comprehensive Airbnb analytics for Tacloban, Eastern Visayas, Philippines to uncover income potential. This 2025 STR market report for Tacloban, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 104 active listings.

Whether you're considering an Airbnb investment in Tacloban, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tacloban Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tacloban Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$33
The average rental revenue earned for an occupied room per day in Tacloban.
Occupancy Rate(?)
29.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,052
Typical annual income for an Airbnb listing in Tacloban. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.0%
Strong growth (15.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Tacloban.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Tacloban.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
104
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tacloban (2025)

Understanding the monthly revenue variations for Airbnb listings in Tacloban is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tacloban is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tacloban across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $942+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $563 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $308 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $120, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tacloban

Tacloban Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tacloban STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tacloban:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tacloban

Average Daily Rate (ADR) Airbnb Trends in Tacloban (2025)

Effective short term rental pricing strategy in Tacloban involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tacloban typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $65+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $43 or more.
  • Typical properties (Median) charge around $25 per night.
  • Entry-level properties (Bottom 25%) earn around $15 per night.

Average Daily Rate (ADR) Trend by Month in Tacloban

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Airbnb Seasonality Analysis & Trends in Tacloban (2025)

Peak Season (May, April, June)
  • Revenue averages $582 per month
  • Occupancy rates average 30.5%
  • Daily rates average $36
Shoulder Season
  • Revenue averages $391 per month
  • Occupancy maintains around 36.7%
  • Daily rates hold near $35
Low Season (February, March, August)
  • Revenue drops to average $303 per month
  • Occupancy decreases to average 32.4%
  • Daily rates adjust to average $34

Seasonality Insights for Tacloban

  • The Airbnb seasonality in Tacloban shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tacloban's highest earning potential, with monthly revenues capable of climbing to $659, occupancy reaching a high of 39.0%, and ADRs peaking at $37.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $280, occupancy could drop to 26.4%, and ADRs may adjust down to $33.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tacloban.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tacloban seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tacloban (2025)

Exploring the top neighborhoods for short-term rentals in Tacloban? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Tacloban
The heart of Tacloban City, with vibrant local commerce, restaurants, and close proximity to historical sites. Ideal for tourists seeking local culture and amenities.
Tacloban City Plaza, San Juanico Bridge, Leyte Landing Memorial, Visayas State University, Robinsons Place Tacloban
San Juanico Strait
Known for its stunning views and the picturesque San Juanico Bridge. A great spot for nature lovers and those wanting to experience local beauty.
San Juanico Bridge, Maritime Museum, Historic Balay Ni Mayang, River Cruises, Viewpoints overlooking the Strait
Leyte Provincial Capitol
Centrally located with access to local government services and attractions. Provides a quiet stay while still being near the city's center.
Leyte Provincial Capitol, Tangkaan Beach, Kanhuraw Hill, Local markets, Nature parks
Real Street
A popular street lined with local eateries and shops, perfect for food enthusiasts. Offers a taste of local culinary delights.
Local food stalls, Restaurants, Tacloban Heritage Museum, Shopping areas, Café shops
Tacloban City Airport
Convenient for travelers arriving by air, making it an ideal location for short stays and easy access to flights.
Airport shops, Local transport options, Nearby hotels, Quick access to city attractions
Vira-B Homes
A residential neighborhood known for its quiet environment and local community feel. Attractive for longer stays and families.
Family-friendly parks, Local markets, Community events, Nearby schools
Brgy. 63 Gubat
A developing area that offers local charm and a taste of everyday life in Tacloban. Affordable options for visitors.
Community places, Local culture exposure, Small shops, Friendly locals
Calvary Hills
Offers a more elevated, scenic view of Tacloban. Ideal for those seeking tranquility and a unique perspective of the city.
Calvary Hill Shrine, Scenic views, Peaceful atmosphere, Local hiking trails

Understanding Airbnb License Requirements & STR Laws in Tacloban (2025)

While Tacloban, Eastern Visayas, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tacloban to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Tacloban (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Taclobanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Reside At Home

Reside At Home

Entire Place • 3 bedrooms

$16,258
Revenue
32.4%
Occupancy
$89.69
Daily Rate
BMF Homestay Jacuzzi

BMF Homestay Jacuzzi

Entire Place • 1 bedroom

$15,054
Revenue
68.3%
Occupancy
$53.95
Daily Rate
Tacloban Pads & Apartment (modern 2-storey unit 4)

Tacloban Pads & Apartment (modern 2-storey unit 4)

Entire Place • 2 bedrooms

$13,143
Revenue
72.0%
Occupancy
$50.24
Daily Rate
3-Story House Perfect For Group Stay Up to 14 Pax

