Iława Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Warmian-Masurian Voivodeship, Poland

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Iława in 2025? Explore comprehensive Airbnb analytics for Iława, Warmian-Masurian Voivodeship, Poland to uncover income potential. This 2025 STR market report for Iława, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 42 active listings.

Whether you're considering an Airbnb investment in Iława, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Iława Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Iława Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$103
The average rental revenue earned for an occupied room per day in Iława.
Occupancy Rate(?)
22.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,930
Typical annual income for an Airbnb listing in Iława. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
25.1%
Strong growth (25.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Iława.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Iława.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
42
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Iława (2025)

Understanding the monthly revenue variations for Airbnb listings in Iława is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Iława is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Iława across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,485+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $987 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $549 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $289, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Iława

Iława Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Iława STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Iława:

  • Best-in-class properties (Top 10%) achieve 45%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 31% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Iława

Average Daily Rate (ADR) Airbnb Trends in Iława (2025)

Effective short term rental pricing strategy in Iława involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Iława typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $125+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $108 or more.
  • Typical properties (Median) charge around $94 per night.
  • Entry-level properties (Bottom 25%) earn around $73 per night.

Average Daily Rate (ADR) Trend by Month in Iława

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Airbnb Seasonality Analysis & Trends in Iława (2025)

Peak Season (August, July, April)
  • Revenue averages $1,292 per month
  • Occupancy rates average 31.3%
  • Daily rates average $105
Shoulder Season
  • Revenue averages $655 per month
  • Occupancy maintains around 20.6%
  • Daily rates hold near $97
Low Season (January, February, November)
  • Revenue drops to average $385 per month
  • Occupancy decreases to average 14.5%
  • Daily rates adjust to average $94

Seasonality Insights for Iława

  • The Airbnb seasonality in Iława shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Iława's highest earning potential, with monthly revenues capable of climbing to $1,481, occupancy reaching a high of 38.7%, and ADRs peaking at $120.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $360, occupancy could drop to 13.0%, and ADRs may adjust down to $88.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Iława.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Iława seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Iława (2025)

Exploring the top neighborhoods for short-term rentals in Iława? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town Iława
Iława's historical heart, featuring charming architecture and local culture. It's a popular destination for tourists who appreciate history and tradition, with beautiful streets and cozy cafes.
Iława Lake, The Church of St. John the Baptist, Monument to the Heroes of the War, Town Hall Iława, Old Market Square
Lake Iława Area
A picturesque area around the lakes, ideal for those looking to enjoy nature and water activities. It attracts nature lovers, families, and tourists seeking relaxation by the lakeside.
Lake Iława, Water sports activities, Fishing spots, Nature trails, Picnic areas
Park Puszcza Iławska
This park offers beautiful natural scenery and a perfect escape for outdoor enthusiasts. It's great for hiking, biking, and enjoying the flora and fauna of the area.
Walking trails, Biking paths, Wildlife watching, Scenic views, Picnic spots
Modern City Center
Iława's vibrant city center with shops, restaurants, and cafes. It's popular among both locals and tourists, perfect for those looking for convenience and accessibility.
Shopping centers, Restaurants and cafes, Art galleries, Cultural events, Public parks
Cultural District
A hub for arts and culture, hosting various events and performances throughout the year. Attracts visitors interested in local culture and arts.
Cultural Center, Exhibition halls, Theater, Concerts, Art installations
Sport and Recreation Area
Ideal for active travelers, this area focuses on sports facilities and recreational activities. Great for families and sports enthusiasts.
Sports fields, Swimming pools, Recreational activities, Children's playgrounds, Fitness trails
Nearby Forest Areas
Surrounding forests offer tranquility and a chance to explore nature reserves. It's a retreat for those looking to escape city life and immerse themselves in nature.
Nature reserves, Hiking trails, Bird watching, Forest picnic areas, Biodiversity spots
Festivals and Events Location
This area hosts several key festivals throughout the year, attracting visitors during these events. Perfect for those wanting to capitalize on seasonal tourism.
Local festivals, Market fairs, Cultural parades, Music events, Food festivals

Understanding Airbnb License Requirements & STR Laws in Iława (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Iława. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Iława to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Iława (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Iławabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Amazing home in Ilawa with WiFi

Amazing home in Ilawa with WiFi

Entire Place • 4 bedrooms

$19,604
Revenue
14.8%
Occupancy
$309.28
Daily Rate
Perfect View - the best view in Iława | garage |

Perfect View - the best view in Iława | garage |

Entire Place • 1 bedroom

$15,507
Revenue
38.7%
Occupancy
$110.43
Daily Rate
ApartView -widok | garden | TV55' | Netflix | klima

ApartView -widok | garden | TV55' | Netflix | klima

Entire Place • 1 bedroom

$14,124
Revenue
40.1%
Occupancy
$100.85
Daily Rate
Marina Glamour - 3rooms | garage | view | Netflix |

