San Pablo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Laguna, Philippines
Is Airbnb profitable in San Pablo in 2025? Explore comprehensive Airbnb analytics for San Pablo, Laguna, Philippines to uncover income potential. This 2025 STR market report for San Pablo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 57 active listings.
Whether you're considering an Airbnb investment in San Pablo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Pablo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key San Pablo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in San Pablo (2025)
Understanding the monthly revenue variations for Airbnb listings in San Pablo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Pablo is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Pablo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,854+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $705 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $391 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $189, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Pablo
San Pablo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the San Pablo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Pablo:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Pablo
Average Daily Rate (ADR) Airbnb Trends in San Pablo (2025)
Effective short term rental pricing strategy in San Pablo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Pablo typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $87 or more.
- Typical properties (Median) charge around $38 per night.
- Entry-level properties (Bottom 25%) earn around $25 per night.
Average Daily Rate (ADR) Trend by Month in San Pablo
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Airbnb Seasonality Analysis & Trends in San Pablo (2025)
Peak Season (April, May, June)
- Revenue averages $1,297 per month
- Occupancy rates average 32.3%
- Daily rates average $73
Shoulder Season
- Revenue averages $481 per month
- Occupancy maintains around 27.6%
- Daily rates hold near $75
Low Season (February, August, October)
- Revenue drops to average $347 per month
- Occupancy decreases to average 24.0%
- Daily rates adjust to average $73
Seasonality Insights for San Pablo
- The Airbnb seasonality in San Pablo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Pablo's highest earning potential, with monthly revenues capable of climbing to $1,344, occupancy reaching a high of 45.3%, and ADRs peaking at $84.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $337, occupancy could drop to 22.1%, and ADRs may adjust down to $72.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Pablo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these San Pablo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in San Pablo (2025)
Exploring the top neighborhoods for short-term rentals in San Pablo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| San Pablo City Proper | The bustling heart of San Pablo, rich in culture and close to government offices. A prime location for both tourists and business travelers, providing easy access to local attractions and activities. | San Pablo Cathedral, Baño de San Pablo, Multipurpose Hall, Local Restaurants and Cafes |
| Lake Sampaloc | Known for its beautiful lake and natural attractions, it draws tourists interested in outdoor activities and relaxation. Ideal for nature lovers seeking a peaceful retreat. | Sampaloc Lake, Pahiyas Festival, Pila Heritage Town, Local Food Stalls |
| Villa Escudero | Famous for its plantation resort and cultural heritage, this area appeals to visitors who want to experience traditional Filipino culture and lifestyle. | Villa Escudero Plantations and Resort, Waterfalls Restaurant, Cultural Shows, Carabao Ride |
| Brgy. San Antonio | A quiet residential area that is close to the city center and offers a comfortable stay for families and groups. Perfect for long-term stays. | Local Parks, Community Markets, Nearby Shopping Centers |
| Brgy. San Jose | A friendly neighborhood that offers a taste of local life, providing easy access to local shops and amenities. Great for visitors wanting an authentic experience. | Local Markets, Community Events, Cultural Experiences |
| Brgy. Sto. Cristo | A peaceful area with a strong community feel, suitable for retreat-seekers who want to enjoy nature while being close to urban conveniences. | Hiking Trails, Natural Reserves, Local Festivals |
| Brgy. Del Remedio | A growing area known for its friendly locals and affordable accommodations, appealing to budget travelers and families. | Local Cafes, Small Shops, Community Activities |
| Brgy. Quezon | Offers a mix of residential and agricultural charm, attracting tourists who wish to relax and enjoy a peaceful environment away from the city bustle. | Rice Fields, Community Festivals, Agricultural Tours |
Understanding Airbnb License Requirements & STR Laws in San Pablo (2025)
While San Pablo, Laguna, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Pablo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in San Pablo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Pablobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Private pool villa in San Pablo laguna
Entire Place • 5 bedrooms
Bali-inspired Rm/UniqueXL Tub w stunning lake view
Private Room • 1 bedroom
Lakeside rm w/outdoor jacuzzi & breathtaking view
Private Room • 1 bedroom
SIETE LAGOS LAKE CABIN - Beautiful lakefront house
Entire Place • N/A
Cozy, Spacious & Private retreat-Casita Comfortable
Entire Place • 2 bedrooms
Maldives-inspired rm w/ direct access to the lake
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in San Pablo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in San Pablo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Casita Lago | 5 | $64,198 | 38 | 3.86/5.0 |
| Host #25574308 | 1 | $20,841 | 20 | 4.45/5.0 |
| Gretchen | 1 | $15,141 | 72 | 4.92/5.0 |
| Casa | 3 | $14,977 | 32 | 3.12/5.0 |
| Anna | 1 | $14,083 | 43 | 4.95/5.0 |
| Annie | 3 | $11,333 | 69 | 4.84/5.0 |
| Host #494935072 | 1 | $10,623 | 0 | 0.00/5.0 |
| Elite | 2 | $10,113 | 103 | 4.89/5.0 |
| Arnel | 1 | $10,029 | 4 | 4.25/5.0 |
| Host #45145445 | 1 | $9,999 | 2 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Pablo.
