El Nido Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Palawan, Philippines

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in El Nido in 2025? Explore comprehensive Airbnb analytics for El Nido, Palawan, Philippines to uncover income potential. This 2025 STR market report for El Nido, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 454 active listings.

Whether you're considering an Airbnb investment in El Nido, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the El Nido Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key El Nido Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$102
The average rental revenue earned for an occupied room per day in El Nido.
Occupancy Rate(?)
39.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,342
Typical annual income for an Airbnb listing in El Nido. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.7%
Slight decrease (-1.7%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in El Nido.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in El Nido.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
454
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in El Nido (2025)

Understanding the monthly revenue variations for Airbnb listings in El Nido is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in El Nido is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in El Nido across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,520+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,344 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $977 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $351, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in El Nido

El Nido Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the El Nido STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in El Nido:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in El Nido

Average Daily Rate (ADR) Airbnb Trends in El Nido (2025)

Effective short term rental pricing strategy in El Nido involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in El Nido typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $242+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $129 or more.
  • Typical properties (Median) charge around $62 per night.
  • Entry-level properties (Bottom 25%) earn around $29 per night.

Average Daily Rate (ADR) Trend by Month in El Nido

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Airbnb Seasonality Analysis & Trends in El Nido (2025)

Peak Season (January, February, December)
  • Revenue averages $2,619 per month
  • Occupancy rates average 56.5%
  • Daily rates average $130
Shoulder Season
  • Revenue averages $1,795 per month
  • Occupancy maintains around 43.1%
  • Daily rates hold near $114
Low Season (August, September, October)
  • Revenue drops to average $1,210 per month
  • Occupancy decreases to average 36.4%
  • Daily rates adjust to average $108

Seasonality Insights for El Nido

  • The Airbnb seasonality in El Nido shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases El Nido's highest earning potential, with monthly revenues capable of climbing to $2,775, occupancy reaching a high of 62.8%, and ADRs peaking at $130.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,047, occupancy could drop to 35.5%, and ADRs may adjust down to $107.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in El Nido.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these El Nido seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in El Nido (2025)

Exploring the top neighborhoods for short-term rentals in El Nido? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nagkalit-Kalit Waterfalls
A stunning natural attraction perfect for those seeking adventure and nature experiences. It's a hidden gem attracting eco-tourists looking for serene beauty and trekking.
Nagkalit-Kalit Waterfalls, Eco-Trail, Lagoons and Caves, Snorkeling Spots
Small Lagoon
Known for its breathtaking views and tranquil waters, this lagoon is a favorite among kayakers and snorkelers. Unique for its scenic beauty and accessibility by boat.
Small Lagoon, Kayaking experiences, Snorkeling, Scenic boat tours
Big Lagoon
Larger and more iconic than the Small Lagoon, offering stunning landscapes and crystal-clear waters ideal for swimming and kayaking. A prime location for photographers and nature lovers.
Big Lagoon, Kayaking, Birdwatching, Scenic views
Corong-Corong Beach
A beautiful beach area known for its stunning sunsets and relaxed atmosphere. Popular with travelers looking for a laid-back beach experience and proximity to restaurants.
Corong-Corong Beach, Sunset viewing, Water sports, Beachfront dining
Marimegmeg Beach
Famous for its vibrant beach bars and stunning sunset views, this beach attracts both partygoers and families looking for fun activities and relaxation.
Marimegmeg Beach, Beach bars, Sunset views, Water activities
El Nido Town Proper
The bustling heart of El Nido with numerous dining, shopping, and nightlife options. Convenient for tourists seeking local culture and easy access to tours.
Restaurants, Shops, Nightlife, Tour operators
Entalula Island
A less crowded island known for its pristine beaches and clear blue waters. Ideal for visitors wanting a more secluded and peaceful getaway.
Entalula Island beach, Snorkeling, Relaxation spots, Island hopping
Cadlao Island
Home to some of the best views in El Nido, Cadlao Island offers stunning landscapes and is perfect for day trips exploring its lagoons and beaches.
Cadlao Lagoon, Island tours, Beaches, Scenic hiking trails

Understanding Airbnb License Requirements & STR Laws in El Nido (2025)

While El Nido, Palawan, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for El Nido to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in El Nido (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in El Nidobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beachfront Luxury Pool Villa with Sunset View

Beachfront Luxury Pool Villa with Sunset View

Entire Place • 4 bedrooms

$206,681
Revenue
54.6%
Occupancy
$1129.52
Daily Rate
Exclusive & Private Island Resort: Floral Island

Exclusive & Private Island Resort: Floral Island

Entire Place • 8 bedrooms

$160,615
Revenue
50.4%
Occupancy
$867.97
Daily Rate
Tropical Garden Villa, near the Beach, shared pool