Marina Glamour - 3rooms | garage | view | Netflix |

Entire Place • 2 bedrooms

$14,036
Revenue
36.8%
Occupancy
$117.31
Daily Rate
Marina View Apartment, Ilawa

Marina View Apartment, Ilawa

Entire Place • 1 bedroom

$12,684
Revenue
34.4%
Occupancy
$106.19
Daily Rate
Uhriges, denkmalgeschütztes Haus

Uhriges, denkmalgeschütztes Haus

Entire Place • 2 bedrooms

$12,450
Revenue
32.8%
Occupancy
$115.74
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Iława (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Iława based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ireneusz25$167,5271414.93/5.0
Host #1415140651$19,6041N/A/5.0
Host #4926798891$12,4500N/A/5.0
Michał1$7,07655.00/5.0
Ewa1$6,423274.96/5.0
Novasol1$6,3300N/A/5.0
Karol2$6,156334.96/5.0
Jakub1$5,430314.94/5.0
Piotr1$4,106124.83/5.0
Michalina1$3,764214.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Iława.

Dive Deeper: Advanced Iława STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Iława. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Iława Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Iława

  • The Iława Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 42 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Iława, Apartment/Condo properties are the most common (90.5%), reflecting the local real estate landscape.
  • Smaller segments like house, hotel/boutique, others (combined 9.6%) offer potential for unique stay experiences.

Iława Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Iława

  • The dominant room capacity in Iława is 1 bedroom listings, making up 64.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 92.9% of the active Airbnb listings in Iława, indicating a high concentration in these sizes.
  • With over half the market (64.3%) consisting of studios or 1-bedroom units, Iława is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (7.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Iława.

Iława Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Iława

  • The most common guest capacity trend in Iława vacation rentals is listings accommodating 4 guests (54.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Iława STR market, accounting for 88.1% of listings.
  • 35.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Iława.
  • On average, properties in Iława are equipped to host 4.6 guests.

Iława Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Iława

  • The most common availability pattern in Iława falls within the 271-366 days range, representing 85.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Iława (50%), reflecting common guest stay durations or potential owner blocking patterns.

Iława Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.2%)

1 Night

5 listings

12.2% of total

2 Nights (73.2%)

2 Nights

30 listings

73.2% of total

4-6 Nights (2.4%)

4-6 Nights

1 listings

2.4% of total

30+ Nights (12.2%)

30+ Nights

5 listings

12.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Iława is 2 Nights, adopted by 73.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (85.4%) of the Iława Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.2%) caters to monthly stays (30+ nights) in Iława, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 73.2% of Iława hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.2% currently do.
  • A 2-night minimum appears standard (73.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 12.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Iława.

Iława Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

2.9% of total

Flexible (47.1%)

Flexible

16 listings

47.1% of total

Moderate (32.4%)

Moderate

11 listings

32.4% of total

Firm (5.9%)

Firm

2 listings

5.9% of total

Strict (11.8%)

Strict

4 listings

11.8% of total

Cancellation Policy Insights for Iława

  • The prevailing Airbnb cancellation policy trend in Iława is Flexible, used by 47.1% of listings.
  • The market strongly favors guest-friendly terms, with 79.5% of listings offering Flexible or Moderate policies. This suggests guests in Iława may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 47.1% market standard in Iława.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Iława.

Iława STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Iława

  • The overall average booking lead time for vacation rentals in Iława is 29 days.
  • Guests book furthest in advance for stays during June (average 60 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (55 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Iława.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 55 days) to capture early planners.
  • Monitor your own booking lead times against these Iława averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Iława (2025)

Amenity Prevalence

Amenity Insights for Iława

  • Essential amenities in Iława that guests expect include: Wifi, TV, Heating, Kitchen, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Iława: Wifi, TV, Heating, Kitchen, Essentials.
  • Prioritize adding missing essentials: Heating, Kitchen, Essentials.
  • Consider adding popular differentiators like Washer or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Iława to stay competitive.

Iława Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Iława

  • The typical guest profile for Airbnb in Iława consists of primarily domestic travelers (66%), often arriving from nearby Warsaw, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Polish.
  • Domestic travelers account for 66.1% of guests.
  • Key international markets include Poland (66.1%) and Germany (15.3%).
  • Top languages spoken are English (40.3%) followed by Polish (27.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Warsaw and Hamburg.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Iława Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sopot1,072$1,075$302.6131%
Rzeczna29$1,070$321.6624%
Wiślinka19$1,055$134.3634%
Pasym10$933$293.9624%
Siemiany13$928$233.2422%
Odargowo14$885$159.4531%
Gdańsk4,661$879$149.7136%
Rozewie11$826$187.1625%
Jastarnia173$705$135.1930%
Ostróda23$676$123.9126%

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