General Luna Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Surigao del Norte, Philippines
Is Airbnb profitable in General Luna in 2025? Explore comprehensive Airbnb analytics for General Luna, Surigao del Norte, Philippines to uncover income potential. This 2025 STR market report for General Luna, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 846 active listings.
Whether you're considering an Airbnb investment in General Luna, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the General Luna Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key General Luna Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in General Luna (2025)
Understanding the monthly revenue variations for Airbnb listings in General Luna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in General Luna is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in General Luna across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,696+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,329 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $727 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $328, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in General Luna
General Luna Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the General Luna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in General Luna:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in General Luna
Average Daily Rate (ADR) Airbnb Trends in General Luna (2025)
Effective short term rental pricing strategy in General Luna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in General Luna typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $130+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $72 or more.
- Typical properties (Median) charge around $45 per night.
- Entry-level properties (Bottom 25%) earn around $29 per night.
Average Daily Rate (ADR) Trend by Month in General Luna
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Airbnb Seasonality Analysis & Trends in General Luna (2025)
Peak Season (April, May, January)
- Revenue averages $1,439 per month
- Occupancy rates average 49.7%
- Daily rates average $68
Shoulder Season
- Revenue averages $1,226 per month
- Occupancy maintains around 47.6%
- Daily rates hold near $72
Low Season (July, August, September)
- Revenue drops to average $1,052 per month
- Occupancy decreases to average 44.2%
- Daily rates adjust to average $65
Seasonality Insights for General Luna
- The Airbnb seasonality in General Luna shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases General Luna's highest earning potential, with monthly revenues capable of climbing to $1,525, occupancy reaching a high of 58.8%, and ADRs peaking at $77.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $958, occupancy could drop to 38.3%, and ADRs may adjust down to $64.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in General Luna.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these General Luna seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in General Luna (2025)
Exploring the top neighborhoods for short-term rentals in General Luna? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Cloud 9 | Famous surf spot known for its powerful waves and vibrant surf culture. Ideal for surf enthusiasts and adventure seekers looking for a thrilling experience by the beach. | Surfing at Cloud 9, Cloud 9 Boardwalk, Surf shops and schools, Beachfront cafes, Local surf competitions |
General Luna Beach | Beautiful beach area with white sand and crystal clear waters. Perfect for tourists seeking relaxation, beach activities, and stunning sunsets. | Relaxing beaches, Water sports, Sunset viewing spots, Beachfront restaurants, Local markets |
Bamba Beach | A quieter beach area, great for families and those looking for a peaceful retreat. Offers a more local experience away from the main tourist spots. | Calm beaches, Local seafood restaurants, Snorkeling spots, Tranquil atmosphere, Sunbathing spots |
Pacifico | Sun-kissed coastal area known for its pristine beaches and welcoming community. Attractive to those looking for a blend of adventure and relaxation. | Pacifico Beach, Snorkeling and diving spots, Beachfront cottages, Local events, Nature trails |
La Union | Emerging surf destination with beautiful beaches and a chill vibe. A hot spot for younger crowds and surf culture. | Surfing spots, Beach bars, Local art scene, Food stalls, Festivals |
Malinao Beach | A serene beach known for its breathtaking views and tranquility. Perfect for nature lovers and those seeking solitude. | Picturesque sunsets, Quiet environment, Nature walks, Beachfront accommodations, Local wildlife |
Siyayan Beach | Less crowded beach with stunning views and a relaxed atmosphere. Great for travelers looking to escape the busier areas. | Secluded beaches, Clear waters, Local boat tours, Fishing spots, Beach picnics |
General Luna Town Center | The main hub of General Luna with various shops, restaurants, and nightlife. Ideal for visitors wanting to experience the local culture and conveniences. | Local markets, Restaurants and cafes, Nightlife spots, Cultural events, Meeting locals |
Understanding Airbnb License Requirements & STR Laws in General Luna (2025)
While General Luna, Surigao del Norte, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for General Luna to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in General Luna (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in General Lunabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