3-Story House Perfect For Group Stay Up to 14 Pax

Entire Place • 3 bedrooms

$12,727
Revenue
44.4%
Occupancy
$69.11
Daily Rate
4 Bedroom Townhouse in Tacloban 1

4 Bedroom Townhouse in Tacloban 1

Entire Place • 4 bedrooms

$10,496
Revenue
38.5%
Occupancy
$65.83
Daily Rate
Tacloban Pads & Apartment (modern 2-storey unit 1)

Tacloban Pads & Apartment (modern 2-storey unit 1)

Entire Place • 2 bedrooms

$10,027
Revenue
55.1%
Occupancy
$49.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tacloban (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tacloban based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Rhoel4$39,7401924.67/5.0
Jon Vincent4$26,796213.49/5.0
Rhodora3$17,243514.82/5.0
Flats3$16,859324.88/5.0
Sofia1$16,25854.80/5.0
May2$15,9341444.70/5.0
Bryan1$15,054204.90/5.0
Jason4$14,303624.93/5.0
Ramir Jayson2$12,796764.88/5.0
Ryan2$11,534704.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tacloban.

Dive Deeper: Advanced Tacloban STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tacloban. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tacloban Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tacloban

  • The Tacloban Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 49% of the 104 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 48.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Tacloban, Apartment/Condo properties are the most common (40.4%), reflecting the local real estate landscape.
  • Houses represent a significant 28.8% portion, catering likely to families or larger groups.
  • The presence of 21.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.0%) offer potential for unique stay experiences.

Tacloban Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tacloban

  • The dominant room capacity in Tacloban is 1 bedroom listings, making up 39.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 60.6% of the active Airbnb listings in Tacloban, indicating a high concentration in these sizes.

Tacloban Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tacloban

  • The most common guest capacity trend in Tacloban vacation rentals is listings accommodating 4 guests (24%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Tacloban STR market, accounting for 44.2% of listings.
  • 16.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tacloban.
  • On average, properties in Tacloban are equipped to host 3.1 guests.

Tacloban Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tacloban

  • The most common availability pattern in Tacloban falls within the 271-366 days range, representing 55.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Tacloban (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tacloban Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (77%)

1 Night

77 listings

77% of total

2 Nights (12%)

2 Nights

12 listings

12% of total

3 Nights (1%)

3 Nights

1 listings

1% of total

7-29 Nights (1%)

7-29 Nights

1 listings

1% of total

30+ Nights (9%)

30+ Nights

9 listings

9% of total

Key Insights

  • The most prevalent minimum stay requirement in Tacloban is 1 Night, adopted by 77% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (89.0%) of the Tacloban Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 77% of Tacloban hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tacloban.

Tacloban Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (53.6%)

Flexible

45 listings

53.6% of total

Moderate (17.9%)

Moderate

15 listings

17.9% of total

Firm (10.7%)

Firm

9 listings

10.7% of total

Strict (17.9%)

Strict

15 listings

17.9% of total

Cancellation Policy Insights for Tacloban

  • The prevailing Airbnb cancellation policy trend in Tacloban is Flexible, used by 53.6% of listings.
  • The market strongly favors guest-friendly terms, with 71.5% of listings offering Flexible or Moderate policies. This suggests guests in Tacloban may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 53.6% market standard in Tacloban.
  • Given the high prevalence of Flexible policies (53.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tacloban.

Tacloban STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tacloban

  • The overall average booking lead time for vacation rentals in Tacloban is 25 days.
  • Guests book furthest in advance for stays during June (average 39 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (35 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Tacloban.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 35 days) to capture early planners.
  • Monitor your own booking lead times against these Tacloban averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tacloban (2025)

Amenity Prevalence

Amenity Insights for Tacloban

  • Essential amenities in Tacloban that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tacloban: Air conditioning, Wifi.
  • Prioritize adding missing essentials: Air conditioning, Wifi.
  • Consider adding popular differentiators like TV or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tacloban to stay competitive.

Tacloban Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tacloban

  • The typical guest profile for Airbnb in Tacloban consists of a mix of domestic (53%) and international guests, often arriving from nearby Cebu City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Tagalog.
  • Domestic travelers account for 52.7% of guests.
  • Key international markets include Philippines (52.7%) and United States (22.5%).
  • Top languages spoken are English (55.4%) followed by Tagalog (14.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tacloban Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villareal18$848$90.1530%
Cordova20$735$82.7437%
Pooc34$519$58.5035%
Palo15$490$74.7449%
Lapu-Lapu1,342$420$45.0738%
Cebu City3,100$412$38.1041%
Talisay36$406$53.7336%
Dakit15$381$100.3014%
Santa Fe119$335$40.8729%
Minglanilla11$314$37.4734%

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