Santiago Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Isabela, Philippines

Source: AirROI
Last updated: 2025-05-01

Is Airbnb profitable in Santiago in 2025? Explore comprehensive Airbnb analytics for Santiago, Isabela, Philippines to uncover income potential. This 2025 STR market report for Santiago, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Santiago, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santiago Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Santiago Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$78
The average rental revenue earned for an occupied room per day in Santiago.
Occupancy Rate(?)
18.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,303
Typical annual income for an Airbnb listing in Santiago. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
421.5%
Strong growth (421.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Santiago.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Santiago.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Santiago (2025)

Understanding the monthly revenue variations for Airbnb listings in Santiago is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santiago is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santiago across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,207+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,177 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $265 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $196, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Santiago

Santiago Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Santiago STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santiago:

  • Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 31% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 11%.
  • Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Santiago

Average Daily Rate (ADR) Airbnb Trends in Santiago (2025)

Effective short term rental pricing strategy in Santiago involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santiago typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $148+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
  • Typical properties (Median) charge around $33 per night.
  • Entry-level properties (Bottom 25%) earn around $26 per night.

Average Daily Rate (ADR) Trend by Month in Santiago

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Airbnb Seasonality Analysis & Trends in Santiago (2025)

Peak Season (May, June, September)
  • Revenue averages $1,907 per month
  • Occupancy rates average 22.2%
  • Daily rates average $62
Shoulder Season
  • Revenue averages $547 per month
  • Occupancy maintains around 19.9%
  • Daily rates hold near $63
Low Season (February, March, December)
  • Revenue drops to average $228 per month
  • Occupancy decreases to average 16.3%
  • Daily rates adjust to average $66

Seasonality Insights for Santiago

  • The Airbnb seasonality in Santiago shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Santiago's highest earning potential, with monthly revenues capable of climbing to $2,426, occupancy reaching a high of 33.3%, and ADRs peaking at $68.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $156, occupancy could drop to 3.3%, and ADRs may adjust down to $61.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santiago.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Santiago seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Santiago (2025)

Exploring the top neighborhoods for short-term rentals in Santiago? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Intramuros
The historic heart of Manila, Intramuros is a UNESCO World Heritage Site that attracts tourists looking to explore colonial architecture and rich history.
Manila Cathedral, San Agustin Church, Fort Santiago, Casa Manila, Walled City, Rizal Park
Makati
Makati is the central business district of Metro Manila, known for its skyscrapers and nightlife. It appeals mainly to business travelers and expatriates.
Ayala Museum, Greenbelt Mall, Makati Eco Walk, Legaspi Active Park, Ayala Triangle Gardens
BGC (Bonifacio Global City)
A modern and upscale neighborhood in Taguig known for its shopping, dining, and art installations. Popular among both locals and tourists.
SM Aura Premier, BGC Arts Center, Bonifacio High Street, Market! Market!, The Fort Strip
Malate
Malate is known for its vibrant nightlife and proximity to Manila Bay, making it a good spot for tourists seeking entertainment and relaxation by the bay.
Manila Baywalk, Malate Church, Rajah Sulayman Park, Casa Manila, Cultural Center of the Philippines
Quezon City
As the largest city in Metro Manila, Quezon City has numerous universities and attractions, making it popular among students and families.
Quezon Memorial Circle, Ninoy Aquino Parks and Wildlife Center, La Mesa Eco Park, Maginhawa Street food area, Batasan Hills
Pasay
Located near the airport and major tourist spots, Pasay is convenient for travelers and offers various entertainment venues.
SM Mall of Asia, Coconut Palace, Star City, Philippine International Convention Center, The Gazebo
Tagaytay
Known for its cooler climate and stunning views of Taal Volcano, Tagaytay is a favorite getaway spot from Manila, attracting both local and foreign tourists.
Taal Lake, People's Park in the Sky, Sky Ranch, Puzzle Mansion, Tagaytay Picnic Grove
San Juan
San Juan is known for its rich culture and historical significance, with an array of parks and a growing food scene, making it appealing for tourists.
Greenhills Shopping Center, Pinaglabanan Shrine, Ronac Art Center, San Juan City Hall, V-Mall

Understanding Airbnb License Requirements & STR Laws in Santiago (2025)

While Santiago, Isabela, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santiago to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Santiago (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Santiagobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

City Lights and Garden

City Lights and Garden

Entire Place • 4 bedrooms

$20,479
Revenue
16.1%
Occupancy
$315.42
Daily Rate
Casa Uno Luxurious Staycation

Casa Uno Luxurious Staycation

Entire Place • 1 bedroom

$15,620
Revenue
34.6%
Occupancy
$93.35
Daily Rate
Precious Private Resort

Precious Private Resort

Entire Place • 3 bedrooms

$11,883
Revenue
36.4%
Occupancy
$147.66
Daily Rate
Casa Tres luxurious staycation