SchönhouseVilla*Pool*QDcleaning*OD shower
Entire Place • 6 bedrooms

Tanaw Villas | Stunning Views & Infinity Pool
Entire Place • 3 bedrooms

3BR Beachfront Villa, Pool, Surf Spot, Generator
Entire Place • 3 bedrooms

Tanaw Villas - Infinity Pool & Unique 360° Views
Entire Place • 3 bedrooms

Villa Tulua, native-modern 3 bedroom villa. Open!
Entire Place • 3 bedrooms

Villa Tulua, native-modern 3 bedroom (Villa 2)
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in General Luna (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in General Luna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Seaclub | 6 | $285,982 | 78 | 4.86/5.0 |
Vladimir | 16 | $277,108 | 464 | 4.52/5.0 |
Seb | 11 | $241,640 | 399 | 4.77/5.0 |
Jordi | 2 | $223,549 | 86 | 4.96/5.0 |
Anja | 3 | $220,165 | 14 | 3.33/5.0 |
Villa Tulua | 2 | $210,539 | 117 | 4.77/5.0 |
Uri | 9 | $172,330 | 451 | 4.87/5.0 |
Anna & Gae | 5 | $169,532 | 70 | 3.97/5.0 |
Rosemarie | 3 | $151,560 | 61 | 4.86/5.0 |
Daniel | 3 | $144,203 | 129 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in General Luna.
Dive Deeper: Advanced General Luna STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for General Luna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGeneral Luna Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for General Luna
- The General Luna Airbnb market composition is heavily skewed towards Private Room listings, which make up 50% of the 846 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in General Luna, House properties are the most common (49.2%), reflecting the local real estate landscape.
- Houses represent a significant 49.2% portion, catering likely to families or larger groups.
- The presence of 27.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 8.1%) offer potential for unique stay experiences.
General Luna Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for General Luna
- The dominant room capacity in General Luna is 1 bedroom listings, making up 57.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.6% of the active Airbnb listings in General Luna, indicating a high concentration in these sizes.
- With over half the market (57.9%) consisting of studios or 1-bedroom units, General Luna is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (9.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in General Luna.
General Luna Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for General Luna
- The most common guest capacity trend in General Luna vacation rentals is listings accommodating 2 guests (36.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the General Luna STR market, accounting for 52.6% of listings.
- 18.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in General Luna.
- On average, properties in General Luna are equipped to host 3.1 guests.
General Luna Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for General Luna
- The most common availability pattern in General Luna falls within the 271-366 days range, representing 44.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in General Luna (29.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
General Luna Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
344 listings
43.7% of total
2 Nights
274 listings
34.8% of total
3 Nights
67 listings
8.5% of total
4-6 Nights
8 listings
1% of total
7-29 Nights
2 listings
0.3% of total
30+ Nights
93 listings
11.8% of total
Key Insights
- The most prevalent minimum stay requirement in General Luna is 1 Night, adopted by 43.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.5%) of the General Luna Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.8%) caters to monthly stays (30+ nights) in General Luna, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.7% of General Luna hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in General Luna.
General Luna Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
0.5% of total
Flexible
104 listings
16.2% of total
Moderate
115 listings
17.9% of total
Firm
159 listings
24.8% of total
Strict
261 listings
40.7% of total
Cancellation Policy Insights for General Luna
- The prevailing Airbnb cancellation policy trend in General Luna is Strict, used by 40.7% of listings.
- A majority (65.5%) of hosts in General Luna utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 40.7% market standard in General Luna.
- With 40.7% using Strict terms, this is a viable option in General Luna, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in General Luna.
General Luna STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for General Luna
- The overall average booking lead time for vacation rentals in General Luna is 36 days.
- Guests book furthest in advance for stays during May (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (51 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in General Luna.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these General Luna averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in General Luna (2025)
Amenity Prevalence
Amenity Insights for General Luna
- Essential amenities in General Luna that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for General Luna: Air conditioning, Wifi.
- Prioritize adding missing essentials: Air conditioning, Wifi.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in General Luna to stay competitive.
General Luna Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for General Luna
- The typical guest profile for Airbnb in General Luna consists of predominantly international visitors (72%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Filipino.
- Domestic travelers account for 28.3% of guests.
- Key international markets include Philippines (28.3%) and United States (16.1%).
- Top languages spoken are English (48.2%) followed by Filipino (8.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the General Luna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Dapa | 19 | $967 | $62.58 | 33% |
San Isidro | 47 | $491 | $43.85 | 40% |
Burgos | 22 | $416 | $43.28 | 42% |
Surigao City | 12 | $299 | $60.09 | 25% |
Malaybalay | 34 | $297 | $42.09 | 29% |
Butuan | 94 | $264 | $36.37 | 29% |
Pilar | 15 | $263 | $27.09 | 43% |