Dive Deeper: Advanced San Pablo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Pablo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Pablo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Pablo
- The San Pablo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.5% of the 57 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Pablo, House properties are the most common (70.2%), reflecting the local real estate landscape.
- Houses represent a significant 70.2% portion, catering likely to families or larger groups.
- The presence of 14% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.8%) offer potential for unique stay experiences.
San Pablo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Pablo
- The dominant room capacity in San Pablo is 2 bedrooms listings, making up 47.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 75.5% of the active Airbnb listings in San Pablo, indicating a high concentration in these sizes.
San Pablo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Pablo
- The most common guest capacity trend in San Pablo vacation rentals is listings accommodating 8+ guests (45.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the San Pablo STR market, accounting for 61.4% of listings.
- 57.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Pablo.
- On average, properties in San Pablo are equipped to host 5.8 guests.
San Pablo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Pablo
- The most common availability pattern in San Pablo falls within the 271-366 days range, representing 57.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in San Pablo (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
San Pablo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
47 listings
88.7% of total
2 Nights
5 listings
9.4% of total
30+ Nights
1 listings
1.9% of total
Key Insights
- The most prevalent minimum stay requirement in San Pablo is 1 Night, adopted by 88.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (98.1%) of the San Pablo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (1.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 88.7% of San Pablo hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Pablo.
San Pablo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
32.5% of total
Moderate
7 listings
17.5% of total
Firm
4 listings
10% of total
Strict
16 listings
40% of total
Cancellation Policy Insights for San Pablo
- The prevailing Airbnb cancellation policy trend in San Pablo is Strict, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 40% market standard in San Pablo.
- With 40% using Strict terms, this is a viable option in San Pablo, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in San Pablo.
San Pablo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for San Pablo
- The overall average booking lead time for vacation rentals in San Pablo is 29 days.
- Guests book furthest in advance for stays during May (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (39 days avg.) sees the longest lead times, while Summer (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in San Pablo.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these San Pablo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in San Pablo (2025)
Amenity Prevalence
Amenity Insights for San Pablo
- Essential amenities in San Pablo that guests expect include: Kitchen, Wifi, Air conditioning, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Pablo: Kitchen, Wifi, Air conditioning, TV, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Air conditioning, TV, Free parking on premises.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Pablo to stay competitive.
San Pablo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for San Pablo
- The typical guest profile for Airbnb in San Pablo consists of primarily domestic travelers (78%), often arriving from nearby Quezon City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Filipino.
- Domestic travelers account for 77.7% of guests.
- Key international markets include Philippines (77.7%) and United States (10.9%).
- Top languages spoken are English (52.1%) followed by Filipino (21.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Quezon City and Manila.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the San Pablo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Beneg | 11 | $2,096 | $267.45 | 22% |
| Bustos | 10 | $2,093 | $228.44 | 40% |
| Cabangan | 35 | $2,038 | $184.48 | 29% |
| Jalajala | 22 | $1,958 | $280.23 | 22% |
| Lubao | 23 | $1,673 | $184.75 | 31% |
| Binoclutan | 10 | $1,642 | $176.35 | 25% |
| San Juan | 153 | $1,569 | $208.39 | 26% |
| Lian | 125 | $1,538 | $195.43 | 27% |
| Tanauan | 17 | $1,500 | $175.04 | 36% |
| Alfonso | 173 | $1,460 | $183.92 | 24% |