Casa Tres luxurious staycation

Entire Place • 2 bedrooms

$9,719
Revenue
35.9%
Occupancy
$219.21
Daily Rate
City Lights Family Room

City Lights Family Room

Private Room • 1 bedroom

$9,292
Revenue
16.1%
Occupancy
$141.07
Daily Rate
Casa Dos Luxurious Staycation

Casa Dos Luxurious Staycation

Entire Place • 2 bedrooms

$8,862
Revenue
37.9%
Occupancy
$104.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Santiago (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Santiago based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #5391927263$34,20120.00/5.0
Host #1114897742$29,77100.00/5.0
Host #3106046925$12,68300.00/5.0
Host #4896386681$11,88310.00/5.0
Angelica3$4,844333.23/5.0
Warren2$1,068254.96/5.0
Norly1$86394.11/5.0
Jade1$13984.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santiago.

Dive Deeper: Advanced Santiago STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santiago. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Santiago Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Santiago

  • The Santiago Airbnb market composition is heavily skewed towards Private Room listings, which make up 61.1% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Santiago, Outdoor/Unique properties are the most common (38.9%), reflecting the local real estate landscape.
  • The presence of 27.8% Hotel/Boutique listings indicates integration with traditional hospitality.

Santiago Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Santiago

  • The dominant room capacity in Santiago is 1 bedroom listings, making up 61.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.8% of the active Airbnb listings in Santiago, indicating a high concentration in these sizes.
  • With over half the market (61.1%) consisting of studios or 1-bedroom units, Santiago is particularly well-suited for individuals or couples.

Santiago Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Santiago

  • The most common guest capacity trend in Santiago vacation rentals is listings accommodating 2 guests (50%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 5 guests dominate the Santiago STR market, accounting for 66.7% of listings.
  • A significant 50.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Santiago.
  • 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santiago.
  • On average, properties in Santiago are equipped to host 3.8 guests.

Santiago Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Santiago

  • The most common availability pattern in Santiago falls within the 271-366 days range, representing 94.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Santiago (72.2%), reflecting common guest stay durations or potential owner blocking patterns.

Santiago Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (72.2%)

1 Night

13 listings

72.2% of total

2 Nights (16.7%)

2 Nights

3 listings

16.7% of total

3 Nights (5.6%)

3 Nights

1 listings

5.6% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Santiago is 1 Night, adopted by 72.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.9%) of the Santiago Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 72.2% of Santiago hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santiago.

Santiago Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16.7%)

Flexible

1 listings

16.7% of total

Moderate (16.7%)

Moderate

1 listings

16.7% of total

Firm (33.3%)

Firm

2 listings

33.3% of total

Strict (33.3%)

Strict

2 listings

33.3% of total

Cancellation Policy Insights for Santiago

  • The prevailing Airbnb cancellation policy trend in Santiago is Firm, used by 33.3% of listings.
  • A majority (66.6%) of hosts in Santiago utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Santiago.
  • With 33.3% using Strict terms, this is a viable option in Santiago, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Santiago.

Santiago STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Santiago

  • The overall average booking lead time for vacation rentals in Santiago is 14 days.
  • Guests book furthest in advance for stays during October (average 35 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (14 days avg.) sees the longest lead times, while Summer (5 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (14 days) as a baseline for your pricing and availability strategy in Santiago.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 14 days) to capture early planners.
  • Monitor your own booking lead times against these Santiago averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Santiago (2025)

Amenity Prevalence

Amenity Insights for Santiago

  • Essential amenities in Santiago that guests expect include: Essentials, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Wifi, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Santiago: Essentials, Air conditioning.
  • Consider adding popular differentiators like Hot water or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Santiago to stay competitive.

Santiago Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Santiago

  • The typical guest profile for Airbnb in Santiago consists of primarily domestic travelers (80%), often arriving from nearby Pasig, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Filipino.
  • Domestic travelers account for 80.0% of guests.
  • Key international markets include Philippines (80%) and United Kingdom (6.7%).
  • Top languages spoken are English (45%) followed by Filipino (25%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Pasig and Mandaluyong.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Santiago Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Beneg12$2,106$250.5622%
Cabangan42$1,753$170.8227%
San Narciso11$1,660$249.8521%
Binoclutan12$1,425$161.2525%
Porac91$1,398$178.3326%
Talogtog41$1,287$141.9925%
Laoag28$1,256$165.1325%
Doña Remedios Trinidad20$1,171$106.2431%
San Felipe115$1,095$119.0025%
Ili Norte48$1,055$102.7931%

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