Tropical Garden Villa, near the Beach, shared pool

Entire Place • 3 bedrooms

$147,426
Revenue
49.6%
Occupancy
$675.59
Daily Rate
2-Bedroom Private Pool Villa in El Nido w/ SeaView

2-Bedroom Private Pool Villa in El Nido w/ SeaView

Entire Place • 2 bedrooms

$108,971
Revenue
56.4%
Occupancy
$599.37
Daily Rate
Payapa Villa with Private Pool

Payapa Villa with Private Pool

Entire Place • 3 bedrooms

$104,018
Revenue
61.2%
Occupancy
$390.12
Daily Rate
Private island bungalow

Private island bungalow

Entire Place • 1 bedroom

$99,078
Revenue
60.5%
Occupancy
$561.74
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in El Nido (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in El Nido based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Karuna14$462,3161994.46/5.0
Buko Beach Resort4$399,980283.68/5.0
Isabelle5$230,2968494.88/5.0
Saar10$215,5282603.78/5.0
Xavier2$173,394244.97/5.0
Philipe1$160,6151814.94/5.0
Jessa3$141,5952734.98/5.0
Calypso4$138,4446884.84/5.0
Denis7$128,7771224.16/5.0
Fanny3$125,7443844.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in El Nido.

Dive Deeper: Advanced El Nido STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for El Nido. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

El Nido Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for El Nido

  • The El Nido Airbnb market composition is heavily skewed towards Private Room listings, which make up 59.3% of the 454 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in El Nido, Hotel/Boutique properties are the most common (38.1%), reflecting the local real estate landscape.
  • Houses represent a significant 34.1% portion, catering likely to families or larger groups.
  • The presence of 38.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 2.9%) offer potential for unique stay experiences.

El Nido Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for El Nido

  • The dominant room capacity in El Nido is 1 bedroom listings, making up 63.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 74.5% of the active Airbnb listings in El Nido, indicating a high concentration in these sizes.
  • With over half the market (63.7%) consisting of studios or 1-bedroom units, El Nido is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (8.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in El Nido.

El Nido Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for El Nido

  • The most common guest capacity trend in El Nido vacation rentals is listings accommodating 2 guests (44.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the El Nido STR market, accounting for 58.8% of listings.
  • A significant 45.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in El Nido.
  • 11.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in El Nido.
  • On average, properties in El Nido are equipped to host 2.8 guests.

El Nido Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for El Nido

  • The most common availability pattern in El Nido falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in El Nido (29.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

El Nido Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (75.8%)

1 Night

329 listings

75.8% of total

2 Nights (16.1%)

2 Nights

70 listings

16.1% of total

3 Nights (1.6%)

3 Nights

7 listings

1.6% of total

4-6 Nights (0.5%)

4-6 Nights

2 listings

0.5% of total

30+ Nights (6%)

30+ Nights

26 listings

6% of total

Key Insights

  • The most prevalent minimum stay requirement in El Nido is 1 Night, adopted by 75.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (91.9%) of the El Nido Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 75.8% of El Nido hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in El Nido.

El Nido Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

10 listings

3% of total

Flexible (14.9%)

Flexible

49 listings

14.9% of total

Moderate (24%)

Moderate

79 listings

24% of total

Firm (18.2%)

Firm

60 listings

18.2% of total

Strict (39.8%)

Strict

131 listings

39.8% of total

Cancellation Policy Insights for El Nido

  • The prevailing Airbnb cancellation policy trend in El Nido is Strict, used by 39.8% of listings.
  • A majority (58.0%) of hosts in El Nido utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 39.8% market standard in El Nido.
  • With 39.8% using Strict terms, this is a viable option in El Nido, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in El Nido.

El Nido STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for El Nido

  • The overall average booking lead time for vacation rentals in El Nido is 43 days.
  • Guests book furthest in advance for stays during May (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 44 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (58 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in El Nido.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 58 days) to capture early planners.
  • Monitor your own booking lead times against these El Nido averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in El Nido (2025)

Amenity Prevalence

Amenity Insights for El Nido

  • Popular amenities like Wifi, Essentials, Air conditioning are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in El Nido to stay competitive.

El Nido Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for El Nido

  • The typical guest profile for Airbnb in El Nido consists of predominantly international visitors (91%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 9.1% of guests.
  • Key international markets include United States (19.5%) and United Kingdom (11.7%).
  • Top languages spoken are English (46.2%) followed by French (10.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the El Nido Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Busuanga45$1,444$140.0936%
Culion14$1,108$99.5642%
Coron199$764$95.1032%
Roxas100$449$68.3432%

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